euromonitor international presentation

WORKING WITH UNIVERSITIES

NICHOLAS ACHILLEOS – BUSINESS DEVELOPMENT ACCOUNT MANAGER – ACADEMICS

EMAIL: [email protected]

TEL: +44 (0)20 7251 8024 EXT 1458

mailto:[email protected]

http://www.euromonitor.com/

Todays Discussion Points

• About Euromonitor International

• Growing with EDUSERV

• Service updates and Improvements• New Content• New Statistics view for an Improved User Experience

• Working with Universities to expand their service offering• Alumni and Visitors Research Monitor

• Specialist Research• Helping Universities with their strategic planning


© Euromonitor International 3

Our services Syndicated market research Consulting

Expansive network 1200+ on-the-ground researchers in 100 countries Complete view of the global marketplace Cross-comparable data across every market

Our expertise Consumer trends and lifestyles Companies and brands Product categories and distribution channels Production and supply chains Economics and forecasting

About Euromonitor InternationalABOUT EUROMONITOR INTERNATIONAL



Research ExpertiseABOUT EUROMONITOR INTERNATIONAL

Alcoholic Drinks

Apparel

Automotive

Beauty and Personal Care

Consumer Appliances

Consumer Electronics

Eyewear

Fresh Food

Health and Wellness

Home and Garden

Home Care

Hot Drinks

Consumer Health

Luxury Goods

Nutrition

Packaged Food

Personal Accessories

Pet Care

Soft Drinks

Tobacco

Toys and Games

Tissue and Hygiene

Consumer Products

Services

Consumer Foodservice

Institutional Channels

Consumer Finance

Retailing

Travel

Supply

Ingredients

Packaging

Economies

Business Dynamics

Cities

Economy, Finance and Trade

Industrial

Consumers

Lifestyles

Income and Expenditure

Households

PopulationEthical Labels

Digital Consumer



Partnership with Eduserv in 2001

Began 2001 – with approx. 10 universities

GMID

Lowest Price Globally 2001

19 Industries

52 countries

Countries and consumers – 10 Million Data Points

25 million Data Points

1500 Research Reports

Growing with EDUSERVGROWING WITH EDUSERV

Partnership with Eduserv in 2017

2017 – 85 UK Universities

Passport, Research Monitor & Consulting

Lowest Price Globally 2017

27 Industries

100 Countries

Economies and Consumers - 22 Million Data Points

115 Million Data Points

17,000 Market Research Reports



Understand digitally connected consumers around the world with Digital Consumer, examining how technological advances, including the arrival of smartphones to the masses and location-based tools, are forever altering the way that consumers research, shop and pay for all types of products and services.

Highlights Analyse the impact of a consumer’s digital

connectedness on the path to purchase and all types of commerce in the retailing, foodservice and travel environment as well as new areas like the sharing economy

Understand how mobile purchases differ from purchases made in bricks-and-mortar stores or through other digital commerce channels

Find where consumer insights meet business opportunities to discover markets to enter and products to push forward

Turn big-data insights into one-on-one engagements and marketing initiatives that consumers of tomorrow will demand from brands

New Content - Consumers – Digital ConsumerSERVICE UPDATES AND IMPROVEMENTS



Fully understand how the environment is affecting the bottom line. Access up-to-date and relevant insights on the supply and demand of natural resources, as well as the challenges and opportunities stemming from resource and sustainability issues.

Highlights Over 600 indicators in 210 countries Forecasts to 2030 and 39 years of historic data Commodity Price Model: Monitor investment risk

by enacting different commodity price forecast scenarios for energy, metals, food, agriculture and beverage prices

Dashboards and vis apps synthesise hundreds of data points and allow clients to develop visually engaging stories across key indicators

Country briefings: updated annually, covering an economy’s strengths and weaknesses in terms of the availability of natural resources

Regularly published Strategy Briefings exploring trends driving the natural resource landscape

