eucalyptus magazine, may-june 2011
DESCRIPTION
This issue focuses on food, GMOs, healthy cooking, farmers' markets, bees and local beekeping and green tips for the kitchen. Tune in for an exclusive interview with Nell Newman, founder of Newman's Own Organics and the daughter of Paul Newman. For everything about health, wellness, environment, farmers and companies in the San Francisco Bay area, Silicon Valley, Palo Alto and San Jose, visit Eucalyptus Magazine. Our YouTube channel features videos about related topics. www.youtube.com/eucalyptusmag.Eucalyptus is the San Francisco Bay Area’s resource for green and health-conscious lifestyles. Through our print publication, website and events, we share knowledge and inspire our readers to celebrate their health, support local businesses and surrounding communities, and protect the environment we live in.TRANSCRIPT
eucalyptusmagazine.com
Farmers’ MarketsNell Newman
Surfside ChickensThe GMO DebateHealthy Cooking
The FoodIssue
Bees and
honey“Thank the bees
for every third bite of food we
consume.”
bay area life Vibrant HealtH eco-liVing may + june 2011 FREE
May + June 2011
Departments 7 grown local/SurfsideChickens 11 Healthful eating/CookingatHome12 Healing foods/HempSeed
In Every Issue 3 publisher’s note 26 farmers’ market guide28 tidbits/GreenTips28 advertisers’ index
On the Cover18 thank the bees/Foodfans
swarmtoprotectthepollinatorBy Erica Goss
Features
16 engineered food/GMOisnowahouseholdwordBy stEphaniE Liou
20 nell newman/AconversationwithanorganicfoodpioneerBy ann MariE Brown
EUCALYPTUSMAGAZINE.COM|1
cover: photo by janis
litavnieks/istockphoto.
this page: “eucalyptus
polyanthemos” by
stéphane bausson.
MichaEla MaREkPublisherandFounder
EDiTORialEditor
AnnMarieBrown
contributing writers
EricaGoss,AshleyJohnson,StephanieLiou,
JenniferMoscatello,ErinYasudaSoto
copyeditor
ErinYasudoSoto
DESiGN aND PRODUcTiONDesigner
GregSilva
photo Editor and photographer
LaneJohnson
contributing photographer
RachaelOlmstead
production Manager
DianaRussell
aDvERTiSiNG SalESRebeccaCampos
MichaelaMarek
cONTacT15559UnionAvenue,Suite215
LosGatos,CA95032
Phone408.335.4778,Fax408.877.7303
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Volume2,Issue5
©2011byEucalyptus Magazine, ISSN2160-4541(print),ISSN2160-4576(online).EucalyptusisaregisteredtrademarkintheU.S.PatentandTrademark
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EUCALYPTUS
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2|May+June2011
EdBaumanofBaumanCollegeHolisticNutritionandCulinary
Artswilltalktousaboutthejoysofcookingathomeand
eatingforhealthwhilewesitdowntoaseasonal,organic,
unprocessed,andlocallygrownmealpreparedbyDr.Bauman
andhisstaff(seeadonoppositepageformoredetails).
Fornow,enjoyyourhealthandthebeginningofsummer!
Cookinghasalwaysbeenverysatisfyingtome
becauseitprovidesanopportunitytogetsomething
beneficialaccomplished.Cookingamealisaproject
withabeginning,middle,andend,andmostimpor-
tantly,it’susuallycompletedinlessthananhour.
Ilovestaringintomyfridge,openingthecupboards,and
figuringoutwhatIamgoingtomake.Icherishthemoment
whenIcombineseveralrandomingredientsinmyhead,invent
arecipe,andsaytomyself—aha,that’sit—soeasyandfast!
Ialsofeelgoodwhilecooking,servingmeals,andeatingat
homebecauseIknowthatIamprovidinghigh-qualityfood
formyfamilyandme.Myjoyreachesitspeakwhenmy
three-year-oldsonfinisheshisplateandasksforseconds,or
whenhechoosesacelerystickinsteadofabrownie.
Andso,withafreshcarrotinmyhand,Iwouldliketoinvite
youtoreadourFoodIssue,inwhichweintroduceyoutolocal
farmers,beekeepers,andorganicfoodpioneerNellNewman
ofNewman’sOwnOrganics.
Ifyoudon’tknowyourwayaroundthekitchenorare
strivingtoeathealthier,considerjoiningusforourinaugural
EucalyptusDinnerEventonJune15atStillheartInstitute.Dr.
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In2008,SarahLopezandtwofriendsdecidedtheywanted
toseewhatitwasliketoraisechickens.Tostart,they
placedabrooderontheirbackpatioindowntownCapitola.
Beforelong,theirchickensbegantowander,preferringto
forageontheneighboringlandsofFreewheelin’FarminSantaCruz.
Lopez’sfriendsbelievedthepoultry-raisingexperimentprovided
valuablelessons,butLopezsawabusinessopportunity.Sheand
herhusbandAureliorentedanacreofpasturelandinWatsonville
andmovedintoaconvertedroomabovethebarn.Oneyearlater,
surfsidechickensFowl on the range in Watsonville // by ashley johnson
theywereraisingandselling“pastured”chickensandeggsunder
thebusinessnameSurfsideChickens.
“Itfeelssorealtobeproducingfood,”Lopezsays.“It’sreward-
ingtorealizethatweareabletogivepeopletheonethingthat
can’tbeboughtinagrocerystore,whichisarealconnectionto
theirfood.”
Managingachickenfarmisnotwithoutitschallenges.Inaddition
tocontendingwithpredatorslikebobcatsandneighboringdogs,
Lopezhaslearnedthehardwaythatfarmingisalsoabusiness.»
sarah and aurelio Lopez
of surfside chickens
share the love with their
free-ranging friends.
