email content campaign case study

22
coachingprogramblueprint.com Case Studies: How to Keep Your Subscriber Engaged Until She's Ready to Buy

Upload: sean-mize

Post on 15-Jan-2017

298 views

Category:

Business


0 download

TRANSCRIPT

coachingprogramblueprint.com

Case Studies: How to Keep Your Subscriber Engaged Until

She's Ready to Buy

coachingprogramblueprint.com

Baby Steps to a Healthy Pregnancy...your program is focused on the first month of pregnancy

coachingprogramblueprint.com

When is she coming back if she doesn't buy?

coachingprogramblueprint.com

With her next pregnancy

coachingprogramblueprint.com

In the meantime, you put her on a month-by-month email campaign.

coachingprogramblueprint.com

A monthly email in pregnancy, a monthly email for baby

coachingprogramblueprint.com

Put a helpful P.S. in the monthly emails when she's starting to feel a little anxious for another

baby

coachingprogramblueprint.com

Who is she going to go to this time around?

Baby Steps.

coachingprogramblueprint.com

Car Dealership

coachingprogramblueprint.com

You're going to renew that lease in 3 years

Want Your Emails to Make More Sales?

Get my proven system for writing powerful emails that people want to read -and that make more sales here:

http://www.infobusinessuniversity.com/email

InfoBusinessUniveristy.com/email

coachingprogramblueprint.com

They send you a birthday card, a Christmas card... they send your wife and kids cards

coachingprogramblueprint.com

At 32 months they send a reminder about your lease. They want you in the door!

coachingprogramblueprint.com

You should do the same with your subscribers.

coachingprogramblueprint.com

Teenage Rebellion

coachingprogramblueprint.com

You're helping Mom and Dad handle Johnny...

coachingprogramblueprint.com

All your competitors offer a 13 week coaching program

coachingprogramblueprint.com

How do you know? You join their programs and find out - or pay attention to their email campaigns and sales letters

coachingprogramblueprint.com

Next steps: Give great content for 13 weeks, plus a couple more weeks while Johnny gets rebellious again.

coachingprogramblueprint.com

They think: "You read my mind" - they want to sign up with you

coachingprogramblueprint.com

Give your subscribers great content - be there when they realize that your product is going to be the one that changes their lives

Want Your Emails to Make More Sales?

Get my proven system for writing powerful emails that people want to read -and that make more sales here:

http://www.infobusinessuniversity.com/email

InfoBusinessUniveristy.com/email