2011€¦ · +ec show 2011 specials: ec show preview & daily + ec congress sponsorships +...

+ EC Show 2011 Specials: EC Show Preview & Daily + EC Congress Sponsorships

+ Online Advertising + Video + Webinars + Event Sponsorships + Media Services

20112011Media Information

START

valid from 1 January 2011

Media Information 2011

About Vincentz Network

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Editorial Programme & Events:2nd Half-Year

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FARBE LACK Buyers’ Guide

FARBE LACK Annual Planner

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EC Show 2011 Specials

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EC Congress Sponsorships

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Serving You.Vincentz Network

As media services provider established for over 100 years, we offer a comprehensive cross-media mix for the coatings industry consisting of technical journals, books, databases, events and online media.

Our unique network of experts, leading partners in the market and innovative media provides world-wide coverage of the coatings, printing inks, adhesives and sealants industries and construction chemicals sector.

Vincentz Network – competence and market proximity for your media activities.

Our VisionWe bring the coatings community together – and that includes related industries.

As the coatings community’s most competent provider of information and expertise, we operate the foremost surface technology network.

This helps companies in the market for organic coatings to secure their future.

Our Mission We provide cutting edge technical expertise and business information thus giving companies in the coatings community greater decision-making capability.

We network the commercial and technological potential of major industry players world-wide thus providing our customers with the impetus to master challenges, increase productivity and achieve market success.

This ensures the future of their companies.

Our Values

Our editorial content and contact database are first rate.

Our print, event and online products and services are of the highest standard, provide the greatest value and are the most effectively packaged.

We exploit modern media technology and culture to benefit our customers.

Our audience knowledge is unsurpassed.

Our industry contacts are outstanding and our network is unique.

Our relations with our business partners are professional, fair and designed to be of mutual benefit.



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Why FARBE LACK?UN

D

FARBE UN

D LACK is……editorial leader in the provision of information for the coatings industry in the German language area: highly developed reader acceptance and the publication’s high reputation provide an outstanding editorial environment for your advertising.

…the most important advertising medium for the coatings industry in the German language area: 100 % of all advertisers use this market leader, play safe and invest in the right place.

…read in all operational areas of the coatings industry: your advertising will reach the decision-makers and leading opinions at all levels in laboratory, production and management.

…official organ of the leading associations in Germany and Switzerlandwho trust the market leader: “Fachgruppe Lackchemie” of the “Gesellschaft Deutscher Chemiker” (GDCh), “Schweizerische Vereinigung der Lack- und Farbenchemiker” (SVLFC) and “Verband der Ingenieure des Lack- und Farbenfaches” (VILF).

...an important component of your individual and efficient cross-media solution from Vincentz Network, the one-stop supplier.



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AdvertisersAdvertisers About Vincentz Network

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Air Products · Alberdingk Boley · Alpha Calcit · Altana · Arichemie · Ashland · Ashland Südchemie · Atlas Material Testing · ATP Engineering · AZO • Willy A. Bachofen

L.P. Bader · BASF · BASF Coatings · Bassermann minerals · Bayer MaterialScience · bio pin Processing · BK Giulini · Bollig & Kemper · BOSIG · Bruchsaler Farbenfabrik

Bühler · Bühler PARTEC · Buss · BYK-Chemie · BYK-Gardner • CBI Centre for the Promotion of Imports from Developing Countries · Cebra Chemie · Celanese

Emulsion Polymers · Chemische Fabrik Budenheim · CINIC Chemicals · Cognis · Collomix · Coloris Global · Cowell · CPS Color · crenox · Cytec • J. de Vree · DEUREX

DEUTERON · Karl Deutsch Prüf- und Messgerätebau · Deutsche Messe · Disperlux · DKSH · Gebr. Dorfner · DSM NeoResins+ • Eaton Filtration · ECKART · Elcometer

Instruments · C.H. Erbslöh · Erichsen · Evonik Colortrend · Evonik Degussa · Evonik Tego Chemie • Farlack Software · Fast & Fluid Management · Feistmantl

Filter Specialists · Fluid Solutions · Flux Geräte · Fricke Abfülltechnik • Gemini Techniek · GIP · Gorkotte · Grace · Graf · Grieser Maschinenbau- und Service • Habich

Hagedorn-NC · Gebrüder Hagemann · Hellema Kleurkaarten · Rudolf Hensel · HENSELER Chemikalien · Hercules International · K. P. Hess Edelstahlbehälterbau

Heubach · HOBUM Oleochemicals · W. Hoffmann · Hoffmann Mineral · Honeywell · Hönle • Imerys Minerals · Impag · IMPARAT Polymers · Inotec

IPT Industrie-Pumpen Tomiak · ISP BIOCIDES • CSC Jäklechemie • KBS · KEIM-ADDITEC Surface · Keyser & Mackay · Alfred Kochen · Kolb Distribution · Konica Minolta

Sensing · Robert Kraemer · Krahn Chemie · Kromachem · Franz Krüppel • Henry Lamotte Oils · Herbert Lange · Lanxess · A. Lehmann · Lehmann & Voss · Leuna-Harze

Gebr. Liebisch · Lutz Pumpen • Werner Mathis · Medicom · Merck · Eduard Merkle · Mineraria Sacilese · Mirodur · MK Chemicals · Mondo Minerals · Mühlmeier

Raimund Müller · MULTICOLOR · Münzing Chemie · Muster-Schmidt • Nabaltec · NCS Colour Centre · Necarbo · NETZSCH-Feinmahltechnik · Mahlwerk Neubauer

Neuman & Esser · Wilhelm Niemann · Nofakalk · Nordmann, Rassmann · Nubiola Pigmentos · Nuplex Resins · NürnbergMesse • OAS · OMG Borchers · Omya

Heinrich Osthoff-Petrasch · Paltentaler Minerals · Pendraulik · Perstorp · Pidilite Industries · Pinova · Plastomatic · PolymerLatex · PPW-Polyplan · Protec Systempasten

PurpurLab • Q-Lab · Ingenieurbüro Quade · Quarzwerke • R + B Technik · Rahn · RAL · Reko Verpackungen · D.W. Renzmann Apparatebau · RIO TINTO MINERALS · robert

Rockwood Pigments · RSW-Orga · Russell Finex · RÜTGERS · RÜTGERS Organics • S.A.P.I.C.I. · Sachtleben Chemie · Scandinavian Colour · Schaefer Kalk

Schärer & Schläpfer · Schlenk Metallic Pigments · Harold Scholz · Schönox · Schülke & Mayr · Schulz Systemtechnik · Schupp Musterkarten · Schwelm Anlagentechnik

Seitz + Kerler · SG-Wasseraufbereitung und Regenerierstation · sh minerals · Siebtechnik · Silcona · SiLi Sigmund Lindner · Solvadis Chemag · Solvay Chemicals · Sommer

Gebr. Steimel · STW Schwarzwälder Textil-Werke · Süddeutsche Emulsions-Chemie · Synlab · Synthopol Chemie • Taber Industries · Tanatex · Technische Akademie

Wuppertal · tecos · Ter Hell · Thor · Tosoh · TQC · Tramaco · Troy Chemie • Unimin · Univar · UPPC • Vanwyk Systems · Velox · Verband Metallverpackungen · Vibro-Mac

Victor Pumpen · Viverso · VMA-Getzmann · Paul Vollrath · Vötsch Industrietechnik • Wacker Chemie · Wipp-Armaturen · Worlée-Chemie • X-Rite • Ystral • Zeochem

in the Market Leader FARBE UN

D LACK



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ReadersReaders About Vincentz Network

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Geographicaldistribution Copies (average 7/2009 – 6/2010)

Europe 3,446Germany 2,692Austria 108Switzerland 343Scandinavia 38United Kingdom/Ireland 13France 17Belgium/The Nether-lands/Luxembourg 154Italy 16Iberia 11Eastern Europe 44Rest of Europe 10

Africa/Middle East 9

Asia Pacific 13

North America 13

Latin America 3

Total 3,484

FARBE UN

D LACK is about everything of interest to the coatings industry, and in the coatings industry everyone reads FARBE U

ND LACK. The leading German journal for

the coatings, printing inks, construction chemicals, adhesives and sealants industry has as its objective the top-quality professional presentation of research and development, manufacture and problem-solving, marketing and protagonists. Each issue contains trail-blazing scientific articles by leading experts, and excellent information on technology, the market, trends and facts.

FARBE UN

D LACK: what the coatings industry wants to know!

Averagepass-along readership:

+3 readers/copy f~14.000 readers/issue!

