eac products and services guide 2012

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Products & Services Guide Servicing Today’s Real Estate Professionals.

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Page 1: EAC Products and Services Guide 2012

Sales By Price - Last 12 months

Page 9 of 16

Estate Agents Cooperative274 Miller Road, Villawood NSW 2163

Ph: (02) 97246999 Fax: (02) 9724 6407Email: [email protected]

Web: www.eac.com.au

2010 Copyright Estate Agents Co-operative Ltd.

Bondi Beach 2026 Waverley (LGA)

Range Sales Sales Sales

< 100k 3 4 9

100-200k 4 10 14

200-300k 17 37 92

300-400k 14 50 118

400-500k 32 71 125

500-600k 33 88 154

600-750k 58 121 211

750K-1m 48 111 207

1m-1.25m 23 74 142

1.25-1.5m 15 62 122

1.5-2m 24 71 165

> 2m 11 62 179Information provided is for Houses, Units and Vacant Land

Products& Services GuideServicing Today’sReal Estate Professionals.

Page 2: EAC Products and Services Guide 2012

The Estate Agents Co-operative (EAC) is the largest real estate Co-operative in Australia.

Co-operatives are mutual organisations which are operated for the benefit of their members. Co-operatives are distinguished from other forms of organisation by their democratic structure and the fact that capital is used to service the common needs of the members, rather than to provide individual benefit.

Our mission is simple: To be a high profile real estate co-operative that provides its members with the opportunity to enhance market share and profitability.

EAC was best known in the property market place for the Multilist service, launched in 1981, where information about properties for sale is “multilisted” by EAC member agencies throughout a local area, as well as the Realtor publications.

In recent years EAC has evolved as a premium service provider to the real estate and property industry and we now provide a range of solutions to over 2000 Real Estate offices, Valuation businesses and government departments throughout Australia.

In 2007 we launched the realestateworld.com.au brand, the only totally independent industry owned and controlled online and offline marketing solution for real estate agents.

As a Co-operative, our members, the real estate agents are the shareholders, and it is for them and the industry that we exist. To this end we are not profit driven and strive to provide cost effective goods and services to the industry. This directly benefits our members and in some cases the greater industry as the competition we provide keeps down the rates of other non industry service providers.

Become a member and make a difference to your business, your bottom line and your Industry.

At EAC Members Come First!

Dale Whittaker

EAC Chairman

About EAC

Page 3: EAC Products and Services Guide 2012

A Co-operative is defined as a business owned and controlled equally by the people who use its services or who work at it. EAC is a membership based organisation and whereas it could be said that some other real estate associations and groups have lost their sense of what they exist for, which in turn has affected the level of services they provide, EAC on the other hand exists for one reason and one reason only and that is for the benefit of the members and the Industry they are part of.

With this philosophy in mind EAC provides its members with the latest in real estate technology & marketing products, giving their business a competitive edge, as well as, access to other additional services at the most economical rates.

To qualify as a member of the Co-operative you have to have an equal or majority shareholding in an active real estate business. To become a member of EAC you need to complete a membership Enquiry Form.

As a member of the Co-operative you are actually a shareholder and once your application for membership is accepted you will be allocated fifty $2.00 shares. Should you sell your business, retire or leave the Co-operative at some time in the future your share capital is refunded.

For more information or to speak to one of our Member Service Representatives please call 1300 137 161 or email [email protected]

EAC Membership

Page 4: EAC Products and Services Guide 2012

There are many benefits to being a member of the Estate Agents Co-operative. We not only strive to supply members with tangible resources and services that assist with making their business more successful, we also provide access to industry relevant benefits that saves them thousands of dollars a year.

EAC Member benefits

realestateworld.com.au Website - EAC members receive a discounted subscription rate on the realestateworld.com.au website.

realestateworld.com.au Publications - Members on one of our packages enjoy a reduced page rate in some of our realestateworld.com.au publications.

Compliance & Practice Support - Provides advice and guidance on practice related issues faced by real estate practitioners on a day to day basis.

Electronic Newsletters - including Red Square and Industry News, Compliance, Product and Service Updates.

From the Boardroom - Our quarterly printed publication covering news about the Co-operative, our products and services and industry related advice and news.

In Office Compliance Review - Provides for an Office Compliance Review that is conducted in your office, the process usually takes a day with a verbal report provided on the day followed by a comprehensive detailed written report of the findings and areas of risk. Member discount applies.

Training and Professional Development - EAC members receive a discount rate for all training including Red Square, CPD, Skills, Certificate of Registration and Licensing Courses. The courses may be held through EAC or in conjunction with our training partner Think Real Estate.

eForms - Provides access to all agency agreements on either a subscription or pay per form basis. Forms are packaged as part of the Platinum subscription.

Printed Forms - EAC Real Estate Forms will provide your office with quality easy to use real estate forms at a cost that will easily compete with most existing forms in the market. Member discount applies.

Stationery - Includes stickers, signs and other marketing aids. Member discount applies.

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Page 5: EAC Products and Services Guide 2012

Website Design and Development - Provides for the design and creation of real estate websites for salespeople, offices and groups.

Domain Name & Website Hosting - Provides for Domain Name management and hosting of websites powered by Red Square.

Email Hosting - Provides email management and hosting in conjuction with your EAC hosted website.

XML uploads - Provides for the upload of listing information to third party sites. i.e. realestate.com.au, domain.com.au and many other franchises and other third party sites.

Google Account Set Up Assistance - Provides for assistance with the setup of an Account with Google and Analytics if applicable.

Google Adwords Campaign Set Up - Provides for the setup of a Google Adwords Campaign. Due to the complex nature of this task an individual quotation will be provided.

Insurance Services - In conjunction with OAMPS providing General, Professional Indemnity and many different types of Insurance.

Subscription Discounts For realestate.com.au – 10% discount off the published list price for the Platinum & Standard Residential and Commercial Subscriptions. This discount could provide you with a saving of over $900 for a platinum subscription over a year. In addition to the above discount the XML Upload fee charged by REA is waived if Red Square is used to import listings to realestate.com.au.

Caltex Starcard - The Starcard is an account facility offered by Caltex and Ampol Service Stations across Australia, providing EAC members with a discount off the pump price for petrol and diesel.

National Fleet Discount - On several makes of cars including Holden and Mitsubishi.

iVisual Digital Displays - Members receive 10% discount on installation and monthly service fees.

National Tenancy Database - Saving of $33.00 off an annual subscription with NTD.

1300 realestate - Members receive 10% discount on monthly service fees. 1300 realestate provides your office with more leads utilising cutting edge phone technology.

Page 6: EAC Products and Services Guide 2012

Membership Optionsand Packages

EAC understands that the level of services required will differ from office to office so rather than take a one size fits all approach we offer a range of different Membership Packages that can be tailored to the needs of your office.

Membership Subscription membership provides you with membership to the Co-operative and access to the benefits that come with membership. Starting around $100 per month for a subscription only package, with the choice of adding services to meet your individual needs, can you afford not to be a member?

Membership PackagesFor those offices that require a higher level of service we then have our Silver, Gold and Platinum packages. The Platinum package provides an outstanding level of service and is by far our most popular package.

Page 7: EAC Products and Services Guide 2012

For more information on the services contained in the packages please visit the associated page in the Red Square or Web Services sections of www.eac.com.au.

