epublishing ebooks society of childrens book writers and illustrators-scbwi
DESCRIPTION
What are the different types of eBooks for children and young adult readers? Fixed format eBooks vs. reflowable text eBooks. How does distribution differ for eBooks vs. print books and considerations for smaller children's eBook publishers, especially those of illustrated children's books. This was a presentation to the Society of Children's Book Writers and Illustrators to help them understand the ePublishing options if they choose the indie publishing route to self publishing.TRANSCRIPT
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February 15, 2014
ePublishing eBooks:Society of Children’s Book Writers and Illustrators
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What are your sales by store?
Amazon
B&N
Apple
Kobo
Smashwords
Other
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
85%
4%
2%
1%
2%
5%
Source: SELLBOX
In contrast with the prior slide, the smallerthe publisher, the greater the chancesales will be concentrated with Amazon.
Complete survey: http://sellbox.us/16U8GPj
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Where do people begin searching for a product?
2010 20120%
5%
10%
15%
20%
25%
30%
18%
30%24%
13% AmazonGoogle
Source: Forrester
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Maximizing Your ROI1. Features: Be budget-driven.2. Which store? Amazon, and Apple if possible.3. Distribution: Always direct to big stores.
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• Fixed Format eBook Programming for Children’s Books
• Distribution to Amazon, Apple, BN, Kobo
• SEO for Books: Amazon Author Optimization