Main StoryOther conventions are similar to those well established local

newspaper for example I have added a main story to give the audience a taste of what is inside the newspaper. I have also implemented the use creating a bold headline to clearly address to the reader what has happened and to support it I have also added a image in relation to the main headline story.

Following more conventions the text below are smaller to give it that more professional newspaper look and also the language consisting of it such as ‘wife sentenced to life after murder of husband’ is short and cuts to the chase which is similar to other newspapers.

Also, the extremely little text under the image is also found in local newspaper as it gives a clear description of what the image is and how it relates to the story it is attached with.

These types of convention makes it very informative for the audience and continuously gives the readers an up to date notice of what is occurring, the short, snappy headline creates a sense of excitement for the audience.

Furthermore, by adding an image of a human gives it that more human touch as its not mechanic and unrealistic and this gives and opportunity for the newspaper and the audience to focus on the people of Wembley

In this case I have followed the conventions of a local newspaper to give it that sense of excitement and professional look to the newspaper.

MastheadMasthead positioned on the top of the newspaper to attract the audiences attention

and because it’s called ‘the Wembley scoop’ the wembley brings proximity which is a

key part of a newspaper according to the theory of galtung & ruge news value. Like

other masthead it is clear and bold to address the audience in a conservative manner

and to show a sense of seriousness and a document that possesses factual information. Also with it’s bold black fonts it provides a feeling of masculinity which supports the usual conventions of a local newspaper and with a word that is in another colour in this case it is ‘Wembley’. This helps the audience to clearly establish the target market of this newspaper being the people in Wembley.

We could see by looking at professional well established local newspapers such as Islington gazette and Harrow Observer that the area of which the newspaper is relating to is often in smaller fronts this can show the little significance as we are first made aware that this is a newspaper. Clear and Bold and also short and snappy. We are also aware that the area name is also placed above the rest of the name which gives a sense of creativity and excitement.

In this case I have not challenged the usual conventions of a typical local newspaper’s masthead as I want my local newspaper to have that professional look that is shown on the masthead of the other two examples given.

Cover StoryBy proving vital news regarding the main story for the

audience they have also the chance to briefly read other news that is within the newspaper. In my newspaper I have added ‘The Wembley Army Are Back’ and ‘Graffiti, art of vandalism?’ This follows the usual conventions of real media products because the headline is place under the image to provide a clear understanding of the less significant stories.

Also by using conventions or real media products I have also added the page numbers similarly in real media products to give the readers an easier clearer understanding of where to go for which story; this helps the readers making it more easier and more efficient for the readers.

Also by adding clear photos of people, humanises the newspaper showing the newspaper that it focuses about people. However I have challenged real media conventions with this example as I have added a picture of graffiti because one of my cover stories is regarding graffiti.

Layout• As well as using conventions of real media I have also developed

some forms. For example, using some conventions such as masthead being at the top of the newspaper, the main headline story being in the centre of the newspaper, and consisting of various advertises through out the newspaper. My newspaper ‘The Wembley Scoop’ by following real media conventions gives a professional look as well as makes the newspaper extremely clear for the readers to update themselves with important news occurring throughout the week.

• I have also developed some real media conventions for example by adding some cover stories in contrast to the ‘Islington Gazette’ by adding other cover stories it also gives readers a chance to know what other stories are happening throughout the local area. In addition builds up excitement by addressing what other stories are currently occurring and it gives the audience a variety within the front cover.

• By following real media conventions it gives a chance for my newspaper to be more professional and more readable for the target market and it builds up a sense of attraction. As well as developing and challenging some real life media conventions it provides a unique selling point for my newspaper and it adds variety to the newspaper.

Media Language• Firstly by following real life media

conventions I have created media language that fits in with those that are found in local newspapers such as the addition of dates and various types of stories. Also by adding short snappy headlines such as ‘wife sentenced for murder of husband’ with the use of words such as ‘murder’ makes the newspaper look extremely exciting and gives the readers a sense of fascination.

• By adding exciting media language makes the newspaper more attractive and appealing to the eyes.