FARBE UN

D LACK at a Glance

Production of paints, printing inks 45 and putties

Production of adhesives 8

Production of dyestuffs and pigments 5

Production of other 11 raw materials and chemicals

Wholesale trade of fine-ceramic products, 10 glassware and cleaning agents

Manufacture of production equipment 4

Research and development in natural sciences, 4 engineering, agricultural science and medicine

Schools and universities 12

Libraries and archives 8

Other 4

Readers by industry %

Multiple choice (100 % = 3,484 readers)

Readers by job function %

Multiple choice (100 % = 3,484 readers)

General management 26

Plant management/ production

16

Administration 6

Research anddevelopment

32

Purchasing 6

Sales and marketing 27

Other 16



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Editorial Programme

March

Topics

EC Show 2011In-depth preview of Europe’s leading exhibi-tion and congress for the coatings, printing inks, adhesives, sealants and construction chemicals industry

Event highlightSVLFC General Assembly: detailed programme overview

Trade Shows/Conferences

Interlakokraska1 – 4 March 2011, Moscow/Russia

Middle East Coatings Show1 – 3 March 2011, Cairo/Egypt

The Waterborne Symposium2 – 4 March 2011, New Orleans, LA/USA

SVLFC General Assembly17 March 2011, Buchs/Switzerland

EC Congress28 – 30 March 2011, Nuremberg/Germany

EC Show29 – 31 March 2011, Nuremberg/Germany

Editorial Programme & Events: 1st Half-Year 2011Each issue of FARBE U

ND LACK focuses on a selection of editorial topics, offering the suppliers of raw materials,

equipment, machinery and services the opportunity to promote their products effectively throughout Europe to the relevant target group under the appropriate topic.

Date of publication: 1st week of month

Closing date for advertisements and digital data: approx. 14th of month preceding publication

EC Show issue April: 9 March 2011

Closing date for classified ads and digital data: approx. 16th of month preceding publication

(later dates on request)

February

Topics

Epoxy systemsApplications of modern epoxy resins and hardeners: solid and liquid binders, additives for liquid and powder coatings and radiation-curing systems

AdhesivesExclusive technical article on modern ad-hesive raw materials/sealants


EC Conference: Easy-to-clean/self-cleaning coatings III 8 – 9 February 2011, Berlin/Germany

EC Conference: Biobased coatings II 10 – 11 February 2011, Berlin/Germany

April

Topics

EC Show 2011Complete plans and up to date news on the exhibition, the EC Congress and other colocated focus and industry meetings

Construction chemicalsExclusive technical article on innovative raw materials for construction chemicals

Event highlightReport from the SVLFC General Assembly


EC Conference: Novel biocide technology 12 – 13 April 2011, Berlin/Germany

Pre-show issue with extensive preview on

the upcoming EC Show 2011!

EC Show 2011 issue with extensive bonus distributi-

on on the show floor!

May

Topics

Measuring and testingHigh performance and practice-oriented solutions for R & D and quality control in the laboratory, pilot plant and production – instruments, processes and examples


EC Conference: High-performance waterborne clearcoats III23 – 24 May 2011, Berlin/Germany

VdL Annual General Meeting24–25 May 2011, Düsseldorf/Germany

VSLF Annual General MeetingMay 2011, Switzerland

June

Topics

Waterborne coatingsSelection of raw materials, testing and applications of modern waterborne formulations

TOP InnovatorsHow innovative are German paints and coatings manufacturers?

Event highlightReports from the VdL and VSLF Annual General Meetings


EC Conference: Improving durability of coatings 7 – 8 June 2011, Berlin/Germany

FARBE UN

D LACK Conference:Polyurethanes for high-performance coatingsJune 2011, Stuttgart/Germany

January

Topics

Pigments (incl. market overview)Organic and inorganic white, black, functional and coloured pigments and specialist pigments for unusual decorative effects in coatings and printing inks

Annual reviewRetrospect, trends and strategies of leading players in the coatings industry


The Coatings Summit 17 – 19 January 2011, Washington, DC/USA

Subject to change without notice.



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Editorial Programme About Vincentz Network

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December

Topics

Production engineeringPowerful, efficient technologies for the cost-effective, ecological production of coatings, inks, adhesives, sealants and construction chemicals; from metering and homogenisation through conveying to warehousing

Event highlightReport from the VILF Annual General Meeting


EC Conference: Construction chemicals13 – 14 December 2011, Berlin/Germany

Editorial Programme & Events: 2nd Half-Year 2011

Subject to change without notice.

Each issue of FARBE UN

D LACK focuses on a selection of editorial topics, offering the suppliers of raw materials, equipment, machinery and services the opportunity to promote their products effectively throughout Europe to the relevant target group under the appropriate topic.

November

Topics

Corrosion protectionNew concepts and raw materi-als such as pigments and bind-ers for high-performance, envi-ronmentally friendly low-build and high-build systems for use in corrosive environments

Event highlightReport from the CEPE General Assembly and the Annual General Meeting Fachgruppe Lackchemie (GDCh)


VILF Annual General Meeting10 – 11 November 2011, Neu-Isenburg/Germany

EC Conference: Adhesives for wind and solar technology 22 – 23 November 2011, Berlin/Germany

EC Conference: Automotive coatings 24 – 25 November 2011, Berlin/Germany

FARBE UN

D LACK Conference:Functional coatingsNovember 2011, Stuttgart/Germany

September

Topics

Smart coatingsNew raw materials for for-mulating „smart“ coatings with additional functions such as dirt-resistance, anti-finger printing and anti-fogging

Printing inksExclusive technical article on modern raw materials for printing inks

Event highlightAnnual General Meeting Fachgruppe Lackchemie (GDCh): detailed pro-gramme overview


EC Conference: New concepts for anti corrosive coatings III 6 – 7 September 2011, Berlin/Germany

Annual General Meeting Fachgruppe Lackchemie (GDCh) 21 – 23 September 2011, Münster/Germany

August

Topics

Radiation curingUV, IR and electron beam: emission-free high-tech systems and their specific raw materials, their economic and technical advantages and the increasing range of applications

Event highlightAnnual General Meeting Fachgruppe Lackchemie (GDCh): programme summary

July

Topics

Renewable resourcesBio-degradable binders, raw materials from natural oils, seeds, gras for modern environ-mentally friendly coatings

Including FARBE LACK Annual Planner 2012!


Closing date for advertisements and digital data:

approx. 14th of month preceding publicationEC Show issue April: 9 March 2011

Closing date for classified ads and digital data:

approx. 16th of month preceding publication


October

Topics

Polyurethanes (incl. market overview)Hydroxyl and isocyanate components, 1-pack and 2-pack systems, high solids, water-based dispersions and powder coatings: formula-tion and production of high performance PUR systems

FARBE UN

D LACK AwardExclusive report of the award ceremony

Event highlightVILF Annual General Meeting: detailed programme overview


CEPE General Assembly5 – 7 October 2011,Dublin/Ireland

EC Conference: Coil and can coatings6 – 7 October 2011, Berlin/Germany

RadTech Europe19 – 21 October 2011, Basel/Switzerland



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Title Portrait

1 Brief synopsis: FARBE U

ND LACK is the foremost moderator of the German

language coatings industry. Trends and people who move the industry: FARBE U

ND LACK covers it all. And those who belong,

read it all. The professional presentation of research and development, markets and managers provides premium information and inspiration. FARBE U

ND LACK is the authority.

2 Frequency of publication: monthly

3 Year: 117th anniversary in 2011

4 Web address (URL): www.farbeundlack.de

5 Membership: -

6 Organ: “Fachgruppe Lackchemie” of the

German Chemists Association (GDCh) Schweizerische Vereinigung der

Lack- und Farbenchemiker (SVLFC) Verband der Ingenieure des Lack- und Farbenfaches (VILF)

7 Publisher: Dr. Lothar Vincentz, with the assistance

of Prof. Dr. Claus D. Eisenbach

8 Publishing house: Vincentz Network GmbH & Co. KG Address: Plathnerstraße 4 c, 30175 Hannover, Germany Postal address: P.O. Box 62 47, 30062 Hannover, Germany Phone: +49-(0)5 11-99 10-000 Fax: +49-(0)5 11-99 10-099 Internet: www.vincentz.net 9 Editorial board: Editorial team “Companies & Markets“ Miriam von Bardeleben (Responsible) E-mail: [email protected] Editorial team “Science & Technology” Dr. Sonja Schulte E-mail: [email protected] Damir Gagro E-mail: [email protected] Gisela Gehrenkemper E-mail: [email protected] Sonja Specks E-mail: [email protected] Kirsten Wrede E-mail: [email protected]

10 Advertising: Anette Pennartz (Advertising Sales Director) E-mail: [email protected]

11 Subscriptions: Dirk Gödeke (Circulation Manager) E-mail: [email protected]

12 Purchase price (valid from 1 January 2011): Annual subscription – Germany (plus VAT) ‘ 105.00 Annual subscription – abroad ‘ 175.48

13 ISSN: 0014-7699

14 Volume analysis: 2009 = 12 issues Trim size: DIN A4 Total volume: 1,175 pages = 100.0 % Editorial: 676 pages = 57.5 % Advertising: 499 pages = 42.5 % of these: Classified ads: 32 pages = 6.3 % Bound-in inserts: 8 pages = 1.6 % House advertising: 260 pages = 52.1 % Loose inserts: 6 pieces

15 Analysis of editorial contents: 2009 = 676 pages Research & Development 358 pages = 53.0 % Production & Lab 38 pages = 5.6 % Market 129 pages = 19.1 % Internal industry affairs 84 pages = 12.4 % Miscellaneous 67 pages = 9.9 %