EUCALYPTUSMAGAZINE.COM|7
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“We’vehadarealcrashcourseincreatingandrunningasmall
business.Onehugelessonhasbeenjusthowdifferentasmall,
pasturedchickenfarmisfromeventheorganic,free-range
supermarketproducts.Wecan’tevencoverourcostsattheprices
youseeinthegrocerystore…[Weface]therealcostsofraising
foodinanon-industrialway,”shesays.
Tohelpmakeendsmeet,Lopezholdsontoherdayjobmanaging
awaterqualitymonitoringprogram,whileAureliotakescareofthe
farm.“Wehavehadtocalluponeveryskillwehaveeverlearned,
andeveryresource—mental,physical,andemotional.Thisisbyfar
thehardestthingIhaveeverdone,butalsothemostsatisfying
workIhaveeverdone,”Lopezsays.
Today,Surfside’schickensroamfreeoneightacres.Lopezsays
thisbenefitsthechickensandalsothosewhoconsumetheireggs.
Whenchickensforageongrass,bugs,spiders,andevenfrogsand
mice,theireggs’yolksturn“adeepyellowororange.Theyare
firmerandhavearicherflavor,”Lopezsays.“Whenyousee
someoneadvertisinganall-vegetariandietonaneggcartoninthe
store,that’sactuallyaveryunnaturalconditionforachicken.”
SurfsideChickens’eggsandchickenscanbepurchasedatthe
SunnyvaleFarmers’Market,theSantaCruzFarmers’Market,and
thePaloAltoFarmers’Market.Membershipsharesarealso
availableinSurfsideChickens’CSA(CommunitySupported
Agriculture).Membersreceivewhole,freshchickensand/oreggs
weeklyfromAprilthroughNovember.Formoreinformation,visit
www.surfsidechickens.comorcall831.331.9051.
surfsiDE chickEns
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Allthecoolpeoplearecookingathomethese
days.GwynethPaltrowwhipsupgourmet
mealsforherfriendswhileupdatingher
healthy-eatingwebsite,goop.com.Eva
LongoriaParkerusesawoodenrollingpintomake
tortillasfromscratch.SingersNaomiJudd,Trisha
Yearwood,andPattiLaBellehavepublishedcook-
booksthatfeaturetheirfavoritehomerecipes.
Whetherit’stheresultofasluggisheconomyora
desiretoeatmorehealthfully,anincreasingnumberof
peoplearediscoveringthejoysofcookingandeating
athome,andBayAreachef-entrepreneursareriding
thewave.SiliconValleychefandnutritioneducator
JoniSaremakeshousecallsasapersonalcooking
trainer,helpingclientstodiscoverthebestmealsthey
cancookgiventheirschedules,lifestyles,abilities,and
health.AtCucinoBambiniinSanJose,parentsand
kidslearntocooktogetherinhands-onworkshops,and
kidsaloneattendfive-day“culinarysummercamps”or
one-timeclassesinrollingsushiormakingpasta.
Dr.EdBauman,ExecutiveDirectorofBauman
CollegeHolisticNutritionandCulinaryArts,says
anyonecanlearntocreatehealthyanddelicious
mealsathome.BaumanCollegeofferscooking
eatinginIt’s the new eating out // by jennifer Moscatello
• Dr. Bauman’s food
and philosophy will be
featured at Eucalyp-
tus Magazine’s Dinner
Event at stillheart
institute in woodside
on June 15. while
guests dine on a meal
prepared according to
his souL philosophy,
Dr. Bauman will lead a
discussion on healthy
cooking and eating.
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classesinwhichhomechefsgainhands-onskillsto
aidtheminpreparingnutritiousmealsathome.
“Byreclaimingtheroleofhealthyhomechef,
personal,family,andcommunitycultureisenhanced
andsustained,”hesays.
Bauman’sfoodphilosophy,whichhecalls“Eating
forHealth,”focusesongettingbacktobasics.He
encourageshomechefstocookfromscratchand
utilizeingredientscategorizedbytheacronymSOUL:
seasonal,organic,unprocessed,andlocal.
Baumanbelievesthattimemanagementand
organizationarekeytobeingahealthyhomechef.He
suggestsinvestinganextra30minuteseachevening
inplanningoutthenextday’smeals,stockingthe
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Whataboutweaningyourfamilyofftheirtake-out
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youeatalotofchocolate.Eathalfasmuchand
you’llfeelbetter.”
12|May+June2011
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IntheUnitedStates,hempmaywell
bethemostmisunderstoodofall
agriculturalcrops.Whilemost
peopleknowhemptobeabiologi-
calcousinofthemarijuanaplant,fewer
recognizeitsworthasafuel,paper,and
textilecrop,andthevalueofitsseedasa
nutritionalstaple.
Technicallyanutbutcommonlyreferred
toasaseed,hempseedisabout25percent
pureprotein,thequalityofwhichis
comparabletothatfoundinmeat,fish,and
eggs.Hempseedproteincontainsallthe
essentialaminoacids,anditismore
digestiblethansoyprotein.Hempseedalso
containshighconcentrationsofseveralB
vitamins—especiallyB1,B2,andB6—and
vitaminsCandE,plusanabundanceof
fiber.Hempseedisavailableinvarious
formsatthegrocerystore:incereals,
proteinshakes,nutorseedbutters,snack
bars,andhempmilk.
Hempseedoilisoneofthebestoilsfor
cookingoreatingrawinsaladdressings.Of
alltheedibleoils,ithasthehighesttotal
concentrationofessentialpolyunsaturated
fattyacids(morethan80percent).
Flaxseedoilishigherinlinolenicacid,but
hempseedoilishighestintotalomega-6
(linoleic)andomega-3(alpha-linolenic)
essentialfattyacids,andtheyoccurinthe
idealthree-to-oneratioforoptimalhealth.
