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Elliptical Mobile Solutions Micro-Modular Data Centers™ 1 Confidential 2011 www.ellipticalmobilesolutions.com

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Page 1: EMS Overview 112111

Elliptical Mobile Solutions Micro-Modular Data Centers™

1 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 2: EMS Overview 112111

Agenda

• Industry

– Data Center Challenges

– Modular/Container Based Data Center Evolution

• Product

– Product Overview and Walk-Through

– Value Proposition for EMS Products

– Applications

• Sales Process

– Resources Available to Help You Sell

– Engagement Process

– Questions to Ask / Things to Listen For

– Financial Opportunity

2 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 3: EMS Overview 112111

Industry and Market Review

3 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 4: EMS Overview 112111

4 Confidential 2011 – www.ellipticalmobilesolutions.com

Data Centers, Network Closets, Remote Office and Cloud Computing applications

are inefficient, expensive to build and operate, and don’t scale well to match

business and infrastructure needs.

The Challenge

Page 5: EMS Overview 112111

Mechanical Aspects

of Today’s Data Centers

5 Confidential 2011 – www.ellipticalmobilesolutions.com

Oversized chillers and CRAC units requiring larger foot print resulting in a lower efficiency.

Page 6: EMS Overview 112111

Fixing a Hot Spot

6

Page 7: EMS Overview 112111

Why Containerized Systems?

• Connect the “Facility” (Building Shell) together with the compute package for the best possible efficiency.

• Reduce starting costs and operational expenses.

• Create a standardized platform that can adjust to the rapidly changing information technology environment.

7 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 8: EMS Overview 112111

Product Review

8 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 9: EMS Overview 112111

What are Modular Data Centers?

9 Confidential 2011 – www.ellipticalmobilesolutions.com

Brick & Mortar Container MMDC

The natural evolution from large, brick and mortar data centers to 40ft/20ft data centers built in shipping containers to rack-level data centers. Simply add power, network and IT equipment .

Page 10: EMS Overview 112111

Elliptical Mobile Solutions MMDC Line

10 Confidential 2011 – www.ellipticalmobilesolutions.com

All EMS Micro-Modular Data Centers share the following characteristics:

•Standard 19” Vendor Agnostic Rack Enclosures

•Closed-Loop Cooling (deliver 2.5 KW – 80 KW of cooling directly to the equipment with no wasted energy)

•Hardened and Sealed Enclosures (Designed for Indoor and Outdoor use)

•Built-in Shock/Vibration Isolation (Designed to be moved fully populated without damaging equipment)

Page 11: EMS Overview 112111

Elliptical Mobile Solutions C3-S.P.E.A.R. Line

C3-S.P.E.A.R. Mobile

C3-S.P.E.A.R. Relocatable

C3-S.P.E.A.R. Ruggedized

C3-S.P.E.A.R. NEMA 4 Dual Cooling

11 Confidential 2011 – www.ellipticalmobilesolutions.com

• 24U of rack space • Standard with single AC, optional top

mounted AC for redundancy or added capacity

• NEMA 12 (Indoor) or • NEMA 4 (outdoor) models available • Provides cooling for 2.5KW to 6KW of

IT Load

Page 12: EMS Overview 112111

Patch Panel

Thermostat

Push Button Mobility & Cyber

Lock Security

C³-S.P.E.A.R. Features

Confidential 2011 – www.ellipticalmobilesolutions.com 14

Page 13: EMS Overview 112111

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Patented Closed Loop Cooling

Inside air and outside air never mix

All of our products allow you to establish a computing environment or data center anywhere. All that is needed is power and connectivity. Cooling, fire protection, EMI shielding, security, raised floor, hot and cold aisle, are all self- contained in each enclosure.

Confidential 2011 – www.ellipticalmobilesolutions.com

Page 14: EMS Overview 112111

Elliptical Mobile Solutions R.A.S.E.R. Line

R.A.S.E.R. HD

R.A.S.E.R with Mission

Critical Venting R.A.S.E.R DX

14 Confidential 2011 – www.ellipticalmobilesolutions.com

• 42U of rack space • Air-cooled (DX) or water-

cooled (HD) enclosures available

• All models rated for both indoor and outdoor use

• Provides cooling for 12KW to 80KW of IT load

Page 15: EMS Overview 112111

R.A.S.E.R. HD

• The most powerful MMDC, supporting between 20KW and 80KW of IT capacity

• Water chilled unit with the ability to provide a 2N redundant solution with redundant water inputs and multiple hot-swappable fans

• “High Temperature” Water Cooling option due to the extreme efficiency of the enclosure. (removing chillers can reduce energy costs by up to 40% alone!)