15a Structure editorial contents: Technical articles 358 pages = 53.0 % Formulated products 6 pages = 0.9 % Products 32 pages = 4.7 % Coatings manufacturers’ market 78 pages = 11.5 % Suppliers market 51 pages = 7.5 % Technical reviews/brief reports 37 pages = 5.5 % Meetings 12 pages = 1.8 % People 36 pages = 5.3 % Editorials 42 pages = 6.2 % Events 12 pages = 1.8 % Portraits 12 pages = 1.8 %

Sources of information: Authors 25.8 % Editorial research 59.2 % Correspondents 12.3 %

15b Structure advertising contents: Raw materials 141 pages = 28.3 % Lab and production equipment 45 pages = 9.0 % Testing and measuring equipment 14 pages = 2.8 % Miscellaneous 7 pages = 1.3 % House advertising 260 pages = 52.1 % Classified ads 32 pages = 6.4 %

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16 Circulation audit:

17 Circulation analysis: Copies per issue at annual average(1 July 2009 – 30 June 2010)

Print run: 3,693Total circulation: 3,484 of these abroad: 792

Sold copies: 3,205 of these abroad: 710

- subscribed copies: 3,193 of these association member copies:

948

- single copies -- other sales 12Free copies: 279Record, sample and other copies: 209

18 Geographic distribution analysis:Economic region Share of actually

distributed circulation% Copies

Germany 77.3 2,692Abroad 22.7 792Actually distributed circulation 100.0 3,484

Detailed analysis of geographical distribution (annual average): (100 %= 3,484 copies)Economic region Share of actually


Germany 77.3 2,692Austria 3.1 108Switzerland 9.8 343Scandinavia 1.1 38United Kingdom/Ireland 0.4 13France 0.5 17Belgium/The Netherlands/Luxembourg 4.4 154Italy 0.5 16Iberia 0.3 11Eastern Europe 1.3 44Rest of Europe 0.3 10Total Europe 98.9 3,446Africa/Middle East 0.3 9Asia Pacific 0.4 13North America 0.4 13Latin America 0.1 3Total outside Europe 1.1 38Actually distributed circulation 100.0 3,484

19 Lines of business/Branches of industry/Types of company:Reader groups Share of actually


Production of paints, printing inks and putties 45 1,568Production of adhesives 8 279Production of dyestuffs and pigments 5 174Production of other raw materials and chemicals 11 383Wholesale trade of fine-ceramic products, glassware and cleaning agents 10 348Manufacture of production equipment 4 139Research and development in natural sciences, engineering, agricultural science and medicine

4 139

Schools and universities 12 418Libraries and archives 8 279Other 4 139Multiple choice (100 % = 3,484 copies)

22 Job characteristics: Position in company:Share of actually


University degree 27 941Graduate engineer or similar 35 1,219Certified engineer/Master craftsman 8 279Other technical education 23 801Administrative education 21 732Other 2 70No specification 1 35

Multiple choice (100 % = 3,484 copies)

20 Size of economic unit:Share of actually


1–19 employees 19 66220–49 employees 18 62750–99 employees 11 383100–499 employees 22 766500 and more employees

28 976

Other 2 70

21 Job characteristics: Fields of responsibility:Share of actually


General management

26 906

Plant management/Production

16 557

Administration 6 209Research and development

32 1,115

Purchasing 6 209Sales and marketing 27 941Other 14 488No specification 2 70

Multiple choice (100 % = 3,484 copies)

AnalysesCirculation and Distribution Analysis Reader Analysis

23 Age: The readers’ utilisation and evaluation of this trade journal are not subject to this feature.



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Advertising RatesPrint AdvertisingPrice list no. 58 ∙ Valid from 1 January 2011

1 Circulation: Print run: 3,693 copies Copies actually circulated at annual average: 3,484 copies

2 Overall size: trimmed 210 mm wide, 297 mm high untrimmed 216 mm wide, 303 mm high Oversize per bleed edge 3 mm

Type area: 175 mm wide, 250 mm high, 4 columns, each 42 mm wide 1/1 page = 1,000 mm

3 Printing method: offset Printing material: digital data

4 Deadlines: Frequency of publication: monthly Date of publication: 1st week of month Closing date for advertisements: approx. 14th of month preceding Closing date for classified ads: approx. 16th of month preceding (later dates on request) EC Show issue April: 9 March 2011

5 Publishing house: Vincentz Network GmbH & Co. KG Address: Plathnerstraße 4 c, 30175 Hannover, Germany Postal address: P.O. Box 62 47, 30062 Hannover, Germany Internet: www.vincentz.net

Advertising: Fax: +49-(0)5 11-99 10-259 Anette Pennartz (Advertising Sales Director) Phone: +49-(0)5 11-99 10-240 E-mail: [email protected]

Rüdiger Reschke (Advertising Administration) Phone: +49-(0)5 11-99 10-251 E-mail: [email protected]

6 Terms of payment: Within 8 days: 2 % discount; prepayment: 3 % discount.

If payment is made by cheque, the date on which the cheque is credited determines whether a prompt payment discount is applicable. 30 days: net.

Banks: Nord/LB Hannover (bank code no. 250 500 00) account no. 101 422 582

BIC-/SWIFT-Code NOLADE2H IBAN DE18 2505 0000 0101 4225 82 Postbank Hannover (bank code no. 250 100 30) account no. 123-305 BIC-/SWIFT-Code PBNKDEFF IBAN DE96 2501 0030 0000 1233 05

7 Print advertising rates: (display ads)

Size Width x height in mm b/w rate 1/1 page 175 x 250 € 2,760.00 Island 118 x 175 € 2,070.00 1/2 page 175 x 125 (wide)/86 x 250 (high) € 1,380.00 1/3 page 175 x 85 (wide)/57 x 250 (high) € 920.00 1/4 page 175 x 60 (wide)/86 x 125 (high)/ € 690.00 42 x 250 (high)

Prices according to mm/column (42 mm wide): € 2.76

8 Surcharges: 8.1 Colour surcharges European scale colour (CMYK), each 1/1 page ‘ 500.00 1/2 page/Island page ‘ 250.00 1/3 page ‘ 167.00 1/4 page ‘ 125.00

Special colour, each 1/1 page ‘ 800.00 1/2 page/Island page ‘ 400.00 1/3 page ‘ 267.00 1/4 page ‘ 200.00 With intermediate sizes, the colour rate will be charged proportionally (minimum size 1/4 page).

8.2 Special positions (total rate) 2nd and 4th cover (1/1 page/4c only) ‘ 5,088.00

3rd cover (1/1 page/4c only) ‘ 4,812.00 Guaranteed special position 20 % Special positions cannot be cancelled.

9 Classified ads: Job offers rate per mm/column, column width: 42 mm, b/w ‘ 5.77

Opportunities, representations, etc. rate per mm/column, column width: 42 mm, b/w ‘ 3.98

Job wanted Standard sizes (incl. box no. and VAT): Size A (86 mm x 50 mm) ‘ 240.00 Size B (86 mm x 40 mm) ‘ 200.00 Size C (86 mm x 30 mm) ‘ 162.00 Box no. incl. postage ‘ 25.00 Colour charges: see top 8. 2 or 4 column ads only.

Suppliers index: (40 mm wide) Normal print (max. 35 characters) ‘ 5.80 Bold print/capital letters (max. 28 characters) ‘ 11.60 Box ad per mm ‘ 2.90 Box ad with white background per mm ‘ 4.35 Box ad 4c per mm ‘ 5.80 Annual orders only; the annual invoice will be issued at the beginning of the contract. Prices are quoted per

issue/ heading/line/mm. 12 issues/year.

Events calendar: Basic listing ‘ 280.00 Each additional line ‘ 12.00

10 Special advertising: Special formats see page 14

11 Discounts: for advertisements within 12 months

Series discount Quantity discount 3 insertions 3 % 1.5 pages 5 % 6 insertions 5 % 3 pages 10 % 9 insertions 8 % 6 pages 15 % 12 insertions 10 % 9 pages 18 % 12 pages 20 %

Charges for loose inserts, classified ads, entries in the suppliers index and tip-on-cards are not subject to discounts. Bound-in inserts are subject to quantity discount (1 page = 500 mm). Discounts for a significantly higher number of insertions on request.

12 Combinations:

Job ads in FARBE UN

D LACK will be automatically placed online on www.farbeundlack.de (run time: 8 weeks)!

13 Bound-in inserts: 2 pages ‘ 4,260.00 > 4 pages on request 4 pages ‘ 6,390.00 Required quantity on request

14 Loose inserts: Maximum format 190 mm wide, 277 mm high Up to 25 g/2 mm per 1,000 copies ‘ 247.00

Incl. postage.

Other sizes/quantities on request Required quantity on request

Regional inserts are not available.

15 Stick-on advertising media: Tip-on-cards per 1,000 copies ‘ 188.00 Required quantity on request

Rate excl. carrier page (min. 1/2 page). Incl. postage and sticking.

16 Delivery address for inserts: BWH GmbH, Beckstr. 10, 30457 Hannover, Germany

Delivery note: For “FARBE U

ND LACK, issue no. ../11”

All rates subject to VAT where applicable.

