epa web procedures and standards october 26, 2010

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EPA Web Procedures and Standards October 26, 2010

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Page 1: EPA Web Procedures and Standards October 26, 2010

EPA Web Procedures and Standards

October 26, 2010

Page 2: EPA Web Procedures and Standards October 26, 2010

How to Find Them

• EPA’s Web Guide

http://www.epa.gov/webguide/

Page 3: EPA Web Procedures and Standards October 26, 2010
Page 4: EPA Web Procedures and Standards October 26, 2010

EPA Web Procedures

• Ensuring Access to EPA Information on EPA Servers

http://yosemite.epa.gov/OEI/webguide.nsf/standards-

guidance/epa-servers

• Protecting Content during Web Site Development

http://yosemite.epa.gov/OEI/webguide.nsf/standards-

guidance/protect-dev-sites

Page 5: EPA Web Procedures and Standards October 26, 2010

EPA Web Procedures

• External Site Links

http://yosemite.epa.gov/OEI/webguide.nsf/standards-

guidance/external-links

• Complying with epa.gov “Look and Feel”

http://yosemite.epa.gov/OEI/webguide.nsf/standards-

guidance/look-feel

Page 6: EPA Web Procedures and Standards October 26, 2010

External Links

• Do not add an exit tag to other federal government web sites.

• Use the common code in the procedure. Do not create your

own exit tag or a local copy of the image.

• Check your links quarterly, per OMB policy, to be sure that:

– They are still active and not broken.

– The page being linked to has not been replaced with something

inappropriate.

– Easy fix – check maxamine QA reports monthly for broken links and

inappropriate links.

Page 7: EPA Web Procedures and Standards October 26, 2010

Do not add exit tag to other federal Web sites example

Page 8: EPA Web Procedures and Standards October 26, 2010

Complying with epa.gov “Look and Feel”

• http://www.epa.gov/epafiles/

• Template 4 is for:

– New sites

– Sites who have talked with OEA and gotten approval to go

through the redesign process.

http://www.epa.gov/productreview/guide/pdev.html#web

Page 9: EPA Web Procedures and Standards October 26, 2010

Complying with epa.gov “Look and Feel”

• You can update your site in Template 3.2.1

– Add new content as needed

– Treat your ROT

• Verify and republish existing content

• Update/rewrite outdated but still useful content

• Outdated content that still provides useful info gets

disclaimer

• Remove obsolete content

Page 10: EPA Web Procedures and Standards October 26, 2010

Search

• Problem:– Setting up Search for an area using Template 3.2.1

– Search fails

• Resolution:– We’ve removed area search from the templates

• Implement poorly

• Users didn’t know what an area was and were searching a limited set of

content

• Template team and search team believe that when you search,

regardless of page, should get the same results

– If using an older template, check your search parameters

Page 11: EPA Web Procedures and Standards October 26, 2010
Page 12: EPA Web Procedures and Standards October 26, 2010

Search cont.

• Problem: Overarching homepage does not include

subareas in search

• Example: Water shouldn’t just search the area for it

but also OWOW, OGWDW, OST, OWM

• Resolution: If you’re responsible for an overarching

subject homepage, check that the search is looking

across all the websites that are related.

Page 13: EPA Web Procedures and Standards October 26, 2010

Standards: Common Errors

Page 14: EPA Web Procedures and Standards October 26, 2010

Contact Us Page

• Contact Us Page. Requires a link to a separate page with

contact information.

• The problem:

– The template just has a # sign in the code. The contact us link isn’t added.

The link doesn’t work.

– People go to a working page and use the wrong contact us link.

– Questions are not sent to the content managers.

• Solution:

– Create a Contact US page.

– Update the link to the page in the two places in the template.

Page 15: EPA Web Procedures and Standards October 26, 2010

Contact Us Page

• Problem: Form requires an e-mail address.

There’s a requirement that people can submit information

anonymously.

• Solution: Don’t make the e-mail address field required

• To avoid spam: Use the type in a word to submit option.

http://www.epa.gov/epafiles/s/forms.html

• People do have to provide an e-mail address if they want to get

a response.

Page 16: EPA Web Procedures and Standards October 26, 2010

PDF Linking

• The words matter.

• Helps people know what they’re going to get when

they click on link.

• Helps search engines

– Link text counts as text in the target document. In fact, "Keyword-

focused anchor text from external links" is the single most important

factor in relevance calculations. – Peter Buch, EPA searchmaster

Page 17: EPA Web Procedures and Standards October 26, 2010

Examples

• What NOT to do:

– Title changed to protect the guilty. Brochure 8 pp, 2.1MB

– Title changed to protect the guilty. PDF (24pp. 890K)

• What TO DO:

– Title of document (PDF) (24pp. 890K)

– Title of document (PDF) (8pp. 2.1MB)

• It’s OK to repeat the title twice, if you have two formats.

– Title of document (Word) (8pp. 200K)

– Title of document (PDF) (8pp. 2.1MB)

Page 18: EPA Web Procedures and Standards October 26, 2010

Graphic File Size

• Problem: posting a large image and controlling size

by setting width and height.

– Customers have to download large images.

– Images largest source of download burden. Slow to load pages

can blame images most of the time.

• Solution: Resize the graphic file in a graphic

program.

– Compress as much as possible without degrading quality.

Page 19: EPA Web Procedures and Standards October 26, 2010

New Icon

• Functionality is now part of EPA’s mother javascript.

• Directions to use are part of the new icon standard.

http://yosemite.epa.gov/OEI/webguide.nsf/standards-

guidance/newicon

Page 20: EPA Web Procedures and Standards October 26, 2010

JavaScript

• Used to enhance

• Don’t provide content using JavaScript

http://www.epa.gov/athens/allresearch.html

• Content or HTML elements that only make sense

with JavaScript available must be created by

JavaScript

Page 21: EPA Web Procedures and Standards October 26, 2010

At EPA that means

• 59,080 requests/day from people with JavaScript

turned off

– September’s average successful requests for pages per day:

2,954,007

– 2% average US browsers have JavaScript turned off (Estimate

from Yahoo!)

– FYI: the US had the highest rate of users with JS turned off

Page 22: EPA Web Procedures and Standards October 26, 2010

Example with JavaScript

Page 23: EPA Web Procedures and Standards October 26, 2010

Example Without JavaScript

Page 24: EPA Web Procedures and Standards October 26, 2010

Contact: Judy Dew

[email protected]

Office content/infrastructure coordinatorshttp://www.epa.gov/webgovernance/leadership.html