Alternatively, to speak to one of our Member Services Representatives please call 1300 137 161 or email [email protected]

Service Silver Gold Platinum

Membership Subscription

Red Square Web

Listing Management

Current Market Information

Comparative Market Analysis Reports

NSW Property Sales Information

Street Maps

Neighbourhood Reports

XML Feeds and Uploads to all Third Party Sites

Web Site Development -

Access to Web Code and Web Service

Domain Name Hosting and Management

-

Web Site Hosting -

Email Hosting -

eForms - access to all forms Optional Optional

Communicate Office Online Newsletters

Optional Optional Optional

Contact Customer Relationship Management

Optional Optional Optional

 

Page 8: EAC Products and Services Guide 2012

Red Square Real Estate Software

Introducing the New Red Square Red Square provides access to the latest and most advanced software available for the real estate industry. Red Square is your portable Listing Management, Property Information and marketing tool that can be accessed from anywhere at any time. Be it from your office or at an offsite listing presentation, Red Square has the tools you need to achieve that competitive advantage at a cost effective price.

Statewide Data Our NSW Statewide Property Information service offers unlimited and unrestricted access to current, cost-effective and comprehensive property information.

Reports Present your office as the local expert with a choice of branded reports which can be emailed directly from the system. Our pre listing ‘Neighbourhood Report ‘can be completed in minutes, customised to your office, including statistics for up to 2 suburbs. Offer your expertise to potential property vendors with our Current Market Appraisal reports.

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Page 9: EAC Products and Services Guide 2012

Listing Management Upload once, go to many is our philosophy. Red Square Addlist lets you manage and professionally market your Residential, Land, Rural, Business or Commercial listings with a level of flexibility not found in many other real estate applications.

Fast & Flexible Searching Effortlessly source any information you need by performing multiple street, suburb, postcode or council searches as well as having the ability to add a new search to existing search results. You can even search directly from our mapping tool!

Red Square Mobile Red Square Mobile is compatible with most iPhones, Android & Blackberry devices as well as iPad and most tablets!

Red Square Mobile automatically adjusts itself to match whatever smartphone you choose to use. Don’t be restricted to just Apple devices as Red Square Mobile will provide an experience optimised for your device.

Access Red Square Mobile anywhere anytime so as to never be caught out in field without all the right answers!

Communicate Red Square Communicate is a web based e-marketing tool that will help you to create and track attractive and interactive email campaigns. Market new properties instantly with interactive emails that buyers will welcome. Communicate is fully integrated with Red Square listing management, saving you time in creating your newsletters.

To learn more about Red Square, register for one of our regular online webinar demonstrations at www.eac.com.au or speak to one of our Member Services Representatives by calling 1300 137 161 or email [email protected]

Page 10: EAC Products and Services Guide 2012

Red Square Listing Management

Red Square lets you manage and professionally market all your listings with a level of flexibility not found in many other real estate applications.

Central to the EAC Red Square system is the “key once – go to many” philosophy which is made possible by the sophisticated database that drives the Red Square System. Our Listings Management module provides a very quick and easy way to get your listings into Red Square.

Once your Listings are in Red Square they are instantly displayed on your own website if hosted by EAC or we can upload them to a multitude of different sites. For a full list see the Feeds and Uploads page.

With our Red Square listing management feature you can promote Exclusive, Auction, Open and Multilist listings for Residential, Land, Rural, Business and Commercial Industrial properties for sale as well as Residential, Holiday and Commercial properties for lease.

The Listing Management feature provides salespeople with a snapshot of your listing performance. If you are setup in our system as a principal for the office you will be provided the listing performance statistics at an office level as well. The information provided includes statistics on Your Current Listings, Office Current Listings, a reminder on when they are going to expire, Listings and Sales Statistics for the current month and year to date with a comparison to last financial year.

From a listing perspective you can also view statistics on the number of views, brochures and emails received for each listing.

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Page 11: EAC Products and Services Guide 2012

One of the unique features of the Listing Managment system is the Distribution List.

The Distribution List (DL) is a unique feature of our Listing Management module and it allows you to share your exclusive listings with other offices using Red Square. The DL was designed for use by offices that may be part of a group of offices, or those offices that may wish to share their exclusive listings with other offices that they work closely with.

When a listing is entered into Red Square as an exclusive listing you are presented with the option of how that listing is to be distributed, with the choices being OWN or DL.

If OWN is selected then it is only made available to your office and it is not made available for any other office.

If DL is selected then the listing is made available to all offices that you have specified on your DL.

The DL is maintained by the Principal and is limited to users who have been assigned this level within the Red Square system.

Page 12: EAC Products and Services Guide 2012

Current Market Information

Stay one step ahead of the competitionIf you want to know what is happening in your marketplace then you need access to Current Market Information.

Current Market Information - SalesThe Current Market Information feature in Red Square for Sales provides you with the knowledge of what is currently available for sale on the market as well as what has recently sold. The sold information is typically what is obtained from agent entered information prior to us receiving the sale details from the LPI, at which stage it is matched and also provided.

Current Market Information - For LeaseThe Current Market Information feature in Red Square for Lease provides you with the knowledge of what is currently available for lease on the market as well as what has recently been leased.

The features of Current Market Information include:

• NSWStatewideaccess

• Detailedpropertyinformationincludingthelistingagentandpropertydescriptionwithphotos

• Estimateddaysonmarketordayssincefirstadvertiseddependinguponthesourceof information

• Listinghistorydetailsdisplayingstatusandpricechanges

• Abilitytosaveyoursearchcriteriaallowingyoutoquicklyandeasilyre-runsearches

• Abilitytosort,customiseandsaveyoursearchresultstosuityourindividualneeds

In addition to providing you with up-to-date information for inclusion in and enhancement of your market appraisal this information can also be used to identify listing hotspots, market trends and to even gauge your own market share.

Current Market Information is fully integrated with Red Square, CMA and Maps. Combined with these features, Red Square Current Market Information provides a very powerful prospecting and marketing tool for the modern real estate professional.

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Page 13: EAC Products and Services Guide 2012

Red Square Mobile

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Welcome to the mobile solution for Red Square powered property professionals. Now you can access all the benefits of your existing Red Square subscription straight from your mobile device at no additional charge.

How do I get Red Square on my smart phone or approved device?No matter if you have an iPhone or prefer android, you will be able to access Red Square. Simply use your existing Red Square user id and password to log into www.eac.com.au, select the Red Square Mobile icon, and Red Square Mobile will adjust to suit your device if supported.

Discover mobile flexible property searchingExplore For Sale, For Lease, Property Information or even Current Market Information, all with flexible search choices and the option to view your results in either List View or Map View.

Don’t get caught without the answers! Whether you’re on the road, or at a client meeting, Red Square Mobile will provide the solution.

To find out more on Red Square Mobile, contact EAC Membership Services on 1300 137 161 or email [email protected]

Page 14: EAC Products and Services Guide 2012

Feeds and Uploads

Our Listing Feeds and Uploads are designed to save you time and money by eliminating the need to re-key your listings into multiple systems and websites.

From the single entry into our Listing Administration system or from an external feed, your listings can be automatically displayed on your own website if designed by EAC or automatically sent to any of the sites below. The upload to realestate.com.au and domain.com.au is included in some of our Membership Packages and if it is not, you can upload to all of the sites below for around $20 a month. Some other listing aggregators are charging as much for each individual site.

