EmarketingSubmitted by : kawalpreet kaurSubmitted to : kapil sharma

INTRODUCTION E marketing or electronic marketing is a

subset of E-Business. It utilises electronic medium to perform

marketing activities. Distributing information with the help of

electronics via internet. Promoting an organisation via electronic medium

FEATURES OF E-MARKETING

Internet marketing allows global marketing facility It is less expensive It makes marketing easier sell your products and services and encash your

bills from anywhere. It increases the choice of products, services and

sellers. Vast availability of information.

NATURE OF E-MARKETING

Arrival of the internet Wide advertisement board . Internet marketing online business

HOW E-MARKETING IS BETTER THANTRADITIONAL MARKETING

E-MARKETINGTRADITIONAL MARKT.

Interactive advertising Methods of digital marketing

is less expensive E-marketing is marketing to

consumers through online channels like websites and online banner advertisements.

Contact from one side Traditional marketing

methods more expensive It refers to offline

marketing tactics such as print advertisements, television and radio ads, direct mail and trade show advertising. 

TOP 10 ONLINE SITES IN INDIA

Flipkart.com(1) Jabong.com(2) Myntra.com(3) Snapdeal.com(4) Amazon.in(5) Ebay.in(6) Naaptol.com(7) Yebhi.com(8) yepme.com(9) Infibeam.com(10) Homeshop18.com(11) And others are in race............

LIMITATIONS

Out right scams The consumer is unable to physically feel or try

on the product Marketer will not be able to use the personal

touch factor\human factor Technology Low connection speed complication

CONCLUSION & FUTURE SCOPE

Online marketing, especially search engine marketing will continue growing in double digits in the next few years

At the same time there are an increasing number of households using the internet and search engines

LINKS AND SOURCES

WWW.GOOGLE.COM Article Source: http://EzineArticles.com/