Thesefattyacidshavebeenshowntoaidin
combatingcancer,AIDS,inflammation,and
manyotherdiseases.Hempseedoilisalso
usedinshampoo,hairandskincondition-
ers,soap,cosmetics,andmoisturizers.
TheAmericanhempindustryproduces
morethan$350millioninannualsalesof
clothing,food,paper,carpet,andother
hempseedPacked with protein and omega power // by ann Marie brown
items,butit’sallfromhempgrowninother
countries.Hempcultivationwasbannedin
theUnitedStatesin1937becauseit
competedwiththeoil,timber,andchemical
industries.ForafewyearsduringWorldWar
II,theU.S.DepartmentofAgriculturebriefly
allowedandevenencouragedfarmersto
producehempforrope,fabrics,andother
wartimeneeds.Today,hempcultivationis
legalinCanadaandmostEuropeanand
Asiannations.
Thehempplantisamemberofthe
cannabisfamilyandsimilarinappearance
tothemarijuanaplant,butmarijuana
containsbetween5and20percentof
tetrahydrocannabinol,orTHC,apsychoac-
tivechemicalthatmakesitvaluableasa
drug.Hempcontainsonlyminutetraces
(0.3percentorless)ofTHC,whichrenders
itworthlessfordruguse.
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consumersarestillhighlywary.Since
October1998,theEuropeanUnion(EU)has
notallowedGMfoodstobemarketedin
anyEUnation.
SunnyMeuler,ownerofSanJose’spopu-
larVegetarianHouserestaurant,describes
GMfoodsas“unnatural”andprovideshis
customerswithanti-GMshoppingguides
andflyers.“In2009,afterlearningofthe
dangersofgeneticallymodifiedfoods,we
removedthemfromthemenu,”Meuler
says.“Geneticallymodifiedfoodspose
serioushealth,ecological,andenviron-
mentaldangers.”Therestaurantnow
servesexclusivelyorganicveganproducts.
EnvironmEntal issuEsMeulerbelievesthatGMfoodsmayimpact
muchmorethanthehealthofindividual
consumers.Hecitesvariousstudies
indicatingthatGMcropsmayactuallyhave
worseyieldsthantraditionalororganic
cropsandarepotentiallyharmfulto
animals.Healsoworriesaboutthe
environmentalimpactofgenetic“outcross-
ing,”whichisthemovementofgenesfrom
GMplantsintoconventionalororganic
cropsorrelatedspeciesinthewild.
AccordingtotheWorldHealthOrganiza-
tion,theriskofoutcrossingisreal,aswas
illustratedwhentracesofatypeofmaize,
whichwasapprovedforuseonlyinanimal
feed,appearedinmaizeproductsforhuman
consumptionintheUnitedStates.
˝ many of us whoshopatWholeFoodsorseekoutthe
organiclabelwhenbuyingfoodwere
surprisedbytheaccusationsofbetrayal
thataroseinJanuary2011,afterWhole
Foodsandseveralotherorganicretailers
publiclyagreedtofederalderegulationof
geneticallymodifiedalfalfaproducedby
theMonsantoCorporation.Although
WholeFoodsissuedastatementonitsblog
reinforcingitssupportfornon-genetically
modifiedfoods,itsbackingofMonsanto
leftmanyorganicfoodadvocatesseething.
Geneticallymodified(GM)foodsare
alsoknownas“bioengineered”foods.Add
an“O”to“GM”andwehavetheacronym
GMO,whichreferstoanyorganismthat
hashaditsDNAalteredbyhuman
engineering.AllGMfoodsareproduced
fromGMOs.Initially,thisscientificprocess
wasdesignedtoimprovethequalityof
crops.Usinggeneticengineering,selected
individualgenescouldbetransferred
fromonevegetabletoanotherto
enhancecolor,orfromonespeciesto
anothertoprovideresistancetoviruses
orinsectdamage.
The“organism”inGMOcanbeaplant
orananimal.Today,inadditiontoGM
cropslikecorn,soy,canola,andcotton-
seedoil,wealsohavegeneticallymodified
animalsthatcanproducemoremilk,
reproducemorerapidly,and/orhave
superiordiseaseresistance.
InthecaseoftheMonsantoCorpora-
tion,thecompany’salfalfaseedswere
geneticallymodifiedtoincreasetheir
tolerancetoherbicides,orweedkillers.
Monsantoistheworld’sleadingproducer
oftheherbicideknownasRoundupand
alsotheworld’sleadingproducerof
geneticallymodifiedseeds.
food safEty issuEsOpponentstypicallycitehealthrisksas
onemajorreasontoavoidGMfoods.In
onefamouscase,genesfromtheBrazil
nutwereinsertedintosoyplants,which
aggravatedreactionsinthosewhowere
allergictonutswhentheyingestedthe
soy.Althoughthesealteredsoybeans
nevermadeittotheneighborhood
grocerystore,ahealthalarmwasraised.
DespitethefearsurroundingGMfoods,
Dr.JamesCollman,ProfessorEmeritusof
ChemistryatStanfordUniversity,says,
“Scientificresearchhasreallyfoundno
harm.FearofGMfoodsisoftenduetothe
beliefthat‘thewayweusedtodoitmust
bebetter,’andisreallyjustanemotional
response.”
Ofcourse,scienceisanever-changing
andoftencontentiousfield.Whatis
“provensafe”oneyearhasoftenbeen
determinedcarcinogenicordangerousthe
next.InEurope,despiteofficialreports
assuringthesafetyofGMfoods,most
foodengineered
16|May+June2011
GMO is now a household word by stephanie liou
Dr.DavidMagnus,ProfessorofMedicine
andBiomedicalEthicsattheStanford
SchoolofMedicine,isalsoconcerned
abouttheimplicationsofoutcrossing.He
saysthatwithcross-pollinatingcropssuch
ascorn,genetictransferamongspecies
couldoccurinthefields,leadingnotonly
topotential“contamination”oforganic
crops,buttochangesinthebalanceof
theecosystem.