Please note:FARBE LACK issues 3 + 4/2011

(EC Show 2011 pre-show and show issues): display ads, inserts and stick-on advertising media

+ 5 % on total rate(applies to less than 3 advertisements

within 12 months)



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11


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Display AdsSize Colour

(CMYK)Width x height

in mm(type area)

1 insertion‘ per ad

3 insertions‘ per ad

discount


discount


discount


discount

1/1 b/w2c3c4c

175 x 250 2,760.003,260.003,760.004,260.00

2,484.002,934.003,384.003,834.00

= -10 %= -10 %= -10 %= -10 %

2,346.002,771.003,196.003,621.00

= -15 %= -15 %= -15 %= -15 %

2,263.202,673.203,083.203,493.20

= -18 %= -18 %= -18 %= -18 %

2,208.002,608.003,008.003,408.00

= -20 %= -20 %= -20 %= -20 %

Island b/w2c3c4c

118 x 175 2,070.002,320.002,570.002,820.00

1,966.502,204.002,441.502,679.00

= -5 %= -5 %= -5 %= -5 %

1,863.002,088.002,313.002,538.00

= -10 %= -10 %= -10 %= -10 %

1,863.002,088.002,313.002,538.00

= -10 %= -10 %= -10 %= -10 %

1,759.501,972.002,184.502,397.00

= -10 %= -10 %= -10 %= -10 %

1/2 b/w2c3c4c

175 x 125or 86 x 250

1,380.001,630.001,880.002,130.00

1,311.001,548.501,786.002,023.50

= -5 %= -5 %= -5 %= -5 %

1,242.001,467.001,692.001,917.00

= -10 %= -10 %= -10 %= -10 %

1,242.001,467.001,692.001,917.00

= -10 %= -10 %= -10 %= -10 %

1,173.001,385.501,598.001,810.50

= -15 %= -15 %= -15 %= -15 %

1/3 b/w2c3c4c

175 x 85or 60 x 250

920.001,087.001,254.001,421.00

892.401,054.391,216.381,378.37

= -3 %= -3 %= -3 %= -3 %

874.351,032.651,191.301,349.95

= -5 %= -5 %= -5 %= -5 %

828.00978.30

1,128.601,278.90

= -10 %= -10 %= -10 %= -10 %

828.00978.30

1,128.601,278.90

= -15 %= -15 %= -15 %= -15 %

1/4 b/w2c3c4c

175 x 60or 86 x 125or 42 x 250

690.00815.00940.00

1,065.00

669.30790.55911.80

1,033.05

= -3 %= -3 %= -3 %= -3 %

655.50774.25893.00

1,011.75

= -5 %= -5 %= -5 %= -5 %

634.80749.80864.80979.80

= -8 %= -8 %= -8 %= -8 %

621.00733.50846.00958.50

= -10 %= -10 %= -10 %= -10 %

Depending on size and frequency of your advertisements, the level of discount may vary (see page 10, top 11: series and quantity discounts) in the course of one insertion year. This chart gives you a quick overview on the different advertisement rates available.





within 12 months)



Closing date for advertisements and digital data: approx. 14th of month preceding publication

EC Show issue April: 9 March 2011

Closing date for classified ads and digital data: approx. 16th of month preceding publication




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12

Display Ads About Vincentz Network

Why FARBE LACK?

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Display Ads: SizesT: Type area B: Bleed

1/1 pageT: 175 mm wide x 250 mm highB: 210 mm wide x 297 mm high

Island pageT: 118 mm wide x 175 mm highB: 133 mm wide x 200 mm high

1/2 page horizontal T: 175 mm wide x 125 mm highB: 210 mm wide x 148 mm high

1/2 page vertical T: 86 mm wide x 250 mm highB: 105 mm wide x 297 mm high


1/3 page vertical T: 57 mm wide x 250 mm highB: 74 mm wide x 297 mm high


1/4 page vertical T: 42 mm wide x 250 mm high B: 59 mm wide x 297 mm high orT: 86 mm wide x 125 mm highB: 103 mm wide x 150 mm high

Oversize per bleed edge:

3 mm



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13


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Job AdsJob Ads: Rates & SizesFARBE U

ND LACK is the leading contact platform for employers and job seekers in the German

language, but also the European coatings market. Those who are looking for qualified staff, advertise their job opportunities here – and those who seek a change or new challenge in their career, find what they are looking for.

In addition to the print publication in FARBE UN

D LACK, all job advertisements will be automatically placed online for 8 weeks on www.farbeundlack.de/job-center. Moreover, a link to all online job ads in the weekly E-mail newsletter reaches out to approx. 600 additional readers.

1/1 page175 mm wide x 250 mm highb/w: € 5,170.002c: € 5,670.003c: € 6,170.004c: € 6,670.00

1/2 page horizontal 175 mm wide x 125 mm highb/w: € 2,585.002c: € 2,835.003c: € 3,085.004c: € 3,335.00

1/2 page vertical 86 mm wide x 250 mm highb/w: € 2,585.002c: € 2,835.003c: € 3,085.004c: € 3,335.00

1/3 page horizontal 175 mm wide x 85 mm highb/w: € 1,757.802c: € 1,927.803c: € 2,097.804c: € 2,267.80

1/4 page vertical86 mm wide x 125 mm highb/w: € 1,292.502c: € 1,417.503c: € 1,542.504c: € 1,667.50

1/8 page vertical 86 mm wide x 60 mm high b/w: € 620.402c: € 745.403c: € 870.404c: € 995.40

All rates subject to VAT where applicable. Colour charges refer to CMYK colours, special colours on request.All sizes indicated are type area sizes. Other sizes on request, rates calculated per mm and column (see page 10, top 9).

2 or 4 column job ads only.

Closing date for job adsand digital data:

approx. 16th of month preceding publication

EC Show issue April: 9 March 2011(later dates on request)



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14

InsertsInsertsAbout Vincentz Network

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Bound-in InsertsOverall size: 210 mm wide x 297 mm high (DIN A4)

Delivery size: 218 mm wide x 305 mm high, several pages, folded accordingly

Trim size: 3 mm at bottom and outside, 5 mm at gutter and at top

Paper and binding: max. 170 g/m2, perfect binding

Please note: Bound-in inserts which have a gatefold outside must be 5 mm shorter, i.e. their width should only be 210 mm including 5 mm in gutter. Tip-on-cards may not exceed a size of 25 cm2 (max. length of edge: 6 cm). The front cover of the bound-in insert must be clearly indicated. Please supply additional 3 % for potential loss during production.

Delivery size: max. 190 mm wide x 277 mm high Larger sizes will be folded or trimmed against additional charges.

Please note: For all loose inserts exceeding 25 g in weight and 2 mm in thickness higher rates are applicable. Loose inserts will be mentioned free of charge.

For tip-on-cards: please see “Bound-in Inserts”

Loose Inserts

Delivery address for inserts: BWH Hannover GmbH,

Beckstr. 10, 30457 Hannover, Germany

Delivery note: For “FARBE LACK, issue no. ../11“

2 pages = 1 sheet

6 pages = 3 sheets (gatefold at the side)

4 pages = 2 sheets

8 pages = 4 sheets (double gatefold)4 pages = 2 sheets (gatefold at the side)

297

mm

210 mm

297

mm

210 mm

297

mm

210 mm 205 mm195 mm

205 mm195 mm

297

mm

205 mm195 mm

205 mm

195 mm

297

mm



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15


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Special AdvertisingSpecial Advertising & Positions

2nd cover1/1 page, 4c€ 5,088.00

Next-to-editorial1/3 page, 4c€ 2,120.00

Back cover1/1 page, 4c€ 5,088.00

Title corner ad100 mm wide x 100 mm high (triangular), 4c€ 3,405.00

Tip-on-cardon min. 1/2 carrier page€ 188.00 per 1,000 copies + min. 1/2 page

All rates subject to VAT where applicable. Availabilities and other special advertising on request.

Title gate1/2 page, 4c double-sided print(front cover incl. F&L title)€ 7,590.00

Title gatefold2/1 pages, 4c€ 9,085.00

Belly band470 mm wide x 80 mm high€ 247.00 per 1,000 copies (rate for loose inserts)+ technical charges € 700.00

· !

15

Rasant

»Das größte Potenzial haben neue Gebiete wie der Nahe und Mittlere Osten«

· !

Rasant

»Das größte Potenzial haben neue Gebiete wie der Nahe und

Mittlere Osten«




within 12 months)



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FARBE LACK Buyers’ GuideUN

D

Box advertisements(rates per mm height and product heading)

Rate per mm height, 58 mm wide ‘ 18.00

Ad sizes (A4)1/1 page b/w ‘ 2,680.001/2 page b/w ‘ 1,340.001/3 page b/w ‘ 893.001/4 page b/w ‘ 670.00

Colour charges1/1 page, per CMYK colour ‘ 500.001/2 page, per CMYK colour ‘ 250.001/1 page, per special colour ‘ 800.001/2 page, per special colour ‘ 400.00

Special position4th cover, 4c ‘ 4,984.00

Bound-in inserts (excl. production costs) 2 pages (1 sheet) ‘ 4,180.004 pages (2 sheets) ‘ 6,270.00

Bookmark (excl. production costs) ‘ 3,484.00

FARBE UN

D LACK GlossaryDemonstrate your know-how with a contribution in the“FARBE U

ND LACK Glossary”. Present important facts and the

background to your products or technical achievements, how they work, their advantages and uses.

