effective oral presentations 11.225 fall 2006 · abbanat/ -- effective oral presentations slide 44...
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Abbanat/ -- Effective Oral Presentations Slide 1
Effective Oral Presentations11.225
Fall 2006
Cherie Miot AbbanatDepartment of Urban Studies and Planning
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Abbanat/ -- Effective Oral Presentations Slide 2
The Tasks….
Delivery
Structure Content
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Abbanat/ -- Effective Oral Presentations Slide 3
Unmask your Audience
RaceGenderGenerationAffiliationSizeAttitudeEducationEconomic status
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Abbanat/ -- Effective Oral Presentations Slide 4
Structure the Presentation
Beginning
Middle
End
State the IssueTell us why it is interesting
Choose a framework Analyze the parts of the issueShow how the parts fit with the whole
Recap/Synthesis/ Next Steps
Structure
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Abbanat/ -- Effective Oral Presentations Slide 5
Begin with the End
What is the Purpose of the Presentation?
What Problem are you working on?
Roadmap – what structure do you use?
Structure
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Abbanat/ -- Effective Oral Presentations Slide 6
Middle -- Choose a Framework
Cause/Effect
Problem/Solution
Categories or elements of the problem
Questions/Answers
Chronological – historical background
Structure
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Abbanat/ -- Effective Oral Presentations Slide 7
End With Your Message
Highlight Major Points
Summarize Recommendations
Synthesize in light of problem/purpose
Outline next steps!
Structure
Project ProgressChange Requests
IssuesOther Information
SYNTHESIZE
Status Report
Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 8
Non Linear Structure -- Hub and Spoke Model
Structure
Image courtesy of the US Department of Transportation <http://ostpxweb.dot.gov>
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Abbanat/ -- Effective Oral Presentations Slide 9
Content is Key!!Content
Image removed due to copyright restrictions.
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Abbanat/ -- Effective Oral Presentations Slide 10
Content is Key….
Know your project
Collect more information than you will use
Focus on graphs and charts
Anticipate problem areas
Content
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Abbanat/ -- Effective Oral Presentations Slide 11
Content and Visual Aids
Keep them simpleAverage attention spanper slide is 8 seconds
Use examples and metaphor
The stretching of vorticity is a difficult physical concept, but comparing it to a skater's conservation of momentum helps to clarify what we mean
Content
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Abbanat/ -- Effective Oral Presentations Slide 12
Visual Arguments Need Evidence
Present evidence
Teach with evidence
Convince with evidence
Content
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Abbanat/ -- Effective Oral Presentations Slide 13
What does the Audience Expect?
t (time)= 15’, T (temperature)=32°; t=0’, T=25°; t=6’, T=29°; t=3’, T=27°; t=12’, T=32°;t=9’, T=31°
Content
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Abbanat/ -- Effective Oral Presentations Slide 14
What does the Audience Expect?
Time (min) Temperature (°C)
0 253 276 299 3112 3215 32
Content
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Abbanat/ -- Effective Oral Presentations Slide 15
What does the Audience Expect?
Temperature (C) Time (min)
25 027 329 631 932 1232 15
Content
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Abbanat/ -- Effective Oral Presentations Slide 16
What about Context?Content
325
300
275
1955 1956
Before Stricter Enforcement
After Stricter Enforcement
Nearly all the important questions are left unanswered by this display:
Connecticut traffic deaths, Before (1955) and after (1956) stricter enforcement by the police against cars exceeding speed limit.
Graphics Must not Quote Data Out of Context
Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 17
What about Context?Content
325
300
275
250
225
1951 1953 1955 1957 1959
A few more data points add immensely to the account:
Connecticut Traffic Deaths, 1951-1959
Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 18
What about Context?Content
16
14
12
10
8
1951 1953 1955 1957 1959
New York
Massachusetts
Connecticut
Rhode Island
Traffic Deaths per 100,000 Person in Connecticut, Massachusetts, Rhode Island, and New York, 1951-1959
Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 19
Does Image Quality Matter?
Consider size
Choose colors with care
Make data accessible
Content
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Abbanat/ -- Effective Oral Presentations Slide 20
What about Size? Content
Image courtesy of the CIA <http://www.cia.gov>
Windward passageNorth Atlantic ocean
Golfe de le Gonave
Caribbean Sea
Jeremie
JacmelMiragoane
Saint-Marc
Port-de-Paix
Les Cayes
Hinche
CUBA
Dominican Republic
PORT-AU-PRINCEHispaniola
Gonaives
Cap-Haitien
lie de la Tortue
lie de la Gonave
0
0
30
30
60 km
60 ml
Figure by MIT OCW.Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 21
What about Colors?Content
JAPAN SEA
JAPAN
BASIN
YAMATO RIDGE
MURORAN
3500
3000
500
2000
2000
TREN
CH
R
ISE
2000
1000
HOKKAIDOVLADIVOSTOK
Metres
Metres
70006000
50004000
30002000
1000500
200
70006000
50004000
30002000
1000500
200Sea Level
Hyp
som
etric
/ Te
inte
s Hyp
som
etriq
ues
Area below sea level regions sous niveau de la mer
Bathym
etric Tints / Teintes Bathym
eriques
Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 22
What about Colors?