Economic issuEsAnti-GMOadvocatesoftenarguethat
companieslikeMonsantowillmonopolize
theworld’sseedinventoryanddistribu-
tion,givingcorporationsandscientiststoo
muchcontroloverourfoodsupplyand
environment.“Peopleworryabout
companiesplayingGod,”Magnussays.“It
isimportanttobalanceourobligationto
maketheworldabetterplacewithour
obligationtopayproperrespecttothe
worldthathasbeengiventousasagift.”
Dr.WalterFalcon,ProfessorEmeritusof
InternationalAgriculturalPolicyat
StanfordUniversity,providesamore
positiveperspectiveontheeconomic
impactofGMfoods.HebelievesGMfoods
mayhavethepotentialtorelievehunger
problemsindevelopingnations,thanksto
theincreasedprofitabilityofcropsand
bio-fortificationofnutrientsinfoods.
in2003.Retailersandproducersjoined
togethertoformthenon-profit,whichnow
overseesaregulatorysystemtoassess
foodproductsforGMingredients.The
organizationprovidesasealofapprovalto
foodsthataredeterminedtohavefewer
than0.9percentGMOcontent.Aprintable
shoppingguide,iPhoneapp,andlistof
participatingretailersmakeiteasierfor
consumerstomakeinformeddecisions
aboutbuyingGMfoods.
Nonetheless,sinceanestimated80
percentofallcommerciallyavailablefoods
containGMingredients,entirelyavoiding
GMfoodsisextremelydifficult.Thoughtful
consumerswhocareabouttheirhealth,the
environment,andtheworldeconomysee
GMfoodsasacomplicatedconundrum.
Ultimately,theprosandconsofGMfoods
areasmallpieceofabiggerpuzzle:As
consumers,howcanourchoiceshelpto
improveourindividualhealthandthe
healthoftheplanet?
“Personally,I’magreatbelieverin
farmers’markets.I’mdelightedbythe
freshnessandquality,butIamalsoina
privilegedsituation,”Falconsays.“Buying
organicsimplyisn’tanoptionformany
lower-incomepeople,bothinourcountry
andindevelopingnations.”
RestaurantownerMeuleralsoacknowl-
edgedsuchdisparitiesinprice,admitting
thatbeingasticklerfornon-GMOingredi-
ents“hasmeantsignificantincreasesin
ourcosts.”
labEling issuEsDuetoalackoflabelinglawsintheUnited
States,consumershavenowayto
determinewhethertheirfoodisgeneti-
callymodifiedornot.Meulersaysthat
“unlessyoubuyonly100percentorganic,
it’simpossibletoknowwhichfoodsare
GMO-free.”
TocombatthelackofGMOlabeling,the
Non-GMOProjectwasfoundedinBerkeley
it is important to balance our obligation to make the world
a better place with our obligation to pay proper respect to the world that has been Given tO us as a Gift.
EUCALYPTUSMAGAZINE.COM|17
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thankthebeesfood fans swarM to protect the pollinator
by erica Goss photographs by Lane Johnson
henacolonyofhonybeesbuiltahiveinthewallofJaykeller’shouseinSunny-
vale,hedidn’tcalltheexterminator.Hestartedbeekeeping.
“Wecouldsmellthehoney,”kellersays.Hehiredaprofessionalbeekeeperto
movethebeesoutofthewallandintotwohivesinhisbackyard.
“Therewasaspotonthewallwheretheworkerbeeskeptthequeenwarmin
winter,”hesays.“Weestimatetherewereabout60,000beeslivinginthewall.
Theymade75poundsofhoney.”
Thehoneybeeisasmallinsectwithabigresponsibility.Inadditiontoproducing
honey,beespollinatemorethan100agriculturalcropsintheUnitedStates.
Billionsofdollarsworthoffood,includingdairyproducts,fruits,andvegetables,
aredependentonthehoneybee’sefforts.TheCaliforniaalmondindustry,for
example,isalmostentirelydependentonbees.Eightypercentoftheworld’sw18|May+June2011
beekeeper alan
Henninger of
san jose’s delta
bee club tends
to his hives.
servealongsidecupsofteaatafternoonteaservice.
SouthofMontereyatCarmelValleyRanch,ChefTimWoodmakes
honey-marinatedchickenwingswithhoneyproducedbytheranch’s
bees.Guestsatthegolfresortcanwatchthebeekeepertendtohis
hives,whichareafeatureoftheranch’stwo-acreorganicgarden.
ChefLauraStecofPortolaValley,a“greencuisine”advocateand
authorofCool Cuisine: Taking the Bite Out of Global Warming,uses
herkitchenexpertisetoraiseawarenessoftheimportanceofbees
toourfoodsupply.Sheteachesclasses
toculinarystudentsrangingfromkids
ininner-cityOaklandtonovicechefsat
theCulinaryInstituteofAmerica.
Aspartofaclassthatillustratesher
book’splanet-friendlycooking
concepts,Stechasherstudentstaste
anartisancheeseandvegetable
platterhighlightingbeepollinator
crops.“Iincludehoneycomb,because
mostpeoplehaveneverseenortried
it,”shesays.
Theflavorofhoneyvariesfrom
regiontoregion,Stecsays.“Laterin
theseason,honeyisdarkerduetothe
widervarietyofflowersinbloom.It
tastesdifferent,too.”
continued on page 24
almondscomefromCalifornia’s600,000acresofalmondorchards.
StartinginFebruaryandlastingonly22days,about1million
beehives—containing40billionbees—aredrivenbytruckalloverthe
UnitedStates,fromoneorchardtothenext,topollinatethe
floweringalmondtrees.
