euro2012 campaign
TRANSCRIPT
![Page 1: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/1.jpg)
![Page 2: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/2.jpg)
![Page 3: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/3.jpg)
![Page 4: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/4.jpg)
![Page 5: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/5.jpg)
![Page 6: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/6.jpg)
![Page 7: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/7.jpg)
![Page 8: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/8.jpg)
![Page 9: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/9.jpg)
![Page 10: Euro2012 campaign](https://reader035.vdocuments.site/reader035/viewer/2022081404/55933ef91a28aba6138b460b/html5/thumbnails/10.jpg)
Tanya YeremeyevaSenior Project I
This TV spot will focus on linking the history of Euro Championships with Euro 2012, as well as encourage the audience to get involved with the online organization - Molod za Evro (Youth for Euro).
Concept: A short promo for “The History of European Football” will show a plant that is growing and re-vealing years when Euro Championships took place with each year linked to footage from memorable moments of the championship. In the end, the plant will stop in a closed up flower and the tagline.
Length: 30 secondsAudio: Original football match commentary, preferrably in Russian.Tagline: “What’s next?” (written), “Depends on you.” (spoken)
Euro 2012 Campaign
Stage 1: TV spot