edmond chamber of commerce€¦ · edmond chamber of commerce 2016 program priorities • small...

Edmond Chamber of Commerce

2016 Program Priorities

• Small Business

o Provide educational programs, peer support, recognition and various

networking opportunities

• Developing the Next Generation of Leaders

o Attract and retain young professionals to the Edmond area

• Networking

o Provide our members unparalleled opportunities to develop business

relationships and friendships

• Government Relations

o Represent business interests to all levels of government

• Community and Economic Development

o Serve as a catalyst for addressing the critical issues facing our community

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Chamber Events

NEW MEMBER RECEPTION

An event to introduce and welcome new Chamber members, as well as inform existing members about opportunities within the

Chamber and how to best utilize their membership

Date: Every other month on the first Wednesday

Time: 4:00 p.m. - 5:00 p.m.

Location: Edmond Chamber

RSVP required; Cost: None

MORNING MINGLE

Casual networking event hosted by member businesses

Date: Every month on the third Wednesday

Time: 8:00 a.m. - 9:30 a.m.

Location: Varies - Check website for details

No RSVP required; Cost: None

BUSINESS AFTER HOURS

Casual networking event hosted by member businesses

Date: Every month on the second Tuesday

Time: 5:30 p.m. –7:00 p.m.


No RSVP required; Cost: None

BUSINESS DEVELOPMENT PROGRAM

A series of educational programs that offer Chamber members the opportunity to learn about topics that are important and relevant to

businesses of any size

Date: Second Tuesday of every month (except June, July & December)

Time: 11:30 a.m. -1:00 p.m.

Location: Edmond Chamber

MEMBERSHIP LUNCHEON

Held six times a year to educate members and citizens on important community and business issues pertaining to Edmond

Date: Check website for details

Time: 11:30 a.m. -1:00 p.m.


RSVP required; Cost: $25.00 members, $30.00 guests

WOMEN’S NETWORK BREAKFAST

Features programs and speakers specifically tailored to women in business

Date: Monthly (except Nov. & Dec.) on the fourth Thursday

Time: 7:30 a.m. – 9:00 a.m.

Location: Oklahoma Christian University

RSVP required; Cost: $20.00 Members, $25.00 guests

LEGISLATIVE BREAKFAST

Held twice a year to give members updates on the Oklahoma Legislature

Date: January and May

Time: 7:30 a.m. – 9:00 a.m.


RSVP required; Cost: $25.00 members, $30.00 guests

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CANDIDATE FORUMS

Held to educate voters in the Edmond area about candidates for the Oklahoma Senate and House of Representatives

Date: June 2016

Time: 8:00 – 9:30 a.m.


RSVP required; Cost: $20 for members, $25 for guests

ANNUAL EVENTS

Awards Banquet (January)

Golf Tournament (April)

Legislative Reception (June)

New Teacher Reception (August)

Auction (August)

Block Party (September)

Sporting Clays (November)

Women’s Leadership Conference (November)

LEADERSHIP EDMOND

Classes run August-May. Applications taken in late summer. Class graduates in May.

YOUTH LEADERSHIP EDMOND

Classes run November-April. Selection of High School Juniors begins in September.

EDMOND YOUNG PROFESSIONALS

Networking Events: Four to six events annually

Education Luncheons: Four events held quarterly

Community Service events held throughout the year

Leadership Latte: Speaker series held five times annually

Book Club: 10-12 meetings held over 5-6 months of the year

Mentorship Program: Three group luncheons held annually

Member Services Division

Objective: To provide networking and business development opportunities

Ambassadors Council

Staff Liaisons: Megan Stivers and Emily Friedman

Objective: Engage members through personal contact, networking opportunities and information distribution.

Participation: Contact Megan Stivers for participation requirements

Goals:

• Meet monthly to discuss assigned calls and member feedback.

• Contact members throughout the year to request feedback, update information and inform them of upcoming events.

• Provide input to the Board and other councils.

