e-commerce in brazil - interesting data
TRANSCRIPT
SEO para E-commerce
NoTopo Internet MarketingDivulgação na Internet com foco em resultados
Notopo Internet Marketing | [email protected]
E-Commerce
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E-Commerce in Brazil
Fashion & accessoriesHealth & body aids
Household & appliancesBooks/magazines & subscriptions
Telephone-mobile phonesComputers
Home decorationConsumer eletronics
Sport & leisureToys & games
0% 4% 8%12%
16%20%
July 2014
July 2014
LENDING RETAIL ECOMMERCE CATEGORIES IN BRAZIL, RANKED BY SHARES OF TRANSACTIONS, H1 2014excludes airlines tickets, daily deal sites, marketplaces, show tickets and travel packages, includes tabletsSource: e-bit, *WebShoppers 30th edition*, July 31, 2014
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1 in each 3 companies operates exclusively online
Companies use WhatsApp for Customer Care
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41% of companiesparticipants werecreated between 2013and 2014
COMPANY CREATION PERIOD
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E-COMMERCE HEADQUARTERS PER REGION
Nordeste-8,4%
Southeast and South Area represents 84,1% of e-commerce companies in Brazil
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Main Sales DestinationThese 5 states represent around 65,3% of national GDP
57.3% of participants said already operate with profit
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DIFFERENCES IN REVENUES
Less than R$ 5k per monthBetween R$30k and R$300k per month
Between R$5k and 30k per monthMore than R$300k per month
E-commerce Mixed(70% of respondents)
E-commerce Pure(30% of respondents)
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Private carrier
Motoboy
Own fleet
Other
Download
MAIN SALES CONVERSION CHANNELS
MAIN PRODUCT DELIVERIES
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57.7% IS THE AVERAGE RATEOF THE ABANDONMENTSHOPPING CART
137 IS THE AVERAGE NUMBER OF MONTHLY ORDERS OF E-
COMMERCE
21% OF WEBSITE RECEIVELESS THAN 10 REQUESTS PER MONTH
18% OF WEBSITES ALREADY GET MORE THAN
1000 ORDERS MONTHLY
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http://www.bibliotecas.sebrae.com.br/chronus/ARQUIVOS_CHRONUS/bds/bds.nsf/2096de03a773a320eb8ff17cda1290ac/$File/5001.pdf
http://www.emarketer.com/Article/Brazil-Ranks-No-10-Retail-Ecommerce-Sales-Worldwide/1011804
http://techinbrazil.com/e-commerce-conversion-rates-in-brazil
https://www.marketingtechblog.com/worldwide-map-e-commerce-boom/
For more information, check out our sources:
SEO para E-commerce NoTopo Internet MarketingDivulgação na Internet com foco em resultados
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