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Edwards Lifesciences
Equity Research Report – Edwards Lifesciences (NYSE: EW)
Sergey Baykov • Noé Bellet • Joshua Hernandez • Jack Lester
Nate Marks • Maggie Reigelsperger • Wissam Tekarli • Preston Williams
March 10, 2017
University of Utah Student Investment Fund
Table of Contents Executive Summary .................................................................................................................................... 1
An Overview of the Heart .......................................................................................................................... 2
Heart Valve Disease .................................................................................................................................. 2
Treatment Options ...................................................................................................................................... 3
Company Strategy ...................................................................................................................................... 6
Business Model ............................................................................................................................................ 7
Supply Chain and Cost Structure.............................................................................................................. 8
Pricing Structure ....................................................................................................................................... 9
Cost ........................................................................................................................................................... 9
Sales Methodology .................................................................................................................................. 10
Industry ...................................................................................................................................................... 10
Porter's Five Forces Analysis .................................................................................................................. 11
Business Segments ..................................................................................................................................... 14
Critical Care .......................................................................................................................................... 15
Surgical Heart Valve Replacement ..................................................................................................... 16
Heart Surgery Trends & Growth Areas .................................................................................................. 17
Transcatheter Heart Valve Replacement ........................................................................................... 18
Transcatheter Future Growth .................................................................................................................. 20
Centera Valve (R&D) ............................................................................................................................. 20
Sapien 3 Ultra System (R&D) ................................................................................................................ 20
TAVR and Patient and clinician education ............................................................................................. 21
Indication expansion ............................................................................................................................... 21
Transcatheter Mitral Valve Initiatives ................................................................................................... 22
CardiAQ Valve Replacement .............................................................................................................. 22
Cardioband System ............................................................................................................................. 23
Pascal .................................................................................................................................................. 23
Harpoon............................................................................................................................................... 23
Company Risks.......................................................................................................................................... 24
Management Team ................................................................................................................................... 25
Summary Valuation Methods .............................................................................................................. 29
EBITDA EXIT Multiple ..................................................................................................................... 29
............................................................................................................................................................ 30
Perpetuity Growth Method.................................................................................................................. 30
P/E Multiple ........................................................................................................................................ 31
EV/EBITDA Multiple Approach ........................................................................................................ 32
Conclusion ................................................................................................................................................. 33
Appendix ................................................................................................................................................ 34
Income Statement Projections ................................................................................................................. 34
Revenue Breakdown and Assumptions ............................................................................................... 34
Working Capital Assumptions/Drivers ............................................................................................... 37
Other Assets & Liabilities ................................................................................................................... 39
Long Term Debt Schedule .................................................................................................................... 40
Cash Flow Statement ............................................................................................................................ 41
Discounted Cash Flow Model .............................................................................................................. 42
Cost of Capital Assumptions ................................................................................................................ 43
1
Executive Summary
In 1958, Miles “Lowell” Edwards, an engineer, began work towards developing an artificial heart.
Within two years, he and a cardiologist invented an artificial heart valve and formed Edwards
Laboratories. American Hospital Supply Corporation purchased Edwards Laboratories in 1966
and sold it to Baxter International Inc. in 1985. The structural heart unit spun off from Baxter
International in 2000 and began trading as Edwards Lifesciences Corporation (NYSE: EW).
Edwards Lifesciences is the largest global provider of artificial heart valves and hemodynamic
monitoring products. The company sells devices in more than 100 geographic locations and has
served over 2 million patients worldwide. It has key operations in the United States, Singapore,
Costa Rica, and Switzerland.
Edwards Lifesciences is unique because of its singular focus on structural heart defects. This
specialization allows for economies of scale in the research and development of innovative
products. The company has a history of being first to market and has developed substantial
intellectual property that makes it difficult for competitors to enter the same markets. EW also
spends significant capital investing in new technologies from start-ups and receives the right of
first refusal should any of these companies wish to be acquired.
The company has an extensive clinical pipeline focused on 1) expanding indication for current
products and 2) bringing novel, minimally-invasive products to market. These products target a
large patient population that is not adequately treated through open-heart surgery.
The Edwards Lifesciences management team is led by Michael Mussallem, the current CEO, who
began his career 38 years ago, as an engineer at Baxter International. The rest of the management
team has significant industry experience and has a proven track record of successfully
implementing the company’s growth initiatives.
We issue a BUY recommendation with a 52-week price target of $123, implying an upside of 37%.
Edwards Lifesciences is the technology leader in a large, underpenetrated market. The company’s
focus on patient outcomes leads it to develop innovative solutions to solve unmet needs. We
believe the market is ignoring the value implicit in EW’s pipeline of mitral valve repair products.
EW’s exceptional management team has a proven track record of taking full advantage of
overlooked opportunities. Lastly, a recent correction has the stock trading close to its 6-month low,
which provides a favorable opportunity to invest in Edwards Lifesciences.
2
An Overview of the Heart
Edwards Lifesciences focuses on treating structural heart defects. The heart is divided into four
different chambers: the left and right atria and the left and right ventricles. Deoxygenated blood
from the body flows into the heart through the right atrium. Blood then flows into the right ventricle
where it is pumped through the pulmonary arteries to the lungs. Oxygenated blood returns from
the lungs to the heart through the left atrium. Blood then flows into the left ventricle where the
blood is pumped to the rest of the body through the aorta (see figure 1).
Anatomy of the Heart
Figure – 1
Heart Valve Disease1
Heart valves form a barrier between the different chambers of the heart. These valves prevent the
backflow of blood in the cardiovascular system. Valves need to operate continuously to maintain
cardiovascular efficiency. Heart valve disease occurs when one or more heart valves fail to work
properly. Age-related calcification is the leading cause of heart valve failure, but failure may also
be due to congenital defects. Untreated valve disease can cause infection, heart failure, stroke,
blood clots, and cardiac arrest. Heart valves can have three problems: stenosis, regurgitation, and
atresia.
- Stenosis: Occurs when the leaflets of a valve thicken or fuse together, thus preventing blood
from flowing properly through the valve.
1 Source: WebMD
Left Atrium
Aortic Valve
Mitral Valve
Left Ventricle
Pulmonary Valve
Right Atrium
Tricuspid Valve
Right Ventricle
3
- Regurgitation (backflow): Occurs when a valve does not close properly. Blood leaks
backwards through the circulatory system.
- Atresia: Occurs when the heart valve lacks an opening and blood is unable to travel through
the circulatory system. Primarily caused by a congenital defect.
Heart valve problems are serious conditions and often carry a prognosis worse than most metastatic
cancers (see figure 2).
5 – Year Mortality Rates
Figure – 2
Treatment Options
Physicians have only a limited set of options to treat valve disease. Medication can help control
symptoms, but a failing valve is a structural issue and cannot be remedied through medication.
Valvuloplasty, the widening of a stenotic valve using a balloon catheter, can be used to temporarily
improve valve function but is not a long-term solution. An artificial heart valve, placed through
surgery or via transcatheter, is the only permanent way to treat stenosis and regurgitation.
Surgical Valve Replacement2
Surgical valve replacement has been the industry standard since its introduction in 1960. The
procedure typically lasts 3-4 hours, and requires the use of a general anesthetic and a heart-lung
machine. During the procedure, the surgeon opens the patient’s chest, breaks his/her ribs, removes
the failing valve and sews an artificial valve into place. This method is incredibly traumatic, and
is generally not suitable for frail or elderly patients.
2 Source: WebMD
4
Transcatheter Valve Replacement3
Transcatheter valve replacement is a minimally invasive alternative to open heart surgery.
Although there are multiple approaches, most physicians perform the procedure with a catheter
inserted through an incision in the femoral artery. The new valve leaflets are mounted within a
balloon-expandable frame and threaded through the artery into the heart. Once in the correct
position, the balloon expands, crushing the defective valve and replacing it with the new valve.
EW's clinical trials found that transcatheter aortic valve replacement (TAVR) is a superior
alternative to open-heart surgery. TAVR reduces the 30-day mortality rate by 77% and the one-
year mortality rate by 50% compared to patients undergoing surgical valve replacement.4 Stroke
rates, another key metric in valve replacement, yield similar results to mortality rates. Clinical trial
results show a 77% reduction in stroke after 30 days compared to surgical valve replacement.
Faster recovery times and shorter surgery durations help TAVR decrease total procedure costs
from $76,063 to $45,485.5
Comparison between Surgical Valve and Transcatheter Valve
Figure – 3
3 Source: WebMD 4 See Mortality rates for surgery and TAVR graph 5 Source: Edwards Lifesciences
5
Mortality Rates for Surgery and TAVR
Figure – 4
Mortality Rates for Surgery and TAVR
Figure – 5
6
Although treatment options are readily available, most patients with heart valve defects do not
receive treatment. 18% of the 650,000 persons with aortic stenosis receive heart valve replacement
each year, compared to 5% in 2007.6 This percentage has increased in recent years due to the
advent of minimally-invasive procedures. An uneasiness to undergo open-heart surgery and a
general lack of awareness by patients contribute to the low number. The increased acceptance of
minimally-invasive transcatheter products will likely increase the percentage of patients who
decide to be treated.