WE ACCEPT YOUR LISTINGS FROM

WE SEND YOUR LISTINGS TO

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Page 15: EAC Products and Services Guide 2012

Neighbourhood Report

Friday, 18 February 2011

Page 1 of 16

Prepared By:

Damien McDonald

Phone: 02 97246999

Mobile: 0425 257 482

Email: [email protected]

Estate AgentsCooperative

274 Miller Road, Villawood NSW 2163

Ph: (02) 97246999 Fax: (02) 972

4 6407

Email: [email protected]

Web: www.eac.com.au

2010 Copyright Estate Agents Co-o

perative Ltd.

Recent SalesThe properties below are a sampling of properties that have recently sold in the area.

Minimum Price: $327,000 Maximum Price: $995,000 Median Price: $670,000 Average Price: $667,000

Number of Properties: 7

Large modern renovated 1 bedroom apartment in an ideal location. * Built-ins * Close to the beach Available: Now. Large bedroomwith built-ins * Modern kitchen with gas stainless steel appliances * Bathroom with bath * Security building * Shared laundry

Literally placed within a matter of metres to the golden sands and perfect rolling surf of world famous Bondi Beach, this invitinglifestyle apartment resides in a boutique security block of just five. Enjoying the natural light of a prime northern aspect Stylishlypresented interiors for low maintenance living Double bedrooms, master complete with built-ins CaesarStone kitchen, polished floors,high ceilings Perfect for the professional couple or

Original 3 bedroom semi-detached residence, with spacious living areas including lounge and dining, large yard, walk to beach.(FEBRUARY 1997, SOLD, $450000)

2 br, garage. (APRIL 2006, SOLD, $715000)

Page 3 of 16

Estate Agents Cooperative274 Miller Road, Villawood NSW 2163

Ph: (02) 97246999 Fax: (02) 9724 6407Email: [email protected]

Web: www.eac.com.au

2010 Copyright Estate Agents Co-operative Ltd.

A 9/7 Beach Rd, BONDI BEACH NSW 2026

Property Type Apartment Council: WaverleySale Price: $327,000 Sale Date: 18 Jan 2006Area Size:

B 4/9 Beach Rd, BONDI BEACH NSW 2026

Property Type Unit Council: WaverleySale Price: $540,000 Sale Date: 26 Nov 2010Area Size:

C 6/21 Beach Rd, BONDI BEACH NSW 2026

Property Type Apartment Council: WaverleySale Price: $670,000 Sale Date: 17 Jun 2005Area Size:

D 26 Beach Rd, BONDI BEACH NSW 2026

Property Type Council: WaverleySale Price: $995,000 Sale Date: 05 Jul 2005Area Size: 284M

E 3/32 Beach Rd, BONDI BEACH NSW 2026

Property Type Apartment Council: WaverleySale Price: $715,000 Sale Date: 26 Apr 2006Area Size:

1 1

2 1

3 1

3

2 2 1

Sales By Price - Last 12 months

Page 9 of 16

Estate Agents Cooperative274 Miller Road, Villawood NSW 2163Ph: (02) 97246999 Fax: (02) 9724 6407Email: [email protected]: www.eac.com.au

2010 Copyright Estate Agents Co-operative Ltd.

Bondi Beach2026

Waverley (LGA)

RangeSales

SalesSales

< 100k3

49

100-200k4

1014

200-300k17

3792

300-400k14

50118

400-500k32

71125

500-600k33

88154

600-750k58

121211

750K-1m48

111207

1m-1.25m23

74142

1.25-1.5m15

62122

1.5-2m24

71165

> 2m11

62179

Information provided is for Houses, Units and Vacant Land

The Neighbourhood Reports feature will allow you to produce professional reports for buyers, vendors and investors in a matter of minutes.

Neighbourhood Reports provide a detailed overview of the selected suburb combining recent sales information, demographics data and the latest property statistics along with our sales data which is updated on a weekly basis.

In addition to providing a wealth of information for your clients these reports also provide you with a level of information which can assist you in better understanding your market place.

The features offered by our Neighbourhood Reports include:

• Detailsofrecentlysoldpropertieswithimagesandmaps

• Informativemarketinformation,demographics,employment,andpropertyrelatedreports

• Theabilitytoperformsuburbcomparisons

• SuburbMapandAerials

• Allreportsarepersonalisedwithyoursalespersondetailsandphotoaswellasofficedetailsandlogos

• Attractivereportdesigntoenhanceyourprofessionalappearance

• Colourfulchartsandgraphshelpconveyimportantinformation

• Reportscanbeemailedorprinted

The Neighbourhood Reports feature is easy to use for beginners and provides a very powerful tool for the advanced user.

Neighbourhood Reports

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Page 16: EAC Products and Services Guide 2012

Red Square Property Information

Our Property Information service offers unlimited and unrestricted NSW wide access to the most current, cost-effective, comprehensive and accurate NSW sales data on the market.

Red Square Property Information is used daily by real estate and valuation businesses as well as councils, government departments and other organisations within the property industry.

In building our database, we have combined many different data sources including the Valuer General Sales, and other Land and Property Information data, listing data as far back as 1986, council records where available and auction results to name a few.

To maintain the highest level of database integrity, all data is coded against an industry reference database that makes the matching and updating process more accurate.

The features include:

• UnrestrictedaccessNSWwide

• Updatedsalesdataweekly

• Comprehensivesaleshistoryforuptofiveprevioussales

• Expandedpropertydetailswithinformationsuchasbedrooms,bathrooms,parkingand photos where available, added on a daily basis

• Userselectablesearchresultviews

• Abilitytoexportdatatoexternalsystems

• Aselectionofagencyandconsumerbasedreportsasstandard

• Abilitytoordercustombrandedreportsforyouroffice’susetofitanyrequirement

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Page 17: EAC Products and Services Guide 2012

Red Square has a raft of additional information when viewing individual properties. Choose to either update existing data, view suburb information, view previous sales history or additional photos, walk the street with Google Street View or create a Neighbourhood Report directly from the full property report.

Our Property Information is fully integrated with Red Square, CMA, Neighbourhood Reports and our Mapping service, which combine to provide a very powerful prospecting and marketing tool for the modern real estate professional.

Red Square Property Information is easy to use for beginners and provides a very powerful tool for the advanced user.

This service contains property sales information provided under licence from the Land and Property Management Authority. Estate Agents Co-operative Ltd is authorised as a Property Sales Information provider by the Land and Property Management Authority.

Page 18: EAC Products and Services Guide 2012

Red Square Custom Reports

Have our design team create your individual Red Square reports to stand out from the crowd...Want more listings? One of the best ways to demonstrate your marketing expertise to sellers is to show them how you will market their property. The design team at EAC can produce property lists, flyers, brochures or direct marketing material or window card displays that come totally branded to your office. Design requirements are all available for your exclusive use from the reports drop down menu on Red Square!

Red Square hosts several agent and consumer based reports as standard that suit the majority of agents’ needs, but if you are looking for that extra edge, or or want to differentiate yourself, our custom reports are the way to go.

Some examples of custom reports that are available but not limited to are;

• BrandedA5brochures• DLsizedirectmarketingcards• Landscapewindowcards• A3windowcards• JustListed,JustSoldandForLeaseflyersand multi property photo window cards

You can request a quotation on any report design by contacting us by emailing [email protected] and attaching a copy of an existing design you may already use or provide a text description in your email. Once received, you will be sent a quotation applicable to the work required to complete your request for your approval. Your design will then be produced by our team and forwarded for your approval. The next step will be the hosting of your new branded report for your exclusive use in Red Square and it’s then ready to use.