• Field upgradable heat exchangers

• Built-in environmental monitoring for air temperature, water flow and temperature, leakage, humidity and fan speed

15 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 16: EMS Overview 112111

Elliptical Mobile Solutions R.A.S.E.R. DX Line

16 Confidential 2011 – www.ellipticalmobilesolutions.com

In addition to standard features of all MMDC’s, the R.A.S.E.R. DX features: •12KW Closed-Loop Cooling •Industrial A/C unit with manufacturer spec mean time between failure of more than 52 years •NEMA 3R or NEMA 4 (both can be used outdoors) •Mission critical venting (optional)

•Protects equipment in the event of an A/C failure

Page 17: EMS Overview 112111

C

o

l

d

A

i

s

l

e

H

o

t

A

i

s

l

e

Equipment

Equipment

Equipment

Equipment

Equipment The A/C “Compressors have a mean time before failure rate

of 52.0 years.

Cold Air

Copyright Elliptical Mobile Solutions 2010 www.ellipticalmobilesolutions.com

RASER DX Built to Last

“The A/C blower has a mean time before failure rate of

228.3 years.

Page 18: EMS Overview 112111

11”

80”

Cabinet 43”

30”

82”

Side View Front View

26”

H V A C

Page 19: EMS Overview 112111

RASER DX Requirements

1 - 208-240 VAC 50/60HZ single phase 35 amp breaker with a 50 amp California standard (Hubbell CS8264C) plug is required.

HVAC Power 6KW

- Make up air or Basic Ventilation is required

- Operational temperature (optimal) ( 0˚F to 130˚F* )

- The Compressor, Condenser and Evaporator Blowers require no maintenance

Page 20: EMS Overview 112111

Available Options on All

Active Fire Suppression System • VESDA Detection • NOVEC 1230

Cyber Lock Security System • Stand alone power • 4,000 user event audit trail • Card reader security interface • Enterprise class software • Remote programmability

20 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 21: EMS Overview 112111

Value Proposition

21 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 22: EMS Overview 112111

22 Confidential 2011 – www.ellipticalmobilesolutions.com

• Reduce capital costs

• Reduce Operating Costs

• Ultimate scalability and flexibility in deploying infrastructure to support IT

EMS Value Proposition

Page 23: EMS Overview 112111

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Scalable

Elliptical Scales a rack at a time. Commissioning what is needed when it is needed. Allowing for better use of capital.

Year 1 Year 2 Year 3

Page 24: EMS Overview 112111

Capital Expense Reduction – Compared to Traditional, Tier 4 at 1MW Facility

$7,647,115

$12,329,235

$9,056,684 $9,487,386

$11,350,839 $11,539,884

$18,600,000

$-

$2,000,000

$4,000,000

$6,000,000

$8,000,000

$10,000,000

$12,000,000

$14,000,000

$16,000,000

$18,000,000

$20,000,000

RASER DX - Air Cooled (Tier 2)

RASER HD - 2x20KW Heat

Exchangers, 55 degree water

(Tier 4)

RASER HD - 2x20KW Heat

Exchangers, 55 degree water

(Tier 3)

RASER HD - 2x20KW Heat

Exchangers, 85 degree water

(Tier 3)

RASER HD - 2x40KW Heat

Exchangers, 55 degree water

(Tier 4)

RASER HD - 2x40KW Heat

Exchangers, 85 degree water

(Tier 3)

Traditional Stick Build at 5kW

rack

Total Cost for complete, end-to end data 1MW Data Center Source: gkkworks, data center design/build firm

24

EMS Solutions

Confidential 2011 – www.ellipticalmobilesolutions.com

Page 25: EMS Overview 112111

Practical applications and examples

25 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 26: EMS Overview 112111

Practical Applications

New Data Center and Data Center Consolidation

• HPC • Cloud Computing • High Density Zone • Remote Locations

R.A.S.E.R. HD

R.A.S.E.R. DX

C3-S.P.E.A.R.

