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    EGPX 2010-11

    E-SEVA URBAN - STUDY TOUR PROJECT REPORT

    28TH

    APRIL, 2011

    GROUP 1 PARTICIPANTS

    MR PRAVEER KUMAR (EGP1014) DR KESHAR SINGH (EGP1008)

    DR MADAN LAL DEGRA (EGP1009) MR ASOK BABU S (EGP1001)

    DR SUMER SINGH RAWAT (EGP1018) MS DEEPA SRINIVASAN (EGP1003)

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    ACKNOLWEDGEMENTS

    We wish to express our sincere gratitude to T A Pai Management Institute, Manipal, EGPX Faculty

    board for providing us an opportunity to do our study tour project work on eSeva Urban : A field

    Analysis in Hyderabad, Andhra Pradesh.This project bears the imprint of many dedicated people. We tender our sincere thanks to National

    Institute of Smart Governance (NISG) for guidance, encouragement and facilitation in carrying out

    this project work. We also wish to express our gratitude to the officials Mr Veerraju Naidu, NISG and

    Mr Yedukundalu, Deputy Director, eSeva Urban and other eSeva staff members who rendered their

    help during the period of our project work.

    Place: Manipal

    Date: 28th

    April, 2011

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    EXECUTIVE SUMMARY

    The concept of shared serviced was initiated in 1998 when the Andhra Pradesh (AP) Government

    zeroed in on Mr J Satyanarayana, then AP's commissioner, Commercial Tax Department to

    spearhead the effort of creating a 'single window' for citizens' jobs. Here people can access different

    government services provided by independent departments. Mr Satyanarayana assembled a team to

    put the framework in place.

    The aim was to identify a model that provides large volumes of routine services to people, identify

    departments that provided services to citizens and bring them together. The team studied every

    department since electricity, water, property tax, transport, telephone and land registration had

    unique billing process. They did brainstorming sessions for six months and then narrowed in on a

    framework. It allowed for multiple interfaces across the counters that offer large volumes of routine

    services to citizens.

    An on-ground study was conducted by Group-1 EGPX 2010-11 during study tour to assess thecurrent status of service delivery through eSeva. During the study, the study group conducted a

    series of interviews with citizens, operators of eSeva, Deputy Director eSeva-urban and the Centre

    Managers of Miyapur and Chandha Nagar eSeva Centres. The study found that almost all the

    citizens are happy with the utility bill payment services provided by eSeva but are not satisfied with

    the municipal services, passport services and EPIC card services. The study aims to analyse the

    competition and future business prospects of eSeva and suggest recommendations to improve the

    service delivery. The scope of study is only limited to eSeva- urban and specially the interviews are

    conducted in thee centres namely Khairatabad, Miyapur and Chandha Nagar centres of Hyderabad.

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    TABLE OF CONTENTS

    INTRODUCTION ....................................................................................................................................... 5

    OBJECTIVES OF THE PROJECT - e-SEVA ................................................................................................... 5

    OBJECTIVES OF THE STUDY ................................................................................................................. 6

    SCOPE OF THE STUDY .............................................................................................................................. 6

    METHODOLOGY ...................................................................................................................................... 7

    FIELD OBSERVATIONS ......................................................................................................................... 8

    FINDINGS ............................................................................................................................................. 9

    ANALYSIS ............................................................................................................................................... 10

    WORKFLOW OF e-SEVA..................................................................................................................... 10

    TECHNOLOGY .................................................................................................................................... 11

    STATISTICS ......................................................................................................................................... 12

    GROWTH OF e-Seva ...................................................................................................................... 17

    EXPANSION PROBLEM AND ISSUES .............................................................................................. 17

    ENHANCING REACH ...................................................................................................................... 18

    GRIEVANCE REDRESSAL MECHANISM .......................................................................................... 18

    CRITICAL SUCCESS FACTORS ............................................................................................................. 19

    SWOT ANALYSIS ................................................................................................................................ 19

    POSSIBLE IMPROVEMENTS ............................................................................................................... 20

    KEY RECOMMENDATIONS ................................................................................................................. 21

    LIMITATIONS OF THE STUDY ................................................................................................................. 22

    CONCLUSION ......................................................................................................................................... 22

    REFERENCES .......................................................................................................................................... 23

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    INTRODUCTION

    The project eSeva was started as a pilot in the twin cities of Hyderabad and Secunderabad, and was

    thus called TWINS (Twin Cities Integrated Network Systems). It was started at a cost of Rs 10 million,

    fully funded by the Government of Andhra Pradesh. The project provides services such as

    registration of birth and death certificates, registration of vehicles and learners driving licenses.