185 mm wide x 55 mm high (incl. company logo and web address,maximum text: 10 lines with 140 characters/line)‘ 1,302.00

185 mm wide x 110 mm high (incl. company logo and web address,maximum text: 20 lines with 140 characters/line)‘ 2,604.00

The German industry classic enables decision makers in purchasing, laboratories and management to find the right supplier quicklythanks to its clear structure. Detailed company profiles and an overview of the most important professional organisations, institutes anduniversities round off the profile of this standard reference work for the coatings industry in the German language area.

Display advertisements(type area: 175 mm wide x 250 mm high)

Line entries(rates per line and product heading)

Line in bold type/CAPITAL LETTERS max. 30 characters ‘ 36.00Line in normal type max. 35 characters ‘ 24.00

35 mm height‘ 630.00

2 lines in bold type + 2 lines in normal type‘ 120.00

Example:

Example:

Partners of the Coatings IndustryDouble your advertising space. If you book a 1/2 page or 1/1 page display advertisement (A4), we will provide free of charge the same space for your detailed company portrait and a description of your company’s capabilities.

Example1/1 page display advertisement+ 1/1 page company portrait

Print run: 5,000 copiesPublication date: April 2011Closing date: 21 January 2011


FARBE UN

D LACK advertisers: Of course we will apply your current

discount to your display advertisement in the FARBE U

ND LACK Buyers’ Guide!

FARBE UN

D LACK Buyers’ Guide 2011/2012



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Why FARBE LACK?

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FARBE LACK Annual PlannerUN

D

FARBE UN

D LACK Annual Planner 2011

1 Fr 53 2 Sa

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OnlineVideoZeitschrift BücherVeranstaltungen

Das Netzwerk der Branchewww.farbeundlack.de

Wet grinding and dispersing technology at its best. From process development to maximum plant performance. Your vision realised by Buhler. www.buhlergroup.com

The solution behind the solution.

.deDie neue Online-Plattform der deutschsprachigen Lackbranche.

Lernen Sie in fünf aufeinander aufbauenden Modulen die gesamte Wert-schöpfungskette einer Beschichtung kennen, angefangen bei naturwis-senschaftlichen Grundkenntnissen über eingesetzte Rohstoffe und der Lackformulierung bis zur Applikation, Filmbildung und anschließender Charakterisierung.

Modul 1: Das Bindemittel – Rückgrat eines Lacksystems

Modul 2: Lacke: Rohstoffe, Rezeptierung, Herstellung

Modul 3: Lackphysik und Filmbildung

Modul 4: Applikation

Modul 5: Charakterisierung von Beschichtungen

Aktuellen Termine und weitere Informationen finden Sie hier:www.farbeundlack.de/veranstaltungen

SeminareLEHRGANG LACKTECHNOLOGIESeminare

Lacktechnikwissenkomplett

Wir freuen uns auf Sie!farbeundlack.de

WIR GEBEN STOFF FÜR GUTE IDEEN

UND LIEFERN FUNKTIONELLE FÜLLSTOFFE

FÜR FARBEN UND LACKE

HOFFMANN MINERAL GmbH Münchener Straße 75D-86633 Neuburg a. d. Donau

Tel.: +49 (0) 84 31-53-0

www.hoffmann-mineral.com

M_659_AZ_10x10_Vincentz.indd 1 15.10.2009 15:55:28 Uhr

Januar Februar März April Mai Juni Juli August September Oktober November Dezember

2011

Middle East Coatings Show29. – 31.03.10, Dubai/VAE

Farbe – Ausbau & Fassade24. – 27.03.10, München

American Coatings C12. – 14.04.10, Charlotte/USA

American Coatings S13. – 15.04.10, Charlotte/USA

PaintExpo13. – 16.04.10, Karlsruhe

FARBE UND LACK Seminar:Lackkunde für Kaufleute

21. – 23. 04.10, Paderborn

Coatings & Science International (CoSi)28.06. – 02.07.10, Nordwijk/Niederlande

Bildquelle (von links nach rechts): Perstorp AG, AkzoNobel, Vincentz Network, Evonik Industries, Degussa, BASF Coatings AG

Neujahr

Ostermontag

Jahresplanerwww.farbeundlack.de

Maifeiertag

Pfingstmontag

Allerheiligen

European Coatings C :Marine coatings II

09. – 10.02.10, Berlin

European Coatings C :Furniture coatings

02. – 03.03.10, Berlin

Lehrgang LacktechnologieModul 3: Lackphysik und Filmbildung

10. – 12.02.10, Rösrath

FARBE UND LACK Seminar: Polyurethanlacke23.02.10, Essen

Rompaint23. – 25.02.10, Bukarest/Rumänien

Lehrgang LacktechnologieModul 4: Applikation

08. – 11.03.10, Krefeld

Interlakokraska09. – 12.03.10, Moskau/Russland

EuPIA Jahrestagung11. – 12.03.10, Gent/Belgien

FARBE UND LACK Seminar: Korrosionsschutzbeschichtungen

11.03.10, Essen

FARBE UND LACK Seminar: ColoristikModul 1: Einführung in die Coloristik

16. – 19.03.10, Stuttgart

SVLFC Generalversammlung18.03.10, Zürich

FARBE UND LACK Seminar: Chemie der Strahlenhärtung18.03.10, Stuttgart

Lehrgang LacktechnologieModul 5: Charakterisierung von Beschichtungen

27. – 29.04.10, Krefeld

European Coatings C :Fire retardant coatings IV

25. – 26.05.10, Berlin

VDL-Jahrestagung 11. – 12.05.10, Bad Dürkheim

FARBE UND LACK Seminar: ColoristikModul 2: Vertiefende Einblicke in die Farbmetrik

15. – 18.06.10, Stuttgart

Jahrestagung „Fachgruppe Lackchemie“ (GDCh)22. – 24.09.10, Wernigerode

CEPE-Anual Conference & General Assembly22. – 24.09.10, Istanbul/Türkei

FARBE UND LACK SeminarLackkunde für Kaufleute15. – 17.09.10, Paderborn

European Coatings S :Modern coatings for plastics

29.10.10, Düsseldorf

European Coatings C :Packaging coatings

12. – 13.10.10, Berlin

VILF-Jahrestagung04. – 05.11.10, Neu-Isenburg

European Coatings C :Polyurethanes for high performance coatings VI

07. – 08.12.10, Berlin

Fatipec Congress09. – 11.11.10, Genua/Italien

FARBE UND LACK Seminar: ColoristikModul 3: Einfärbung von Kunststoffen

09. – 12.11.10, Stuttgart

Eurocoat 09. – 11.11.10, Genua/Italien

European Coatings C : Smart coatings VI

09. – 10.11.10, Berlin

Corosave12. – 14.10.10, Stuttgart

Lehrgang LacktechnologieModul 1: Das Bindemittel

02. – 05.11.10, Rösrath

Lehrgang LacktechnologieModul 2: Lacke – Rohstoffe, Rezeptierung, Herstellung

06. – 10.12.10, Rösrath

The FARBE UN

D LACK Annual Planner offers the industry a valuable guide for the whole year with all important coatings events. Overall size: NEW! 80 cm wide x 58 cm high Print run: 5,000 copiesPublication date: 1 November 2010Closing date: 8 October 2010

Advertisement size100 mm x 100 mm b/w ‘ 880.00

Colour chargesper CMYK colour ‘ 200.00per special colour ‘ 450.00


FARBE UN

D LACK advertisers: Of course we will apply your

current discount to your display advertisement on the FARBE U

ND LACK Annual Planner!



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18


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Digital FilesDigital Files

Data formats: Please send your digital data for the advertisement via E-mail (max. 10 MB) or on a CD-ROM directly to Vincentz Network. Please note that all other material such as lithos will be accepted against additional charges only. Individual amendments in layouts will be charged separately.

Please use:

Open files: - QuarkXPress (up to and including version 7) - Adobe Creative Suite CS3

Closed files: - PDF

Images: - TIF, JPEG or EPS - colour mode: CMYK - scan pictures at 300 dpi or higher for sufficient print quality - scan line figures at 1,200 dpi

Vector images: - Vector images should be exported as EPS. All elements should be embedded, all fonts should be converted into paths.

Fonts: All fonts should be supplied while adhering to current license agreements.

Data transmission: Please send complete data collected in one folder, the name of which indicates the company or client, publication and publication date (max. 25 characters; special symbols such as - > / < ? ä ß should not be used). Example for file name: ‘Advertiser_FL_Oct11’

System software: Only Windows up to and including version 7.