Custom reports can be accessed anywhere at any time and we can even tailor reports to suit individual offices, franchises and office groups.

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Page 19: EAC Products and Services Guide 2012

Red Square Support and Training

EAC prides itself on the level of service and support that it provides.To assist you in the use of Red Square and associated products and services a variety of support resources are available to ensure that you gain the maximum benefit from the services we provide.

Red Square Support Hotline - 1300 137 161 - The Red Square Support hotline provides access to our fully trained support staff. It is important that the support team have an understanding of what you are trying to achieve with our products and to this end we have built a team that consists of not only technical people but also a number of licenced real estate agents.

TheRedSquareHotlineisavailablefrom8.45am-6.00pmESTMondaytoFriday.

Webinar Training - EAC Provides regular Red Square webinar training sessions on all aspects of getting the most out of your Red Square Property Information and Listing Management tool.

Registration is simple and you will have a choice of attending as many or as little 20 minute topical sessions as you require.

Support Direct - For those times when a higher level of support or interaction is required we have GoToMeeting. With GoToMeeting our support consultant can simply send you an email with a link which you click and from there they will be able to see your screen and provide the necessary assitance.

GoToMeeting is also used to perform product demonstrations, webinars and remote product training where necessary.

Dedicated Account Manager - We have several Account Managers located throughout NSW that are responsible for the Members and customers in their respective areas. All Account Managers have been fully trained in all aspects of our services with many having previous real estate experience. Your Account Manager can assist with enquires that you may have in relation to our serivces.

Where many organisations have been cutting back on number of people on the ground in the past few years, we believe that real estate is still about people and have heavily invested in putting more people out in the field over the past few years. If you are not aware of who your Account Manager is call 1300 137 161 and find out today.

Quick Links and Training Resources – The Red Square Quick Links and Training Resources section is available from the Red Square home page. This section provides access to a series of training documents and interactive videos that will assist you and your staff in getting the best user experience possible from your Red Square Listing Management and Property Information tool.

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Page 20: EAC Products and Services Guide 2012

For as little as $273 a month on a 24 month contract, your office can have access to the latest online tools to ensure maximum exposure of your brand to buyers and sellers alike.

The cost effective solution to your online presence.

WHAT YOU GET

1Latest in EAC Powered Premium Website packed with features including;

• Homepage•Aboutuspage•Staffprofilespage•Contactuspage•FeaturePropertyonthehomepage•Propertyquicksearchfeature•MortgageCalculator•Propertyemailalert•ConsumerNeighbourhoodReportfeature•6xonlinerealestateforms•Automaticpropertyupload•Websitehosting•Emailhosting•Searchengineoptimised(SEO)•SocialMediaenabled•Blog(mappedtoyourdomain)

EAC e-marketer PACKAGES

Join the conversationBuild Your Brand Locally,Regionally and Nationally

Connect with buyers and sellers

Page 21: EAC Products and Services Guide 2012

All the Social Media Tools for connecting with buyers and sellers including;

A realestateworld.com.au Pro package and all of your listings uploaded to your website as well as most of the major real estate listing portals including;

Meaningful Property Newsletters you can produce in less than 5 minutes that include;

• YourListingsuploadedtoyour socialmediapages• Facebookcompanypagesetup• LinkedIncompanypagesetup• Twitteraccountsetup• Google+accountsetup• Googleanalyticsaccountsetup• Googlewebprofilesetup• GooglePlacessetup• YouTubeChannelsetup• OfficeBlogsetup

• Fullintegrationwithyourlistings• Unlimitedcampaigns• BuyerandsellerleadalertsviaSMS• Customisedbrandedtemplates• Featuredproperties• OFI’s• Newrentals• Newscontentprovideddaily• Campaignmanagementtools• SocialMediaintegration• Spamcompliant

If purchased individually these features would total over $6,500. Avoid a big upfront payment with our 24 month cost effective plan from $273 a month.

Contact us today about our e-marketer package on 1300 137 161.

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Page 22: EAC Products and Services Guide 2012

Mapping

Copyright. Based on data provided under licence from PSMA Limited (www.psma.com.au)

Our Mapping is fully integrated with the Red Square solution and provides unlimited and unrestricted NSW wide access to comprehensive cadastral maps combined with a wealth of other information.

You can also effortlessly commence your property search directly from the mapping screen itself, saving time when unsure of the exact address details.

For Purchasers and TenantsQuickly reduce the searching process for a new home and the area buyers are interested in by providing them information on the facilities in the local area such as transport, parks and schools.

Save the time it takes for them to find properties that are for sale or rent or open for inspection by using the maps to create presentations pin-pointing the locations with a For Sale sign or even your own logo making them easy to find.

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Page 23: EAC Products and Services Guide 2012

The features include:• Displaydimensionsandtotalareasizeonlots

• Abilitytoviewimagesofproperties

• AerialandSatelliteImagery

• GoogleStreetView

• HeatMapsthatdisplayrecentlysoldpropertiesand properties currently for sale and lease.

• Abilitytomanuallyzoominandouttoyourdesired levelorautomaticallyfroma500mto250kmradius

• Distancelinetoolthatdisplaysthedistanceinmetres between two points showing either each section or the total distance

• Areameasurementtoolthatdisplaysthetotalareaof any square, rectangle or polygon drawn on the map in sq. metres, sq. km, acres or hectares

• Abilitytoaddforsale,sold,yourofficelogo,oranyother image to the map.

• Mapscanbesaved,printed,orcopiedandpastedinto other applications.

• Userdefinableradiussearch.

The number of applications are only limited by your imagination.

Street Maps is invaluable allowing you to visually locate properties and view an enormous amount of additional information.

For VendorsEstablish a more accurate selling price by comparing other properties that have recently sold in the area. Identify features or facilities that can affect the value of their property such as the distance to main roads, transportation, shopping centres, parks, schools, sporting facilities, churches and other amenities in the local area.

As a presentation and marketing tool, include maps as part of your Market Appraisal or Valuation Report or even as part of your marketing material provided to potential buyers.

Red Square Maps is easy to use for beginners and provides a very powerful tool for the advanced user.

Page 24: EAC Products and Services Guide 2012

Red Square Communicate

Create Meaningful Property e-Newsletters in 5 Minutes!Red Square Communicate can become the main source of Sales and Listings for any real estate office no matter how large or small, with just minimal training and a little discipline.

Red Square Communicate is an easy-to-use tool that will help you to create and track attractive and interactive email campaigns. It is entirely web-based, so you can access it from work or home, any time.

Red Square Communicate can be used to send any electronic communication to your customer

database including:

•OpenForInspectionLists

•AuctionandOpenHomeInvitations

•NewPropertyAnnouncements

•LandlordandTenantNewsletters

•MarketInformationNewsletters

•Seasonale-Cards

•SMSAlerts

•FeedbackSurveys

•RSVPForms

•ReaderPolls

With Red Square Communicate you can be marketing new properties instantly with attractive emails that buyers will welcome.

Unlike paper advertising, Red Square Communicate will help you to track campaign success, showing you which properties attract the most interest, and allowing you to market further to interested buyers.