    After a successful pilot, 10 centres were started on 25 August 2001 and then the project was

    renamed as e-Seva (Electronic Service in Hindi). On 10 October 2001, a portal -

    http://www.esevaonline.com - was launched.

    The Project is a tool to bridge the digital divide and has used Information and Communications

    Technology (ICT) for providing access to various government services. The Project uses the opportunities

    that the ICT offers in empowering the citizens. It offers a wide range of services from the issuance of

    various certificates to getting information about various programmes and also networking citizens and

    allowing them the flexibility and convenience of mutually beneficial transactions. It also allows access to

    hitherto marginalised communities and helps in bridging the existing information gaps. It is, therefore, a

    step towards digital unite. It provides the citizens with a clean, transparent, efficient, effective and

    hassle-free administrative system through state-of-art electronic technology. It is a one-stop-shop for a

    range of citizen-friendly systems.

    e-Seva is probably one of the best examples of e-Government project in India. The eSeva center is a

    one-stop-shop for more than 150* Government-to-Citizens (G2C) and Business-to-Citizen (B2C) services

    including payment of utility bills; getting birth and death certificates, vehicle permits, driving licenses;

    transport department services etc. Before the launch of the eSeva project, these services were available

    at separate offices and were normally time-consuming for citizens. Citizens had to approach each and

    every department and processing was slow.

    The project breaks down obsolete structures and the "silo" thinking that has long characterized the

    way government operates (departments working independently to meet their own goals instead of

    together to co-ordinate customer interfaces and services). e-Seva is an integrated approach to deliver

    G2C and Business-to-Citizens through the use of ICT .The watchwords of this e-Governance project are

    efficiency, reliability, transparency and scalability which are possible through GPR and change

    management. The uniqueness of eSeva has also been acknowledged by the World Bank and has cited

    eSeva as one of the best eGovernance practices in the Government World.

    *SOURCE: e-Seva Material from Mr.Yedukundalu, Deputy Director e-Seva Urban

    OBJECTIVES OF THE PROJECT - e-SEVA

    Thefollowing are theobjectivesof eSeva as originally defined and as they continue to be.

    Providing one-stop services to the citizens through a chain of Integrated Citizen Service

    Centres.

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    All the counters in all the service centres should provide all the services offered by eSeva.

    The citizen can walk into any service center and experience the same quality of service.

    Citizens should not be required to travel more than a kilometre to reach the eSeva center

    nearest their home.

    The architecture adopted should be scalable and secure.

    The service time should be below 3 minutes per transaction and the total time spent by acitizen including the time spent on waiting for ones turn should be less than 10 minutes.

    All the services should be available at the centres for 12 hours a day and selected services,

    24 hours over the Internet.

    Citizens should not stand in queues.

    The services that do not involve an inspection or attestation should be offered over the

    Internet also, so that citizens can avail them from home or office.

    The cost of transacting with government should be reduced.

    The business model should be such that the operations are sustainable over long period.

    The need for the citizens to go to government offices should be minimized over a period of

    time.

    OBJECTIVES OF THE STUDY

    To analyze the AS-IS system of eSeva

    To identify the Critical Success Factors

    To identify the Manpower Issues

    To suggest improvements in the Quality of Service Delivery

    To perform SWOT analysis of eSeva

    To explore the future Business Prospects

    SCOPE OF THE STUDY

    I. ANALYSIS

    To study the growth of e-Seva from its inception in 2001 in urban and semi-urban areas till

    2011 which can be observed from the following

    Number of Transactions

    Number of Service Centers

    Number of Services and

    Number of Participating Departments

    II. SUCCESS FACTORS

    To determine the major factors of success of e-Seva

    III. MANPOWER ISSUES

    To study the challenges for the retention of employees in the e-Seva centers

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    IV. ECONOMICAL ASPECTS

    To study the expansion problems and issues

    To study the financial viable model of operations and maintenance

    V. SERVICE DELIVERY

    To determine the quality of Service provided to the citizens using

    Citizen Satisfaction

    Employee/Staff behaviour

    Ambience

    Basic amenities and facilities

    Service delivery time

    Grievance Redressal

    VI. BUSINESS PROSPECTS

    To explore the new opportunities for enhancing reach of e-Seva

    METHODOLOGY

    The proposed study is to ascertain the extent to which the intended outcomes of the project

    e-Seva have been achieved that includes the qualitative, quantitative and factual analysis.

