erica mackie, grid alternatives presentation at sf bay area community solar confluence, 5-23-12

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GRID Alternatives SF Bay Area Community Solar Confluenc May 23, 2012 Erica Mackie Executive Director and Co-Founder (510) 731-1314 [email protected]

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  • 1. GRID AlternativesSF Bay Area Community Solar Confluence May 23, 2012Erica MackieExecutive Directorand Co-Founder(510) [email protected]

2. GRID Alternatives Organization Background Non-profit 501(c)(3) organization CA licensed C-10 electrical contractor Exclusively serves low-income families and communities Program Administrator of Californias Single-familyAffordable Solar Homes (SASH) Rebate Program Volunteer based installationmodel (the teaching hospitalof solar) 3. GRID Alternatives Why Solar for Low-Income FamiliesEconomic High energy costs Significant savings Proportionally greater economic benefitEnvironmental Justice Power plants often sited in low-income communities High rates of asthmaJobs Engages low-income communities in emerging sectorHelps Develop a Sustainable Solar Industry Moves the industry beyond the initial adopter phase; Solar is not only for wealthy individuals 4. GRID Alternatives The Challenges General distrust and skepticism for outside programs Poor economics (electricity rate, small systems, no tax liability) Financial strain and foreclosure climate make loans challenging Often not ideal credit score Long term return on investment not a motivator, need day one positive cash flow Multi-lingual, multi-cultural marketing challenge Risk of causing more harm than good (defaulton loan, education around energy use, equipment replacement 5. GRID AlternativesKey Components Turnkey Approach (paperwork, financing, installation,education) Community Engagement and Education (Sweat equity,community building, long-term advocacy) Energy Efficiency (everyone can do it, its the most important 1ststep) Workforce Development (Classroom on the roof) Long-term community presence (integration with othercommunity based programs, continued investment in thismarket segment) 6. Growing ImpactAs of May 2012, GRID Alternatives has:Solarizedmore than 2,000 homes saving familiesmore than $53 million in energy costsTrained more than 9,000 volunteers in solarinstallation while installing 5.5 MW of renewableenergyGenerating Renewable Ideas for Development Alternatives 7. GRID Projects StatewideGenerating Renewable Ideas for Development Alternatives 8. GRID Installs by YearGenerating Renewable Ideas for Development Alternatives 9. Triple Bottom Line ImpactTOGETHER we are:Saving homeowners money onelectricity billsProviding rooftop solar trainingReducing carbon emissions Generating Renewable Ideas for Development Alternatives 10. GRID Alternatives 11. Generating Renewable Ideas for Development Alternatives 12. Generating Renewable Ideas for Development Alternatives 13. Green Jobs PartnershipsGenerating Renewable Ideas for Development Alternatives 14. Pathways to Employment Generating Renewable Ideas for Development Alternatives 15. Mother Branch Generating Renewable Ideas for Development Alternatives 16. Generating Renewable Ideas for Development Alternatives 17. Generating Renewable Ideas for Development Alternatives 18. Generating Renewable Ideas for Development Alternatives 19. Saturday July 21, 2012 in San Jose, CA One day solar installation block party, installing 8-12 solar electric systems Participants sponsor or fundraise to install solar electric systems alongsidehomeowners Network with hundreds of solar professionals and enthusiasts Corporate www.solarthon.org/bayareaand Group Sponsorships available If you cant participate, please consider sponsoring a Ideas for Development Alternatives Generating Renewable participant! 20. GRID AlternativesMaking Solar Work for Low-Income Families Helps Make It Work for EveryoneTHANK YOUErica [email protected]: (510) 731-1314www.gridalternatives.org