Red Square Communicate is also integrated with Red Square, so your listings can be uploaded, saving you time in creating your newsletters.

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Red Square Contact

Red Square Contact is a web based customer relationship management application that can be accessed anywhere you need it. Personalised login screens with various access levels for sales team and administrators. Integrated calendar and diary containing your daily tasks and events. Customised reporting with the ability to share action plans, contacts and buyer matching with our multi office environment feature, make Contact a premium office tool. It also is fully integrated with Red Square so all your listings are available in Contact.

Contact Database• Easilyadd,syncorimportcontactswithGoogleorOutlook• Auto-Captureandstorageofenquiriesfromyourwebsite• Unlimitedclientcategories(Cashedupbuyers,prospectivelandlords,investmentbuyers)• Clientinformation&trackingfeatures• Attachopenhomeorinspectionfeedbackagainsteachprospectivebuyertoeasilyprepare vendor reports

Customer Relationship Management• Bulkprintingofvendorletters• CampaignManager(monitoreffectivenessofyouremail marketing)• Classifycontactsaccordingtolevelofinterest.• AttachAction/Correspondence/Trailplanstoclients• LoadallyourlettersintoContact(thankyouforlisting, congratulations, etc)• SendSMS/Emailstoallclientsonceofforinbulk

Communication• GenerateWindowCards,JustListedFlyersetc• Send1:1or1:Many(bulk)SMSand/orSMSmessagestoclients• Matchaprospectivebuyeragainstpropertiesmatching their requirements• Matchalistingagainstyourlistofprospectivebuyers

Office Administration/Financial• Createloginaccountsforeachstaffmember• Conversionreportsandtrackingofstaffperformance• Offsitebackuptool• Franchise/Corporatereporting• Sourceofenquiryreports• AdvertisingManager• SalesTrust&BankReconciliation• Calculateagentandofficecommissionreports• Cashflowforecastreports• Trackadvertisingexpenses• EnhancedDuplicatecheckingtoolforcontacts

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EAC Web Services specialise in creative web design with cutting edge web development. Our services include website design, website hosting, mobile site offering and development, content management, domain name registration, search engine optimisation, social media set up & integration as well as providing a cost effective solution to best suit your business requirements.

We have been building web sites since 1997 when we launched Realnet and since that time have been building web sites for salespeople, offices, small and large real estate groups and even the realestateworld.com.au portal.

Rather than just providing a web site, we work with you to develop a complete internet strategy for your business based upon your requirements.

EAC Web Services recognise the time, effort and cost that can be spent on establishing a customised web presence. That’s why we have created our range of template sites to give you all these benefits through our option of either Starter, Pro or Elite template packages plus the assurance of an established and independent Real Estate Technology Company as your IT business partner.

The templates come in a number of Design options that can be customised to match your office branding.

Owning your own domain name is critical to your internet strategy and should be an integral part of establishing your business online. It’s an effective and economical tool for marketing your services, and helps people find you quickly and easily on the web. When choosing your domain name you need to consider how it aligns with your offline profile and ensure that it’s easy for customers to remember.

We can assist you with the selection, registration and maintenance of your chosen domain name. Alternatively, you can take care of this yourself and simply point your domain to our servers where your web site is hosted.

If you already have a domain name and would like us to host it in conjunction with your web site then we can also assist with the process of getting it moved over.

EAC Web Services

Template Designs

Domain Name Management & Hosting

The Starter package has incorporated all the basic features required for an effective web presence including:

• Home page• About us page• Staff profiles page• All listing and display pages including For Sale, For Rent and Recent Sales• Contact us page • Feature Property on the homepage• Mortgage Calculator

Starter Package - $699 | Including Social Media Package - $999

SCAN QR CODE

Page 27: EAC Products and Services Guide 2012

We can also design a customised website for your office. Your custom website will be created through a collaborative process with our experienced design team that specialise in real estate web design. The result is an effective online solution for your business tailored to your individual requirements.

If you have any questions on domain registration or if you are after a website for your real estate agency, call Red Square Web Services on 1300 137 161, and we will assist you in registering your domain and discuss with you the various options you have in building a successful website.

Custom designs to help your brand shine

Pro Package - $999 | Including Social Media Package - $1239

Elite Package - $1499 | Including Social Media Package - $1639

The Pro Package has all the inclusions of the Starter Package with several enhanced features, taking your site to the next level, which includes:

• Quick Search from the homepage

• Neighbourhood Report feature

• Your choice of any 3 additional real estate forms including;

- Tenancy Application

- Market Appraisal

- Rental Appraisal

- Buyer Enquiry

- Rental Enquiry

- Repair Request

The Elite package is for those offices that want all the features of the Pro Package and then some! This package also includes an easy to use fully editable content management system so you can change content on the site whenever the need arises. The Elite package is also equipped with Email Alerts as standard and the complete set of real estate forms including:

• Tenancy Application

• Market Appraisal

• Rental Appraisal

• Buyer Enquiry

• Rental Enquiry

• Repair Request

Page 28: EAC Products and Services Guide 2012

Social Media Marketing

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Social media marketing is an engagement with online communities to generate exposure, opportunity and sales.

Estate Agents Co-operative understands the real estate industry, traditional marketing techniques and has a thorough understanding of social media marketing and can provide principals, salespeople and property managers and your office with the tools you need to harness the power of social media.

Social media marketing provides real estate professionals with the opportunity to get closer than ever to your potential and existing clients at a fraction of the cost of traditional marketing methods.

If you’re one of the about 800 million people using Facebook, you already know that it’s no longer just an online place for teenagers to catch up. Facebook and the other social media sites such as Twitter and LinkedIn provide a way to stay in touch with family and friends, as well as to connect with colleagues and clients.

If you are not using social media currently, then the time has come where you need to start considering adding it to your marketing mix. You would be surprised just how many of your competitors, colleagues and clients already are. The longer you leave it, the further ahead they get! You have a choice you can embrace social media or ignore it and watch your competition pass you by.

Real Estate consumers have changed, they are educated, motivated, tech savvy and are looking for both constant and instant communication. They are looking for someone that can be a trusted advisor. It is these consumers that will drive the change in the industry leading to a new breed of Real Estate Agents.

Social Media Marketing is about positioning yourself as an expert and engaging people. It is about moving from Offline to Online. It is about listening and sharing. It is about giving advice and passing on knowledge and reaching someone you maybe not otherwise have reached. Most of all it’s about achieving a maximum internet search presence.

There’s no denying that Social Media is changing the way people communicate and in time the way they buy and sell homes and the way you run your business.

With this in mind the EAC team has developed a package to get your social media presence underway. Our package takes all the hard work out of setting up and maintaining your social media presence and we are committed to helping you along the way with regular updates and tips as we find ways to do things and achieve better results.

Page 29: EAC Products and Services Guide 2012

Our Social Media Marketing Office package includes the setup and configuration of the following:

• FacebookBusinessPage• SetupofthenecessaryapplicationsonFacebook• CompanyProfileonLinkedIn• CompanyAccountonTwitter• BasiccustomisationofTwitterbackground• SocialMedialinksintheOfficeProfileinRedSquare• GoogleAccount,Google+Profile,GooglePlaces,GoogleAlerts,YouTubeChannelandAnalytics• SetupofWordpressBlog• SubmissionofalllinkscreatedtoGoogleIndexandBingSearchEngine• SetupofuploadsfromRedSquaretoSocialMediasites.• Thelinkingofalltheabovetoprovideupdatestoeachofthesiteautomaticallyfromasingle post in most cases.