Figure – 6
Company Strategy
Edwards’s strategy is built on three core elements: patient outcomes, product innovation, and
industry leadership. The company focuses on improving patient outcomes by addressing
underserved patient populations with minimally invasive therapies. A survey of Edwards
employees found that the overwhelming majority cite improving patient care as the primary
motivation for working at Edwards.7 The company’s narrow focus on structural heart defects
allows it to maximize the effectiveness of research processes and reduce the risk of surgical
complications.8
Since the development of the first artificial valve in 1960, Edwards has been a market leader in
product innovation.9 In addition to developing new products segments (e.g., transcatheter
valves), the company continues to expand its existing portfolio of surgical valves and critical
6 Ibid. 7 Interview with Edwards management, 2017 8 Edwards 2016 Investor Conference 9 http://www.edwards.com/aboutus/OurHistory
Total prevalence refers to the estimated number of patients that suffer from aortic disease.
7
care monitors. Key to Edwards’s strategy is its focus on a niche medical device industry.
Company management attributes its success to Edwards’s focus on products treating structural
heart defects.10 Clinical trials and targeted investments into new technologies drive Edwards’s
goal of increasing treatment efficacy. A mix of internal product development and external
acquisitions boost the company’s product portfolio expansion by allowing Edwards to divide
resources effectively.
Edwards builds on its industry-leading technology through strong relationships with patients,
physicians, regulators, and payers. By liaising with doctors and hospital administrators, Edwards
gains information about additional treatment opportunities and unmet patient needs. The
company has also established online resources to better inform patients about heart valve
conditions and how to receive treatment with an Edwards product. This strategy allows Edwards
to act as an educator to both patients and doctors, thus increasing brand awareness.11 From a
regulatory standpoint, Edwards has a successful track record of product approval. Management
credits this to long-term experience bringing products to market, and establishing positive
relations with regulators.12
Business Model
Edwards Lifesciences develops innovative heart valve products. EW keeps a first-mover
advantage in the medical devices industry by consistently improving its existing product lines and
by developing or acquiring new technology. This first-mover advantage is key as medical devices
have a long product development cycle and regulatory approval process.13 By being the first
company to receive approval, EW realizes a substantial advantage over competitors. In addition,
Edwards invests in smaller firms with new technologies, which expands its product portfolio and
reduces competitive threats as EW typically receives the right of first-refusal to acquire these new
technologies.14
Edward Lifesciences maintains growth and market leadership through product innovation. Thus,
EW’s continued research and development spending is key to its success. Furthermore, a large
portion of R&D spending is attributed to clinical trials. Management expects R&D spending to be
16-17% of sales for product pipeline development.15 Acquisitions also aid in growth and
production innovation. Notably, EW acquired two mitral valve companies, CardiAQ and Valtech
Cardio for approximately $350M each in 2015 and 2017, respectively.16 These acquisitions allow
10 Edwards 2016 Investor Conference 11 Ibid. 12 Ibid. 13 It can take upwards of two years to advance a medical device from clinical trials to CE mark approval assuming
no development obstacles 14 Source: Securities and Exchange Commission 15 Source: Edwards Lifesciences 10-K, 2016 16 Source: ir.edwards.com
8
EW to capitalize on previously developed products to expand its treatment and intellectual
property portfolio.
Edwards manufactures and distributes all of its own products. The company is headquartered in
Irvine, California and owns manufacturing centers in Draper, Utah, Switzerland, and Singapore.
Additionally, the company leases a plant in Costa Rica but intends to acquire the facility in late
2017. This globally diversified manufacturing system allows Edwards to keep profits within
geographical areas and reinvestment in each segment instead of repatriating profits and incurring
foreign exchange losses. EW also has a small supply chain presence in Australia. Australia offers
an attractive place to manufacture parts involving bovine tissue used in artificial heart valves due
to the minimized risk of mad cow disease.17 However, Australian production presents a supply-
chain challenge as the company incurs high costs to ship the bovine tissue to other manufacturing
plants within a strict 24-hour window.18
Edwards sells its products to hospitals through a consignment model. The company provides a
certain number of valves to each hospital, which are stored until they are needed for procedures.
During this time, the valves stay as inventory on EW’s balance sheet. The valves’ stable shelf-life
allow hospitals to stock enough product to meet patient needs. EW’s products have a shelf-life
of five years but a hospital will turn over its inventory supply within six months on average. This
allows hospitals to maintain a sufficient inventory of valve products. When a valve is eventually
used, EW is reimbursed through private insurance providers or through government-subsidized
programs. Because of this revenue structure, insurance providers have negotiating power that
could potentially influence EW’s revenues.19 The majority of patients receiving valve replacement
treatment are over the age of 65, and are thus covered by Medicare in the United States.20 In the
European market, government-subsidized healthcare programs affect Edwards's sales strategies.
Notably, in the third quarter of 2016, the French government failed to budget enough funds for
transcatheter heart valve replacement. Edwards stopped selling TAVR treatments until the
government readjusted healthcare cost allocations.21
Supply Chain and Cost Structure
For its primary transcatheter and surgical products, Edward Lifesciences has manufacturing
facilities in Utah, California, Singapore, and Switzerland. The company receives raw materials
through a variety of international sources, but completes manufacturing internally at its own
facilities. Edwards current leases a manufacturing facility in Costa Rica, but expects to fully
17 Source: Edwards Lifesciences 10-K, 2016 18 Source: Global Trade Magazine 19 Edwards management call 20 A non-trivial portion of U.S. revenue comes younger patients with congenital valve problems that are covered by
private insurance 21Source: Edwards Lifesciences management call
9
purchase the location in late 2017.22 Man-made resins and materials are integral to EW’s product
line. Resins are typically purchased in the US and bovine tissue used in pericardial valve products
comes from Australia.
Within the supply chain, shipping costs remain a large cost for EW’s products. Especially in
manufacturing pericardium products requiring organic tissue, Edwards focuses on overnight
turnaround in sterile conditions to ensure both fast delivery and ensuring that the product can be
directly used with a patient.23
Pricing Structure
EW’s current aortic valve products vary significantly in price. For its more traditional surgical
valves, management provides an aggregate cost estimate of $6,000. It is estimated that the
company sells the Sapien 3 transcatheter for an average of $27,000 globally and about $30,000 in
the U.S.24 As surgical valves remain the most common form of treatment in emerging markets,
EW focuses on selling TAVR products in more developed economies. TAVR valves have gross
margins of about 80%, while the surgical valves have gross margins of about 72%. Management
expects Edwards’s overall gross margin to improve over time with increased adoption of TAVR
products over surgical alternatives.
Forward looking, price structures for the anticipated mitral valve products are estimated to remain
within line of current portfolio offerings. The CardiAQ mitral valve is estimated at $30,000, while
the suite of valve repair products has an average price of $18,000. As a new industry treatment, a
price premium is reasonable as EW rolls out mitral treatment options, and may see overall
reduction as adoption increases and the company increases volume through large sales to
government healthcare centers and insurance providers.
Cost
Transcatheter valves are three times as expensive for hospitals. Hospitals are willing to pay that
premium because the technology saves lives, reduces recovery time, reduces costs of people
staying in the hospital, and makes insurance companies comfortable. According to EW’s
management, for every $1 lost in surgical growth due to cannibalization by its transcatheter
products, EW generates $3. Management expects revenues from Edwards’s surgical segment to
slow to 1-3% growth, while transcatheter increased approximate 30% YoY through 2016.25
22 Source: ir.edwards.com 23 Source: Edwards Lifesciences management call 24Source: Edwards Lifesciences 10-K, 2016 25 Ibid.
10
Sales Methodology
EW utilizes a standard sales practice within the medical device field. Doctors typically select their
preferred device. Therefore, the company sells directly to doctors and hospital administrators.26
Edwards is limited to contracting with hospitals which can provide reimbursement for its products.
Edwards Lifesciences leverages its patient outcome results to drive differentiation, focusing on
patient well-being, reduced complications, and lower mortality to sell its product. Internationally,
the sales methods differ slightly. Whereas doctors have the final say about products in the U.S.,
and insurance providers/Medicare consequently make payments, in more socialized countries,
agencies play a more active role in determining treatment choice. Especially in Europe, countries
have fixed budgets for medical costs, and Edwards Lifesciences must take these limits into
account. This results in slight price variances across borders.
Industry
Edwards Lifesciences is a heart valve manufacturer within the medical device industry. The World
Health Organization defines a medical device as "an article, instrument, apparatus or machine that
is used in the prevention, diagnosis or treatment of illness or disease, or for detecting, measuring,
restoring, correcting or modifying the structure or function of the body for some health purpose."
These items can include objects as diverse as a tongue depressor, an X-ray machine, and a
pacemaker. The global medical device industry is estimated at nearly $300 billion in revenue and
is projected to grow annually at 2.6%. The size of the U.S. medical device market is nearly $140
billion in revenue.27
The cardiovascular medical device segment is highly competitive and is reaching market
saturation. Some products, such as pacemakers and electrocardiograph machines, have become
commoditized. Thus, innovation in heart valves or niche areas pose greater growth opportunities.
Large companies have acquired smaller companies to expand their product portfolios and gain
market share in new regions. Drivers for the industry are technological advances, indication
expansion, improving economies, federal funding of Medicare and Medicaid, and an aging
population.28
Similar to pharmaceutical products, many medical devices are heavily regulated and must pass
through a rigorous approval process. The FDA has primary control over the process in the U.S.,
but has help from other organizations such as the FTC. In Europe, a device needs CE Mark
approval before it can be used in patient care. If the device has received the CE Mark or FDA
approval, it can usually be used in any country in the world.