• Recognize businesses with more than 15 years of Chamber membership through monthly “Pioneer” articles in The

Edmond Sun.

• Represent the Chamber at ribbon cuttings and groundbreakings.

• Greet members at Membership Luncheons, Business After Hours, Morning Mingle and other Chamber events.

Women’s Network Council

Staff Liaison: Morgan Jones

Objective: Encourage the growth of women in business by addressing issues they encounter and provide networking

opportunities to participants.

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Participation: Women in business

Goals:

• Engage an average of 75 women per month at 10 Women’s Network Breakfasts. Breakfasts will serve as both a

networking opportunity, as well as professional development.

• Hold the 8th Annual Leadership Conference in November 2016.

• Honor a Woman of the Year at the Annual Banquet in 2016.

• Communicate weekly with the women of the Edmond Chamber through an E-newsletter.

Morning Mingle & Business After Hours

Staff Liaison: Sherry Jordan

Objective: Provide opportunities for members to develop business relationships and friendships.

Participation: Open to all members

Goals:

• Conduct 12 Morning Mingles in 2016.

• Conduct 12 Business After Hours in 2016.

Member Rewards Program


Objective: Retain members and encourage participation at all functions and events.


Goal:

• Continue program through 2016 and compare the retention numbers and event attendance at the end of the year.

Membership

Staff Liaisons: Megan Stivers and Emily Friedman

Objective: Increase membership, retain existing members and expand Chamber resources to better serve members.

Short-Term Goals:

• Upgrade and conduct six New Member Reception events during 2016.

• Attain new membership growth of 3% from 2015 to 2016.

• Evaluate services and programs offered to minority business owners.

Ongoing/Long-Term Goals:

• Attain and manage a retention rate of no less than 85%.

• Achieve 30% market penetration.

• Contact every member at least 3 times each year through Chamber staff and Ambassador Council.

Special Events Council

Objective: Sponsor and coordinate special events that provide an opportunity for members to network and develop business relationships.

Annual Awards Banquet Committee


Objective: Plan and hold the Annual Awards Banquet in January 2016 to honor Chamber and community leaders

and volunteers for 2015.

Event Goal: 375 attendees

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Annual Golf Tournament Committee


Objective: Hold the Annual Golf Tournament at Oak Tree Country Club in April 2016 to foster networking and

promotional opportunities for members.

Event Goal: 220 players

Annual Auction Committee


Objective: Hold the Annual Auction in August 2016 to showcase the products and services of members and foster

networking opportunities for our members.


Annual Sporting Clays Tournament Committee


Objective: Hold the Annual Sporting Clays Tournament in November 2016 to foster networking and promotional

opportunities for members.

Event Goal: 125 players

Block Party Committee

Staff Liaison: Katie Ceyler

Objective: Hold the Annual Block Party in September 2016 to say thank you to our membership.


Chamber Sponsored Travel

Staff Liaison: Ken Moore

Objective: Build strong relationships among fellow Edmond residents, as well as creating invaluable ways to promote our community worldwide. Determine a 2016 destination in the first quarter of 2016.

Community and Economic Development Division

Objective: To enhance economic prosperity and quality of life in the Edmond area

Economic and Community Development

Objective: Serve as a catalyst for addressing the critical issues facing the community.

Goals:

• Take a leadership role in extending the ½ cent sales tax for capital improvements, including but not limited to a

performing arts center.*

• Support April 2016 extension of the one cent sales tax for the general fund.*

• Become actively involved in discussions regarding the Regional Transit Authority.

• Participate in the creation of the Central Oklahoma STEM Regional Alliance.

• Update members on actions to improve traffic conditions and recommend solutions when appropriate.

• Continue to provide complimentary office space to the Oklahoma Small Business Development Center, which serves to

assist Edmond’s small business community.

Small Business Council


Objective: Support member businesses by planning and providing a series of educational programs, peer support,

recognition and various networking opportunities.