“Youcanthankthebeesforeverythirdbiteoffoodwecon-
sume,”saysbeekeeperSteveDemkowski,whomanageshivesin
SanJose’sHistoryParkandHappyHollowZooandteacheschildren
andadultshowtokeepbees.AlthoughDemkowskisells
hishoneyunderthelabelWillowGlenHoney,hesays
that“makinghoneyisnotnearlyasimportantasthe
bees’roleinpollinatingourfood.”
Thehoneybeeisjustoneofseveralpollinators,
includingbumblebees,butterflies,beetles,andbats,but
inthelastdecade,therehavebeenalotfewerhoney-
beesbuzzingamongthefloweringcrops.
“Therehavebeenhugedeclinesinhoneybee
populationsinthelastfewyears—upto90percentin
someareas,”Demkowskisays.Thisisattributedtoa
mysteriousconditionknownasColonyCollapseDisorder
orCCD,inwhichmostorallofahivesuddenlydiesor
disappears.CCDappearstohavepeakedin2008.Like
manybeekeepers,Demkowskibelievesthat“noone
factorisresponsibleforCCD.Mites,diseases,stress
frommovinghives,andpesticidesallcombinetokill
largenumbersofbees.”
Meanwhile,upscalehotels,topchefs,andbackyard
beekeepershaveswarmedtobolsterthehoneybee
population.TheroofofSanFrancisco’sFairmontHotel
supportsa3,000-square-footherbandvegetable
gardenandasetofbeehives.Thehivesyieldabout60
poundsofhoneyeachyear,whichthehotelchefsusein
icecreams,desserts,marinades,andvinaigrettes,and
a bottle of unheated Henninger Hill
honey from alan Henninger’s bees
chef laura stec prepares
honey syrup at home.
beekeeper steve demkowski
shows a beehive’s removable
frame to a group of student bee-
keepers at Happy Hollow zoo.
nella conversation with
newmanso how did newman’s own organics come about?
BackwhenIwasrunningthenonprofit,Iwasalwaystryingtoraise
moneyforit,andthatwasveryhard.Isawwhatmydadwasdoing
withhisfoodcompany,Newman’sOwn,andthefoundationthatit
supported.HewasabletouseNewman’sOwntoraisemoneyfor
goodcauses.Ithought,whydon’tIseeifIcantalkDadintoletting
usdoadivisionthatmakesorganicfoodproducts?It’sthetriple-
bottom-lineconcept.
why does newman’s own organics produce snack foods like
cookies, chips, and chocolate instead of more substantial,
staple foods?
Welikesnackfoods.Wewerethinkingmoreoffunfoodsrather
thanseriousfoods.Snackfoodsaremorefunthanthenutloafwith
yeastgravythatmymotherusedtoserveourfamilyinthe1970s.
Wemakewhatwelikebecausewelikewhatwemake.Whenwe
startedthiscompany18yearsago,thereweren’tanygoodorganic
white-flourpretzelsonthemarket.Wewantedtomakesurethere
weresome,becausetherewasnowayIwasevergoingtoconvince
myfathertoeataseven-grainpretzel.
how did you decide what snack foods to produce?
Whenwestartedthecompany,therewerelimitationsintermsofthe
ingredientsthatwereavailable.Thesecondproductweevermade
waschocolate,becausesomebodyshowedupwithorganiccocoa
NellNewman,founderofNewman’sOwnOrganics,
grewuptomboy-styleintheConnecticutwoods,
fishingandhikingandexploringthenaturalworld.
Soonaftergraduatingfromcollege,whereshe
earnedadegreeinhumanecology,sheworkedtore-establishthe
baldeagleinCentralCalifornia.Nowinherlate40s,Newmanis
anavidSantaCruzsurferandanglerwhooccasionallyreelsinher
ownsalmonfordinner.Asphotogenicasherfamousparents,Paul
NewmanandJoanneWoodward,andasbusiness-savvyasmost
HarvardMBAs,NellNewmanhasbeenamajorforceintheorganic
foodbusiness.ShewelcomedusintoherAptosofficetotalkabout
hercareer.
EucaLyptus: how did you end up running your business here
in santa cruz?
nELL:I’vebeeninSantaCruzsince1989.Iendeduphereby
accident.IhappenedtofindajobinSantaCruzlongbeforeI
startedNewman’sOwnOrganics.Iwasgoingtoworkatthe
EnvironmentalDefenseFundinOakland.Iwassupposedtobe
workingonCaliforniawaterrightsissues.IreadCadillac Deserton
thewayouttoCalifornia,soIthoughtIunderstoodtheissues,butit
wasalltoooverwhelmingforme.Igaveafriendofmineacalland
woundupgettingajobatUCSantaCruzrunningalittlenonprofit
calledtheVentanaWildernessSanctuary.Acoupleyearslater,Ileft
andworkedasafundraiserfortheSantaCruzBirdResearchGroup.
Q+A
by ann marie brown photographs by lane johnson
20|May+June2011
}I feel good about what I do.I dIdn’t start thIs company to become a mIllIonaIre; I started thIs company to supportorganIc agrIculture and also support dad’s dream of the foundatIon. I’m In thIs for a dIfferent reason.”
beans,sugar,andvanilla.That’swhywemadechocolate.
Wechosewhatwemadebasedontheingredientswe
couldfind.
we’ve heard that the McDonald’s chain is serving
your organic coffee in their new England outlets.