26 Source: Edwards Lifesciences. “Careers.” 27 Source: IBIS World. "Medical Device Manufacturing in the US". 28 Source: IBIS World. "Medical Device Manufacturing in the US".
11
The FDA has three different classifications of medical devices based on their primary use and level
of invasiveness.29 These classifications include regulations that dictate when the device can be
used and how it is manufactured. A Class I medical device is simple in design and provides no
potential safety risks to the patient. The majority of medical devices fall under the Class II label.
This area includes devices such as needles, monitors and X-ray machines. These devices must
meet predetermined performance standards and are subject to post market surveillance. Class III
medical devices support or sustain human lives and a malfunction of any kind is unacceptable.
These devices must receive pre-market approval from the FDA and pass clinical trials that prove
efficacy. The heart valves manufactured by Edwards Lifesciences are considered Class III devices
while the critical care segment falls under the Class II label.
Edwards is committed to developing innovative technologies to advance solutions to treat
structural heart diseases. As a result of the aging world population, an increasing number of people
have been diagnosed with cardiovascular diseases. Overall, the population with structural heart
diseases is increasing. This creates opportunities for EW to increase revenues by innovating and
making heart valve replacement a less invasive procedure.
Porter's Five Forces Analysis
Threat of Buyers – High
Edwards has a threat of buyers from two distinct sources: doctors and hospitals, and insurance
providers. As a number of competitors also provide similar heart valve devices, Edwards must
continually update and innovate its product portfolio to remain attractive to doctors and hospital
administration. There are low switching costs between Edwards products and competitors,
sometimes only differentiating products by brand reputation and clinical trial data. Edwards
minimizes this risk by investing in physician education to illustrate the benefits of the company’s
products.
Insurers, whether private companies or through government-run programs, provide almost the
entirety of reimbursement for Edwards. As such, these firms and agencies have a non-trivial
negotiating power to determine acceptable prices for Edwards’s products. The threat of diminished
reimbursement is possible, and occurred in 2016 in France. Instead of the French government
holding pricing power over Edwards, the company simply stopped selling valves in the country
until proper reimbursements became available.30 While buyers may have some purchasing
leverage, Edwards’s life-saving products are a necessity for many patients, and help reduce
supplier bargaining power.
29 Source: Classify Your Medical Device - FDA 30 Source: Edwards Lifesciences management call
12
Threat of Suppliers – Low-Medium
Given Edwards’s manufacturing facilities around the world, there is little supplier power from a
single source. In addition, Edwards’s cost structure minimizes foreign exchange loss by keeping
costs and profits within localized regions. This severely fragments the company’s purchasing
needs and further limits the influence of a single supplier. Edwards also conducts all manufacturing
in house, which avoids the need for highly specialized suppliers to the supply chain.31 It is very
unlikely that any of the company’s raw material providers would be able to forward integrate and
begin producing FDA or CE-mark approved valves in the foreseeable future.
This does not hold true for Edwards’s bovine tissue demand. Edwards obtain bovine pericardial
tissue only from Australia, and as such is beholden to Australian suppliers in order to ensure mad-
cow disease tissue is not used.32 Edwards’s current demand for bovine tissue is significantly
inelastic, and will remain so until substitute materials prove equally effective. If Australian tissue
suppliers choose to raise prices, there is little Edwards can do without sacrificing the safety of its
valve products.
Barriers to Entry – High
Barriers to entry in the medical device industry are high due to significant research and
development costs, long regulatory approval time, and potential for existing patent infringement.
Edwards is set to earmark up to 17% of revenue for R&D in upcoming years, a significant capital
contribution that both deters competitive entry and strengthens Edwards’s product portfolio. In
addition, developing a new product goes far beyond R&D and manufacturing. Clinical trials and
regulatory approval in both Europe and the United States are costly and time-consuming. High
risk approvals (product classification for heart valves) can take multiple years of clinical trials
and cost upwards of $90M.33 This provides a significant time and cost barrier to dissuade
potential competitors.
As the earliest producer of artificial heart valves, Edwards controls more than 2,700 patents in
the space. This patent moat creates a threat of litigation to any company attempting to duplicate
Edwards ‘s valve replacement products in the U.S. As there is little room for significant product
differentiation while still effectively treating patient conditions, most potential entrants would be
unlikely to enter the market without litigation. Currently, Edwards receives ongoing royalty
payments from a rival product in the United States that infringed upon existing Edwards
patents.34
31 Source: Edwards Lifesciences 10-K, 2016 32 Source: Edwards Lifesciences management call 33 Source: http://www.mddionline.com/blog/devicetalk/how-much-does-510k-device-cost-about-24-million 34 Source: http://newsroom.medtronic.com/phoenix.zhtml?c=251324&p=irol-newsArticle&ID=1932573
13
Threat of Competition – Medium
Edwards Lifesciences has two main competitors, Medtronic and Boston Scientific. St. Jude
Medical and Symetis are two smaller competitors that are new to the industry and have only a
small market share in Europe.
Medtronic is Edwards Lifesciences’s largest competitor. Medtronic is a large, multinational
corporation with expertise in various clinical areas. EW directly competes with Medtronic's
cardiovascular division in developing transcatheter and surgical heart valves. Medtronic’s
transcatheter aortic valve, CoreValve, received FDA approval seven years after EW. In order to
enter the U.S. market, Medtronic settled a patent lawsuit with Edwards in 2014 for $740 million.
As part of the settlement, Medtronic pays Edwards royalties of $40-60 million each year until
2022.
Boston Scientific is a specialized medical device company that competes with Edwards. The
company focuses on implantable pacemakers, defibrillators, and artificial heart valves. Boston
was recently forced to recall its only approved transcatheter valve, Lotus, for undisclosed
mechanical issues. This recall damages Boston’s European market presence, and may further
delay entry to the U.S. market.35 Boston is involved in an ongoing lawsuit with Edwards over
patent infringement.36
Physicians play a crucial role within the medical device industry because they have the highest
influence on which products are purchased and eventually used in surgery. Surgeons choose
products primarily based off of clinical trial data. Edwards's TAVR 30-day mortality and
disabling stroke rates are lower than any of its closest competitors.37 The rates of Edwards's
competitors are only marginally better than the mortality and disabling rates of surgical valves.
Due to Edwards's clinical data results, some hospitals and surgeons only use Edwards's products
in the operating room. After speaking with several hospital employees, we found this to be true.
Employees from multiple different hospitals have all indicated that Edwards Lifesciences is the
industry leader within the cardiovascular medical device industry. One hospital we spoke to only
uses Edwards's products and does not even stock cardiovascular devices from any other
company. A hospital administrator also stated that after touring Edwards's headquarters in Irvine,
CA, they were very impressed with the management and overall experience.38
35 Source: http://www.reuters.com/article/us-boston-scientific-recall-idUSKBN1621NA 36 Boston alleges that Edwards has infringed on replacement heart valve patents. Edwards states the suit is “without
merit” and is confident that Edwards will prevail (FierceBiotech). 37 Source: TCT MD 38 Interview with Debra Yoshimura, St. Marks Hospital. February 14, 2017.
14
Competitive Landscape
Figure – 7
Threat of Substitutes – Low
Due to the high barriers of entry and the limited number of competitors, the threat of substitutes
is low. Additionally, heart valve failure is a structural problem and cannot currently be solved
through medication. Some diuretics may ease symptoms, but provide no long-term solution.39
Ultimately, physical heart valve replacement is the only solution for patients.
Patients that undergo a heart valve replacement procedure are patients diagnosed with severe
aortic stenosis that could lead to death within five years. However, the majority of patients are
left untreated as their aortic stenosis is not as severe to warrant a risky procedure. The same
pertains to mitral stenosis where the disease largely does not threaten the lives of patients. It is
about symptom improvement and the degree of a patient’s mitral stenosis. There could be a case
that medications are sufficient enough for most patients as Edwards Lifesciences continues to
introduce transcatheters for less severe patients.40
Business Segments
Edwards is organized into three distinct business segments. This includes critical care, surgical heart
valve therapy, and transcatheter heart valve therapy. The critical care segment includes patient
monitoring systems for hemodynamic monitoring using sensors and catheters during and after
surgeries. These are products made to monitor cardiovascular performance, heart pressure, and oxygen
saturation. Critical care also includes consumable equipment that aids in hemodynamic monitoring.
Critical care makes up 19% of total revenues. The surgical heart valve therapy segment represents
Edwards products that are made for surgical replacement and repair of the heart valve. This segment
39 Source: http://www.mayoclinic.org/diseases-conditions/aortic-stenosis/basics/treatment/con-20026329 40 Source: TCT MD
Product Sapien 3 Corevalve Evolut Lotus Edge Portico Acurate
CE Mark ü ü ü ü ü
FDA Approval ü ü Late 2018 Late 2018 2019
30-Day Mortality Rate
1.1% 2.8% 2.2% 2.9% 3.4%
Disabling StrokeRate
1.0% 3.3% 2.2% 2.4% 3.3%
15
makes up 26% of total revenues. The fastest growing segment is the transcatheter heart valve segment.
This segment makes valves that are designed to replace a faulty heart valve with an artificial valve
delivered through a catheter rather than implanted surgically. This segment makes up 55% of total
revenues.