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Goals:

• Offer member businesses top quality educational opportunities that are equally beneficial to businesses of any size.

• Hold 9 Business Development Workshops/Luncheons with an average of 30 or more attendees at each

• Honor a Small Business of the Year at the Annual Awards Banquet in January 2016.

• Create an Edmond Chamber blog featuring various business related topics. Chamber members will serve as subject

area experts and submit their articles for approval.

Edmond Locally Owned

Staff Liaison: Emily Friedman

Objective: Edmond Locally Owned seeks to create awareness in the community and encourage consumers to shop at locally owned businesses. This program is a business certification that serves as a platform to differentiate locally owned businesses in the community. Edmond Locally Owned seeks to increase support for local businesses and sustain the character and quality of life in Edmond.

Participation: Contact the Chamber for participation requirements or visit our website, www.edmondchamber.com.

Goal:

• To enroll a minimum of 50 participants by the end of 2016.

• Offer three Power Hour events on relevant topics for members to attend.

• Hold six ELO Espressos at a different Edmond Locally Owned Business with at least 50 percent attendance at

each event.

• Develop a plan to actively promote participation in national Small Business Saturday.

• Begin efforts to rebrand Edmond Locally Owned no later than the third quarter of 2016.

Small Business Owner’s Alliance


Objective: Support member business owners with 25 employees or less by providing peer support, mentorship

and education.


Goals:

• Meet monthly (except June, July and December) to discuss relevant topics and discover ideas and solutions that

are beneficial to small business owners.

• Expand group to maximum of 25 consistent members.

• Invite congressional representatives to participate in a roundtable discussion during 2016.

CEO Roundtable


Objective: Support larger member businesses with 100 employees or more by providing peer support and

education.


Goal:

• Expand group to a maximum of 10 consistent members.

Education Council

Objective: Support programs and events that assist our educational partners while creating a basis for mentorship

opportunities with local businesses.

Participation: Open to all members.

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New Teacher Reception

Staff Liaison: Emily Friedman

Objective: Conduct the 9th Annual New Teacher Reception in August 2016.


Goal: Coordinate the New Teacher Reception for teachers from Edmond Public Schools, Deer Creek Public

Schools, Francis Tuttle Technology Center, University of Central Oklahoma and Oklahoma Christian University

scheduled for August 2016.

Developing the Next Generation of Leaders

Leadership Edmond Alumni Council

Staff Liaison: Rachel Martin

Objective: Provide opportunities for continued professional development and networking for graduates of

Leadership Edmond.

Participation: Open to all Leadership Edmond graduates

Goals:

• Continue to add benefits for members with the dues structure set in place.

• Provide opportunities for professional development and leadership opportunities to alumni members – Lessons

in Leadership in February 2015 and Lunch with the Mayor in June 2015.

• Present Distinguished Alumni of the Year Award at Lunch with the Mayor event

• Discuss the possibility of eliminating fall networking event with Alumni Council.

Leadership Edmond Council

Staff Liaison: Amanda Bowen

Objective: Organize a leadership development and community education program to cultivate community leaders

for the future.

Participation: By Application Only

Goals:

• Organize Leadership Edmond, a leadership development program designed to provide community leaders with

a deeper understanding of the critical issues affecting the Edmond area.

• Provide an ongoing source of diverse leaders who are prepared and committed to serve as catalysts and

sustainers of positive change for the quality of life in the Edmond area.

Program Goals: Opening overnight retreat, ten day-long sessions, 30 + class members, determined by selection

process.

Youth Leadership Edmond Council


Objective: Sponsor a leadership development program for high school juniors and incorporate Youth Leadership

Edmond students into positions of leadership in the community.

Participation: Open to all members, Leadership Edmond graduates preferred.

Goals:

• Develop a six-session program (November – April) for approximately 40 high school juniors in the Edmond

school district which provides community education and leadership development training, concluded by a

graduation.

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• Educate high school juniors about the importance of and opportunities for community service and incorporate

the students into the Chamber and community.