Colours: - four colour advertisements (4c) should only include the process colours Cyan, Magenta, Yellow and Black

- advertisements with special colour(s) should only include the solid tint(s) ordered

- for each separate page of the advertisement, a coloured proof is required or a b/w print quoting the colours used (EuroScale, HKS, Pantone)

- if a proof is missing, the standard colour density will be used

Guarantee: It can only be printed what is available on the storage medium. For deviations in copy, images, font and colour as well as for a missing coloured proof, the publisher cannot accept any liability.

Contact: Rüdiger Reschke Advertising Administration Phone +49 511 9910-251, Fax +49 511 9910-259 [email protected]



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19

EC Show Preview & DailyEC Show Preview & Daily


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Sizes(based on A4)

Width x height in mm (type area)

Colour EC Show Preview€

EC Show Daily€

Tabloid page 277 x 349 b/w 5,150.00 4,250.00

1/1 page 175 x 250 b/w 2,600.00 2,160.00

Island page 118 x 175 b/w 1,950.00 1,620.00

1/2 page (horizontal) 175 x 125 b/w 1,300.00 1,080.00

1/3 page (horizontal) 175 x 86 b/w 867.00 720.00

1/4 page (vertical) 86 x 125 b/w 650.00 540.00

Header (front page, two available)*

60 x 60 4c 1,700.00 1,400.00

Tail piece (front page, one available)*

277 x 60 4c 3,240.00 2,680.00

Colour charges €

per CMYK colour 360.00

per special colour 460.00

Nürnberg, Germany29 – 31 March 2011

European CoatingsShow 2011plus Adhesives, Sealants, Construction Chemicals

EC Show PreviewTarget your customers in the days leading up to the EC Show! The EC Show Preview offers concise information on exhibitors and social events, tips on hotels, travel and deadlines. An ideal tool for visitors preparing for the world’s largest coatings exhibition and the perfect occasion for announcing your show participation!

EC Show DailyEnsure your customers‘ attention during the EC Show. The EC Show Daily will be published on all three days of the exhibition with trends and reports of the events at the show. Each issue is an important signpost to your company stand!

Print run: 65,000 copies

Distribution: - inserts in EC Journal and FARBE UN

D LACK, issues 12/2010

- mailings to all former and potential visitors of the EC Show - download available at www.european-coatings-show.com

Closing date: 22 October 2010

Print run: No. 1: 6,000 copies No. 2: 8,000 copies No. 3: 5,000 copies

Distribution: - exclusive show floor distribution - extensive hotel distribution - download available at www.european-coatings-show.com

Closing date: 25 February 2011

Advertising Sizes and RatesRates are subject to VAT where applicable. Non-ECS 2011 exhibitors add 10% on total rate.

Special positions (*) cannot be cancelled. Other sizes on request. Loose inserts are not available. Bleed only available for 1/2 page or larger.

Trim size:297 mm wide x 404 mm high (shortened A3), oversize per bleed edge 3 mm

Type area:277 mm wide x 349 mm high, 6 columns at 42 mm

Digital files:Please send your digital data (TIF, JPEG, EPS or high-resolution PDF) for the advertisement via E-mail (max. 10 MB) to: [email protected]

Publication date: 1 December 2010

Publication dates:No. 1: 29 March 2011No. 2: 30 March 2011No. 3: 31 March 2011

Discounts: 3 ads f 5 %

4 ads f 10 %

Tabloid page 1/1 page Island page 1/2 page (horizontal)

1/4 page (vertical)

Header Tail piece 1/3 page (horizontal)

All sizes based on A4, for detailed measurements please see table on the left.

www.european-coatings-show.com



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20

EC Congress SponsorshipsEC Congress Sponsorships


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EC Congress

On 28 – 30 March 2011, Europe’s largest and most important general coatings congress is setting out to assemble the global coat-ings expertise under one roof, for the 11th time since 1991! In Nuremberg, innovative companies as well as academic/govern-mental research institu-tions meet to present their latest research results to formulators from around the world and to shape the successful future of their industry. As sponsor of the EC Congress you will ben-efit from exclusive market-ing exposure to present your company as a com-petitive and high-perform-ance supplier to a first-class audience.

Sponsorships No. available

FreeEC Congress

pass

Company orproduct brochure

to delegates

Post delegate

list

Logo inEC Congress

area

Logo onEC Congress

website with link

Logo inEC Show

Daily

Closing date €

After Work Party 2 - - 3 3 3 3 25 February 2011 1,600.00

Coffee and lunch breaks

3 - - 3 3 3 3 25 February 2011 2,100.00

Ballpoint pens* exclusive! - - 3 - 3 3 11 March 2011 2,100.00

Notepads* exclusive! - - 3 - 3 3 11 March 2011 2,100.00

Portfolios* exclusive! - - 3 - 3 3 18 February 2011 1,600.00

CD ROM 2 - - 3 - 3 3 7 February 2011 1,600.00

Congress manual 2 - - 3 - 3 3 7 February 2011 1,600.00

GOLD sponsorship exclusive! 1 person 3 3 3 3 3 25 February 2011 3,300.00

PLATINUM sponsorship exclusive! 2 persons 3 3 3 3 3 25 February 2011 3,900.00

Sponsorship OpportunitiesRates are subject to VAT where applicable. Non-ECS 2011 exhibitors add 10% on total rate. Exclusive sponsorships cannot be cancelled. Other sponsorship opportunities on request.

* Rates include sponsorship rights only, materials to be provided by sponsors.

GOLD sponsorship: GOLD sponsor is guaranteed best possible logo placement (after PLATINUM) on congress passes (b/w), on-site signage, online and in the EC Show Daily.

PLATINUM sponsorship:

PLATINUM sponsor is guaranteed best possible logo placement on congress passes (b/w), on-site signage, online and in the EC Show Daily.

Congress manual: Sponsor logo on the title page and company profile (b/w) in the congress manual with the abstracts of all congress presentations.

Free EC Congress pass:

Full congress pass (excluding pre-tutorials) for all three days.

Company or product brochure to delegates:

Distribution of company or product brochure (max. 1 piece, max. A4 size, volume on request) as part of the congress materials to all delegates.

Post delegate list: Post list of all congress delegates including postal address.

Logo in EC Congress area/EC Show Daily/online:

Sponsorship acknowledgement on-site/online. Logo as digital file (TIF, JPEG, EPS or high-resolution PDF) via E-mail (max. 10 MB) to: [email protected]

Sponsorship specifications: After Work Party:

Congress delegates and speakers meet for snacks and drinks in the poster session at the end of the first congress day. Sponsorship acknowledgement on-site.

Coffee and lunch breaks:

Every day of the congress, 2 coffee breaks and 1 luncheon will be provided to all congress delegates (exception: only 1 coffee break on day 3). Sponsorship acknowledgement on-site.

Ballpoint pens:

Exclusive sponsor provides branded ballpoint pens to be distributed to all congress delegates (required quantity: 800).

Note pads: Exclusive sponsor provides branded notepads (A4 size) to be distributed to all congress delegates (required quantity: 800).

Portfolios: Exclusive sponsor provides branded congress portfolios (A4 size) to be distributed to all congress delegates (required quantity: 800).

CD ROM: Sponsor logo (on jacket and disc) and company profile on the CD ROM with all congress presentations.

Nürnberg, Germany29 – 31 March 2011

European CoatingsShow 2011plus Adhesives, Sealants, Construction Chemicals

www.european-coatings-show.com



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21


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Advertising RatesOnline AdvertisingValid from 1 January 2011

1 Web address (URL): www.farbeundlack.de

2 Brief synopsis: Online presence of FARBE U

ND LACK – daily with current news

and dates of coming events. In addition, we offer webinars, videos, editorial archives, a bookshop and job market. A weekly

newsletter provides information about the latest

economic trends in the industry.

3 Target group: Equivalent to FARBE U

ND LACK readership

4 Publishing house: Vincentz Network GmbH & Co. KG Address: Plathnerstraße 4 c, 30175 Hannover, Germany Postal address: P.O. Box 62 47, 30062 Hannover, Germany Phone: +49-(0)5 11-99 10-000 Fax: +49-(0)5 11-99 10-099 Internet: www.vincentz.net

5 Contact: Anette Pennartz (Advertising Sales Director) Phone: +49-(0)5 11-99 10-240 Fax: +49-(0)5 11-99 10-259 E-mail: [email protected]

6 Access monitoring: -

7 Access: Visits/Page views: on request

8 Data delivery: up to 3 working days prior to placement to [email protected]; GIF, JPG or FLASH format, max. 100 KB Flash banner ads must carry a getURL() link. Otherwise,

performance statistics are not available.

9 External AdServer use: possible

10 Online advertising rates:

Further types and sizes on request.

Special online advertising:

Newsletter „FARBE UN

D LACK Newsletter“ Banner advertisement, top position, 468 x 60 pixels, incl. link

to company homepage, GIF or JPG format, max. 100 KB ‘ 60.00 per week/1,000 subscribers

Text advertisement with picture/logo (80 pixels wide), top position, max. 16 lines with 60 characters,

incl. link to company homepage ‘ 50.00 per week/1,000 subscribers

Text advertisement with picture/logo (80 pixels wide), mid position, max. 8 lines with 60 characters,

incl. link to company homepage ‘ 40.00 per week/1,000 subscribers

Split advertising not available.