Figure – 8
Critical Care
EW’s critical care segment includes hemodynamic monitoring systems used to measure patient's
heart function and fluid status in surgical and intensive care settings. EW hemodynamic
monitoring technologies are used before, during, and after surgery.41
Hemodynamic Monitoring System
Figure – 9
41 Edwards Lifesciences 10-K, 2016
16
Over the last ten years EW’s Critical Care revenues have grown at a CAGR of 3%. Management
estimates these revenues to grow 5% to 7% in 2017.42
Critical Care Revenues CAGR
Figure – 10
The increase in expectations for 2017 is driven by EW’s expansion into emerging markets and the
release of new Critical Care products. Acumen Hypotension Probability Indicator (HPI) received
the CE Mark in October 2016. What makes HPI unique is its ability to predict issues before they
occur allowing cardiologists to take preemptive measures to prevent surgical complications.
Surgical Heart Valve Replacement
The surgical tissue heart valve segment is made to replace defective heart valves through
surgery. Surgical heart valve therapy is a 1.8 billion dollar market and EW is the global leader.43
Surgical heart valve therapy (SHVR) primarily treats two areas in the heart. The first is the aortic
heart valve and the second is the mitral valve. The core product line in SHVR is the carpentier-
Edwards PARIMOUNT valve platform. The highest tier product in this platform is the
PERIMOUNT Magna Ease Valve which is designed to treat the aortic and mitral valve with the
most features for both patients and surgeons.
42 Ibid. 43 Edwards company filings 10-k 2017 & investor presentation 2016 conference
17
The PARIMOUNT Platform
Heart Surgery Trends & Growth Areas
Figure – 11
Surgical heart valve revenues have been level historically (see figure 11). Management guides 1-
3% growth due to trends and growth areas affecting surgical heart valve replacement. First, surgical
aortic heart valve replacement is slowly losing market share to transcatheter therapy in developed
regions. Other trends include an aging population and an increase in valve surgery in emerging
18
markets. An additional reason for growth in this segment is due to a new product called the
Edwards INTUITY Elite valve system, which was built based on the PARIMOUNT platform. The
valve supports minimally invasive surgery by design. It lessens the exposure surgeons need to the
heart in order to replace the faulty valve. The INTUITY Elite is made to integrate transcatheter
technology and surgical heart valve replacement. The Elite replaces the heart valve via open heart
surgery, but is then later replaceable with transcatheter therapy should the patient have heart
complications in the future.44 Edwards received FDA approval and CE mark in 2016.45
Transcatheter Heart Valve Replacement
Transcatheter heart valve replacement (THVR) is EW’s fastest growing segment. Comprising 55%
of Edwards’s total revenues in 2016, management guidance expects continued growth of 20-25%
YoY. This is due primarily to increased adoption of transcatheter procedures over surgical
alternatives. Since the introduction of Edwards’s first transcatheter valve, the Sapien, revenue has
consistently increased over time. 2014-2016 growth increased to approximately 30% YoY with
the introduction and adoption of the newest Sapien 3 valve, a slimmer and more versatile iteration.
Sapien Valve Evolution
Figure – 12
44 http://www.edwards.com/devices/Heart-Valves/intuity video information 45 Edwards company filings 10-k 2017
19
Given the large, untreated population with aortic stenosis, transcatheter products provide Edwards
with the best method to treat members of that population set who cannot undergo standard surgical
procedures. Although at a higher price point than surgical valve alternatives, the less invasive
TAVR procedure results in fewer complications, and four times fewer mortalities and strokes after
30 days.46 Not only are transcatheter options providing long-term health benefits over surgery, but
they also reduce recovery times for hospitals by up to 60%. This generates increased incentives
for both hospitals and insurance providers to adopt transcatheter procedures, as it increases patient
turnover in hospitals and decreases overall costs. 47
Transcatheter Revenues
Figure – 13
Transcatheter currently only treats aortic valve defects (TAVR), and currently holds an 8.4%
penetration of the aortic stenosis market. With the adoption of more transcatheter procedures,
management expects Edwards market penetration to rise upwards of 30A% by 2021.48 Outside of
Edwards’s own projections, industry analysis expects the transcatheter addressable market to reach
$8.6B by 2020.49 Edwards currently controls approximately 55% of the transcatheter market, and
should maintain market leadership with continued product innovation.50
46 Source: Edwards Lifesciences 10-K, 2016 47 Source: Edwards Investor Presentation, 2016 48 Source: Edwards Lifesciences management call 49 Source: http://www.grandviewresearch.com/press-release/global-transcatheter-valve-market 50 Source: Edwards Lifesciences 10-K, 2016
20
Transcatheter Future Growth
Edwards’s focus on new transcatheter products is making products smaller and less invasive. The
company is currently developing new products in both valve and valve delivery segments. As more
at-risk patients are eligible for transcatheter treatments, providing the least-traumatic and invasive
procedures will drive positive patient outcomes and market adoption.
Centera Valve (R&D)
The Centera Valve is a self-expandable transcatheter heart valve that incorporates bovine tissue
and is delivered through a delivery system. The valve itself has a low profile and is designed to
produce accurate valve placement by a single operator.51 More compact than the Sapien 3,
Centera’s core improvement comes from being repositionable. If a doctor needs to make slight
adjustments to valve placement to ensure proper alignment, the Centera valve is more flexible
and adaptable before being fully implemented. This should allow for both shorter procedure
times and fewer valve complications. CE Mark is expected in late 2017.52
Centera Valve
Figure – 14
Sapien 3 Ultra System (R&D)
The Sapien 3 Ultra System is a delivery system for EW’s Sapien 3 and subsequent transcatheter
products. The system features dynamic expansion and contraction making the procedure faster
and more efficient when implanting the catheter. Along with slimmer dimensions, this should
reduce the potential damage to veins and arteries when implanting valves. The Sapien 3 Ultra
system is expected to receive CE Mark in late 2017.53
51 Source: Medscape 52 Source: Edwards Investor Presentation, 2016 53 Ibid.
21
Sapien 3 Ultra System
Figure – 15
TAVR and Patient and clinician education
Edwards Lifesciences believes that patient and clinician education is essential to increased
adoption of TAVR. Given the severity of stenosis, and its somewhat complex treatment process,
Edwards wants to inform patients and doctors about the superiority of transcatheter procedures
over traditional surgery. In 2015, Edwards Lifesciences created a website called
NewHeartValve.com to educate both doctors and patients about stenosis and potential treatment
options. Since inception, over 720,000 individuals have visited the website, 520,000 patients and
200,000 clinicians. Additionally, over 70,000 patients used the site to “find a TAVR hospital”
where they can receive Edwards transcatheter procedures.54 In addition to the services included on
the website, Edwards distributes educational materials to physician’s offices and hosts information
seminars to increase transcatheter awareness in the medical community.
Indication expansion
As part of a highly regulated industry, Edwards Lifesciences must receive approval from the
government before it can use its devices to treat patients. Product approval depends on having
successful clinical trials that demonstrate the product’s safety and efficacy in a subset of the
population. In 2007, Edwards received approval to treat only a small subset of patients with its
TAVR technology. The patients in this group have severe, symptomatic aortic stenosis and are at
a high risk for surgical complications. In 2016, Edwards Lifesciences received approval to treat
patients that are at an intermediate risk for surgical complications. This approval adds 260,000
patients to Edwards’s current addressable market.
54 Source: www.newheartvalve.com
22
Figure – 16
Looking to the future, Edwards Lifesciences is performing two clinical trials to seek additional
indication expansion for its Sapien 3 valve. The PARTNER 3 trial aims to treat patients at a low
risk for surgical complications and the EARLY-TAVR trial will target asymptomatic patients.
Both trials expect results by the end of 2018 and, if successful, would triple the addressable market
for the Edwards’s transcatheter aortic valve replacement program.
Transcatheter Mitral Valve Initiatives Following the success of its TAVR program, Edwards Lifesciences is developing transcatheter
technologies to treat mitral valve defects. Over 2.5 million people have mitral valve disease and
only 2% receive treatment each year. Edwards hopes that the introduction of minimally-invasive
technologies will push more patients to receive treatment.
CardiAQ Mitral Valve Replacement
Figure – 17
CardiAQ Valve Replacement
The CardiAQ valve is a mitral valve replacement program acquired by Edwards in 2015. 20
patients have been treated successfully and a CE Mark clinical trial is currently underway in
23
Europe. Trial enrollment was briefly paused in February to work out a small issue. The market
responded negatively, but the stock recovered two weeks later when trials resumed. Sell-side
analysts are very bullish on this program and any complications could affect the stock price.
Mitral Valve Repair
Figure – 18
Cardioband System
The Cardioband system repairs mitral valves that have a defective annulus.55 It uses transcatheter
technology to deliver the band. Once placed, the band is inflated to seal the valve, reducing
leakage. The device has received a CE mark. To date, over 125 patients have been treated
successfully and a U.S. Trial is expected to begin in 2017.
Pascal
The Pascal mitral valve repair tool is used to treat mitral valve regurgitation caused by a defective
leaflet. The Pascal uses a spacer to attach the leaflets of the heart and prevent the backflow of
blood. A CE mark study is scheduled for 2017.
Harpoon
The Harpoon tool is used to repair mitral degeneration caused by chordal disrepair. The chordae
tendinae hold the mitral valve in place and can sometimes become frayed or dislodged from the
side of the heart. The Harpoon uses a minimally invasive approach to reattach the chordae to the
cardiac muscles. It has successfully been used in over 30 patients and is currently being evaluated
in a CE Mark trial in Europe.