Prior to performing the setup you will forward a list of information, pictures and logos that will be required during the setup process and once completed your new social media presence will instantly start achieving results!

To find out more about this exciting new package contact EAC Web Services on 1300 137 161.

From as little as $250 per month your office can have a Premium Office Web Siteand all the tools needed to develop an effective social media strategy for success!

Contact EAC on 1300 137 161 to find out more about EAC e-marketer

GET YOUR BUSINESS CONNECTEDWITH EAC e-marketer PACKAGES

your company page

Addlist

upload your listings

your company page your office blog

COMMUNICATE

company newsletters

your company page your property portal

Page 30: EAC Products and Services Guide 2012

realestateworld.com.au Publications

realestateworld.com.au publications are entirely developed and owned by EAC. The solution consists of a series of real estate publications that are distributed in major metropolitan and regional centresacrossNSW.EAChavebeenpublishingrealestatemagazinesindifferentformatsforover50years and provide high quality cost effective alternatives for the Industry that in areas not serviced by a realestateworld.com.au publication, are at the mercy of the major media publishers.

realestateworld.com.au publications are supported by consumer television and radio media campaigns and can boast being number one in their designated footprints in most cases. Current and past editions are also available to view online at www.realestateworld.com.au giving the best possible property exposure for your vendors at the best possible price.

realestateworld.com.au publications are available from participating real estate offices, Newsagents, General Stores, Post Offices, Licensed Venues, Cafes and Service Stations,

Northern Rivers Incorporating Mid North Coast & Clarence Valley This tabloid size, full colour gloss publication is available from over 400 distribution points from Tweed Heads to Kempsey and also incorporates inland towns such as Lismore, Casino, Grafton and Bellingen. This footprint makes it the largest distribution footprint for a real estate only publication in NSW. Supported by the majority Franchise and independent offices in the area, Northern Rivers realestateworld.com.au is the number one choice for switched on agents.

Illawarra Widely known as the premier real estate publication in the Illawarra and available in over 200 distribution points. The Illawarra realestateworld.com.au publication is supported by over 90% of real estate offices in the Illawarra region. With a distribution footprint from Helensburgh in the North to Shoalhaven Heads in the South and incorporating inland towns such as Berry, Albion Park, Unanderra and Balgownie, realestatworld.com.au is a prime example of what NSW agents can achieve when they bind together and support a publication that delivers results at the best page rate.

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Tweed HeadsKingscli�

Murwillumbah

Bangalow

Brunswick HeadsByron Bay

Mullumbimby

Burringbar

NimbinKyogle

Bonalbo

Urbanville

Lismore

McleanIlukaYamba

Grafton

Co�s Harbour

Woolgoolga

Darlington Beach Red Rock

Sawtell

UrungaValla Beach 

Bellingen

CasinoMummulgum Ballina  

AlstonvilleLennox Head

CorakiWoodburn

Evans HeadBroadwater

Wardell 

Toormina

Ocean Shores

Emerald Beach

MacksvilleBowraville

South West Rocks

Stuarts Point

KempseyGladstone

Nambucca

This tabloid size, full colour gloss publication is published weekly and is available from over 400 distribution points in the Region including real estate agents, Newsagents, General Stores, Post Offices and Service Stations. realestateworld.com.au is a real estate only publication viewed by an audience interested in buying selling and investing in the real estate market. With current property listings, open for inspection details as well as a state of the art supporting real estate website, the realestateworld.com.au publication is your best homepage for real estate in the Northern Rivers Region.

You can now view current and past editions of realestateworld.com.au publicationsonline at realestateworld.com.au. Simply select the publications icon on the homepage.

We cover your

North Coast!

WollongongConiston  

Port Kembla

WindangWarilla

ShellharbourOak Flats

Kiama  

Gerringong

Berry

Shoalhaven Heads

UnanderraBerkeley

Dapto

Albion Park

Jamberoo

Robertson

BulliBalgownie

AustinmerColedale

Thirroul

Helensburgh

CorrimalTarrawanna Fairy Meadow

This tabloid size, full colour gloss publication is published weekly and is available from over 200 distribution points in the Region including real estate agents, Newsagents, General Stores, Post Offices and Service Stations. realestateworld.com.au is a real estate only publication viewed by an audience interested in buying selling and investing in the real estate market. With current property listings, open for inspection details as well as a state of the art supporting real estate website, the realestateworld.com.au publication is your best homepage for real estate in the Illawarra Region.

You can now view current and past editions of realestateworld.com.au publicationsonline at realestateworld.com.au. Simply select the publications icon on the homepage.

We cover your

Illawarra!

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A strong case for taking back control of your publication advertising and making significant savings.

As time progresses we become even more conscious of the high advertising and marketing burden that agents have to carry. Our publication role at EAC is to work with you and to provide a cost effective, high quality publication for your region ensuring that you benefit not just in the short term but the long term as well.

In order for us to work with you to launch your own industry publication in your area it requires:

• Themajorityofagentsinyourregiontogetbehindit• Anunderstandingofthetacticsthatmaybeusedbyexistingprintmediacompetitors• Foryoutowanttosavethousandsofdollarsayear• Foryouandotheragentsinyourareatoworktogether

We offer:

• Highquality,lowcostadvertisingpublicationsolutions• Asayinyourpublicationinregardstoformat,distributionandpricing• Theexperienceandexpertisetodelivertoyourrequirements• Thechanceforyoutotakebackcontrolofyourownprintadvertising• Thechanceforyoutosavethousandsofdollars• Highqualityglossformats• Basketdelivered• Fullco-ordinationandliaisonwithallparticipatingagentsinyourregion• A level playing field on advertising rates – no favouritism, nopreferential rates to anyone –

everyone pays the same rate so there is no inequality • Aneffectivelongtermsolutiontoyourprintadvertising

Our existing publications have saved real estate agents many hundreds of thousands of dollars in the past years and are open to agents in other areas of the state.

Visit www.realestateworld.com.au to view the latest editions of our publications. To find out more about our existing publications or how you can have your own industry publication in your area contact us today on 1300 137 161.

Page 32: EAC Products and Services Guide 2012

Imagine being able to design your own press advertising in minutes.

No more annoying invoices, phone calls, emails, waiting for proofs

Join the increasing number of offices taking onEAC AdConstructor in your realestateworld.com.au publication.

Call EAC today on 1300 137 161 to arrange an online demonstration in your office.

Sample AdConstructor Templates

• Simpletonavigateandeasytouse.

• Impressyourvendorswithartworkcreatedinmoments.

• Online design helps reduce commonmistakes in artwork such asincorrecttelephonenumbersoragentdetails.

• SinceAdConstructorisanonlinesystem,youcanuseitanywhereyouhavean internetconnection, theoffice,yourhomeorevenatyourvendor’s.

• Changeyouradsasoftenasyouwant in just a fewminutes.Keepyouradslookingfreshandup-todateinrealestateworld.com.auwithnoeffort.Whetheryouwanttochangepictures,headingsoragentdetails,EACAdConstructorletsyoudoitanytime.

• Enjoyalatercopydeadlineasyourfinishedartisprovidedreadyforprint.