    Qualitative Analysis

    I. In-depth interviews with the following stakeholders

    a. Citizensb. Employees of SPANCO (private partner)

    II. Detailed interaction with the government official Deputy Director of e-Seva Urban

    Mr.Yedukundalu

    III. Detailed Interaction with the Centre Managers of e-Seva Centres at Chandha Nagar and Miyapur

    Quantitative and Factual Analysis

    Primary Data

    1) Department Wise Transaction Summary Report for the month of March 2011 of all e-Seva

    Centres (Courtesy: Mr.Yedukundalu)

    2) Pay mode wise Transaction Summary Report for all the e-Seva centres for the years 2007-2011

    (up to April 18

    th

    , 2011)

    Secondary Data

    3) e-Seva Website

    4) e-Seva brochure and Material

    5) Case study

    6) Reference Articles

    7) AP Online

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    CASE STUDY CENTRE I

    KHAIRATABAD eSEVA CENTER

    "I came here for passport renewal and I'm waiting since half-an-hour as the counter operator is not

    available on his seat." Mr N.S.Rao

    "I frequently visit this center to submit by bills. Today I came here to submit my vehicle tax. I'm very

    much satisfied with the service delivery and I've never faced any problem." Mr Noor Mohamed

    "I regularly visit this center to pay my electricity bills. In the beginning of the month, there is rush to

    submit the bills and I need to wait for minimum half-an-hour." Mrs Rajitha

    CASE STUDY CENTRE II

    CHANDHA NAGAR eSEVA CENTER

    "I'm visiting the eSeva Center for the first time to deposit learning license registration fee, 10

    minutes have already elapsed and it will take more than 30 minutes for the disbursal of the service"

    Mr Mukesh

    "I had applied for a gas connection before a month. I was told that a letter would be delivered at my

    place. But I've made several visits & I'm yet to receive the same." - Mrs Kalavathi Bai, Social Worker

    "Manual tokens are issued for Municipal Services, Passport & Voter Card Services. Server slow down

    issues happens 2-3 times in a month. The aged people miss their turns when the token number and

    counter are displayed on the digital display. There is shortage of manpower." - Staff Member

    CASE STUDY CENTRE III

    MIYAPUR eSEVA CENTER

    "I had applied for voter ID but I am yet to get it even after two months. I was told that my

    application is lost, so apply again." Mr P Balakrishnan

    "I am waiting since last 30 minutes and I was informed that the Birth certificate will be delivered

    within 15 days." - Mr Jagdish

    "I came to deposit driving license fee, I appreciate the eSeva for the comfort, single window system,

    good behaviour of counter operators. There are no middlemen and no bribe needs to be given.

    However, there is poor sanitation, missing of turns due to failure of digital display and

    announcement system." - Mr Durgashiva Prasad, a Customer Support Manager of private sector.

    FIELD OBSERVATIONS

    The observations that the team made while doing the study are:

    FAVORABLE

    Single window system

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    Adequate seating arrangement

    Good ambience

    Women manned counters

    Citizen satisfied with utility payment services

    Easy access to e-Seva Centers (radius of 5-6 kms)

    Citizen-friendly behavior of staff Smooth disbursement of services

    UNFAVORABLE

    Issues of infrastructure maintenance (Digital display, generator sets, PC problems)

    Minimal maintenance engineers (only 1 or 2 available across the city)

    Bleak response/backup from the Head Office

    Long waiting time for Passport, Voter Card and Municipal services

    Frequent visits regarding the status of certificates

    Less operational counters No announcement system for tokens (Missing of turns)

    Difficulty in filling up forms

    No drinking water facilities

    No provision for security

    No public convenience

    FINDINGS

    1)

    Customers are satisfied with utility bill payment services.2) Proximity of eSeva Centers for Citizens is an added advantage

    3) There is longer waiting period for new services (Passport, EPIC Card) added.

