Who would be the audience for your media product?

Who Are The Target Audience? • Age: • Although no age is particularly specified to the film, we believe that it would be unsuitable for anyone under 15 to view the finished product. However, we believe the majority of our audience would be between 15-20 years of age, as our main character is around sixteen years of age, so they may relate to him on a larger scale. Also, people around that age are more likely to have younger siblings around the same age.Gender: • Although the film is not particularly targeted at either males or females, females may be more inclined to watch the film the actor is a male. This means that women are more likely to relate and empathise with the characters.

Habits/Lifestyle

• As our film is more likely to attract young adults, we are expecting that many of our viewers will be students. They are more likely to go to the cinema to see the film, as cinema prices are usually discounted for students. Our audience are more likely to be specifically into the horror genre, and will be expecting to be scared/frightened by our film.

Ethnicity • People of many different races and backgrounds will be targeted to watch our film. However, we feel our film may attract a largely white/British audience as all of the characters in our film are of this Ethnicity.

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