• Disaster Recovery • Remote Office • IT on the Move • Telco • Industrial / Harsh

Environments • Data Center Closet

26 Confidential 2011 – www.ellipticalmobilesolutions.com

Page 27: EMS Overview 112111

Example 1: Data Center Consolidation

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White Sands Missile Range New Mexico

Challenges: Needed to build a data center to support High density Cisco UCS and EMC Without upgrading or modifying Legacy traditional raised floor. They are planning to move in next 24 months and wanted to go GREEN at the same time. Solution: The RASER DX allowed them to deploy a GREEN data center in under 8 weeks. The RASER DX can be moved into new facility without upgrading the new building and not having to un-rack the IT equipment. Benefits: Rapid deployment; $900,000 cap ex savings by not retro fitting current data center, scalability, and the ability to relocate the data center to a new location as planned.

High Density Data Center Consolidation

Confidential 2011 – www.ellipticalmobilesolutions.com

Page 28: EMS Overview 112111

• Facility was only 3% of total cost vs. 50%.

• $60,000 to deploy 1.8 Million in new IT vs $900,000 to upgrade the entire facility.

• Eliminated Crac units and chillers completely

• UPS AND GENERATORS can now support HVAC and IT load.

• Allowed client to upgrade everything this year instead of 24-36 months from now.

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White Sands Missile Range New Mexico continued

Page 29: EMS Overview 112111

Example 2: Multiple Office Data Center

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ECOtality, Inc. is a leader in clean electric transportation and storage technologies. ECOtality is the parent company of ECOtality North America, Innergy Power Corporation, and Fuel Cell Store.

Challenges: Ecotality needed to build a data center closet to support the rapid growth of the company. Solution: The C3-S.P.E.A.R. allowed them to deploy a data center in one of their manufacturing warehouse in under 8 weeks. The C3-S.P.E.A.R. also provided a “Clean IT” solution consistent with the company’s mission. Benefits: Rapid deployment; $120,000 capex savings by not converting valuable office space into a data closet; scalability, and the ability to relocate the data center to a new location as the company grows.

High growth company in need of a data center closet

Confidential 2011 – www.ellipticalmobilesolutions.com

Page 30: EMS Overview 112111

Example 3: Disaster Recovery

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CVC is the largest provider of cardiovascular medicine in Arizona. It state-of-the-art facilities offer sophisticated medical consultations and advanced testing including vascular and cardiac ultrasound, surgical diagnostics, nuclear cardiology, electrophysiology and sleep studies.

Challenges: The client was in need of a disaster recovery solution, but did not want to use a hosting facility or build a data center closet in a separate location. Data Center Retrofit Solution: The group purchased a C3-S.P.E.A.R. with a skid cart bottom to house its IT equipment. Located in an empty room in one of its offices, the enclosure can easily be relocated to a different location using a pallet jack. Benefits: Rapid deployment in 8 weeks and under budget; drop in place architecture which greatly reduced CapEx and OpEX costs; improved performance and simplified implementation.

Medical Group in need of a relocatable disaster recovery solution

Confidential 2011 – www.ellipticalmobilesolutions.com

Page 31: EMS Overview 112111

Example 4: Remote Office Support

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The Los Angeles County Superior Court is the largest trial court system n the United States with 600 courtrooms and 50 courthouses. The Courts serve 9.5 million people throughout the 4,000 square mile county. About 100,000 people use the court system each day for traffic violations; family law and probate matters; small claims; as well as civil, juvenile and criminal cases.

Challenges: Los Angeles County had a budget deficit with little money to spend while needing remote data centers for their court system. A strained California power grid provided constant problems to power and cool their existing data center. Additionally, Los Angeles is located in one of the most disaster prone areas of the country, requiring the court to have a disaster tolerant infrastructure. Solution: The courts purchased six C3-S.P.E.A.R.s with Mission Critical Venting. This allowed them to eliminate downtime while providing remote offices with a secure, flexible infrastructure to protect their court records and data bases. Benefits: Rapid deployment in 10 weeks; security,; scalability for long term growth; mobility; and shock and vibration protection.

Largest trial court in the United States in need or remote office support

Confidential 2011 – www.ellipticalmobilesolutions.com

Page 32: EMS Overview 112111

Key Clients Today

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Page 33: EMS Overview 112111

Datacenter Challenges Today

Technology Refresh Data Center Consolidation Energy Saving Initiatives Expensive Build Cost Floor Space Constraints Inflexible Infrastructure

Problems Solved

Limited Cooling/ Electrical Capacity Unable to Adapt to Changing Requirements Runaway Electrical Bill Cost Expensive Retrofit for High Density Zone Constant Demand for Expansion Under Utilized Compute Resources Virtualization Infrastructure Challenges

33 Confidential 2011 – www.ellipticalmobilesolutions.com