    4) Citizens have Grievance for Municipal Services, gas connection because the departments do

    not cooperate.

    5) Complete Insurance coverage is available for the cash handled in the e-Seva Centre

    6) There is lack of internal coordination within the levels of private partner and hence there is

    no proper response from the Head Office when there are maintenance complaints.

    7) Grievance Redressal Mechanism is available for the citizens and the channels are

    a. Citizen can file the complaint Online

    b. Citizen can drop the complaint in the Complaints Box at the e-Seva Centre

    c. Citizen can call Parishkaram (Toll Free Number 1100)

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    ANALYSIS

    WORKFLOW OF e-SEVA

    SERVICE DELIVERY PROCESS AT SERVICE COUNTERS ***

    Citizen comes to eSeva Centre and approaches Token Counter

    Electronic Queue Management System (EQMS) integrated time stamp:

    i. when customer arrives at the Token Counter and obtains Token

    ii. when customer token is called

    iii. on completion of service delivery

    Counter operator enters customer details to display details

    Acceptance of payment in form of Cash/Cheque/Demand/Credit Card

    Issue of Receipt and completion of delivery of service

    Transmission/Communication of transaction details to eSeva Data centre and department

    server

    Cancelling the receipt and reversing the transaction done due to mistakes and treating

    this transaction as a new transaction with a unique transaction code

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    Storing the cancelled transaction details and transaction code in the database at the ESEVA

    data center along with a text explanation for cancellation

    In case of Cheque Bounce, provision for reverse entry in Data base of eSeva and department

    server. Provision to prepare refund claim statement for claiming refund from department.

    Locking Customer account for payment through cheque till account is unlocked under orders

    of EDS. Warning display to counter operator of such accounts whenever such customer visitseSeva, to help recovery of amount.

    *** - e-Seva RFP Volume 1 dated June 23, 2007 from Internet

    TECHNOLOGY

    e-Seva is developed on a 3-tier architecture with

    Clients at first-tier

    Central server at second-tier

    Departmental server at third-tier

    Advanced Technologies in application design and development (Web based applications).

    Connectivity among all participants of the system (e-Seva Data Center, Line Departments and e-Seva

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    Centres) is chosen in tune with the Line Departmental compatibility and latest technologies available

    in the market. Quickly adopting to emerging technologies and modifying the existing applications in

    tune with the departmental and service requirements is being done regularly.

    e-Seva Data Center works a HUB where in participating departments and all e-Seva Centres are

    connected facilitating any centre, any counter any service approach with 64 kbps Leased lines of

    Tele-operator BSNL. It is upgraded to the size based on the volume of transactions and % of

    utilization. Connectivity is now at the size of 256 kbps. As the service requires high availability and

    quick restoration from connectivity break down. It is further upgraded to 256 kbps MLLN

    connectivity.

    STATISTICS

    eSeva

    GOVERNMENT OF ANDHRA PRADESH

    Monthly Transactions Chart for the Year: 2011 for ALL CENTRES

    No Of Trans: 4864711

    T

    R

    A

    N

    S

    1434679

    1261228

    1451220

    717584

    JAN FEB MAR APR

    M O N T H S

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    Monthly Transactions Chart for the Year: 2010 for ALL CENTRES

    No Of Trans: 16277034

    131412512568881312126

    1397005139388113583851441178

    13157891330588

    1483188

    1301012

    137286

    9

    JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

    M O N T H S

    Monthly Transactions Chart for the Year: 2009 for ALL CENTRES

    No of Trans: 13587914

    1063369

    72613

    9

    77276

    0

    123779

    9

    123010

    2

    118411

    9

    134469

    4115521

    6 1117099

    130745

    4 121263

    7

    123652

    6

    JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

    M O N T H S

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    Monthly Transactions Chart for the Year: 2008 for ALL CENTRES

    No of Trans: 13706756

    121415

    5 1149814

    1112886

    121265

    9 1167295

    95202

    7

    118641

    2 109651

    5

    1129193

    120407

    8 1120169

    1161553

    JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

    M O N T H S

    Monthly Transactions Chart for the Year: 2007 for ALL CENTRES

    No Of Trans: 14012859

    117332

    5

    116266

    5

    117856

    6

    126599

    5 112321

    1

    112668

    4

    124527

    0115331

    4110515

    8

    121506

    1113257

    6

    113103

    4

    JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

    M O N T H S

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    Table showing transactions in last 5 years