55 The base of the valve that supports the leaflets
24
Most sell-side analysts seem to ignore the three mitral valve repair projects. In earnings calls and
reports, they tend to talk about valve replacement and spend less time on repair. When asked about
the market’s reaction to its mitral repair initiatives, management expressed surprise that analysts
are not interested in the projects. Management said that these devices could become as large as
TAVR if one or two of them receive FDA approval.
Company Risks
Product Innovation
The medical device industry is highly competitive and bringing products to market quickly is
important for EW’s success. Competing medical technologies are developed continuously and
many companies have more research and development resources. If such a company were to
surpass EW’s technology, it could be detrimental to the company’s sustainable competitive
advantage.
Product Failure
Edwards Lifesciences faces risks due to potential product failures. Heart valves are intended to
remain in a patient’s body for a long period, putting the patient at a higher risk for device
malfunction. If one of EW’s devices malfunctioned while inside of a patient, legal costs could
increase and brand reputation could be at risk.
Clinical Trials
An unsuccessful clinical trial or delay could negatively affect the company’s stock price, brand,
and reputation. Clinical trial results are unpredictable. A successful clinical trial of a competitor
could also be a major setback for Edwards Lifesciences as the market could see this as a threat to
company’s competitive advantage and market share.
Third-Party Payers
All of the company’s products are paid for by a third-party payer such as a government health care
plan or private insurance.56 Third-party payers often attempt to decrease health care costs by
limiting the reimbursement amount for medical procedures. This could make physicians and/or
hospitals revert to less expensive products. If Edwards Lifesciences receives pressure from payers,
it might have to decrease the price of its devices, hurting revenues and margins in the process.
Edwards Lifesciences faced a demand problem in France in 2016. Growing interest and demand
for transcatheter products outpaced the French government's budget for procedures. Edwards
Lifesciences halted sales in France until a new budget could be enacted. Consequently, this opened
space for competitors such as Medtronic to enter the market and absorb any available funds.
Similar events could happen again in France or another country with socialized medicine.
Regulatory Environment
56 Source: Edwards Lifesciences 10-K, 2016
25
Edwards Lifesciences is subject to a highly-regulated international and domestic market. An
increase in regulations or a change in the device approval process could be costly for the company.
Intellectual Property
If Edwards Lifesciences is unable to protect its intellectual property from competitors or cyber-
attacks, the company could lose its competitive advantage or face additional litigation costs.
Management Team
Michael Mussallem – Chairman & CEO since 2000
Mussallem has 38 years of industry experience and has been CEO since 2000.
Mussallem has a successful track record of developing and implementing growth
strategies.
Donald Bobo – CVP Strategy & Corporate Development
Bobo joined Baxter in 1995 and continued with Edwards Lifesciences after it
was spun off. Along with CEO Mussallem, Bobo has guided the company
strategically towards new opportunities in transcatheters and mitral repair
solutions.
Scott Ullem – CFO since 2015
Ullem worked in investment banking prior to moving to corporate finance at
Bemis Company. Bemis is a global supplier of packaging used in consumer and
healthcare products. Ullem joined Edwards in 2015 and his experience with
mergers and acquisitions are a critical asset for the company to acquire companies
developing innovative cardiovascular solutions effectively.
Catherine Szyman – CVP Critical Care since 2015
Szyman worked for Medtronic for twenty-five years before joining Edwards in
2015. Szyman is experienced in managing complex global channels. It is a
necessary skill in managing the critical care segment, which encompasses a
wide range of margin-thin products.
Larry Wood – CVP Transcatheter since 2007
Wood joined Edwards in 1985 and was responsible for developing the SAPIEN
products. His leadership in the transcatheter segment is critical for EW’s future
growth.
26
Bernard Zovighian – CVP Surgical Valves since 2015
Zovighian has 22 years of industry experience. Prior to joining Edwards
Lifesciences, Zovighian worked at Johnson & Johnson for nearly 20 years,
where he served as worldwide president of Advanced Sterilization Products.
Bernard’s experience aids in the development of the surgical valve segment in
international markets.
Executives’ compensation
During fiscal year 2015, the top five executives received compensation totaling $8.8 million.57
Executive compensation makes up 1.78% of net income, which is more than Medtronic’s at 0.48%
of net income.58
Executive Compensation Plan
Figure – 19
Annual incentive reward
The annual incentive reward is calculated by multiplying the financial measure achievement by
key operational drivers. This is determined by the compensation committee at the beginning of
each fiscal year. The financial achievement components include revenue growth, net income, and
free cash flow. The key operating drivers consist of over 50 different metrics selected by the Board
to assess whether the management met strategic goals. In 2015, this annual incentive reward
program reached 182%, but was capped at 175% under company compensation policy.
Long-term stock-based incentive
The long-term stock-based incentive uses an individual evaluation criterion for each executive.
The total incentive is composed stock options (55%), performance-based restricted stock units
(25%), and 20% of restricted stock units (20%).
57 Excludes stock and option awards 58 The total compensation comprises a base pay, an annual incentive reward, and a long-term stock-based incentive.
Name and Principal Position Year Salary Bonus Stock Awards Option AwardsIncentive
CompensationAll Other Comp. Total
Mr. Mussallem 2015 973,077 - 2,674,188 3,161,339 2,074,800 178,142 9,061,546$
CEO - Chairman 2014 900,000 - 1,375,688 4,126,298 2,123,820 90,764 8,616,570$
2013 879,808 - 1,482,117 4,125,859 - 124,166 6,611,950$
Mr. Ullem 2015 557,308 - 675,278 796,272 721,000 70,593 2,820,451$
CFO 2014 508,846 250,000 3,876,387 2,724,810 682,290 160,529 8,202,862$
2013 - - - - - - -$
Mr. Bobo 2015 543,046 - 675,278 796,272 689,325 61,130 2,765,051$
VP - Strategy & Cor. Dev. 2014 469,740 - 337,125 1,013,511 658,350 56,363 2,535,089$
2013 440,646 - 318,592 955,541 166,320 49,376 1,930,475$
Ms. Szyman 2015 503,846 300,000 2,667,945 1,438,048 608,825 220,966 5,739,630$
VP - Critical Care 2014 - - - - - - -$
2013 - - - - - - -$
Mr. Wood 2015 519,750 - 651,620 771,051 750,000 81,920 2,774,341$
VP - Transcatheter Heart Valves 2014 466,452 - 426,300 1,024,819 688,275 58,594 2,664,440$
2013 440,646 - 318,592 955,541 128,520 61,636 1,904,935$
27
Figure – 20
Historical Performance
Edwards Lifesciences provides updates and forecasts concerning its strategic development during
its annual investor conference each December. To assess management’s credibility, we examined
management’s forecasts against its actual achievements. In each of the last three years, Edwards's
THVT segment had results between 7.2% and 16.3% above guidance. The company was within
its projections for its Surgical Heart Valve Therapy segment in 2014 and 2015. Currency
fluctuations caused Edwards to miss 2016 global sales guidance by 0.7%.
Company Guidance Compared to Actual Results
Figure – 21
Earnings track record
Edwards Lifesciences has a history of giving conservative earnings guidance, and then
outperforming guidance by an average of 10 to 15%. Management explains that “surprise product
adoption rates” in the transcatheter segment have been the main driver for positive earnings
surprises.59 Because of this, analysts have the tendency to inflate their forecasts to account for the
company’s conservative behavior in forecasting earnings. Edwards Lifesciences is subject to
missing analyst estimates when it reports earnings closer to its own earnings estimates. Today, the
company has improved its communication and sell-side expectations are closer to management
guidance. Edwards Lifesciences has met sell-side estimates 65% of the time in the last ten years.
59 2Q16 Press Release
Global sales in million 2014
Projected Actual Projected Actual Projected Actual
THVT $700 to $820 $943.6 $1,000 to $1,100 $1,180.3 $1,200 to $1,400 $1,628.5
Surgical Heart Valve Therapy $810 to $850 $826.1 $780 to $820 $785.0 $780 to $820 $774.9
Critical Care $535 to $575 $553.2 $520 to $570 $528.4 $510 to $550 $560.3
2015 2016
Source: Company's investor conference
28
Figure – 22
Employees
As of December 31, 2015, Edwards Lifesciences had approximately 9,800 employees across the
world with the majority of them located in the United States. Other employees are located in
Europe, Japan, Asia Pacific, and Latin America.60 The company interacts with trade unions and
work councils representing a minority of employees internationally. There were no layoffs
mentioned in the company’s last three annual reports.
Edwards Lifesciences provides benefits to employees including 401K plans, health insurance, paid
time off,61 an employee stock purchase program, and a profit sharing plan.62
Based on 300 ratings on Glassdoor.com, EW’s employees rated working at the company a 3.6.63
Based on 175 ratings, 99% of employees approve of the CEO.64 The major criticism provided by
employees is that the company’s middle management lacks leadership skills. Although this is a
concern, it is important to understand reviews can be biased and might not reflect consensus
opinions.
60 Source: Edwards Lifesciences 61 Time-off consists of three weeks per year 62 Source: Edwards Lifesciences 10-K 63 Based on a scale of 1-5 64 Source: Glassdoor
$0.10
$0.20
$0.30
$0.40
$0.50
$0.60
$0.70
$0.80
$0.90
2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
Earnings Estimate vs. Reported
Reported Estimate
29
Valuation
To determine the value of Edwards Lifesciences, we used a weighted average of four different
valuation methods and projected scenarios to obtain a final value. We also projected a worst
case, a base case, and best case scenario to reflect the company’s growth strategy and risks.
