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Post on 30-Jun-2015

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  • 1. How did you attract/addressHow did you attract/address your target audience?your target audience?

2. MastheadMasthead I wanted to have a hint of humour to my magazines masthead. This is why I carefully thought of the way it should look. The name The Jam came from the young and teen saying of listening to my jam as therefore teens would understand the pun of the relationship between the magazines name and the pot of jam placed behind it. I chose the font for 2 reasons 1: It works alongside the name of the magazine and the image of the jam pot, because the font looks like a dripping liquid, and because its red it looks like jam. 2:Its very individual and recognisable. I wanted to choose a font that hasn't been used for any other well known media products. For example Kerrang magazine has a very individual font and therefore the logo is even more recognisable 3. CompetitionsCompetitions The competition that is shown on the banner of the front cover is giving away free festival tickets for a well known festival that is very popular with teens, which is why I chose this festival in particular is its strongly linked to my target audience. Having the logo of the festival placed beneath it means that its eye catching to the viewers, and any that have previously attended the festival (most likely teens) will recognise the logo and feel as though they should enter the competition to win the chance for free tickets. Also because the majority of the audience will be students, it means that they will have the time to spare to enter this competition, and they will probably find it worthwhile as they wont have the money to spare to buy a ticket. 6 out of 9 of the people who did my questionnaire had attended either Reading or Leeds festival. 4. The majority of my magazines readers will be female, as the models in the pictures are all female, most importantly the cover of the magazine has an image of a girl on her own. This represents the independence of the girl and intrigues females more as there is no overpowering men. Also some of the magazines cover lines are feminine. Such as: This cover line could mean many different things, however gives off the impression of a fashion article. The main article of the magazine is an interview with an up and coming female rock band member. This is a very feminine interest, females tend to be interested in the secrets and deeper personality of their idols, whereas males tend not to show much interest. GenderGender 5. AgeAge The style and colour scheme of my magazine makes it obvious who the target audience of my product is. The main colours of my magazine being reds, whites and blacks. That's 2 bold colours and 1 vibrant colour. The age of the people in my photographs are 18. This is in the age range of the audience of the magazine. The features and cover lines within the magazines are relevant to a teen audience, as its about style perfect blend of indie/rock and festivals, which tends to be attended by teens/young adults. 6. Class and interestsClass and interests I'd expect the class of my target audience to be middle class. The magazine is reasonably priced at 3 (due to my survey results) which is not an extortionate amount of money to expect a teen to be able to spare monthly for a magazine they are interested in. Because my magazine is based around individuality and creating an appearance that you're happy with, I think this is what middle class people would be interested in. Although this may seem stereotypical, lower class teens tend not to put much thought into their appearance, therefore wearing whatever is cheap and convienient, which some may say makes them chavvy and stereotypically these kinds of people do not listen to rock/indie music. If a teen were upper class, or came from a family with a lot of money, they would tend to be more snobby and dress in labels and impressively, which is not what my magazine is about, as its promoting women to be able to dress casually. 7. PhotographsPhotographsI wanted my photographs to convey the theme of not being edited and set up to look perfected like most mainstream magazines. Throughout my magazine I have tried to show that personality is more important than appearance and following the crowd. Therefore I decided to do my photographs in a studio with a white backdrop, therefore there would be no distractions, only focus on the model and what they are doing. Rather than focusing on where they are (such as the red carpet). My images were composed to connect with the target audience as much as possible, the image on the far right shows a teen girl with a wrist piercing, which relates to the indie readers of the magazine. The other images are all set up to look relaxed and fun, to show that not all girls have to be perfect prim models. Using photographs like this will attract the target audience who don't agree that girls have to follow a feminine role. 8. Text:Images ratioText:Images ratio Because my magazine is aimed at a younger/teen audience, I decided to have the pages consisting more of images than text. When a page consists of mostly (or only) text, it can look quite overwhelming and boring. If the page has some interesting and relevant images to the article then it can keep the readers attention for longer, and make the article all round more appealing. 9. LayoutLayout I chose for my main article layout to be as simplistic as possible. As a teen, reading a block paragraph can be boring and the information doesn't always go in. Therefore I chose to have my main article in a question and answer layout, this way the interview is separated into different sections and the reader can pick and choose which areas of the interview interests them enough to want to read about it. By writing exactly what the interviewee responded it makes the interview a lot more personal. The reader knows their exact response to the question they were asked, this means they feel as though they are getting to know the band member more because the article hasn't been changed and manipulated by the editor. 10. LayoutLayout I chose for my main article layout to be as simplistic as possible. As a teen, reading a block paragraph can be boring and the information doesn't always go in. Therefore I chose to have my main article in a question and answer layout, this way the interview is separated into different sections and the reader can pick and choose which areas of the interview interests them enough to want to read about it. By writing exactly what the interviewee responded it makes the interview a lot more personal. The reader knows their exact response to the question they were asked, this means they feel as though they are getting to know the band member more because the article hasn't been changed and manipulated by the editor.