    YEAR NO. OF TRANSACTIONS

    2007 14012859

    2008 13706756

    2009 13587914

    2010 16277034

    2011 4864711**

    **The figures in 2011 only includes the transactions for the months of Jan, Feb, March and till 18th

    of April 2011

    ** Courtesy eSeva-urban Deputy Director, Mr Yedukundalu

    The graph above shows the trend of number of transactions over last five years. The important point

    to be noticed is sharp increase in the number of transactions in the year 2010. This sharp increase is

    because of the Service additions** from last 20 months like

    Issue of Electoral Photo Identity Card for EPIC approved Candidates.

    To book new gas connection.

    To issue Birth and Death Certificates in GHMC area from 3rd April, 2010.

    14012859

    13706756

    13587914

    16277034

    4864711**

    0

    2000000

    4000000

    6000000

    8000000

    10000000

    12000000

    14000000

    16000000

    18000000

    2007 2008 2009 2010 2011

    Transactions

    Transactions

    **The nos. for 2011 is till

    18th April 2011

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    To book time slot for learners license and driving license and pay fee.

    To issue fresh and renewal of trade license certificates of GHMC area.

    To collect bills of private telephone operators such as TATA DOCOMO.

    To collect licensing and renewal fee of Legal Metrology Department.

    **Source e-Seva Material provided by Mr.Yedukundalu, Deputy Director - Urban

    The data of 2011 is till 18th April, hence inconclusive but it can be observed that it follows the

    previous year (2010) trends.

    MAJOR TRANSACTIONS IN THE MONTH OF MARCH 2011

    S.No DEPARTMENT NO. OF TRANSACTIONS NET AMOUNT

    1 BSNL 54263 42344849.00

    2 HMWSS 120083 74144537.94

    3 RTA 149179 1223487656.00

    4 TRANSCO 887470 773026595.00

    AMOUNT COLLECTED FOR THE MONTH OF MARCH 2011

    OTHERS 8%

    POLICE 1%

    TTL 2%

    GHMC 3%

    BSNL 2%

    HMWSS 3%

    RTA 50%

    TRANSCO 31%

    AMOUNT COLLECTED

    OTHERS

    ESEVA

    POLICE

    TTL

    GHMC

    BSNL

    HMWSS

    RTA

    TRANSCO

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    From the above Doughnut chart, it can be observed that the amount collected for RTA department

    followed by TRANSCO (Electricity Bill) is high. The quarterly payments of vehicle tax are paid in the

    months of March and April and the 50% contribution of the RTA department revenue is an indication

    of this fact. Though sound conclusions cant be drawn with one month data, just an observation can

    be made. This fact has been confirmed by the Centre Manager of Chandha Nagar e-Seva Centre,

    Hyderabad.

    GROWTH OF e-Seva

    MEASUREMENT VALUE

    Number of Transactions 50 per day to 1,40,000 per day

    Number of Service Centers 2 centers to 265 centers across the state (65 in

    Twin Cities and Ranga Reddy District)

    Number of Services 3 services to 150 + services

    Number of participating Departments 3 departments to 30 departments

    SOURCE e-Seva Material provided by Mr.Yedukundalu

    The growth is due to several factors like the following:

    Increasing awareness among the citizens of the convenience of using eSeva services.

    Increase in the number of services offered.

    Increase in the number of centers.

    Shutting down of manual centers by the participating departments as the coverage of eSeva

    increased.

    Effective management of eSeva leading to a very high level of customer satisfaction.

    EXPANSION PROBLEM AND ISSUES

    I. There is a need to create required monitoring base. There is need to establish more centres inTWIN cities and districts. Presently services reach only 20% of the population looking for

    convenient service.

    Expansion demands investment in infrastructure such as Land, Buildings and Technical

    Infrastructure at centres such as Computer systems and associated equipment, Man power for

    operations and maintenance and monitoring force. There are currently 265 e-Seva Centres in

    the state. The plan is to set up more number of centres (311 e-Seva centres) and which is on

    hold now due to the above mentioned issues.

    II. Fixed transaction charges wage revision and escalation in market price of maintenance

    investments in protection from obsolescence effects Quality of Service.