Content
JAPAN SEA
VLADIVOSTOK
BASIN
YAMATO RIDGE
YAMTO BASIN
JAPANMURORAN
TR
EN
CH
R
ISE
HOKKAIDO
3000
3500
3500
2000
2000
2000
1000
500
Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 23
What about Colors?
Content
Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 24
Make Data AccessibleContent
10.08.013.0
9.0
11.0
14.0
6.04.0
12.0
7.05.0
8.046.957.58
8.81
8.33
9.96
7.244.26
10.84
4.825.68
10.08.013.0
9.0
11.0
14.0
6.04.0
12.0
7.05.0
9.148.148.74
8.77
9.26
8.10
6.133.10
9.13
7.264.74
10.08.013.0
9.0
11.0
14.0
6.04.0
12.0
7.05.0
7.466.7712.74
7.11
7.81
8.84
6.085.39
8.15
6.425.73
8.08.08.0
8.0
8.0
8.0
8.019.0
8.0
8.08.0
6.585.767.71
8.84
8.47
7.04
5.2512.50
5.56
7.916.89
10 20
5
10
5 15 10 205 15
10 20
5
10
5 15 10 205 15
X Y X Y X Y X Y
I II III IV
Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 25
Focus on the Overall Composition
What is the eye drawn to?
Where does the reader want to focus?
“Less is More”
Avoiding chart junk
Content
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Abbanat/ -- Effective Oral Presentations Slide 26
What is the eye drawn to?Content
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Abbanat/ -- Effective Oral Presentations Slide 27
Where Does the Reader want to Focus?
Content
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Abbanat/ -- Effective Oral Presentations Slide 28
What are Credible Visual Arguments?
The integrity of the graphic is key
Include careful comparisons
Document everything
Content
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Abbanat/ -- Effective Oral Presentations Slide 29
Lack of Graphical IntegrityContent
Image removed due to copyright restrictions.
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Abbanat/ -- Effective Oral Presentations Slide 30
Faulty ComparisonsContent
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Abbanat/ -- Effective Oral Presentations Slide 31
What are Emotional Arguments?
Have a single message
Appeal to our hearts
Stir us inside
Move us to action
Include evidence and examples
Content
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Abbanat/ -- Effective Oral Presentations Slide 32
What can you do to help a child in China stay in school?
Image removed due to copyright restrictions.
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Abbanat/ -- Effective Oral Presentations Slide 33
Content
Image removed due to copyright restrictions.
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Abbanat/ -- Effective Oral Presentations Slide 34
Prepare the Delivery
Focus and center yourself
Be excited about your subject
Be yourself—don’t imitate others’ styles
Delivery
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Abbanat/ -- Effective Oral Presentations Slide 35
Did you rehearse?
Practice and time briefing at least 6 times
Get feedback Is your content clear?Do you rock, squirm, gesture too much?Is there room for improvements/adjustments?
What 3 questions will your audience ask you?
Delivery
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Abbanat/ -- Effective Oral Presentations Slide 36
Rehearse non-verbal communication
Delivery
NON-VERBAL COMMUNIATION
SPEAKS LOUDLY
Figure by MIT OCW.
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Abbanat/ -- Effective Oral Presentations Slide 37
How do you connect with the audience?
Use the terms that your audience knows
Use examples to explain new ideas
Engage the audienceEstablish eye contact; look at people not the screenUse friendly hand gesturesSpeak to specific individuals if you know them
Delivery
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Abbanat/ -- Effective Oral Presentations Slide 38
How do you connect with your audience?
A presentation is two-waycommunication
Pay attention to audience reaction
Modify your talk as needed (are they listening or reading email?)
Look for nods, smiles and strange looks to determine if your message is being received.
Delivery
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Abbanat/ -- Effective Oral Presentations Slide 39
The Presentation Doesn’t Live on the Screen
Say more than you show
Hand-out more than you say
Leave paper trail
Delivery
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Abbanat/ -- Effective Oral Presentations Slide 40
The Presentation Flows Through You
Weave a story
Why is this interesting?
Include stories, examples, evidence?
Delivery
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Abbanat/ -- Effective Oral Presentations Slide 41
Did you prepare for questions?
Listen actively (nod, make eye contact)
Answer the question and move on
Say you don’t know, if you don’t know
State that you will supply answers later, if necessary
Delivery
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Abbanat/ -- Effective Oral Presentations Slide 42
Can you finish strong?
Structure – pick one
Content is key! -- What was your primary message?
Delivery -- Rehearse, rehearse, rehearse
DeliveryContent -->Structure -->
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Abbanat/ -- Effective Oral Presentations Slide 43
The Tasks….
Delivery
Structure Content
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Abbanat/ -- Effective Oral Presentations Slide 44
Sources
Purpose, Movement, Color: A Strategy for Effective Presentations
Tom Mucciolo and Rich Mucciolo, MediaNet, Inc., 1994
The Quick and Easy Way to Effective SpeakingDale Carnegie, Dale Carnegie Associates, Inc., 1962
The Visual Display of Quantitative InformationEdward R. Tufte, Graphics Press, 1983