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Copyright © 2015 American Association for the Advancement of Science 8/26/15 1 HOW TO ENGAGE IN POLICY AND BE A FORCE FOR SCIENCE Erin Heath, AAAS Office of Government Relations

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Page 1: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 1

HOW TO ENGAGE IN POLICY AND BE A FORCE FOR SCIENCE

Erin Heath, AAAS Office of Government Relations

Page 2: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 2

Founded in 1848, the American Association for the Advancement of Science (AAAS) is the world’s largest general multidisciplinary scientific society and a leading voice for science worldwide.

AAAS fulfills its mission to “advance science and innovation throughout the world for the benefit of all people” through initiatives in science policy, career development, international programs, science education, and the Science family of journals.

Who we are

Page 3: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 3

Why engage?

Do science better

Page 4: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 4

Page 5: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 5

What can you do …in an hour?

Learn

Vote

Sign Up for Updates

Page 6: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 6

Page 7: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 7

What can you do …in an hour?

Learn

Vote

Sign Up for Updates

Know Your Elected Officials

Page 8: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 8

Page 9: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 9

Page 10: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 10

What can you do …in an hour?

Learn

Vote

Sign Up for Updates

Know Your Elected Officials

Contact Your Elected Officials

Page 11: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 11

▪ Sept 2009: 38% Members of Congress had a Twitter account

▪ Jan 2012: 79% had a Twitter account, and 87% used Facebook

▪ Jan 2013: Virtually all Members had at least one social media account

▪ 2015 web surveys: 90% YouTube, 42% Flickr, 25% Instagram

Page 12: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 12

What can you do …in an hour?

Learn

Vote

Sign Up for Updates

Know Your Elected Officials

Contact Your Elected Officials

Meet Your GR Rep

Check Out Your Scientific Society

Watch a Webinar

Network

Page 13: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 13

Engaging Scientists and Engineers in Policy (ESEP)

ESEP is an ad-hoc coalition of organizations formed in 2013 with the goal of empowering scientists and engineers to effectively engage in the policymaking process at all levels of government.

Visit www.science-engage.org to learn more.

Page 14: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 14

What can you do …in a day?

Write

Page 15: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 15

Science in the Classroom

Collection of annotated scientific research papers and accompanying materials from the Science family of journals.

Volunteer contributors translate scientific research into language appropriate for an advanced high school and undergraduate audience, and help develop teaching materials.

scienceintheclassroom.orgOngoing

Training and support

Volunteer contributors

Page 16: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 16

What can you do …in a day?

Write

Visit Your Member of Congress

Page 17: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 17

How much influence do different strategies have on undecided Members of Congress?

In-person visit from constituentContact from constituent who represents other

constituents

Individualized postal letters

Individualized emails

Phone calls

Visit from lobbyist

News editorial endorsement of issue

Form postal letters

Form emails

Postcards

Comments on social media sites

Large Influence

Some Influence

Page 18: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 18

What can you do …in a day?

Write

Visit Your Member of Congress

Learn About the Budget

Page 19: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 19

Page 20: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 20

What can you do …in a day?

Write

Visit Your Member of Congress

Learn About the Budget

Nominate Your Peers

Page 21: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 21

Page 22: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 22

What can you do …in a day?

Write

Visit Your Member of Congress

Learn About the Budget

Nominate Your Peers

March

Page 23: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 23

March for Science

“A worldwide movement to draw attention to the importance of science in exploring and explaining our world, enhancing

our daily lives, and improving policymaking.”

Page 24: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 24

Page 25: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 25

What can you do …in a week?

Offer Public Comments

Page 26: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 26

Page 27: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 27

What can you do …in a week?

Offer Public Comments

Attend a Training

Page 28: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 28

• Communicating Science

• CASE Workshop

• Leadership Seminar

Trainings

Page 29: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 29

AAAS Communicating Science Workshops

Workshops and seminars on communication fundamentals, social media, and communicating with policy makers.

Building scientists’ communication skill and confidence in engaging with public audiences.