    Presently, Contract Service Provider (CSP) selected through an open bidding process managesoperations in e-Seva Centres for a contract period (5 years) and is responsible for following

    activities at his own cost.

    a) Payment of wages to operators

    b) Maintenance of all equipment

    c) Development of software for all new services and enhancements to the existing services

    including development required for new service channels, payment methods,

    modifications forced by technology changes etc.

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    CSP is paid per transaction in accordance with the contract. It is Rs.2.10 to Rs.5.00 for utility bill

    payments and Rs.10 for certificate services. This quoted price stands fixed for entire contract period

    but the wage revision, cost of maintenance, cost of protection from obsolescence increases and

    affects the financial viability.

    There is need to derive some financially viable model of operations and maintenance.

    ENHANCING REACH

    In order to combat the investment risks, financial viability and yet to reach the desired citizen in

    offering services, Franchisee model with recently emerged technologies such as mobile devices can

    be considered.

    The transaction model would be

    Designated private entrepreneur in official dress holding an identity card issued by

    Electronically Deliverable Services (EDS) operates a mobile device which can be connected to

    EDS data center.

    He/She is also equipped with a pocket printer and required stationary to issue receipt for

    the transaction made.

    It acts as an extension counter but in wireless mode.

    He/She makes transactions in pre-paid mode.

    As the investment is very low and service can be offered in mobile center mode, by plugging the

    operational risks if any, service can be made to reach all the desired citizens.

    GRIEVANCE REDRESSAL MECHANISM

    Parishkaram: 24-hour Call Centre

    Parishkaram means problem resolution. The Centre commenced operations in July 2003 with

    Agriculture Service as Pilot Project. In February 2004, the Centre has been upgraded as a multi-

    disciplinary call centre. Parishkaram is being made available through a 35-seater, fully equipped call

    centre to citizen.

    The departments are expected to resolve the complaints as per the time frame stipulated by the

    respective Citizens Charters. If the complaint is not resolved, a facility is made available which would

    escalate these complaints to the next level in the department hierarchy. These complaints and

    replies are registered in the database of Parishkaram. Whenever a citizen calls for follow up on

    his/her complaint, a reply could be given by the operator on the lines of response received from the

    departmental officer.

    Technology has also been put in place to send these complaints by e-mail and SMS alerts, along with

    their reference numbers to concerned departmental officers/Collectors to their e-mail Ids and

    mobile phones.

    PARISHKARAM 1100 - A 24*7 CITIZENS INFO SERVICE/GRIEVANCE REDRESSAL MECHANSIM

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    CRITICAL SUCCESS FACTORS

    1) Strong political and bureaucratic support

    Political will is must for such a large scale project to be successful. And that political and

    bureaucratic support has been available for e-Seva since the conceptualization stage.

    2) Citizen-driven

    Citizens have trust and support in the system and the increasing demand for addition of

    services indicates that e-Seva is a Citizen-driven system.

    3) Robust technical design

    The 3-tier architecture permits adding more government agencies in tier 1 and more

    service centres in tier 3 without having to disturb the existing infrastructure, as the

    activity levels increase. New services can be added at the data center seamlessly and

    effortlessly and make them available at all the counters of all the service centres

    overnight. This scalable architecture has been the strength of eSeva.

    4) Implementation model PPP

    The integration of federal, provincial and local services and their delivery through a

    single counter has not been attempted anywhere and this is achieved through Public

    Private Partnership marrying the strengths of public and private domains.

    5) Project Components allocation between Public and Private and Procurement method (BOOT)

    GOAP provided the basic infrastructure like land, buildings and furniture and the other

    components are provided by the private partner.

    6) Works 362 days a year

    Services can be availed on holidays except on Republic Day, Gandhi Jayanthi and

    Independence Day. Bill payments can be made over the Internet.