We’requiteproudofit.Theysoughtusout.Theywere
alreadysellingNewman’sOwnsaladdressingsandthen
theystartedsellingourcoffee.Alotofpeoplereacted
with“OhmyGod,you’resellingyourcoffeeatMcDon-
ald’s,”butyouknowwhat?Weexposedawholenew
consumertoorganicfoodproducts.Whocareswhereit
is?Theimportantpointisthatthere’sawholenew
groupofcustomerswhohadneverthoughtofbuying
ourcoffee.Theyarenowdrinkingorganiccoffeeand
sayingittastesprettygood.
i understand you traveled to Guatemala to see how
the organic, fair-trade coffee you sell is grown.
Thatwasaprofoundexperience—toactuallygoandsee
thatthebeansarebeingpickedbyhandandbrought
downthehillonthebackofadonkey.Wecouldreally
seetheimpactofcoffeeproductiononhumanlives.
Untilwegoandseeit,wedon’tknowwhatthese
people’slivesarelike,whatkindofpovertytheylivein,
orwhattheygothroughtoraisecoffee.Gettinga
coffeecropcertifiedasorganicisalabor-intensive
process.It’sreallyhard.Butthenumberofacresthat
arefarmedorganicallyhasgrownexponentially.
Pesticideisn’tbeingsprayedonthoseacres.
what do you think of the usDa organic standards?
Ithinkwegotwhatweaskedfor.Organicfoodproduc-
ersaskedtoberegulated;wewantedeverystateto
havethesamestandards.Backwhenwefirststarted,
somestatesdidn’thaveanylawsregulatingorganicsat
allandtherewasnonationalstandard.Somestates
didn’thavereciprocitywithothers.Nowwehavethe
samestandardacrossthecountry.Everycompanythat
producesanorganicfoodproductintheUnitedStates
hastobeindependentlythird-partycertified.An
overseeingorganizationhastocertifyhowyour
ingredientsweregrown,howtheywereshipped,and
howtheywereprocessedandmadeintoaproduct.It
usedtobethatjustyouringredientshadtobecertified;
nowyourmanufacturingplantalsohastobecertified.
Yourorganicflourcan’tsitinaroomwithconventional
flourunlessit’sbaggedandlabeledandseparatedoffto
oneside.It’sveryspecific.
Do you think we need stricter regulations for all the
food we consume, not just organics?
Thehumanbodyhasbackgroundlevelsofmorethan
100differentcontaminants—pesticides,herbicides,
plastics,etc.Howcomeconventional[non-organic]
foodsdon’thavetolistontheirlabelswhathasbeen
sprayedonthem?Howcomegeneticallyengineered
foodsdon’thavetolistthefactthattheyaregeneti-
callyengineered?
}
22|May+June2011
what’s your take on the genetically modified food
controversy?
We’reascommittedtousingnon-GMOingredientsas
anyotherorganicfoodcompany.Youhavetotrustthe
certificationprocessandtrynottousecorn,soy,orany
ingredientsthatwouldlikelycontainGMOs.Butrecently
wehadthreegeneticallyengineeredcropsthatwere
deregulated.Idon’tthinktheObamaAdministration
reallyunderstandswhattheissuesare.Therecan’tbe
coexistencewithGMOandnon-GMOcrops.Pollen
spreads,andcropswillbecontaminated.I’mamazedat
howshortsightedtheagricultureindustryis.Whyare
weoneofthefewcountriesthatallowsthis?
is it practical or reasonable for consumers to buy
only organic foods?
We’reveryluckyouthereintheBayAreaandinthe
middleofthe“SaladBowl”tohaveaccesstosucha
widevarietyofincredibleproduce.Wearealittle
spoiledhere.Wehaveinnumerablefarmers’markets.I
shopatfarmers’marketsasmuchaspossible—Ihave
myfavoritefarmerswhoIbuyfromandIlikeknowing
whogrewmyfood.Itisaluxury,butthegrowthof
farmers’marketsandtheorganicsindustryingeneral
pointstothefactthatconsumersdowanttoknow
wheretheirfoodcomesfromandhowit’sgrown.
Do you personally eat only organic foods?
I’ma“flexitarian.”Ieatwhat’sputinfrontofme.When
you’retravelingandyouareeatinginpeople’shouses,
youcan’tsay,“Isthatorganic?”
how does it feel to know that a chunk of your
company’s profits goes to a foundation that sup-
ports various nonprofit organizations?
IfeelgoodaboutwhatIdo.Ididn’tstartthiscompanyto
becomeamillionaire;Istartedthiscompanytosupport
organicagricultureandalsosupportDad’sdreamofthe
foundation.I’minthisforadifferentreason.
we lIke snack foods.We Were thInkIng more of fun foods rather than serIous foods. snack foods are more fun than the nut loaf WIth yeast gravy that my mother used to serve our famIly In the 1970s.
...
G e t R i d o f t h e m
Read Clear Body, Clear Mind
by L. Ron Hubbard408.249.7400 - [email protected]
www.scientologybookstore.com
Get Rid of them
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BackyardbeekeeperJonathanGrant-Richardsagreesaboutthe
varietyofhoneyflavor.Hisbeehivesitsonhispropertyhighinthe
SantaCruzMountains.“Wehavealotofrosemarygrowinginthe
yard.Youcantasteitinthehoney,”hesays.
Grant-Richardshashadafewadventureswithhisbees,from
taminganaggressivehivetocapturingwanderingswarmsfrom
40-foot-talltrees.He’sbeenstungoccasionally,althoughhesays
thatkeepingcoveredwithabeekeeper’ssuit,headgear,andgloves
keepsstingstoaminimum.“Thesuitisreallytokeepmecalm.IfI
knowI’mprotected,Istaycalmandthebeespickuponthat.They
reacttoyourmood.”
“Thequeendeterminesthepersonalityofthehive,”Grant-Rich-
ardssays.“Ifshe’sgentle,shepassesonthattraittotherestof
thebees.”