Job offers: Job ads in FARBE U

ND LACK will be automatically placed online on

www.farbeundlack.de (run time: 8 weeks)!

11 Discounts:

for advertisements within 12 months

3 insertions 3 % 9 insertions 8 % 6 insertions 5 % 12 insertions 10 %

Job offers are not subject to discounts.

12 Terms of payment: Within 8 days: 2 % discount; prepayment: 3 % discount.

If payment is made by cheque, the date on which the cheque is credited determines whether a prompt payment discount is applicable. 30 days: net.

Banks: Nord/LB Hannover (bank code no. 250 500 00) account no. 101 422 582

BIC-/SWIFT-Code NOLADE2H IBAN DE18 2505 0000 0101 4225 82 Postbank Hannover (bank code no. 250 100 30) account no. 123-305 BIC-/SWIFT-Code PBNKDEFF IBAN DE96 2501 0030 0000 1233 05

All rates subject to VAT where applicable. Cancellation period for online advertising orders:

8 weeks before run time.

Banner ad Width x heightin pixels

Position ‘/month

Full Banner(top position)

468 x 60 HomepageChannels

600.00400.00

Full Banner(mid position)


480.00320.00

Superbanner 728 x 90 HomepageChannels

1,100.00800.00

Belly band 770 x 250 HomepageChannels

900.00600.00

Layer Ad 400 x 400 HomepageChannels

900.00600.00

Skyscraper 120 x 600 HomepageChannels

1,100.00800.00

Wide Skyscraper


1,200.00900.00

Medium Rectangle


1,300.001,000.00

Wallpaper top: 728 x 90 and right:

120/160 x 600

HomepageChannels

1,500.001,100.00

new!

new!



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Banner AdvertisingBanner Advertising

Why advertise online on farbeundlack.de?

Sizes & PositionsFull banner: 468 x 60 pixelsSuperbanner: 728 x 90 pixelsSkyscraper: 120 x 600 pixelsBelly band: 770 x 250 pixels Layer ad: 400 x 400 pixelsWide skyscraper: 160 x 600 pixelsMedium rectangle: 300 x 250 pixelsWallpaper: top: 728 x 90 pixels and right: 120/160 x 600 pixels

Rates: see page 21

• High-class and high-technical advertising environment with exclusive industry news, videos and web 2.0 features. Broad market reach and high response rate thanks to 6,000 visits and 22,500 page views per month (2009 average) as well as the weekly E-mail newsletter to approx. 12,600 subscribers.

• Effective multi-channel marketing through simultaneous presentation of your advertising message in print and online. Your advertising impact doubles and also reaches out to the online-exclusive users.

• Transparent metrics allow you to measure and evaluate the success of your advertising campaign in process – and to optimise art-work, copy or position during the campaign duration.

• Direct response via your URL to your web-site. The user can contact you directly without changing media. Moreover, online users are very active and search for information of their own accord. They are always looking for new ideas and techniques: ideal conditions for launching your product and service message.

• Cost effective for advertising budgets, from placement to ad creation – online advertising is a cost effective way to begin a marketing campaign.

Full Banner (top position)

Superbanner

Wallpaper

Full Banner (mid position)

Medium Rectangle

Sky-scraper

Wide Sky-

scraper

Layer Ad

Belly band (on grey transparent background)

GIF, JPG, PNGor FLASH format, max. 100 KB to

[email protected]

new!

new!



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Newsletter AdvertisingNewsletter Advertising

FARBE UN

D LACK NewsletterThe window to the coatings industry!

Every week, the FARBE UN

D LACK News letter presents the latest trends and info from the German paints and coatings industry as well as from the international coatings markets.

Registered users subscribe to the FARBE U

ND LACK News letter free of charge

at www.farbeundlack.de.

Number of subscribers: on request (status 10/2010: approx. 12,600 subscribers)Target group: equivalent to the readership of FARBE U

ND LACK

Frequency of publication: weekly, every Wednesday afternoonClosing date: up to three working days prior to placement

Banner ad• topposition(belowthenewsletter’sheader)• incl.linktocompanyhomepage• size:468x60pixels• datadelivery:GIF,JPEG,max.100KB

€ 60.00 per week/1,000 subscribers

Text ad • topposition(abovethefirsteditorialnews)• withpicture/logo(80pixelswide)• incl.linktocompanyhomepage• max.16lineswith60characters• datadelivery:GIF,JPEG,max.100KB


Text ad • midposition(belowthesecondeditorialnews)• withpicture/logo(80pixelswide)• incl.linktocompanyhomepage• max.8lineswith60characters• datadelivery:GIF,JPEG,max.100KB


All rates subject to VAT where applicable. Split advertising not available.

Banner ad (top position)

Text ad (top position)

Text ad (mid position)



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24


Why FARBE LACK?

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Video AdvertisingVideo Advertising

FARBE UN

D LACK VideoMoving images conquer the internet and enjoy extraordinary popularity among users. The users’ attention is especially high, your advertisement at its best position.

At www.farbeundlack.de, FARBE UN

D LACK Video regularly presents editorial videos, such as newscasts, interviews, reports from conferences, trade shows etc., and offers you a unique platform for your online advertising campaign with video ads or your individual content video.

Video ads: Pre-rollsVideo ads are placed in direct proximity to editorial videos. One mouse click starts the video player and delivers the desired contents to the user’s PC. Thanks to flash technology, an additional video player is not required to play the video. Pre-rolls are „openers“ placed right before the beginning of the editorial video and cannot be skipped by the users.

Content video You have already produced your own corporate video, presenting your company, your products and services, your expertise? Placed online among relevant editorial content at www.farbeundlack.de, your content video promotes your corporate profile and supports your image as a highly innovative solution provider to the coatings industry!

Technical requirements Format: .mp4Video codec: H.264Frame size: 410 x 300 pixelsFrame aspect ratio: 4.1:3Frame rate: 25 fpsVideo bit rate: 600 kbpsAudio codec: MP3Audio bit rate: 128 kbps

Run time pre-roll: max. 15 secondsRun time content video: no limitation

Current topics & rates on request



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25

WebinarsWebinarsAbout Vincentz Network

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Webinars

Your Target: Information/Training of Customers/Staff “Closed” Webinar

Use the unique possibilities of the Internet to present your expertise to the industry. Without major effort or specialist technical facilities, you can, for example, provide training for your staff or customers within the framework of a webinar, or gain new customers all over the world! Participants and speakers communicate in real-time and with out incurring travel expenses or leaving their desks! Vincentz Network supplies the technical know-how, the facilities for running your webinar and markets your presentation professionally in the industry.

All rates subject to VAT where applicable. Webinars are not subject to agency commission.

Your Target: New Sales Leads “Open” Webinar

Prior to the webinar

• Organisationofparticipantregistrationandsupport• Adviceontechnicalaspectstoensurethesuccessofyourwebinar

During the webinar

• Technicalmonitoringofyourwebinar• Runningyouronlinesurveyofwebinarparticipants• Digital recording of your webinar

After the webinar

• Listofwebinarparticipantsincl.E-mailaddresses• Resultsofonlinesurveyofthewebinarparticipants

Webinar fee • ‘ 3,000.00

Prior to the webinar

• AdvertisingforyourwebinarintheFARBE UN

D LACK media and by E-direct-mailing

• Organisationofparticipantregistrationandsupport• Adviceoncontentandtechnicalaspectstoensurethesuccessof your webinar

During the webinar

• Technicalmonitoringofyourwebinar• Runningyouronlinesurveyofwebinarparticipants• Digital recording of your webinar

After the webinar

• Mailingyourletterofthanks(E-mail)toallwebinarparticipants• Listofwebinarparticipantsincl.E-mailaddresses• Resultsofonlinesurveyofthewebinarparticipants• Down-loadablerecordingofthewebinarfrom

www.farbeundlack.de (availability: 1 month)• optional,ifloginrequired:listofalluserswhohavedownloadedthe

webinar recording together with all communications data

Webinar fee • ‘ 5,000.00



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SponsorshipsConference Sponsorships

Vincentz Network organises numerous prestigious conferences on topics of major scientific interest to the international coatings industry.

Sponsoring a conference offers you an excellent opportunity to present your c ompany to delegates and speakers as a competent and competitive supplier.

Use the following events for your highly effective company presentation. Benefit from the undivided attention of the conferences’ first-class audiences.

Conference Date/Venue Estimated no.of delegates

EC Conference: Easy-to-clean/self-cleaning coatings III

8 – 9 February 2011 Berlin/Germany

~80 delegates

EC Conference: Biobased coatings II

10 – 11 February 2011 Berlin/Germany

~50 delegates

EC Conference: Novel biocide technology V

12 – 13 April 2011 Berlin/Germany

~60 delegates

EC Conference: High-performance waterborne clearcoats III

23 – 24 May 2011 Berlin/Germany

~50 delegates

EC Conference: Improving durability of coatings

7 – 8 June 2011 Berlin/Germany

~60 delegates

FARBE UN

D LACK Conference: Polyurethanes for high-performance coatings

June 2011 Stuttgart/Germany

~70 delegates

EC Conference: New concepts for anticorrosive coatings III

6 – 7 September 2011 Berlin/Germany

~50 delegates

EC Conference: Coil and can coatings

6 – 7 October 2011 Berlin/Germany

~60 delegates

EC Conference: Adhesives for wind and solar technology

22 – 23 November 2011 Berlin/Germany

~50 delegates

EC Conference: Automotive coatings

24 – 25 November 2011 Berlin/Germany

~60 delegates

FARBE UN

D LACK Conference: Functional coatings

November 2011Stuttgart/Germany

~70 delegates

EC Conference: Construction chemicals

13 – 14 December 2011 Berlin/Germany

~50 delegates



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Webinars



Media-Services

Customer Events

Customer Magazines

Reprints/PDF

Contacts

27


Why FARBE LACK?