    7) Extended working hours

    TWIN CITIES DISTRICTS

    8 AM to 8 PM on weekdays 9 am to 7 pm on weekdays

    9 am to 3 pm on Sundays and holidays 9 am to 3 pm on Sundays and holidays

    SWOT ANALYSIS

    STRENGTHS WEAKNESSES

    Single Window Service Delivery System No helpdesk service

    Robust technical design Inadequate manpower

    Easy access to citizens Passive support of departmental staff

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    Dedicated manpower of SPANCO Poor maintenance support

    PPP and BOOT Model Long waiting time for new services added

    Citizens trust and support in the system Peak hours, transactions are slowed because of

    server performance issues

    Project allocation components between GOAP andCSP

    Lack of basic amenities/facilities drinking water,public convenience

    Lack of motivation and incentives for employees

    Lack of security measures

    GOAP Government of Andhra Pradesh; CSP Contract Service Provider

    OPPORTUNITIES THREATS

    Expansion of e-Seva Centres Growing competition AP Online, CSC,

    Departmental website

    Reach of Services Resistance of departmental staff to do process

    reforms

    Addition of new services like Insurance Premium

    Payment (LIC), bank loan application forms, loan re-

    payments, scholarship application forms, application

    form for white card for availing Aarogyasri Scheme,

    Online Bus Ticket Booking

    Plans of AP TRANSCO to collect electricity bills

    payment at the citizens doorstep

    More delivery channels like mobile devices Cyber Crime

    POSSIBLE IMPROVEMENTS

    Payment Mode Telebanking

    Payment can be made in modes such as Cash, Cheque, Demand Draft, Credit Card,

    debit Card and Net Banking. It is suggested that Telebanking mode can also be

    added as another mode of payment.

    Door-to-Door Service

    Mobile e-Seva Service can be introduced to provide service to citizens at their

    doorstep.

    Central Repository System for Certificates will be developed within a timeframe of 6 24

    months

    Government Process Reforms (GPR) has to be brought in so that a Central

    Repository System for Certificates can be developed. The concerned departments

    may look into this repository and not ask the citizens to bring those relevant

    documents.

    SLA should be redefined for new services added

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    QUALITY OF SERVICE

    Process reforms in all the concerned departments will help e-Seva to better serve the

    citizens especially in the case of municipal services where there is passive support from the

    concerned department.

    Bar-coded identification of utility bills will help save time for the counter operators andbenefit the citizens.

    SMS facility for tracking the status of certificates should be provided.

    There is a need for the government side to effective monitor the activities of private partner

    such as the maintenance of infrastructure.

    Wage revision and incentives for the employees of SPANCO will help in the betterment of

    quality of service offered to citizens.

    MANPOWER ISSUES

    Increase the number of hardware maintenance personnel to cater to the maintenance

    problems of infrastructure.

    Improve coordination within the levels of the private organization SPANCO to solve the

    issues.

    LIMITATIONS OF THE STUDY

    Study covered only 3 centers - 2 Urban (Khairatabad, Chandha Nagar) and 1 semi-urban

    (Miyapur) Centers

    Our sample size is too small to arrive at conclusions and only inferences can be drawn

    No Reports available to study the increase in revenue and increase in the consumer base of

    e-Seva Centers for the years 2007-2011

    Out of the 53 e-Seva Urban and Semi-Urban Centers in the TWIN CITIES, interview could be

    conducted only with 25 citizens in the 3 Centers in Hyderabad.

    Pay Mode wise Transaction Summary Report for the year 2011 has data available only till

    18th

    April, 2011. Only partial conclusions can be drawn with the data available for the years

    2007 2011 about the trends in the number of transactions.

    CONCLUSIONThe success of e-Seva depends on the financial viability, expansion of new centres, enhancing the

    reach and adoption of emerging technologies. The e-Seva like projects can be merged with the

    Common Service Centres (CSC) similar to the merging of the Community Information Centres (CIC) in

    the North-East with the CSCs. The study strongly recommends the merger of AP Online and CSC

    with e-Seva and e-Seva should be the face of the CSC in the state of Andhra Pradesh. This will make

    e-Seva self-sustainable in the long run.

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    REFERENCES

    A. e-Seva Official website - http://esevaonline.com

    B. Internet article - http://www.mit.gov.in/content/common-services-centrescsc

    C. AP Online Website - List of Services provided

    https://secure.aponline.gov.in/CitizenPortal/userinterface/citizen/ListOfServices.aspx

    D. AP Online Website List of Franchise Centreshttp://www.aponline.gov.in/MapsAPOnline/APOnlineCentersNew.aspx

    E. e-Seva Brochure and Material (Courtesy: Mr.Yedukundalu)

    F. Various Media articles on Internet

    G. Reports provided by e-Seva Deputy Director Urban

    H. Google Search Engine