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TRANSCRIPT
Web Guide to Start a online BusinessBY Jova999
1 Start an online business
Why and how
Goals and plan
Finance & Brand
Partner and suppliers
Market online
Tools and Customer
2 History and present
3 Preparing yourself
4 Is it right for you?
5 A little help from a friend
6 Why starts a business
7 Carving out a niche
8 Defining your usps
9 Good times bad times
10 Knowing your skills
11 Understanding business
12 External help and advice
13 Main summary and review
14 Have a goal in business
15 Business Planning and finance
16 Business planning
17 The why and the how?
18 Competitive analysis
19 Exit strategy
20 Financial documents
21 Registering you business
22 Legal structures
23 Choosing a company name
24 Social enterprise
25 Financing your business
26 Friends & family
27 Banks
28 Grants
29 Projecting income
30 Business angels & vc
31 Projecting expenditures
32 Presenting numbers
33 Fundraising is tough
34 Main summary and review
35 Creating online presence
36 Setting up online
37 Getting online
38 Choosing a partner
39 Secure sockets layer ssl
40 Payments solutions
41 Alternative payments types
42 Managing content
43 Managing images
44 The order pipeline
45 Brand management
46 Online business essentials
47 Main summary and review
48 partners in online world
49 Monetising your site
50 Selling online pricing strategy
51 Membership /subscriptions
52 ad sense /display advertising
53 A balancing act
54 Affiliation a publisher
55 Affiliate networks
56 Product feeds becoming an authority
57 Main summary and review
58 Online Essentials
59 Supply chains
60 Buying local buying from further afield
61 Suppliers
62 Placing your first order
63 Supplier relations
64 Useful tools and gadgets
65 Stock and storage.
66 Picking and packing
67 Delivery
68 Returns
69 Main summary and review
70 Get your word out online
71 Marketing your online business
72 Offline versus online
73 Search engines
74 Keywords and phrases
75 Search engine marketing
76 Buying traffic
77 Affiliation as advertiser
78 Vouchers and coupons
79 Making coupons work
80 Cash back
81 Co- registration
82 Rich media and rss feeds
83 Social media
84 Blogging
85 Forums
86 Targeting print media
87 Freebies & promotion
88 Press releases
89 Market places
90 Main summary and review
91 Customer good practice
92 Delivering good crm
93 Respectability
94 Legal pages
95 Tone of voice
96 Customer services
97 Newsletter
98 Email marketing
99 Data capture
100 Email tone & content
101 Mystery shopper
102 Focus groups
103 Main summary and review
104 Other online tools and information
105 Useful resources
106 Business planning a web design
107 PPC & viral marketing
108 Venture capital & keywords
109 Affiliate networks
110 Email marketing
111 Social media
112 About us
113 Main summary and review
114 Index