• Incorporating the same colour management technology used byprinters andprofessional photographers, you can also easily applysubtle enhancements to each image to improve sharpness andcolour.Improvedphotographicqualitymeansbetteradcut-throughand happier vendors— and it’s all part of the EACAdConstructorsystem!

• We design your advertising templates to your instructions andprovide full office training toget yougoingaswell as adedicatedsupportteamtoassistinanysituation.

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Full Page AD RE mag 0911_Layout 1 1/09/11 1:04 PM Page 1

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realestateworld.com.au Website

Developed by the industry for the industryrealestateworld.com.au is entirely developed and owned by the real estate industry. This solution consists of the website and is supported by several real estate publications of the same name that are distributed in different areas of NSW on a weekly basis.

The advertising of listings on the realestateworld.com.au site and in the realestateworld.com.au publications is limited to licenced real estate agents only. We do not accept private listings.realestateworld.com.au is a wholly owned subsidiary of Estate Agents Co-operative Ltd (EAC).

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The Starter Package is designed to allow you to get underway but if you really want to stand out from the crowd and maximise the exposure for your office and listings then the Pro Package is where you want to be.

The Elite Package provides you with all the benefits of the Pro Package but adds the ability for your listings to be uploaded to several third party sites such as realestate.com.au, domain.com.au, homehound.com.au and several other sites, saving you valuable time and money. See the XML Feeds & Uploads page for the full list of sites.

For more information or to speak to one of our Member Services Representatives please call 1300 137 161 or email [email protected]

Packages

Site Benefits

Page 36: EAC Products and Services Guide 2012

NSW Real Estate AgencyAgreement Forms

Your Simple Cost Effective Printed Real Estate Forms SolutionOur Real Estate Forms will provide your office with quality easy to use real estate forms at a cost that will easily compete with most existing forms in the market.

Simple & Time SavingEAC Real Estate Forms are simple to use and in some cases half the length of other existing forms in the market. The simplicity of EAC Real Estate Forms will also be beneficial when it comes to explaining and completing forms with vendors, landlords and tenants.

Fully Backed by EACEAC Real Estate Forms are legally backed and supported by the Co-operative avoiding any compliance issues that may arise from using other non industry providers. Make sure you read their terms and conditions as some actually suggest you obtain your own legal advice as to the compliance or otherwise of their forms. We stand behind our forms and provide you with peace of mind.

Ease of PurchaseEAC Real Estate Forms are available to purchase by phone, online or via fax with next day delivery to your office in most areas.

OrganisedEAC Real Estate Forms are colour coded for ease of recognition.

SupportOffices can call the EAC Real Estate Forms support line during business hours on 1300 137 161 for FREE professional advice on forms related queries or issues.

CompatibilityEAC Real Estate Forms are also compatible with our e-Forms for form consistency in your office.

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ComprehensiveEAC Real Estate Forms cover all of the popular residential, business, rural and commercial property management and sales forms options.

Our printed range of Agency Agreements include: •ResidentialSalesAgencyAgreements •CommercialandIndustrialSalesAgencyAgreements •RuralSalesAgencyAgreements •BusinessSalesAgencyAgreements •ResidentialLeasingAgencyAgreements •ResidentialPropertyManagementAgencyAgreements •CommercialandIndustrialLeasingAgencyAgreements •CommercialandIndustrialPropertyManagementAgencyAgreements •CommercialLease •RetailLease

Easy PayEAC Real Estate Forms can be purchased by credit card, cheque or cash with EAC members having the ability to include purchases on their monthly account.

Member DiscountAll EAC Members receive a 10% discount on all forms purchases.

These Forms and Agreements are available to view and order online at www.eac.com.au

Page 38: EAC Products and Services Guide 2012

EAC eForms

Your Simple Cost Effective Electronic Real Estate Forms SolutionEAC Online Real Estate Forms can be accessed from any computer or iPad with an internet connection andoffersachoiceofSalesand/orPropertyManagementformspackagestosuitanybudget.

EAC Online Real Estate Forms Benefits

• Monthly,yearlyandpayperformsubscriptionpackagesavailabletosuityourofficesbudget• Accessfromanycomputerwithaninternetconnection• Webbased,nosoftwareinstallation• Automaticupdatesofformswithlegislativechangeseliminatesoldstock• Canbepersonalisedwithyourofficelogo• Defaultsettingsprovideconsistency&minimisepotentialerrors• UnlimitedtechnicalsupportviatheEACsupportline1300 137 161• Searchandre-printcompletedformsforupto24months• FactsheetsandformsbyNSWFairTradingreproducedwithpermission

Fully Backed by EACEAC Online Real Estate Forms are legally backed and supported by the Co-operative avoiding any compliance issues that may arise from using other non industry providers. Make sure you read their terms and conditions as some actually suggest you obtain your own legal advice as to the compliance or otherwise of their forms. We stand behind our forms and provide you with peace of mind.

Online access ensures that you are always providedwiththelatestAgencyAgreement/Form available without having to download or install updated forms, eliminating redundancy.

Most importantly, with automatic population of your office information and the ability to save defaults for each form, the risk of errors and incorrectly completed forms is greatly minimised.

To find out more contact EAC Membership Services today on 1300 137 161 or visit www.eac.com.au

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Stationery & Merchandise

EAC stocks a wide range of Stationery and Marketing aids.

Items Available include:

• CorfulteSignage• CorporateDiaries• SignboardStickers• WindowDisplayStickers• AuctionProducts• PortableSignboards,DisplayStands,WireBaskets,KeyTagsandBrochureHolders

EAC Members receive a 10% discount on all purchases from the selection of products available and all customers can take advantage of our “monthly special” offerings.

To obtain an EAC Forms Stationery order form, contact EAC on 1300 137 161, or simply visit www.eac .com.au and select online store and catalogue from the Forms & Stationery section.

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Agency Practice Supportand Compliance Review

EAC members can be confident of receiving free expert advice on issues affecting day-to-day agency practice. Be sure you get it right - legislative compliance, agency agreements, commission claims, auctions, sales and property management.

TheserviceisheadedupbyGeoffHunterandSilvanaFerrarowhobetweenthemhavecloseto50years of agency practice experience and 23 years experience in providing services to agencies and real estate practitioners.

If necessary, we are also able to refer you to our experienced legal advisors who specialise in the field of real estate practice.

Members can obtain agency practice support on 1300 137 161.

Office Compliance ReviewWhen did you last think about or check that your office procedures properly demonstrate compliance with the Property, Stock and Business Agents Act 2002 and Regulation 2003 and the Supervision Guidelines issued by the Commissioner for Fair Trading? You may think, “We’re good” or that an audit from the Office of Fair Trading (OFT) is unlikely. Think again. All it takes is a disgruntled client, prospect or tenant to contact OFT with a complaint.

Honest mistakes do happen. You can minimise the risk by having an independent assessment of your work practices. An incorrect agency agreement can lead to loss of commission and token attempts of compliance such as “we have checklists” can expose you to fines and penalties.

What you can expect: Our on-site visit will identify compliance weaknesses and areas of risk. You will receive immediate advice; often you can fix problems on the spot; followed by a written report of findings and recommendations. It is that easy.

