evaluation final
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EVALUATION QUESTION1
Tiara Morris Nkechi Chukwumah
Rianna JohnsonShahna Pinnock
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Inspiration Documentary’s
Food Inc.Sex education showBig fat gypsy weddingDispatches: supermarket secrets
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ConventionsDraft 1 Real Media Text
Used Locations – tinsel town
Locations - to establish where they are.
Developed 1) Using a prop which was a milkshake and did not show which restaurant we was in
Challenged No establishing shots for the audience as it was obvious where we were
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Draft 3
Used Public opinions
Developed 1) Got a variety of people from women to men
To show the effects of special k adverts on both men and women and whether they think it promotes confidence or an ideal for women.
Challenged No one of a young age
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Final Documentary
Used ExpertStatistics
Developed 1) Expert in sociology field instead of a chef or nutritionist or someone who works in the media.
2) Using animated women and men instead of food
This was done so that we could get a social view as to why this was happening and where it came from
This was so that the audience will know of how many people we asked said what.
Challenged
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How they use/develop/challenge conventions.
Documentary Use Develop Challenge
Food Inc. Re-enactments inside scoop from different people and there views and opinions
Use the narrators voice within a breakdown of text on the screen to slow down narrative.
Sex education show Presenter
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How do they use/develop/challenge forms
Documentary Use Develop Challenge
Big Fat Gypsy Wedding They focus on one topic at a time and then show people
that relate to them.
There is a voiceover
throughout.
Dispatches: Supermarket Secrets
They use public
opinions.
They undercover/hidden
cameras
There was no presenter, only a
voiceover
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How WE used/developed/challenged forms.
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Real Media products V.S Our Products
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How WE used/developed/challenged conventions.
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Challenged
USE OF A YOUNG/MIDDLE AGED CAUCASIAN PRESENTER COMPARED TO >> A YOUNG BLACK PRESENTER
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ANCILLARIES
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Examples of Channel4 adverts.
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Typical format of the date Channel4 uses. It is usually
placed at the bottom just above
the edge.
The title of the programme is in a
simple format. The text is spread across the advert on top of the
picture.
The picture dominates the whole advert.
Typical Conventions
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Our Advert: Used
We used the format of the date and where the title
should be. We noticed they usually had white borders behind the words so we incorporated that in.
We also put it In the bottom corner just above the edge
like a conventional Channel4 advert would.
We attempted to recreate the logo. And put it at the edge like channel4 adverts do.
The picture dominated the page ad gave an insight
into what the series was about.
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This is the Questionnaire that we asked our target audience
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This is another sample
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QUESTION 2
Shahna Pinnock
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How effective is the combination of your main product and ancillary texts?
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Content and concept of images
For the final draft our documentary and ancillaries combine together well as the advert had a girl holding Special K and a bikini to show that she wants to eat Special K to try and fit into it, which links into our documentary question of whether Special K promotes confidence or an ideal image. The image shows that the girl wants to get the ideal image which is being able to fit into it.
The image of Rianna eating money for our double page spread is effective as it shows that we are eating our money away linking into capitalism and the deals behind her show company's easy and manipulative way of getting money.
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Target Audience What we have written in the double page spread was also explained in
our documentary so the audience doesn’t get confused as it is clear. Our target audience will read both the metro and Time Out. We selected
these newspapers and adverts as they are accessible to a variety of people.
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Ident Our ident connects our ancillaries together as they are from channel 4,
our ident on our documentary is taken from channel 4 and we also included the logo on our advert and said which channel it was on in our double page spread.
For our advert we had to edit the transparent channel 4 logo by making the black background white in order for it to be noticeable.
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Advertising and Marketing We branded the whole package by having channel 4 included in them.
We considered the size of the logo on our advert to make people remember which channel it was being shown on.
How much does it cost? –Time out for double page spread (£8,400) and Metro for advert cost around …..
Metro advertising number – 02079383838 Time Out advertising number – 02078136000
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Size The size of the advert was 15cm width and 21cm height. This was
because I looked at an advert in the metro and liked the size of it as it wasn’t too big or too small. This size is perfect for the image.