empathize and define

6
Stakeholder is a young boy in his 19 who has just finished his Aviation Technical High school. His only dream is to become a pilot. He has some knowledge already, but he needs to finish practical flying lessons in order to become a pilot... Empathy Map and Problem Statement by Branislava Djonin

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Page 1: Empathize and Define

Stakeholder is a young boy in his 19 who has just finished his Aviation Technical High school. His only dream is to become a pilot. He has some knowledge already, but he needs to finish practical flying lessons in order to become a pilot...

Empathy Map and Problem Statement

byBranislava Djonin

Page 2: Empathize and Define

FEEL4.I feel this is the only right call for me

5.I feel I have to pursue this

dream so I can be truly happy and fulfilled

THINK1.I need to get good

grades2.I have to be in good shape

3.I need to

exercise and do sports more

Empathy Map I

Page 3: Empathize and Define

Empathy Map II

FEEL

10. I feel like I’m on the beginning of a very important life

journey.11. What if I make a wrong choice?12. What are my

alternatives?13. How can I improve my

chances14. Life us full of

surprises

THINK6. Should I consider

joining the Army? They

have military aviation program.7.Would I be happy

as an aircraft

maintenance

technician?8. What

would be the best

thing to do at this point?

9.Can I do better than

this?

Page 4: Empathize and Define

Stakeholder is a young 19 year old, his both parents died when he was 16. He is average height, handsome with 5kg extra, not very experienced but curious, full of energy and life, slightly timid and shy, doesn’t reveal a lot, but when he speaks about his call, his eyes starts sparkling. He has just finished Aviation Technical High school and is about to become a pilot. During the interview he showed quite interest and knowledge in aviation (I’m not really an expert in the field). While talking to him I realized that the piloting is his biggest desire even though he could start working immediately as an aviation technician or a traffic service operator.

Problem Statement

Page 5: Empathize and Define

PROBLEM/NEEDA young boy needs to position and firm his

future plans in order to be able to afford the professional career he chose.

Problem Statement

Page 6: Empathize and Define

INSIGHTA young boy, talented and good working who

had to learn early that life is hard is on his very important step in life. Being aware of that, he needs to find the best possible way to continue pursuing his dream.

Problem Statement