New Content - Economies – Natural Resources SERVICE UPDATES AND IMPROVEMENTS



Western EuropeAustriaBelgiumDenmarkFinlandFranceGermanyGreeceIrelandItalyNetherlandsNorwayPortugalSpainSwedenSwitzerlandTurkeyUnited Kingdom

AustralasiaAustraliaNew Zealand

Eastern EuropeBelarusBosnia-HerzegovinaBulgariaCroatiaCzech RepublicEstoniaGeorgiaHungaryLatviaLithuaniaMacedoniaPolandRomaniaRussiaSerbiaSlovakiaSloveniaUkraine

New Content - Research Coverage: Now 100 CountriesSERVICE UPDATES AND IMPROVEMENTS

Africa and the Middle EastAlgeriaCameroonEgyptIranIsraelKenyaMoroccoNigeriaSaudi ArabiaSouth AfricaTunisiaUnited Arab EmiratesAngolaCôte d'IvoireEthiopiaGhanaTanzaniaIraq JordanKuwaitLebanonOman

Asia PacificAzerbaijanChinaHong Kong, ChinaIndiaIndonesiaJapanKazakhstanMalaysiaPakistanPhilippinesSingaporeSouth KoreaTaiwanThailandUzbekistanVietnamBangladeshCambodiaLaosMyanmarSri Lanka

Latin AmericaArgentinaBoliviaBrazilChileColombiaCosta RicaDominican RepublicEcuadorGuatemalaMexicoPeruUruguayVenezuelaCubaEl SalvadorHondurasPanamaParaguay

North AmericaCanadaUSA



A better User Experience thanks to feedback from our global University clients

New Statistics view for an Improved User ExperienceSERVICE UPDATES AND IMPROVEMENTS



Alumni and Walk In User Access – Research Monitor

Working with Universities to expand their service offeringWORKING WITH UNIVERSITIES TO EXPAND THEIR SERVICE OFFERING



Working with Universities Globally on a variety or strategic projects. Invited by the British Council to deliver a talk on attracting International Students

Helping UK Universities with their strategic planningSPECIALIST RESEARCH

Competitor ProfileCompare performance, programs, marketing

strategies Positioning and brand perception

Understand how your institution is perceived,

benchmark versus peers.

Market CheckTailor your academic programs to industry

needs.

Potential demand assessment

Understand student needs, identify

opportunities for new programs and qualifications.

International overview

Develop strategies for attracting international

students.

New market entryCompare markets to

identify opportunities, risks, barriers and develop expansion

strategies.

New engagement models

Analyse learning methods and opinions of

students, faculty, professionals.



How can I reshape my academic program to better prepare my students for the real world?

MARKET CHECK

HOW POSITIONING AND BRAND PERCEPTION HELPS• Understand the current challenges of professionals and executives across industries to reshape

your academic program to provide students the skills necessary to succeed.• Gain insight into how your competitors address these knowledge gaps and how they shape

their programs.• Increase student recruitment and retention through building a dynamic, quality and

respectable brand.WHAT YOU GET • On-the-ground analysis of challenges faced by industry professionals and the skills that hiring

managers look for in recent graduate candidates..• Detailed insight into how competing schools develop and evaluate their programs.• Global perspective on future trends anticipated to shape a range of academic disciplines.• Insight into how new educational techniques will influence your program.

Specialist Research



HOW POTENTIAL DEMAND ASSESSMENT HELPS• Identify interest from existing and potential students in new courses or

programs within your university.• Anticipate demands from relevant career professionals which will help

shape student coursework.• Make better decisions about where to invest time and money based on

validated input from a range of sourcesWHAT YOU GET• Tailored research into new program opportunities, including market

size data on the number of potential students and the corresponding revenue.

• In-depth analysis on unmet student needs and niche opportunities for education programs and qualifications based upon the anticipated needs of the post-graduate marketplace.

• SWOT analysis relative to your proposed new program and course taking into account a range of tailored criteria.

What is the interest in/demand for new courses or programs?

POTENTIAL DEMAND ASSESSMENT

Specialist Research


euromonitor international presentation

Education