Print

Advertisers

Readers



Title Portrait

Analyses



Display Ads: Sizes


Inserts

Special Advertising



Digital Files




Online

Advertising Rates

Banner Advertising


Video Advertising

Webinars



Media-Services

Customer Events

Customer Magazines

Reprints/PDF

Contacts

SponsorshipsSponsorship Packages

Customise your company presentation according to your specific requirements. Choose from the following four attractive sponsorship packages available for all conferences. Further sponsorship opportunities: on request.

All rates subject to VAT where applicable. Sponsorships are not subject to agency commission.PLATINUM sponsorship packages cannot be cancelled.

PLATINUMTop positioning in allpackage components!

(max. 1 package available)

GOLD SILVER BRONZE

Prior to the conference

Your logo on the conference website (incl. link to your website) 3 – 3 –

Your logo in the conference print advertisement 3 – 3 –

Your company name in the E-mail direct mail advertising for the conference(incl. link to your website)

3 – 3 –

During the conference

Display area for your company presen tation (tabletop or pop-up system, max. 6 m2)

3 3 3 3

Conference/pre-tutorial passes 4/2 4/2 2/1 2/1

Your logo (b/w) on the delegates’ badges 3 – 3 –

Your logo/company profile in the conference documentation logo/company profile – logo –

Your logo online in the “Delegates’ Section” with downloads of all presentations and photos

3 – 3 –

Reserved seats at the conference lunches for inviting delegates 3 3 – –

Placing your give-away for the conference delegates on all seats at the conference dinner

3 3 – –

Inclusion of your individual question in the conference delegate survey 3 – – –

After the conference

Your company name in the E-mail letter of thanks to all delegates (incl. link to your website)

3 3 3 3

Result of your individual question in the conference delegate survey 3 – – –

Right of first refusal for PLATINUM sponsorship of the following conference 3 – – –

Package fee EC Conference ‘ 10,000.00 ‘ 7,000.00 ‘ 5,000.00 ‘ 3,500.00

FARBE UN

D LACK Conference ‘ 7,500.00 ‘ 5,250.00 ‘ 3,250.00 ‘ 2,275.00

Closing date 3 months before date of conference

2 weeks before date of conference

3 months before date of conference

2 weeks before date of conference



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28

Customer EventsCustomer Events About Vincentz Network

Why FARBE LACK?

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Customer Events

Make or buy? As event specialists, Vincentz Network can organise your individual customer event. Our capabilities range from simply organising your conference for a defined circle of

customers, through arranging its content and

chairing by the editors of FARBE UN

D LACK to designing, promoting and running a public congress under your banner. We provide you with competent, professional support for your marketing highlight for maintaining and generating customer contact!

Are you planning your own customer event in the near future?

Please contact us – we would be pleased to provide a tailor-made solution!



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29


Why FARBE LACK?

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Customer Magazines

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Customer MagazinesCustomer Magazines

With products increasingly resembling each other, it is difficult to make a choice. Advertising messages are interchangeable and often give little indication of product value and performance. It is important to differentiate and stand out. Professionally compiled information is essential to make the company behind the products recognisable – in its philosophy, business culture, image and spirit. Advertising alone cannot communicate these complex factors.

This is the strength of the customer magazine.

It is the ideal medium for communicating complex facts credibly in a manner tailored to the target audience. The customer magazine is thus one of the most important tools of customer relations. Hardly any other marketing tool achieves so many communication objectives in one go:

InformationA customer magazine can present complex topics relating to your company, products and customers specifically for the target audience. Content and layout are geared to the readers, your customers.

ImageAs the publisher of a customer magazine, you possess a complex, credible medium for communicating your image in word and pictures.

DialogueCustomer magazines are almost like personal contact – direct and without wastage. Response facilities encourage dialogue with your customers.

TrustA regularly published magazine with journalistic flair and high reader use increases your customers’ trust in your company.

The production of such an important and individual medium transmitting your corporate image to the public should be in professional hands. Since 1997, Vincentz Network has provided a complete service for successful customer magazines which includes origination, editorial, production, set up and maintenance of distribution lists and mailing.

Contact us.Make sure that your message reaches your customers.



Why FARBE LACK?

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30


Why FARBE LACK?

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Customer Magazines

Reprints/PDF

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Reprints/PDFReprints/PDF

Has a technical article, reflecting important information on developments in your company, been published in FARBE U

ND LACK? Or perhaps you have reported on cur-

rent developments or innovative products from your company? Information which you would also like to pass on directly to your customers?

Use your technical article from FARBE UN

D LACK for your PR: either as a reprint for you to distribute or as a high-resolution PDF with full reproduction rights. We would be pleased to make the necessary arrangements! All rates subject to VAT where applicable.

Reprints/PDF are not subject to agency commission.

Picture credits: Kerker+Baum; BASF; demarco; NürnbergMesse; Michael Hackmann

1 page ‘

2 pages ‘

3 pages ‘

4 and more pages ‘

High-resolution PDF

240.00 480.00 720.00 960.00

Reprints(incl. low- resolution PDF)

on request

FARBE UN

D LACK advertisers: Of course we will apply your

current discount to your reprints/PDF!



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31


Why FARBE LACK?

Print

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Readers



Title Portrait

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Customer Events

Customer Magazines

Reprints/PDF

Contacts

Contacts

Vincentz Network GmbH & Co. KG Plathnerstraße 4 c · 30175 Hannover · Germany · T +49 511 9910-000 · F +49 511 9910-099

Vincentz Network Competence and Market Proximity for Your Media Activities.

Vincentz Network

advertising Anette PennartzAdvertising Sales Director T +49 511 9910-240F +49 511 9910-259 [email protected]

Patricia LüpertzKey Account Manager T +49 511 9910-249F +49 511 9910-259 [email protected]

Rüdiger ReschkeAdvertising Administration T +49 511 9910-251F +49 511 9910-259 [email protected]

Sabine WilkensAdvertising AdministrationT +49 511 9910-255F +49 511 9910-259 [email protected]

Flora RuttDocumentalistT +49 511 9910-242F +49 511 9910-259 [email protected]

united kingdom

Dr. John Haim Bondway Publishing Co. Ltd. P.O. Box 242 Crawley/West Sussex RH10 3FNUnited Kingdom T +44 1342 717350F +44 871 5283916 [email protected]

italy

Graziella Quaini Quaini Pubblicita Via Meloria 720148 MilanItaly T +39 02 39216180F +39 02 39217082 [email protected]

japan

Heinz W. Kuhlmann ABC Enterprises Inc. Runee Gyoen Plaza #210 1–24–7–210 ShinjukuTokyo 160–0022Japan T +81 3 5369-6786F +81 3 5369-7759 [email protected]

International Sales Representatives

belgium · the netherlands

Jacqueline Poppe Kenter & Co., Publishers’ Representatives B.V. Spoorstraat 217471 BV GoorThe Netherlands T +31 547 275005F +31 547 271831 [email protected]

france

Nicolas BoncoeurDEF & Communication 48, boulevard Jean-Jaurès92110 Clichy France T +33 1 47307180 F +33 1 47300189 [email protected]

editorial board

Miriam von BardelebenManaging Editor “Companies & Markets” T +49 511 9910-211F +49 511 9910-299 [email protected]

Dr. Sonja Schulte Managing Editor “Science & Technology” T +49 511 9910-216F +49 511 9910-299 [email protected]

Damir GagroEditor “Companies & Markets” T +49 511 9910-209F +49 511 9910-299 [email protected]

Gisela GehrenkemperEditor “Science & Technology”T +49 511 9910-213F +49 511 9910-299 [email protected]

switzerland

Hermann Jordi Jordi Publipress Hauptstr. 27 3427 UtzenstorfSwitzerland T +41 32 6663090F +41 32 6663099 [email protected]

usa · canada

Dave & Wendi Weidner Blue World Partners 96 Valley Dr.Gilford, NH 03249USA T +1 603 556 7479F +1 253 847 3692 [email protected]

Sonja SpecksEditor “Science & Technology”T +49 511 9910-214F +49 511 9910-299 [email protected]

Kirsten WredeEditor “Science & Technology”T +49 511 9910-212F +49 511 9910-299 [email protected]

Ellen BeckEditorial AssistantT +49 511 9910-225F +49 511 9910-299 [email protected]

Contacts

2011€¦ · +ec show 2011 specials: ec show preview & daily + ec congress sponsorships +...

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