dynamic map session - sip-adus · 2018. 3. 26. · dynamic map session ahmed nasr head of industry...
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Dynamic map sessionAhmed NasrHead of Industry & Government Relations, EU
SIP-adus workshop | November 15, 2016
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HERE in numbers
© 2016 HERE | Confidential
Your world in numbers
SIP-adus Workshop | November, 20162
200
Coun
trie
s m
appe
d
4of5 In-car navigation systems in Europe and N America use HERE maps30+
Years of experience transforming mapping technology
Today, HERE provides services to nearly all global OEM brands as well as many market leading brands such Microsoft, Amazon, Facebook etc.
7,000+Employees in 56 countries focused on delivering the world’s best map and location services
Millions of changes made to the map every day
50B # of smart
connected devices in the world, all developed to collect, analyze and share data by 2020
<0.5% of all data today is ever analyzed and used
3.5KDeaths every day in road accidents
300% Increase CO2 emission from traffic congestion2011-2021
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The power of location
Black ice 650m ahead
Head trauma patient arriving in 7 mins
Car-share 300m away
Billy‘s location: school Insulin level normal
Charging point available on route
Cargo ETA 13:47
Heavy rain in 10 mins. Coffee shop ahead
Road re-opened 4 mins ago
© 2016 HERE | ConfidentialSIP-adus Workshop | November, 20163
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From Owning to Opening
The Owning Economy
The Service Economy
The SharingEconomy
The App Economy
OpenPlatformCollaboration
1950s 1970s
2000s NOW
2010s
A sharing economy creates the foundation for an open ecosystem that improves for all when being used by all
It also demands a high degree of responsibility toward data and privacy
© 2016 HERE | ConfidentialSIP-adus Workshop | November, 20164
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Auto
mot
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Tran
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Logi
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Fina
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l Svc
Heal
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Reta
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Man
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Infr
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Mob
ility
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Open Location PlatformAnalytics, services, data exchange, data enrichment, multi-cloud, cloud-to-cloud,
developer tools, privacy and security, customer-specified sandboxes
Open Location Platform as the go-to destination for location services
Public transitTraffic lightsPoints of InterestMap data Weather
Vehicle sensors + probes Logistics fleets
Smart devices + wearables City + gov’t.
Reality Index
© 2016 HERE | ConfidentialSIP-adus Workshop | November, 20165
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Real-time data services for the vehicles of tomorrowHD Live Map
• Provides the precise localization of vehicles—both lateral and longitudinal—to sub-lane level accuracy
Highly Accurate:
• Enables proactive strategy planning for vehicles
Increase Safety:
• Increases your trust and peace of mind by helping to take the “machine-feel” out of vehicle automation
Trust inspiring:
© 2016 HERE | ConfidentialSIP-adus Workshop | November, 20166
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The Sensor Data Ingestion Interface (SDII)
• The Sensor Data Ingestion Interface Specification describes the needed technical requirements of data sets for vehicles submitting rich data gathered by on-board car sensors.
• With a common interface specification, the data generated would be analogous regardless of vehicle manufacturer and could thus be pooled, processed and analyzed to create a detailed live view of road and traffic conditions.
SIP-adus Workshop | November, 20167
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A new generation of data services
© 2016 HERE | ConfidentialSIP-adus Workshop | November, 20168
HERE Hazard
Warnings
HERE Road Signs
HERE On-Street Parking
HERE Real-Time
Traffic
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© 2016 HERE | ConfidentialSIP-adus Workshop | November, 20169
Car sensor data is turning into new type services
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Open LocationPlatform
Our winning formula
• Real-time location-aware data that serves more use cases than what conventional digital maps do today
• An open ecosystem that improves for all with use without sacrificing privacy
• Automation of processes for detecting change in the world, making sense of it, and telling users exactly what they need for better decisions
© 2016 HERE | ConfidentialSIP-adus Workshop | November, 201610
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