Edwards's key revenue drivers in our model were determined by market penetration in heart
valve therapy and the prevalence of severe and intermediate risk patients with aortic stenosis.
Additional revenue drivers include market size and future adoption of mitral valve products. We
came to our final price target using our base case assumptions as this provided reasonable and
conservative estimates of future financial performance. This gives us a price target of $123.58.
Summary Valuation Methods
EBITDA EXIT Multiple
The first valuation method is an exit EBITDA multiple approach. We forecast the income
statement for five years to obtain free cash flows and EBITDA (see exhibits for income
statement projections). We calculated terminal value by taking terminal year EBITDA (year five)
and multiplying it by a terminal value EBITDA multiple of 16x, based on analyst consensus
estimates. We then discounted this figure back five years using a WACC of 11.02% (see exhibits
for assumptions). We then calculated the present value of the projected free cash flows and
added it to the terminal present value to arrive at our enterprise value. After accounting for net
debt (see exhibits), we arrive at a final enterprise value of $27,885 million. We then divided by
the number of diluted shares outstanding to come to an implied stock price of $132.19 This
method was assigned 50% weight in our final price target as it requires a significant amount of
detail about income statement projections and free cash flows.
Summary of Valuations Weight
Perpetuity Growth Rate $90.11 10% $9.01
Exit Multiple $132.19 50% $66.09
P/E Multiple $139.10 15% $20.86
EV/EBITDA Multiple $110.44 25% $27.61
Average of Methods $117.96 $123.58
Exhibit – 1 Exhibit 1
30
Perpetuity Growth Method
In this method, we calculated
normalized free cash flows by
taking year five free cash
flows and using a long-term
growth rate of 3%. We then
found the present value of the
terminal value by using the
long-term growth rate and
discounting by a WACC of
11.02%. Afterwards, we
computed the present value of
year 1-5 free cash flows. After subtracting net debt, we come to an enterprise value of $18,740
million. We then divided by the number of shares outstanding to come to an implied stock price
of $90.09. This method relies heavily on the diluted long-term growth rate. Given Edwards's
pipeline and the market size for its products, we anticipated growth above 10% for several years
beyond year 5, and therefore, we weighted this value 10% in our final valuation figure.
Perpetuity Approach (in millions)
Normalized FCF in last forecast period (t) 1,611
Normalized FCFt+1 1,660
Long term growth rate (g) 3.0%
Terminal value 21,794
Present value of terminal value 14,499
Present value of stage 1 cash flows 4,241
Enterprise value 18,740
Implied TV exit EBITDA multiple 9.812x
Exit EBITDA multiple approach
Terminal year EBITDA 2,221
Terminal value EBITDA multiple 16.0x
Terminal value 35,539
Present value of terminal value 23,644
Present value of stage 1 cash flows 4,241
Enterprise value 27,885
Implied TV perpetual growth rate 5.962%Net Debt (in millions)
Cash & equivalents ST & LT market. securities 1,668
Long term debt 822
Net debt (846)
Exhibit 1
Exhibit 2
31
DCF summary of calculations
Comparable Valuation
P/E Multiple
We also obtain an implied value for Edwards Lifesciences by applying an average P/E ratio of
comparable companies65 to our forecast earnings. Comparable companies were selected carefully
based on products that compete directly with Edwards. We chose companies that have a well-
established history and companies that have high growth prospects. We believe Edwards is a
well-established company with a strong core product line, but also has growth opportunities. We
used the P/E multiple and 2017 projected earnings to come to an implied market value of equity
of $30,233 million. We then divided by diluted share outstanding to come to an implied share
price of $139.10. We assigned this valuation a 15% weight as the P/E reflects potential growth
for the industry and accounts for comparable companies.
Exhibit 4
65 Abbott (ABT), Abiomed (ABMD), Boston Scientific (BSX), Livanova (LIVN), Medtronic (MDT) and Stryker (SYK)
Edwards Lifesciences PE 42.09$
Earnings 718.27
Implied Market Value of Equity 30,233.19
Diluted Shares Outstanding 217.35
Implied Share Price 139.10
Currnet Share Price 89.95
Market premium/(discount) to implied value -35.3%
PE Multiple Valuation (in millions)
Fair Value Per Share (in millions)
Perpetuity EBITDA
Enterprise value 18,740 27,885
Less: Net debt 846 846
Equity value 19,586 28,731
Diluted shares 217.352 217.352
Equity value per share $90.11 $132.19
Market premium / (discount) to fair value (0.2%) (32.0%)
Exhibit 3
32
EV/EBITDA Multiple Approach
Similar to the PE multiple, this method involved comparable companies’ average EV/EBITDA
multiple to determine the valuation. We then multiplied our EV/EBITDA multiple by Edwards’s
one-year EBITDA projections. After accounting for net debt, we come to an implied equity value
of $24,004 million. We then divided by the number of diluted shares outstanding to come to an
implied share price of $110.44.
Exhibit 5
Edwards Lifesciences EBITDA 946.40$
Mean EV/EBITDA 24.49
Implied TEV 23,181.76
Less Net Debt (822.00)
Implied Equity Value 24,003.76
Shares Outstanding 217.35
Implied Share Price 110.44
Currnet Share Price 89.95
Market premium/(discount) to implied value -18.6%
EBITDA Multiple Valuation (in millions)
33
Conclusion
We issue a BUY recommendation for Edwards Lifesciences. The current market price at $89.95
(March 7, 2017) significantly undervalues the company’s growth prospects in new product
development and market opportunity. We come to an average target price $123.58, citing mitral
valve replacement and repair segments as key revenue drivers. Additionally, Edwards’s planned
market expansion with transcatheter products provides a substantial increase in the total
addressable market for current products. Given competitor positions, with Medtronic paying
Edwards substantial royalties, and Boston Scientific issuing mass recalls, Edwards should have
significant room to capture the existing market and expand to lower risk patients relatively
unencumbered.
We believe Edwards’s focus on patient outcomes with high-margin, high quality treatments are a
sustainable competitive advantage. Edwards’s ability to achieve the lowest mortality and stroke
rates among competition, and educate both patients and doctors about those facts is a reiteration
of Edwards’s product quality, and a highly effective advertisement tool. These campaigns, along
with clinical trial data, continue to differentiate Edwards as a market leader, and will keep it in
that position, a sentiment echoed by Edwards own competitors.
Being on the leading-edge of medical technology does present significant risks. We predict
significant growth due to as yet unreleased mitral valve products in the U.S. These products may
not pass CE Mark or FDA approval, and prove costly lost investments to the company.
Competitors may also pose threats to future growth if they are able to gain first-mover
advantages in these new product segments. However, given Edwards positive track record of
product innovation and government approval, we believe this risk is not excessive.
The management team possesses a successful track record of bringing Edwards product
development to market entry. Current CEO Michael Mussallem built the company from its 2000
spin-off through consistent product innovation and quality. Along with specialized and tenured
leadership, we are confident that management will continue to outpace expectations and drive
growth in future markets.
This combination of successful product development and highly defensible market leadership
make Edwards Lifescience a favorable investment opportunity. The current stock price
represents close to a six-month low, and significant investment upside of 37%.
34
Appendix
Income Statement Projections
Exhibit 6
Revenue Breakdown and Assumptions
Revenue forecasts were made by segmenting Edwards into its three primary businesses. This
includes transcatheter heart valve therapy, surgical heart valve therapy, and critical care.