ThehoneybeeisnotnativetotheUnitedStates;itwasbrought
herebyEuropeansettlersintheearly17thcentury.Today,the
gentleandproductiveItalianhoneybeeisthemostpopularspecies
forbeekeeping.TheLangstrothbeehive,usedbyprofessionaland
amateurbeekeepersallovertheworld,isawoodenboxwith
removableframesordrawers.Itwasdevelopedin1852byOhio
beekeeperLorenzoLangstroth.
Afterkeepingbeesfor40years,AlanHenningeroftheDeltaBee
ClubinSanJosesays,“Beekeepingusedtobeeasier.Wedidn’t
havetofeedthebees.Nowweneedtogivethemsugarsyrupand
proteinsupplementtohelpthemgetthroughthewinter.There
[usedtobe]justonemajorbeedisease—Americanfoulbrood—but
nowthereareatleastfive.”
Beescarrychemicals,suchaspesticides,herbicides,and
fungicides,backtotheirhives.Feedingbeesfromasinglesource,
suchasthepollenfromonetypeoftree,isakintofeedingthem
junkfood.“Bees,likepeople,dobestwithavarietyoffoods,”
Henningersays.
Movingbeesfromplacetoplaceisalsoamajorstressor.The
largecommercialbeeoperations,whichmovebeesallyearfrom
onecropsitetoanother,haveseenthelargestlossesfromColony
CollapseDisorder.“Thesmallbeekeepersdon’thavesuchsevere
problems,”Henningersays.
Shortofsettingupourownbackyardbeehive,whatcanwedoto
helpthehoneybeepopulation?BeekeeperDemkowskisays,
“Reducethesizeofyourlawn.Alawnistoxictomostlife.It’sa
desert—allonespecies,andnotallowedtoflower.”
Demkowskisuggestslettingacornerofyouryardreverttoa
meadow,withawidevarietyoffloweringplants.“Addmore
bee-friendlyplantstoyourproperty.Salvias,lavender,rosemary,
clover,andmostnativeplantsaregoodchoices,”hesays.Ifyou
haveavegetablegarden,“letsomeplantsgotoflower,suchas
lettuceandbroccoli.Don’tkeepthingstootidy.”
Jaykellerandotherbeekeepersadviseagainstusingpesticides.
Beesareverysensitivetopesticides,especiallythesystemic
poisonspeoplecommonlyuseonrosesandotherornamentals.
AsresearchcontinuesonthecausesofColonyCollapseDisorder,
beekeeperslearnmoreabouthowtoprotectandcareforthese
amazingpollinators.Despitealltheforebodingnewsaboutbees,
beekeeperAlanHenningersaysthereisasilverlining.“Beeshave
beenaroundformillionsofyears,”hesays.“They’reresilient.”
ForacreativehoneyrecipefromChefLauraStec,goto eucalyp-
tusmagazine.com/honeybees.
thank thE BEEs continued from page 19
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u
i o
ghj
280
17
880
85
101
101
101
menlo park
redwoodcity
san mateok
l;
z
los altos
mountainview
sunnyvale
campbell
santa clara
saratoga
x
f
alumrock
berryessa
evergreendowntown
santanarow
japantown
r
t
p
los gatos
santateresa
blossom hill
san jose
san francisco bay
cambrianpark
willow glen
cupertino
palo alto
4
978
6
5
3
2
1
d
as
q
e
y
w
caMPbEll
1Downtown,CampbellAve.&ThirdSt.,Sun.,9–1,yearround
cUPERTiNO
2Vallco shopping Mall,N.WolfeRd.&PerimeterRd.,Fri.,9–1,yearround
lOS alTOS
3Downtown,StateSt.&SecondSt.,Thurs.,4–8,May–Sept.
lOS GaTOS
4town park plaza,MontebelloWay&BroadwayExtension,Sun.,8–noon,yearround
MENlO PaRk
5Downtown,ChestnutSt.,bet.SantaCruz&MenloAves.Sun.,9–1,yearround
MOUNTaiN viEw
6caltrain station,600W.EvelynAve.,Sun.,9–1,yearround
PalO alTO
7california ave.&ElCaminoReal,Sun.,9–1,yearround
8city hall,250HamiltonAve.,Wed.,3:30–6:30,Apr.–Oct.
9Downtown,HamiltonAve.&GilmanSt.,Sat.,8–noon,May–Dec.
qVa palo alto,3801MirandaAve.,Wed.,10–2,Apr.–Nov.
REDwOOD ciTy
wDowntown,850WinslowSt.,Sat.,8–noon,Apr.–Nov.
ekaiser permanente,Veterans&Maple,Wed.,10–2,May–Sept.
SaN jOSE
ralum rock Village,N.WhiteRd.&AlumRockAve.,Sun.,9–1,yearround
tBerryessa,1376PiedmontRd.,Sat.,9–1,yearround
yBlossom hill,PrincetonPlazaMall,kooser&Meridian,Sun.,10–2,yearround
ucambrian park,Camden&UnionAves.,Wed.,4–8,May–Sept.
iDowntown,SanPedroSt.bet.SantaClara&St.JohnSts.,Fri.,10–2,May–Nov.
oEvergreen Village square,Ruby&ClassicoAves.,Wed.&Sun.,9–1,yearround
pJapantown,JacksonSt.bet.Sixth&SeventhSts.,Sun.,8:30–noon,yearround
asanta teresa,kaiserPermanente,270Interna-tionalCircle,Fri.,10–2,yearround
ssanta teresa,kaiserPermanente,SantaTeresa&CaminoVerde,Sat.,10–2,Apr.–Nov.
dsantana row,PiazzaDeValencia.TatumLn.&OlinAve.,Sun.,11–4
farmers’marketguide
fwillow Glen,1165LincolnAve.,Sat.,9:30–1:30,May–Nov.