Based on empirical evidence from research in science communication and public engagement with science.

aaas.org/pes/communicating-science-workshops @_SciComm

Workshops offered all year

3 hours or more

Scientists and engineers atall career stages

University of Maryland

Page 30: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 30

Catalyzing Advocacy in Science & Engineering (CASE)

Page 31: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 31

• S&T Policy Forum

• Science Diplomacy

• Annual Meeting

Conferences

Page 32: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 32

What can you do …in a week?

Offer Public Comments

Attend a Training

Plan a Campus Visit

Page 33: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 33

Page 34: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 34

What can you do …in a week?

Offer Public Comments

Attend a Training

Plan a Campus Visit

Read a Book

Page 35: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 35

Page 36: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 36

What can you do …in a year?

Do a Fellowship

Page 37: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 37

Page 38: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 38

What can you do …in a year?

Do a Fellowship

Start or Advise a Science Policy Group

Teach a Science Policy Course

Serve on an Advisory Board

Run for Public Office

Page 39: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 39

• 50 Senators with previous House service;• 101 Members have worked in education, including teachers, professors,• instructors, school fundraisers, counselors, administrators, or coaches (85

in the House, 16 in the Senate);• 3 physicians in the Senate, 11 physicians in the House, plus 4 dentists and 3• veterinarians;• three psychologists (all in the House), an optometrist (in the Senate), a• pharmacist (in the House), and two nurses (in the House);• eight ordained ministers, all in the House;• 43 former mayors (35 in the House, 8 in the Senate);• 12 former state governors (10 in the Senate, 2 in the House) and 7

lieutenant governors (3 in the Senate, 4 in the House, including 1 Delegate);

• 15 former judges (all but 1 in the House) and 47 prosecutors (12 in the Senate, 35 in the House) who have served in city, county, state, federal, or military capacities;

• one former Cabinet Secretary (in the Senate), and three Ambassadors (all in the House);

• 266 former state or territorial legislators (44 in the Senate, 222 in the House);

• at least 96 former congressional staffers (18 in the Senate, 78 in the House;• including 3 Delegates), as well as 6 congressional pages (3 in the House and

3 in the Senate);• three sheriffs, one police chief and five other police officers, one

firefighter, one CIA agent, and one FBI agent (all in the House);• two Peace Corps volunteers, all in the House;

• one physicist, one microbiologist, and one chemist, all in the House;• 8 engineers (7 in the House and 1 in the Senate); • 21 public relations or communications professionals (3 in the Senate, 18 in

the House), and 11 accountants (2 in the Senate and 9 in the House);• six software company executives in the House and two in the Senate;• 18 management consultants (4 in the Senate, 14 in the House), 6 car

dealership owners (all in the House), and 3 venture capitalists (2 in the House, 1 in the Senate);

• 18 bankers or bank executives (4 in the Senate, 14 in the House), 36 veterans of the real estate industry (5 in the Senate, 31 in the House), and 14 Members who have worked in the construction industry (2 in the Senate, 12 in the House);

• nine social workers (one in the Senate, eight in the House) and three union representatives (all in the House);

• seven radio talk show hosts (one Senate, six House); seven radio or television broadcasters, managers, or owners (two Senate, five House); eight reporters or journalists (one Senate, seven House), a public television producer in the House, and a newspapers publisher in the House;

• 21 insurance agents or executives (4 Senate, 17 House) and 3 Members who have worked with stocks or bonds (1 Senate, 2 House);

• one screenwriter and comedian and one documentary filmmaker (both in the Senate), and one artist and two speechwriters (all in the House);

• 26 farmers, ranchers, or cattle farm owners (4 in the Senate, 22 in the House);

• two almond orchard owners in the House as well as one vintner; and• 10 current members of the military reserves (9 House, 1 Senate) and 6

current members of the National Guard (all in the House).

