Enhanced Quality Through Identity Preserved Production EQUIPPPresented by: John SponaugleEQUIPP Program Director

The Production Ag IndustryMultigenerationalFirst GenerationA Mature Industry

Current players in the industrySelf employed entrepreneurs

AggressiveInnovativeKnows how to do business

History LessonWheat crop after WWIIPlant fence row to fence rowCorn prices last 30 yearsOver $3 in 73,79,83,95Other 26 years average $2.26

Why these prices?

TechnologyManagementCapitalAll have spread throughout the US and world

How to improve profitability?Raise a PRODUCTNot a commodity

How do you raise a Product?Achieve higher internal quality (such as starch, endosperm, protein, etc.Provide whole kernels (not cracked kernels, splits, or excessive FM)A Pure Product (A product that exceeds contract specs in terms of purity)

Signed production contract

No value to your business unless it meets or exceeds your buyer specifications.

Failure to meet buyer specificationsMoisture above 14.5%Kernel size too smallKernel size too largeToo much diplodiaThe list goes on

Manage for High QualityEnsures value which leads to premium being paidHigh value products are less sensitive to commodity price swingsProfit margins maintained where value is created

Business relationships built onTrust Price Consistently delivering a product that meets or exceeds the buyers standards

EQUIPP Growers

Know quality begins at the farm levelKnow that a product can be soldKnow that others can take care of the commodity business

EQUIPP developed byAdvisory Group including:People in the industryEnd usersGrowersJohn Deere Co

EQUIPP Help you produce a product not a commodityIs a part of the IP process

Current users of EQUIPPAsian buyers of soybeansCurrently being promoted and used in 4 countries in AsiaThe EQUIPP program is not only an educational program, it is a marketing tool that separates different buyers from one another.Different seed companies are using the program to use in their own quality assurance programs.

EQUIPP Growers

Mexican Tortilla food corn buyersFrito Lay ADMCargill

EQUIPP GrowersConsistently achieve high quality

EQUIPP CoursePurityExternal QualityInternal Quality

EQUIPP CourseTen hoursTests give at end of each lessonPractical in contentTeaches how to mange purity, and external and internal quality to win

EQUIPP course Missouris Director of AG Education involved in the planning and his signature will appear on your certificate.CEU Credit will be awarded from Boonslick Tec Ed CenterCollege credit can be earned from this class.