emakina academy #13 : knauf insulation website
TRANSCRIPT
Knauf Insulation Websites
Adrien Fonzé
Drupal Evangelist
Emakina
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About Knauf Insulation
Member of the Knauf group
Fastest-growing insulation manufacturer in the world
5.000 employees active in 50 countries
20 manufacturing sites
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Issues and Objectives
Issues
Manage 25+ country websites
One to four languages for each
website
Numerous contributors
Different CMS
Licence fee
Low flexibility
Objectives
Flexible platform
reduce costs
Lower « time to market » for
major content udpates
More freedom allowed to
subsidiaries
BUT a common structure
coherence in the brand
position
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THE solution…Drupal!
Open-Source Content Management Solution
International references : Warner Bros., New York Observer,
Universal, NASA, Barack Obama, PIAS, Teleroute…
Quick implementation, flexible deployment
Multi-language feature
Wide range of « Web 2.0 » add-ons
No license fee
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Modular approach
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DrupalFramework
GlobalDev
Country Instance
Specific Dev
Country Instance
Country Instance
Specific Dev
Specific Dev
…
The power of a community
International platform supported by
hundreds of developers
Thanks to the Open-Source philosophy,
new add-ons are constantly added to the original Drupal platform
Free access to the code total transparency (no « black box »)
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Global scope, local content
Same template and structure for all country websites
Every local website uses the same engine but manages its own
content and has its own URL (e.g. www.knaufinsulation.be, .es, .it…)
One or more content administrators per country
One « super admin » as single point of contact for the subsidiaries
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Custom modules: example
Centralized management of job ads
Custom-made development by our Drupal team
All the job ads can be posted on Knauf Insulation.com by the
recruitment team
Can be integrated to the country websites (RSS)
Automated workflow : if an application is rejected, the candidate is
directly informed by e-mail
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The added value of a mutualized approach
As all the local websites run on the same Drupal platform, Knauf
Insulation is able to set economies of scale
Cost of development is reduced
Taylor made maintenance packages
Easy addition of new features: local or global
The same goes for the bug fixing
The right balance between maintanability and flexibility
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Business Benefits
More flexibility at lower cost
Stronger brand consistance: design, structure,content
Evolutive platform that can accept further developments and
additional features
Fast deployment to minimise the time to market
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Emakina Intervention
Corporate website (.com)
+20 country sites
Custom modules
Minisites
Local training
User support & applications maintenance
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Thank you!Any questions?
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