Exhibit 7
The transcatheter heart valve therapy revenue segment was forecast by assuming a constant disease
prevalence of 650,000 people who have severe symptomatic aortic stenosis. Prevalence is the
number of people who currently have severe symptomatic aortic stenosis (ssAS). The size of the
INCOME STATEMENT (in millions)
Fiscal year 2014A 2015A 2016A 2017P 2018P 2019P 2020P 2021P
Fiscal year end date 1/30/13 1/30/14 1/31/16 1/31/17 1/31/18 1/31/19 1/31/20 1/31/21
107% 119% 113% 116% 119% 115% 113%
Revenue 2,323$ 2,494$ 2,964$ 3,364$ 3,911$ 4,649$ 5,333$ 6,020$
Cost of sales (626) (617) (797) (841) (958) (1,139) (1,280) (1,445)
Gross Profit 1,697 1,877 2,166 2,523 2,952 3,510 4,053 4,575
Research & development (347) (383) (443) (555) (645) (744) (827) (903)
Selling, general & administrative (858) (851) (905) (975) (1,114) (1,302) (1,493) (1,685)
Operating profit (EBIT) 493 643 818 992 1,193 1,464 1,733 1,986
Intellecutal property litigatin income (expense) 740 (7) (33) (33) (33) (33) (33) (33)
Interest income 6 8 11 11 11 11 11 11
Special Charges (71) (35) 0 0 0 0 0
Interest expense (17) (17) (19) (26) (25) (25) (25) (25)
Other expense (8) (4) (5) 0 0 0 0 0
Pretax profit 1,144 622 738 945 1,146 1,417 1,686 1,939
Taxes (333) (128) (168) (227) (275) (340) (405) (465)
Net income 811$ 495$ 570$ 718$ 871$ 1,077$ 1,282$ 1,474$
Basic shares outstanding 213 216 213 212 209 208 207 206
Impact of dilutive securities 4 5 5 4 4 4 4 4
Diluted shares outstanding 217 220 218 216 213 212 211 210
Basic EPS $3.81 $2.30 $2.67 $3.39 $4.16 $5.18 $6.19 $7.14
Diluted EPS $3.74 $2.25 $2.61 $3.33 $4.08 $5.08 $6.07 $7.01
EPS Growth % 27% 23% 24% 20% 15%
Growth rates & margins
Revenue growth NA 7.4% 18.8% 13.5% 16.3% 18.9% 14.7% 12.9%
Gross profit as % of sales 73.1% 75.2% 73.1% 75.0% 75.5% 75.5% 76.0% 76.0%
SG&A margin 36.9% 34.1% 30.5% 29.0% 28.5% 28.0% 28.0% 28.0%
R&D margin 14.9% 15.4% 15.0% 16.5% 16.5% 16.0% 15.5% 15.0%
Tax rate 29.1% 20.5% 22.8% 24.0% 24.0% 24.0% 24.0% 24.0%
Operating Margins 21.2% 25.8% 27.6% 29.5% 30.5% 31.5% 32.5% 33.0%
Cost of sales % 26.9% 24.8% 26.9% 25.0% 24.5% 24.5% 24.0% 24.0%
EBITDA reconciliation
Depreciation & amortization 69 66 71 81 94 108 119 131
Stock based compensation 48 50 57 60 68 81 92 103
EBITDA 610$ 758$ 946$ 1,133$ 1,356$ 1,653$ 1,943$ 2,221$
Transcatheter Heart Valve Therapy (in millions) 2014A 2015A 2016A 2017P 2018P 2019P 2020P 2021P
1/30/13 1/30/14 1/31/16 1/31/17 1/31/18 1/31/19 1/31/20 1/31/21
Sapian 3 Units (est.) 31,453 39,343 54,283 66,164 73,332 82,170 88,695 97,200
Sapian 3 Revenue 944 1,180 1,629 1,985 2,200 2,465 2,661 2,916
Prevalance (Severe Symptomatic patients) 650,000 650,000 650,000 650,000 650,000 650,000
Market Penetration 17% 19.5% 22.0% 25.0% 27.5% 30.0%
Prevalance (Asymptomatic patients) 500,000 500,000 500,000 500,000
Market Penetration 1.0% 1.4% 1.5% 2.0%
Total Attainable Market Size in Pts 110,500 126,750 145,500 166,000 182,500 200,000
Total Attaibanle Market Size in Dollars ($30,000) 2,984 3,422 3,928.50 4,482 4,928 5,400
Estimated Market Share 55% 58% 56% 55% 54% 54%
35
prevalence pool is calculated using the previous years’ estimates plus annual incidence minus the
number of people treated and the number of deaths. Annual incidence is the number of people who
enter the prevalence pool each year. This can change based on an aging population and progression
of the disease. We then forecast the size of the market using market penetration rates. This
represents the number of people who are eligible for treatment for aortic stenosis using
transcatheter heart valves. We forecast that market penetration will increase from 17% in 2017, to
30% by 2021, due to increased awareness of transcatheter heart valve therapy in the future, more
technological advancements, and most importantly, through indication expansion. Revenues were
forecast using an average selling price of $27,000 and Edwards's market share.66 We believe that
Edwards's market share will decline to 54% as we expect competition to increase in the next five
years. However, we anticipate that Edwards will remain a market leader in this segment.
Exhibit 8
Surgical heart valve therapy and critical care segments were forecast using management estimates.
Surgical heart valve management guidance is 2-3% growth. We assume a growth rate of 2%.
Management guidance forecasts growth of 5% to 7% for the critical care segment. We assume the
lower end of guidance estimates at 5%, which we expect to fall to 3% by 2021
Edwards's mitral valve products are currently undergoing clinical trials. We segmented this
business into two areas: the act of repairing valves and the act of replacing valves. Each segment
has a different average selling price. We performed our calculations using an average selling price
of $30,000 for the CaridiAQ product and of $18,000 for mitral repair products. The disease
prevalence of 2,500,000 was provided by company estimates. We assumed a market penetration
of 1.5% that will increase to 6% by 2021. Market penetration is expected to double in 2019 and
2020 due to increased adoption of mitral valve therapy. We also expect competitors to enter the
market by 2020, and thus increasing total penetration. Additionally, we anticipate a decline in
66 Source: Investor relations interview
Surgical Heart Valve Therapy' (in millions) 2014A 2015A 2016A 2017P 2018P 2019P 2020P 2021P
1/30/13 1/30/14 1/31/16 1/31/17 1/31/18 1/31/19 1/31/20 1/31/21
Surgical Units 137,683 130,833 129,150 131,733 134,368 137,055 139,796 142,592
Surgical 826 785 775 790 806 822 839 856
Growth 2.0% 2.0% 2.0% 2.0% 2.0%
Critical Care (in millions) 2014A 2015A 2016A 2017P 2018P 2019P 2020P 2021P
1/30/13 1/30/14 1/31/16 1/31/17 1/31/18 1/31/19 1/31/20 1/31/21
Critical Care Revenue 553 528 560 588 612 630 649 669
Growth 5% 4% 3% 3% 3%
Exhibit 9
36
market share for Edwards as other companies enter the market, but we believe that Edwards will
maintain a strong lead, as there are high barriers to entry to the mitral valve market.
Cost Assumptions
The most significant cost drivers in this industry are SG&A and R&D. Edwards relies heavily on
R&D to drive its business. SG&A for Edwards includes wages and shipping costs. Additionally,
the company allocates general and administrative expenses that are related to the production
process to inventory. These costs include insurance, manufacturing accounting personnel, human
resources personal and information technology.
Research & Development - Edwards's guidance for R&D as a percent of sales will increase to 16-
17%. We assume R&D will be 16.5%. The increase in R&D is due to mitral and aortic THVT
product development efforts, which include clinical trials and staffing research teams.
Selling, General & Administrative – Edwards expects SG&A margins to improve to 28%-29%
due to manufacturing efficiencies and economies of scale partly due to a new factory opening in
Costa Rica in 2017. Additionally, the company expects SG&A expenses to grow, but at a slower
pace than revenue growth, and thus we will see margin improvements in SG&A.
Exhibit 10
37
Exhibit 11
Working Capital Assumptions/Drivers
Accounts receivable was forecast using days’ sales outstanding as a driver. The company will
improve days’ sales outstanding to 49 days based off of a historic trend of improvement.
Accounts payable was forecast using AP as a percetage of COGS. We expect accounts payable to
be tied to the purchase of raw materials as the company expands manufacturing.
Inventory was forecast using inventory turnover as a driver.
Accrued expenses were forecast as a percentage of sales. The reason behind this is that accrued
expenses for Edwards is tied to normal operations of the business, and as sales grow, operating
expenses grow.
Exhibit 12
38
Exhibit 13
Property, Plant & Equipment, Intangible Assets, and Depreciation Schedules
Intangible asset amortization forecasts were given by management. Because there are no major
changes in amortization, we assume no additional purchases of intangible assets in the future.
Property, Plant & Equipment is a function of capital expenditures.
Depreciation is a percentage of capital expenditures, and is expected to grow with revenues, as
more revenues require further investments into new manufacturing facilitates. Depreciation
increases to 40% to consider the new opening of the new plant in Costa Rica expected in 2017.
39
Exhibit 14
Other Assets & Liabilities
There is no clear driver for these line-items, and they are not directly tied to the company’s
operations. For this reason, we kept these line-items constant.
40
Long Term Debt Schedule
Repayments of $600 million and 225 million will be due in 2018 and 2019 respectively. We
assume that when debts come due, Edwards will re-finance the loan and take additional debt.
The board of directors has authorized a $1 billion stock repurchase plan.
