e commerce store - holiday season check list for increasing sales || getfriday
TRANSCRIPT
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E-Commerce Store:Holiday Season Check List For Increasing Sales
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Online Stores See A Surge In Sales During Holiday Season
But Like All Things In Life You Need To Be Prepared
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Here is a Checklist for your quick consumption
• This is the best time to launch new products
• Start early with promotions and campaigns
• Increase your advertisement budget
• Is your operations ready for holiday season?
• Is your website spreading the joy – with analytics?
• Be ready for customers purchasing from their phone
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US retail sales for December 2014 was $442.9 billion – this was an increase of 3.2% over December 2013.
• E-Commerce firms would consider this as the best time to launch a new product
• Chances of succeeding now are far higher than any time later
This Is The Best Time To Launch New Products
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Consumers are doing their holiday shopping early, spending as much as $900 more in the month of October than in December. Click Here
Not ready for launching promotions - start campaigns with your existing database of clients
Start Early With Promotions And Campaigns
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• Reach more customers with relevant offers, chances of sales increases proportionally
• Holiday season is the best time to increase your spending on marketing
“More than half of users (52 percent) say they learned about a product they later purchased because of Twitter, 39 percent say Twitter serves as their new holiday shopping list,”
Increase Your Advertisement Budget
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New customers would be experiencing your product and service, and chances of making them your loyal customer
Make Operational Capabilities Ready
You could hire Virtual Assistants to help Manage Operations during the Holiday Season
Is Your Operations Ready For Holiday Season?
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• Look at data generated from your campaigns to optimize your pages
• Let the best sellers be visible to your customers
Is Your Website Spreading The Joy - With Analytics?
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Mobiles accounted for 45 percent of all 2014 online holiday traffic and for 22.6 percent of online sales, a 27.2 percent gain over the 2013
Be Ready For Customers Purchasing From Their Phones
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Provide the customers options of shopping through their mobiles for making their experiences pleasant and user-friendly
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