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Areas reviewed include:• LicencesandCertificateofRegistration• OFTSupervisionGuidelines• BankingPractices&TrustAccounts• EstimatedSellingPriceSubstantiation• Advertising&PromotionalMaterial• ConflictofInterestandDutytoDisclose• Financial&InvestmentAdvice• ComplaintsHandlingProcedures• AgencyAgreements• AuctionProcedures• PropertyManagementFiles• SalesFiles• PrivacyPolicy• OccupationalHealth&Safety

Geoff Hunter, EAC’s Industry Liaison Officer has noted that some errors uncovered have the potential to amount to thousands of dollars in fines and lost commissions.

“Licensees are exposing themselves to a maximum fine of $20,000 for failing to implement the Commissioners Supervision Guidelines and Checklists and as a consequence not being able to demonstrate ”Proper Supervision” as required by section 32 of the Act.”

Contact us to book your In Office Compliance Review on 1300 137 161 or email [email protected]

Page 42: EAC Products and Services Guide 2012

EAC Real Estate Training Services

Think EAC Training Services is dedicated to enhancing the productivity and profitability of estate agencies on a group and individual level.

Our mission is to provide a “total training and services solution” by using cutting edge training programs and the most up-to-date resources while being trained and serviced by highly experienced facilitators.

The services that we can offer include:

• ContinualProfessionalDevelopment(CPD12pointsin4hours)• CertificateofRegistrationforRealEstateandStock&StationSalespeople• RealEstateLicensing(FullCourseandunderRPL)• AuctioneeringServices(in-roomsoron-site)• SalesandPropertyManagementTraining• PrincipalWorkshops-Howtoimproveyourbottomline• AuctioneerAccreditation

Whether you are an experienced Real Estate Agent or just new to the industry, Think EAC Training Services can provide you with the edge you need in this highly competitive business.

A complete training calendar can be viewed by simply logging onto www.eac.com.au and selecting the training and events tag.

To discuss your needs or obtain further information call 1300 818 874.

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Agent Banner Advertising Packagesrealestateworld.com.au website Agent Banner Advertising Packages

are offered at a fraction of the cost of other real estate sites.Generate exposure for your office with realestateworld.com.au

Package includes: • PropertySearchResultsToweraswellasMid SearchBannerandBottomSearchBanner in3suburbsofyourchoicefora3months advertisingperiod.

• Designandproductionofall3bannersin consultationwithyouroffice.

Simplycallrealestateworld.com.auon1300 137 161andaskaboutrealestateworld.com.auAgentBannerAdvertisingPackagesintroductoryoffer.

Catch and comment on the latest industry news by joiningthe Estate Agents Co-operative Social Media Pages.

Join the conversation :)

Scan QR code and jump right into the action!

Page 44: EAC Products and Services Guide 2012

Insurance Services forReal Estate Agents

As the largest independent real estate organisation in Australia, EAC proudly offers its members and the industry a wide range of products and services to meet the needs of today’s real estate and property professional. With a core objective of providing the NSW real estate industry with the best insurance solutions available, the partnership with OAMPS Insurance Brokers was a natural alternative for a number of reasons, including their extensive experience and capabilities.

OAMPS has demonstrated an ability to work hand in hand with clients to truly understand the complexities of their business. With a broker network extending across the country, OAMPS provide a broad range of insurance options that also cover stock and station inclusions - an option that has been neglected by other industry bodies. OAMPS also has the reach to cater for the needs of members of the real estate industry, no matter where they are, or how their business is structured.

OAMPS has the experience and capability to provide the industry with a wide range of insurance advice and solutions, including:

• Professionalindemnity/Managementliabilityinsurance• Propertyinsurance-broadeneddefinitionsofbuildings,stockandweatherperils• Businessinterruptioninsurance–withextendedindemnityperiodsandcoverextensions• Landlordsinsurance-broaderdefinitions• Publicandproductsliabilityprogrammes• StockandStation• Machineryandequipmentprogrammes• Commercialmotorvehiclefleets

Mr Bruce McCluskey, OAMPS Branch Manager said, “OAMPS offers an insurance solution that’s a bit different to others available in the market. We pride ourselves on getting closer to clients through specialising and providing specifically designed protection packages. We are really excited about the opportunity to assist the members of EAC and the industry as a whole in ensuring they have the right insurance, at the right price”.

For those that may be concerned about changing from their existing insurance provider, the OAMPS Professional Indemnity Policy automatically offers Unlimited Retroactive Date coverage. This provides you with peace of mind as the policy will respond to incidents or claims coming to your attention for the first time “i.e. out of the woodwork” from years past irrespective of who the insurance provider may have been.

Next time your insurance is up for renewal let OAMPS Insurance Brokers provide you with an obligation free quote. Contact Bruce McCluskey on 02 4226 8700 or email [email protected]

Page 45: EAC Products and Services Guide 2012

Complete your

Certif icate IVin Property Practice

and apply for YOUR REAL ESTATE LICENCE!

It ’s Easy!

CONSIDERING A REAL ESTATE LICENCE?

FULLY FUNDEDTRAINEESHIP OFFER*

To find out if YOU are eligibleCALL TODAY ON

1300 818 874

RTO No 91262

www.thinkrealestate.net.au

DON’T MISS OUT FOR A LIMITED TIME ONLY

THINK REAL ESTATE is a Registered Training Organisation (NTIS Code: 91262)

*Courses are available now and are fully funded by the Commonwealth Government

to applicants that are eligible

APPLY NOW

Providing the support services agents need!th inkrealestate

Page 46: EAC Products and Services Guide 2012

COMMUNICATE

Meaningful property e-newsletters in 5 minutes.

• RedSquareCommunicate,incorporatingour revolutionaryLeadAlertSolution

• RedSquareCommunicatewillsendyouleads frombuyersandsellersalike,straightfrom yourmobilephoneandemailinboxbefore yourcontactislosttoacompetitor

• Propertylistingsautomaticallyloadedto yourRedSquareCommunicateaccount • Comprehensivecontentlibraryatyour fingertips

• Propertye-newsletterswillsaveyourvendors moneyandreducelistingtimes • Educateyourbuyers

• Educateyoursellers

• Generatepropertysales

• Generatenewlistings

RedSquareCommunicatecanbecomethemainsourceofSalesandListings foranyrealestateofficenomatterhowlargeorsmall.Withjustminimaltrainingandalittlediscipline.

Property Newsletterswith serious grunt

Contact EAC now!

1300 137 161or email [email protected]

Page 47: EAC Products and Services Guide 2012
Page 48: EAC Products and Services Guide 2012

OAMPS Insurance Brokers Ltd ABN 34 005 543 920 AFSL 238312

www.oamps.com.au

Closer to clients, closer to communities®

The complexities of running a business today require support by an insurance adviser who understands your specific risk exposures and is able to develop tailor made solutions that adequately protect your business.

At OAMPS Insurance Brokers we’ve made it our business to get to know the risks associated with running a real estate agency business.

Working in conjunction with the Estate Agents Co-operative, OAMPS has developed industry specific risk cover and services, including -• Professional Indemnity and Management Liability• Expanded business insurance policy coverage• Workers Compensation advice and claims/premium expertise• In house claims processing

For an obligation free appraisal of your insurance requirements, contact your nearest OAMPS branch.

NORTH SYDNEY (02) 9424 1705 PARRAMATTA (02) 8838 5700 WAGGA WAGGA (02) 6933 6600 WOLLONGONG (02) 4266 8700NEWCASTLE (02) 4979 3333

FORBES (02) 6851 1200 CANBERRA (02) 6283 6555

One insurance broker understandsthe real estate agency business.