Intern Edmond


Objective: In cooperation with the University of Central Oklahoma and Oklahoma Christian University, conduct a

program that encourages member businesses to hire college summer interns at their businesses.

Goals:

• Market program to members via email, social media and local media.

• Target member businesses that would be a good fit for an internship.

• Conduct Employer Briefing in February for summer internships.

• Hold Employer Roundtable event in late June to provide peer support and education.

• Host Commencement Reception in late July for intern employers and students.

Military Affairs Council


Objective: Provide support and cultivate partnerships with the 137th Air National Guard based at Will Rodgers Airport,

Edmond North ROTC and UCO’s Veterans Programs.


Goals:

• Meet every other month to discuss topics, issues and events directly related to the 137th

Air National Guard, Edmond

North ROTC and UCO Veterans programs.

• Inform Edmond Chamber members of the partnership with the 137th Air National Guard.

• Honor an Edmond North Cadet at six Membership Luncheons. A representative from the 137th Air National Guard will be

a part of the award presentation.

• The Edmond Chamber will sponsor and present the 137th Airmen of the Year Awards.

• The Military Affairs Council and Chamber Leadership will visit the 137th Air National Guard base located at Will Rogers

Airport in 2016.

• The Military Affairs Council and Chamber Leadership will participate in the 137th Air National Guard’s annual leadership

dinner in 2016.

Sister Cities


Objective: Sister Cities is a partnership between the City of Edmond, UCO, Oklahoma Christian University, Edmond

Public Schools, Edmond Fine Arts Institute, the Edmond Economic Development Authority and the Edmond Area

Chamber of Commerce.

Goals:

• Assist in the expansion of the Edmond Sister City Association.

• Continue relationship with Engels, Russia.

• Assist in the creation of a new Sister City relationship with Qingyang, China.

Edmond Young Professionals (EYP)

Staff Liaison: Morgan Boswell

Objective: Attract and retain young professionals in the Edmond area while fostering the next generation of leaders.

Goals:

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• Enlist 200 paid members

• Hold four to six networking events throughout the year

• Hold four quarterly educational events

• Host five “Leadership Latte” speaker series events

• Communicate weekly though an E-newsletter

• Seek out two to four community service opportunities for young professionals each year

• Engage young professionals through various social media channels

• Successfully launch Book Club

• Continue successful Mentorship Program

Special Events Committee


Objective: Provide unique and exciting networking opportunities for young professionals in the Edmond area.

Shape and impact the future of Edmond by providing a variety of service opportunities throughout the community

designed to impact the lives of its citizens in meaningful ways.

Goals:

• Hold four to six networking events

• Seek out two to four volunteer opportunities within the Edmond community and promote them within EYP.

Education Committee


Objective: Create unique learning opportunities intended to foster growth personally and professionally today, with

the hope of making a lasting impact as leaders in the community tomorrow.

Goals:

• Hold four quarterly educational events with 40-50 in attendance at each event.

• Host five “Leadership Latte” speaker series events

• Provide support to Book Club

Ambassador Committee


Objective: Promote EYP to the community, serve as the “face” of EYP and help build corporate relationships.

Goals:

• Recruit new members

• Increase the retention rate of the program

• Welcome new members and guests at events

Mentorship Task Force


Objective: Develop mentorship program for EYP members, which will provide an opportunity for mentees to gain

insight into career paths, the community, and/or professional growth. Mentors will be Chamber members.

Goals:

• Foster successful mentor/mentee relationships.

• Host a series of three leadership luncheons to connect mentors with mentees.

• Consistently work to monitor and facilitate mentor/mentee relationships.

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Organizational Development Division

Objective: To implement the polices and goals of the Board of Directors

Board of Directors


Objective: Direct and support the implementation of the annual Business Plan in a manner representative of the entire

membership and to set and direct matters of policy.

Participation: Elected by the membership and by appointment when vacancies occur.

Goals:

• Meet every other month to represent the interests of the membership in setting policy and establishing programs to

benefit area businesses.