CAPITAL STOCK (in millions)
Fiscal year 2015A 2016A 2017P 2018P 2019P 2020P 2021P
Fiscal year end date 1/30/14 1/31/16 1/31/17 1/31/18 1/31/19 1/31/20 1/31/21
Common stock / APIC
Beginning of period 1,410 1,470 1,539 1,619 1,711
Plus: new share issuances 0 0 0 0 0
Plus: Stock based compensation 60 68 81 92 103
End of period 1,186 1,410 1,470 1,539 1,619 1,711 1,814
New share issuance 141 94 0 0 0 0 0
Stock based compensation 50 57 60 68 81 92 103
SBC as % of all operating expenses 3.4% 3.3% 3.3% 3.3% 3.3% 3.3% 3.3%
Treasury stock
Beginning of period (2,499) (2,949) (3,149) (3,299) (3,449)
Less: Stock repurchases (450) (200) (150) (150) (50)
End of period (1,837) (2,499) (2,949) (3,149) (3,299) (3,449) (3,499)
Stock repurchases (280) (662) (450) (200) (150) (150) (50)
Exhibit 15
Exhibit 16
41
Cash Flow Statement
Exhibit 17
CASH FLOW STATEMENT (in millions)
Fiscal year 2015A 2016A 2017P 2018P 2019P 2020P 2021P
Fiscal year end date 1/30/14 1/31/16 1/31/17 1/31/18 1/31/19 1/31/20 1/31/21
Net income 495$ 570$ 718$ 871$ 1,077$ 1,282$ 1,474$
Depreciation and amortization 66 71 81 94 108 119 131
Stock based compensation 60 68 81 92 103
Accounts receivable (46) (75) (88) (92) (76)
Inventory (24) (59) (63) (67) (47)
Accounts payable 5 14 22 17 20
Accrued expenses & def revenues 59 80 109 101 101
Prepaid expenses and other 0 0 0 0 0
Other Current Assets 0 0 0 0 0
Other assets 0 0 0 0 0
Other current liabilities 0 0 0 0 0
Other non current liabilities 0 0 0 0 0
Uncertain Tax Positions 0 0 0 0 0
Non-cash (PIK) interest 0 0 0 0 0
Cash from operating activities 853$ 995$ 1,244$ 1,450$ 1,707$
Capital expenditures (198) (231) (265) (293) (331)
Purchases of intangible assets 0 0 0 0 0
Cash from investing activities (198)$ (231)$ (265)$ (293)$ (331)$
Long term debt 0 0 0 0 0
Common dividends 0 0 0 0 0
New share issuances 0 0 0 0 0
Share repurchases (450) (200) (150) (150) (50)
Other comprehensive income / (loss) 0 0 0 0 0
Revolver 0 0 0 0 0
Cash from financing activities (450)$ (200)$ (150)$ (150)$ (50)$
Net change in cash during period 205$ 564$ 829$ 1,007$ 1,326$
42
Discounted Cash Flow Model
Exhibit 18
Discounted Cash Flow Model for Edwards Life Sciences(in millions)
General assumptions
Share price as of last close $89.95
Latest closing share price date 3/7/2017
Latest basic share count 213.8
Weighted average cost of capital 11.0%
Free cash flow buildup (in millions)
Fiscal year 2014A 2015A 2016A 2017P 2018P 2019P 2020P 2021P
Fiscal year end date 1/30/14 1/30/15 1/30/16 1/30/17 1/30/18 1/30/19 1/30/20 1/30/21
EBITDA 610 758 946 1,133 1,356 1,653 1,943 2,221
EBIT 493 643 818 992 1,193 1,464 1,733 1,986
tax rate 29.1% 20.5% 22.8% 24.0% 24.0% 24.0% 24.0% 24.0%
EBIAT (NOPAT) 349 511 632 754 906 1,113 1,317 1,510
Depreciation and amortization 81 94 108 119 131
Stock based compensation 60 68 81 92 103
Accounts receivable (46) (75) (88) (92) (76)
Inventory (24) (59) (63) (67) (47)
Accounts payable 5 14 22 17 20
Accrued expenses & def revenues 59 80 109 101 101
Other current assets (inc. non-trade receivables) 0 0 0 0 0
Deferred tax assets (DTAs) 0 0 0 0 0
Other assets 0 0 0 0 0
Other non current liabilities 0 0 0 0 0
Unlevered CFO 889 1,031 1,280 1,486 1,743
Less: Capital expenditures (198) (231) (265) (293) (331)
Less: Purchases of intangible assets 0 0 0 0 0
Unlevered FCF 691 800 1,015 1,193 1,412
% growth 15.8% 26.9% 17.5% 18.3%
Discount factor 10% 90% 190% 290% 390%
Assume cash flows are generated at: Middle of period
Midperiod adjustment factor 105.4% 0.10 0.8 1.0 1.0 1.0
Present value of Unlevered FCF 687 759 877 928 989
43
Cost of Capital Assumptions
Exhibit 19
Cost of Capital Assumptions
Cost of debt 3.1%
Tax rate 24.0%
After tax cost of debt 2.4%
Risk free rate 2.5%
Beta 0.96
Market risk premium 8.50%
Cost of equity 10.6%
Capital weights
Amount % of total
Market value of equity 19,550.8 104.5%
Net debt (845.8) (4.5%)
Cost of capital (WACC) 11.02%
44
Sensitivity Analysis
Exhibit 20
We performed sensitivity on the perpetuity method with assumptions to the long-term growth rate
and the WACC. The pink represents stock prices which are lower than the intrinsic price of $90.11
in the base case for the perpetuity method.
Exhibit 21
We performed sensitivity on the EBITDA multiple and the WACC for the exit multiple approach.
The pink represents stock prices which are lower than our base-case intrinsic price of $132.19 for
the EBITDA exit DCF.
Exhibit 22
Equity Value Per Share
Long Term Growth Rate (g):
$90.11 2.0% 2.5% 3.0% 3.5% 4.0%
12.5% 71.11 73.76 76.69 79.94 83.58
11.5% 78.09 81.42 85.13 89.31 94.04
11.0% 82.17 85.93 90.15 94.93 100.40
10.5% 86.73 91.00 95.84 101.36 107.73
9.5% 97.69 103.34 109.85 117.44 126.41
Equity Value Per Share
Exit EBITDA Multiple
$132.19 14.0x 15.0x 16.0x 17.0x 18.0x
12.8% 112.29 118.68 125.07 131.45 137.84
11.8% 115.74 122.35 128.96 135.57 142.19
11.0% 118.60 125.40 132.20 139.00 145.80
10.3% 121.19 128.16 135.13 142.10 149.07
9.3% 125.02 132.25 139.47 146.69 153.91
Equity value per share
Exit EBITDA Multiple
EBITDA % of plan $132.19 14.0x 15.0x 16.0x 17.0x
70% 1,555 90.03 94.79 99.54 104.30
85% 1,888 104.30 110.08 115.86 121.64
100% 2,221 118.58 125.38 132.18 138.97
115% 2,554 132.86 140.67 148.49 156.31
130% 2,887 147.13 155.97 164.81 173.64
45
We also varied 2021 EBITDA forecasts along with the EV/EBITDA multiple to determine a
valuation range. A summary of valuation ranges is shown below.
Exhibit 23
Football field
118.66
86.78 81.12
149.14
107.79 121.75
0.00
50.00
100.00
150.00
200.00
250.00
DCF Value at 14.0x-18.0x
Exit EBITDA Range
DCF Value at 2.0%-4.0%
Perpetuity Range
52 Week Market High/Low
DCF Valuation Summary
46
Scenario Analyses
In our base case analysis, we used relatively conservative estimates for market penetration,
structural heart disease prevalence, and clinical trial outcomes. We employ various scenarios to
reflect the growth potential and risks associated with Edwards.
Bull Case Assumptions
The bull case scenario reflects favorable FDA approvals for future products and a sustained market
share lead for Edwards compared to its competitors due to barriers to entry and protecting patents
in litigation. We also estimate better than expected adoption of transcatheter therapy reflected by
market penetration. A summary of our bull case is shown below.
Exhibit 24
Exhibit 25
Perpetuity Approach (in millions)
Normalized FCF in last forecast period (t) 2,088
Normalized FCFt+1 2,150
Long term growth rate (g) 3.0%
Terminal value 28,241
Present value of terminal value 18,788
Present value of stage 1 cash flows 5,074
Enterprise value 23,863
Implied TV exit EBITDA multiple 9.827x
Exit EBITDA Multiple Approach (in millions)
Terminal year EBITDA 2,874
Terminal value EBITDA multiple 16.0x
Terminal value 45,980
Present value of terminal value 30,590
Present value of stage 1 cash flows 5,074
Enterprise value 35,664
Implied TV perpetual growth rate 5.954%
47
Exhibit 26
Bear Case Assumptions
The bear case scenario reflects unfavorable FDA approvals for future products and a decline in
market share due to increased competition. Additionally, we forecast weak product adoption for
transcatheter therapy. We also forecast loss of operational efficiency for the company and a
depressed gross margin due to intense competition. A summary of our bear case is shown below.
Exhibit 28
Fair Value Per Share (in millions)
Perpetuity EBITDA
Enterprise value 23,863 35,664
Less: Net debt 846 846
Equity value 24,709 36,510
Diluted shares 217.352 217.352
Equity value per share $113.68 $167.98
Market premium / (discount) to fair value (20.9%) (46.5%)
Perpetuity Approach (in millions)
Normalized FCF in last forecast period (t) 940
Normalized FCFt+1 968
Long term growth rate (g) 3.0%
Terminal value 12,712
Present value of terminal value 8,457
Present value of stage 1 cash flows 3,046
Enterprise value 11,503
Implied TV exit EBITDA multiple 10.013x
Growth rates & margins
Revenue growth NA 7.4% 18.8% 15.2% 32.8% 24.7% 19.4% 13.9%
Gross profit as % of sales 73.1% 75.2% 73.1% 75.0% 75.8% 76.0% 76.3% 76.5%
SG&A margin 36.9% 34.1% 30.5% 29.0% 28.5% 28.0% 28.0% 28.0%
R&D margin 14.9% 15.4% 15.0% 16.5% 16.5% 16.0% 15.5% 15.0%
Tax rate 29.1% 20.5% 22.8% 24.0% 24.0% 24.0% 24.0% 24.0%
Operating Margins 21.2% 25.8% 27.6% 29.5% 30.8% 32.0% 32.8% 33.5%
Cost of sales % 26.9% 24.8% 26.9% 25.0% 24.2% 24.0% 23.8% 23.5%
Exhibit 27
48
Exhibit 29
Exhibit 30
Exit EBITDA Multiple Approach (in millions)
Terminal year EBITDA 1,270
Terminal value EBITDA multiple 12.0x
Terminal value 15,235
Present value of terminal value 10,136
Present value of stage 1 cash flows 3,046
Enterprise value 13,181
Implied TV perpetual growth rate 4.248%
Fair Value Per Share (in millions)
Perpetuity EBITDA
Enterprise value 11,503 13,181
Less: Net debt 846 846
Equity value 12,349 14,027
Diluted shares 217.352 217.352
Equity value per share $56.81 $64.54
Market premium / (discount) to fair value 58.3% 39.4%