Page 40: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 40

• 50 Senators with previous House service;• 101 Members have worked in education, including teachers, professors,• instructors, school fundraisers, counselors, administrators, or coaches (85

in the House, 16 in the Senate);• 3 physicians in the Senate, 11 physicians in the House, plus 4 dentists and 3• veterinarians;• three psychologists (all in the House), an optometrist (in the Senate), a• pharmacist (in the House), and two nurses (in the House);• eight ordained ministers, all in the House;• 43 former mayors (35 in the House, 8 in the Senate);• 12 former state governors (10 in the Senate, 2 in the House) and 7

lieutenant governors (3 in the Senate, 4 in the House, including 1 Delegate);

• 15 former judges (all but 1 in the House) and 47 prosecutors (12 in the Senate, 35 in the House) who have served in city, county, state, federal, or military capacities;

• one former Cabinet Secretary (in the Senate), and three Ambassadors (all in the House);

• 266 former state or territorial legislators (44 in the Senate, 222 in the House);

• at least 96 former congressional staffers (18 in the Senate, 78 in the House;• including 3 Delegates), as well as 6 congressional pages (3 in the House and

3 in the Senate);• three sheriffs, one police chief and five other police officers, one

firefighter, one CIA agent, and one FBI agent (all in the House);• two Peace Corps volunteers, all in the House;

one physicist, one microbiologist, and one chemist, all in the House; 8 engineers (7 in the House and 1 in the Senate)• 21 public relations or communications professionals (3 in the Senate, 18 in

the House), and 11 accountants (2 in the Senate and 9 in the House);• six software company executives in the House and two in the Senate;• 18 management consultants (4 in the Senate, 14 in the House), 6 car

dealership owners (all in the House), and 3 venture capitalists (2 in the House, 1 in the Senate);

• 18 bankers or bank executives (4 in the Senate, 14 in the House), 36 veterans of the real estate industry (5 in the Senate, 31 in the House), and 14 Members who have worked in the construction industry (2 in the Senate, 12 in the House);

• nine social workers (one in the Senate, eight in the House) and three union representatives (all in the House);

• seven radio talk show hosts (one Senate, six House); seven radio or television broadcasters, managers, or owners (two Senate, five House); eight reporters or journalists (one Senate, seven House), a public television producer in the House, and a newspapers publisher in the House;

• 21 insurance agents or executives (4 Senate, 17 House) and 3 Members who have worked with stocks or bonds (1 Senate, 2 House);

• one screenwriter and comedian and one documentary filmmaker (both in the Senate), and one artist and two speechwriters (all in the House);

• 26 farmers, ranchers, or cattle farm owners (4 in the Senate, 22 in the House);

• two almond orchard owners in the House as well as one vintner; and• 10 current members of the military reserves (9 House, 1 Senate) and 6

current members of the National Guard (all in the House).

Page 41: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 41

Page 42: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 42

What can you do …in an hour?

Page 43: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 43

What can you do …in a day?

Page 44: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 44

What can you do …in a week?

Page 45: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 45

What can you do …in a year?

Page 46: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 46

What can you do …in a lifetime?

Start a Science Policy Program

Volunteer

Page 47: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 47

Page 48: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 48

What can you do …in a lifetime?

Start a Science Policy Program

Volunteer

Communicate Your Science

Page 49: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 49

Page 50: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 50

What can you do …in a lifetime?

Start a Science Policy Program

Make Science Policy a Career

Volunteer

Communicate Your Science

Page 51: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 51

@SciPolJobs

Page 52: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 52

What can you do …in a lifetime?

Start a Science Policy Program

Make Science Policy a Career

Join UsVolunteer

Communicate Your Science

Page 53: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 53

Be a Force for Science“Taking action is the best course when science is threatened

or when science can illuminate public issues.”- AAAS CEO Rush Holt

Page 54: Erin Heath, AAAS Office of Government Relations HOW TO ... · innovation throughout the world for the benefit of ... Jan 2012: 79% had a Twitter account, and 87% used Facebook Jan

Copyright © 2015 American Association for the Advancement of Science 8/26/15 54

Erin HeathAAAS Government [email protected]@PublicHeath