• Represents the Chamber at Chamber and community events.

• Receive reports from Chamber representatives serving on City Boards and Commissions.

• Update a 3 year-long range plan for board review and approval by December 2016.

• Conduct an annual Board Retreat no later than October 2016.

Executive Committee


Objective: Act for the Board of Directors between Board meetings, oversee the strategic plan, the business plan and

operating budget, and provide direction for the Chamber President and staff.

Participation: By appointment from members of the Board of Directors.

Goals:

• Meet monthly to oversee the implementation of the business plan and budget, insuring that organizational goals are met.

• Represent the Board and Chamber at Chamber and community events.

Finance Committee


Objective: Ensure that the Chamber remains fiscally sound through regular review of the Chamber’s annual operating

budget and investments.

Goals:

• Meet monthly to examine the Chamber’s budget and finances to insure the Chamber is fiscally sound.

• Present 2017 budget for Executive Council and Board approval in December 2016.

Past Presidents and Chairmen Task Force


Objective: Capitalize on the experience and talents of past Chamber presidents and chairmen of the board.

Participation: Past Presidents/Chairmen of the Board

Goal:

• Meet once a year to provide an opportunity for all past Presidents/Chairs to receive updates on Chamber activities and

to network.

Total Resource Campaign


Objective: Finance new and existing programs

Participation: 50+ Volunteers.

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Goal:

• Generate new event sponsorships, memberships and advertising sales of $300,000.

Time Frame: February - May 2016

Long Range Planning Task Force


Objective: Strategically plan for the upcoming 3-5 years.

Goal:

• Meet at least annually to revise and update the Long Range Plan.

Communications


Objective: Inform members of Chamber events, actions and goals.

Goals:

• Design and publish postcards for all monthly events

• Design and publish an annual business plan and report

• Design and publish two semi-annual printed magazines

• Create event invitations for all annual events

• Continue to inform the membership through Social Media

• Engage membership through informative and entertaining posts on Facebook daily

• Tweet/Retweet about topics relevant to Chamber members

• Continue to expand reach on Instagram

• Like/follow new Chamber members on Facebook and Twitter upon joining

• Create Social Media calendar for optimized posting by the second quarter of 2016

• Increase Twitter followers from 3,100 in 2015 to 3,300 by end of 2016

• Grow Facebook reach from 2,070 likes in 2015 to 2,250 by end of 2016

• Explore possibility of using Facebook ads by the third quarter of 2016 to further the Chamber’s reach and

increase awareness

• Continue to inform the membership through weekly E-newsletters on Mondays and Wednesdays

• Manage website and update content weekly

• Maintain mobile website and event calendar

• Evaluate Google analytics reports and pursue capturing more detailed information from our website by the second

quarter of 2016

• Develop and conduct a membership survey to better understand our member’s needs

• Incorporate member testimonials in both printed and electronic communications

Governmental Relations Division

Objective: Represent the legislative interests of business on local, state and national levels

and inform members of issues which impact business and Edmond

Governmental Relations Council


Objective: Represent the legislative interests of business on local, state and national levels and inform members of issues

which impact business and Edmond.

Participation: Open to all members.

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Goals:

• Meet monthly to discuss local, state and national issues.

• Host two legislative breakfasts during 2016 that allows Chamber members and Edmond citizens the opportunity to

communicate with State officials.

• Host sessions for members and/or citizens to communicate with City, Country and State and Federal elected officials.

• Coordinate annual Washington D.C. trip in 2016.

• Host a “State of the City” and Congressional Luncheon during 2016.

• Develop policy positions on local, state & national issues for adoption by the Board of Directors at the December 2016

board meeting.

• Conduct candidate forums as necessary.

• Consider holding a Legislative Reception for City Council Members, Representatives of the Oklahoma House and

Senate and our Representative in Congress.

edmond chamber of commerce€¦ · edmond chamber of commerce 2016 program priorities • small...

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