SaN MaTEO
g25th ave.,194W.25thAve.&Hacienda,Tues.,4–8,May–Oct.
hcollege of san Mateo,1700W.HillsdaleBlvd.,Sat.,9–1,yearround
jDowntown,5thAve.&SanMateoDr.,Sun.,10–2,May–Nov.
kEvent center,2495S.DelawareSt.,Wed.,10–2,Mar.–Nov.
SaNTa claRa
lfranklin Mall,JacksonSt.&HomesteadRd.,Sat.,9–1,yearround
;kaiser permanente,710LawrenceExpressway,Thurs.,10–2,yearround
SaRaTOGa
zwest Valley college,14000Fruitvale,Sat.,9–1,yearround
SUNNyvalE
xcaltrain station,121W.EvelynAve.,Sat.,9–1,yearround
SAVORTHEFRUITSOFTHEBAYAREAHARVEST
ATTHEPENINSULAANDSOUTHBAY’S
31CERTIFIEDCALIFORNIA-GROWNFARMERS’
MARkETS.FORMOREINFORMATION,VISIT
WWW.CafarMErsMarkETs.COM.
26|May+June2011
Cooking for Solutions 10th Anniversary, May 20-22 Friday’s signature Gala: 70 restaurants and 60 wineries at the Aquarium
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Coastal Living Pavilion cooking demos with Food Network celebrities Alton Brown and Robert Irvine Nathan Lyon and Allen Smith: how to produce your own fresh ingredients
Food & Wine Adventures, Sustainable Seafood Challenge and more!
Sustainable Foods Celebration, including cooking demos, seafood tastes, and the Whole Foods Marketplace included with Aquarium admission
For full schedule and tickets, visit cookingforsolutions.org
CFS2011-Eucalyptus-4.11.Final 1 4/11/11 2:42:51 PM
AntiochUniversity 10
AquiCal-Mex 10
BaumanCollege 23
BioResource,Inc. 9
CaliforniaFarmers’MarketsAssoc. 23
ChurchofScientologyLosGatos 23
CinnabarHealthCollective 24
ClassicHomeopathy,Sandrakamiak 25
DominicanUniversityofCalifornia 5
DowntownSanJoseFarmers’Market 25
Dr.Davydova’sDentalOffice 14
EucalyptusDinnerSeries 2
FaultlineBrewingCompany 4
advertisers’ index
FiveBranchesUniversity 23
GilroyGardens 4
GoodmanChiropractic 10
HappyHollowPark&Zoo 14
HarrellRemodeling,Inc. C4
HealthySmilesDentalCare 6
HLDGroupLandscapeArchitecture 15
Judy’sBreadsticks 8
MarkyDesigns 2
MassageEnvy 14
MIX106.5Radio C3
MontereyBatAquarium 27
NaturalWellnessClinic,Dr.YenTran 25
OakMeadowDentalCenter 8
OrganicInHomeCooking 25
Piazza’sFineFoods 3
SanFranciscoHerb&NaturalFoodCo. 25
Schurra’sFineConfections 13
SustainableHome 25
Ta’sHealingCenter 15
VegetarianHouse 14
VitaClayRice&SlowCookers 6
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Load ́em up
Listen to eucaLyptus Magazine’s daiLy green tips on the radio at MiX 106.5 and 94.5 KBay.
Completelyfillyourdishwasherbefore
runningit.Apartiallyfulldishwasher
wastesenergyandwater.Also,usethe
energy-savingsettingtoair-dryyour
dishes.You’llreduceyourdishwasher’s
electricityuseby20percentbynotusing
heatduringthedryingcycle.
Acrossthenation,“MeatlessMonday”isthenew
dietbuzzword.Devoteonedayoftheweektoa
meatlessdish;yourwalletandyourstomachwill
thankyou.Wanttogofurther?Trybeinga“weekday
vegetarian,”eatingmeatonlyonweekends.
Whenusinganelectric
ovenorrange,turnoff
theheat5to10minutesbeforethedishiscompletelycookedin
ordertosaveenergy.Residualheatwillremainintheovenor
burnerstofinishcookingyourfood.Also,ifyouarecookingfood
inanovenformorethananhour,thereisnoneedtopreheat.
the heat is on
meatymatters
˙ Intermsofenvironmentalsustainability,foodmatters.Whatwedointhekitchenandwhatweputinourmouthsmakeabigdifferenceintermsofthefutureofourplanet.Hereareafewtipsforagreenerkitchen.by erin yasuda soto
ShUNPaPER
cREaTivEjUicES
green tIps In the kItchen
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Ifyoulovejuice,butcringeattheplastic
cupsandbottlestheycomein,thenbuya
juicerandmakeyourownusingorganic
fruitsandvegetables.You’llbecutting
downonsugarandavoidingadditives,too.
Nothingsays“homecooking”
likeasteamingpotofstewor
soup.Makeyoursoutoflast
night’sleftoversusingapressure
cooker,whichcanreduceyour
energyuseby70percent.
Theaverage
Americanmeal
travels1,500milesfromthefarmtothesupermarket.Food
accountsformorethan18percentofglobalgreenhousegas
emissions.Buyingfoodthathasbeengrownwithin100milesof
whereyoulivewillsubstantiallyreduceyourcarbonfootprint.
Useclothinthekitchenratherthan
papernapkinsorpapertowels.
Clothnapkinscanbeusedrepeat-
edly,areeasytothrowinthewash
withyourotherlaundry,andcan
haveasecondlifeasdustrags.
underpressure
choose local
28|May+June2011
tid
bit
s
“how and what we eat
determines to a great extent the use we make of the world, and what
is to become of it.”—michael pollan,
from the omnivore’s Dilemma
It’s easy to make a beautiful entrance.
But it’s the small details along the way that make the finish extraordinary.
Your home can become your own private retreat.
We never forget it’s your home.® www.harrell-remodeling.com