Thursday 23 October

Chris J.T. Auld – Intergen CTOAnna Tarasoff – Intergen BI Practice Manager

DIFFERENTIATINGWITH DATA

Data is a precious thing and will last longer than the systems themselves..Tim Berners-Lee

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A Really Neat By-Product

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How does Google know so much about us?

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CompetitiveAdvantage

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Your Customers Can Do Math

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The Transparency Problem

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Data Is The Secret Sauce

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• 512MB of RAM• 8GB of storage• Bluetooth 4.0• 4G Cellular• WiFi• 15GB of free Cloud storage• 4.7” HD LCD Screen• A sophisticated and modern operating

system

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• 512MB of RAM• 8GB of storage• Bluetooth 4.0 A bit of Bluetooth 4.0• 4G Cellular• WiFi• 7GB of Cloud storage A bit of cloud

storage• 4.7” HD LCD Screen 5 little LED lights• Dumber than a sack of hammers

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$229 $129

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BIG DATA

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When DataSize IsPart Of The Problem

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Got a Spare Supercomputer?Cloud computing meets data processing

Tackle problems previously too expensive Innovations in multi-machine work distribution Graphics cards in the cloud...Huh!?!

Able to deal with larger and larger volumes of data

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Cheap Storage…But not any old cheap storage…

Even highly reliable storage is now gettingto be very cheap

Cloud storage is limited only by chequebook

10c/GB/Month Online 1c/GB/Month Glacier

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Cheap Data…Or the marginal cost of each additional data point

The human is the most expensive partof data collection

So… add more sensors and instrumentationto the human

..and it’s now so much cheaper to be precise.

HOW TO WIN WITH DATA

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The Ingredients of a Good Data Strategy

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Data

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StoreProcessAccess

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CreativeMinds & Clever Tools

FORECASTING IS THE FUTURE

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Exploration

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Systemization

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Takeaways

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CaptureYour Data

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Start Asking Interesting Questions