dubai world trade centre mena’s only private label
TRANSCRIPT
DUBAI WORLD TRADE CENTRE07-09 NOV 2021
MENA’S ONLY PRIVATE LABEL & LICENSING EVENTYOUR PRIME SPOT IN THE FASTEST-RISING RETAIL REVOLUTION: PRIVATE LABEL
w w w . p r i m e - e x p o . c o m
Product of Powerful Co-location with
THE PANDEMIC THRUST PRIVATE LABEL INTO THE SPOTLIGHT
*Sources: McKinsey; Daymon **Source: Gulf News ***progressivegrocer
Massive Buyer Behaviour Shifts In Favour of Private Labels:
consumers in the UAE & KSA now more price conscious.
The average Amazon private label product generates a customer rating of 4.3 stars out of 5, suggesting overall solid customer satisfaction levels.
consumers buy private label products on every shopping trip.**
consumers are likely to keep buying new private label brands after the coronavirus pandemic ends.***
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FROST & SULLIVAN RESEARCH
During the crisis, consumers bought more private labels and entry price products that have now become their go-to choices. An opportunity for retailers to revise their portfolio and shift volume to products aligned to consumer choices.
BROUGHT TO YOU BY DUBAI WORLD TRADE CENTRERECOGNISED AS OF OF THE SAFEST VENUES IN THE WORLD TO HOST EXHIBITIONS.
Hosting the world since 1979
Strategically located in the heart of Dubai with full connectivity to public transport and on-site parking facilities.
Over 1.3milion sq.ft. of flexible event space
Certified with the prestigious Bureau Veritas SafeGuard Label
Home to two of the world’s biggest events for tech and F&B; GITEX and Gulfood (successfully delivered in 2020 and 2021 as well)
Equipped to provide a smart, safe and seamless event experience
Middle East & North Africa’s largest, safest and only show dedicated to private label & licensing in the region
ABOUT PRIVATE LABEL & LICENSING
exhibitors confirmed Private Label as one of the most important trends in the food & beverage industry.
of55
Sources: Gulfood exhibitor survey
PLLME is the result of a widespread demand from our retailers and business groups to introduce private label product sectors beyond food
Propelled by Gulfood’s three decade legacy and international foundation, participants at PLLME benefit from the most diverse & rich network of the F&B and FMCG community in the region
Crafted to cater to evolving consumer demands. In a recent interview, retail giant Majid Al Futtaim identified the 3 biggest trends in Private Label; Health & Wellness, Circular economy, Sustainability & Traceability and Baby products
FOLLOWING THE SPECTACULAR SUCCESS OF GULFOOD 2021, PRIVATE LABEL IS NEXT
Private Label & Licensing Middle East is brought to you by the same team that organized Gulfood 2021 – the year’s most competitive and safest food sourcing event in the world to take place in-person
SAFE, SMART & SEAMLESS
found the safetymeasures to be ‘excellent’ and
‘adequate’
99
attendees rated Dubai as the ‘top destination in the world for safety
standards, access to business opportunities, and overall business
traveler experience’
92
attendees considered Gulfood to be a ‘safe and
very safe event’
98Dubai World Trade Centre established a new benchmark in live, safe events
The safest space to do business, face-to-face: proven and delivered with Gulfood 2021
FROM GLOBAL GIANTS TO REGIONAL POWERHOUSES
Work with the most credible names in private label to meet dynamic consumer demands
Manufacturers from around the world make their mark here
Account Supervisor
STEPAN TOPALIAN
Orontes
We managed to reach the closing stages on a number of deals at the show & we are thrilled with the leads we have met at the show. It’s such an important industry event.
Hygiene Products Household & Kitchen Food and Beverage
Baby Care Health & Beauty Supplements and more
Private – label product sectors in high demand:
TOP 5 REASONS TO PARTICIPATE
Meet top buyers from the giant retail chains in the region, keen to grow their
private label offering in the Middle East
Access the biggest business
matchmaking programme
dedicated to private label
Sign major deals at the show. 97% visitors
said the show was important for
sourcing
Do business in one of the worlds safest and
well connected hubs for business travellers. PLLME
is organised by DWTC, with a proven track record
of hosting the world’s safest events during the
pandemic
Benefit from the powerful co-location of 3 world-renowned F&B events:
Gulfood Manufacturing, Speciality Food Festival
and Yummex
1 2 3 4 5
Taking Strides In Private Label Leadership
In a recent interview, Majid Al Futtaim Carrefour stated the
private label contribution to the company stands at 6%, and are
aiming for 25% by 2025
Spinneys UAE plans to export 300+ of own private label
products to Africa, GCC and Asia**
One of UAE’s largest retail chains, Lulu Group launches private label brand covering
2,500+ products
Amazon launched 100+ Exclusive Brands in
partnership with established or up-and-coming
manufacturing partners
DIVERSIFY YOUR PORTFOLIOto meet changing consumer needs
Categories that lead the growth of private labels
Breads
Tissue papers
Phenyls
Cakes
Nail enamel
Cleaners - glass
Cleaners - floor
Scouring pads/scrubs
Pickles
Cleaners - toilet
Retailers have gone beyond simply wanting to give customers a comparable alternative to the leading product. That was the old model. Today, the definition of private label must be expanded to include these retailer-owned specialty and premium brands.Colin HannaDirector of market researchPrice Hanna Consultants
The top 10 private label categories are dominantly non-food, with the exception of breads and cakesUnveiling the public demand for private labelNielsenIQ
Already Confirmed Pavilions From:
A GLOBAL SHOWDOWN
India
France
Israel
Greece
Jordan
Turkey
Attendees rated Dubai as the ‘top destination in the world for safety standards & overall business traveler experience’EXHIBITORS FROM
26+ COUNTRIES
CHOOSE YOUR SECTOR OF SUCCESS
Within health & wellness, organic is the trend that has penetrated the most in the consumer market. The market currently stands at USD 3.5 billion.
Condiments, Sauces & Seasonings Pulses, Grains & Cereals Spreads, Honey & Jams Dairy Meat & Poultry Frozen Goods Beverages Premium & Gourmet
Ethnic Food Halal Food Organic Healthy, Free-from & Fortified Fats & Oils Baby Food Pet Food
Food and Beverage Manufacturers
F&B | FMCG (Non - Food) | Brand Licensing
Featured Exhibitors
Bath & Shower Skin Care Sun Care Baby Care Hair Care Fragrances and Deodorants
Industrial and Professional Care Laundry Household Care Auto Care Paper & Plastic
Non-Food Manufacturers
Featured Exhibitors
Private Label will continue to grow in developed markets as consumers are not reverting to previous shopping behaviors.
Oliver DeschampsSVP Retailer Service
CHOOSE YOUR SECTOR OF SUCCESSF&B | FMCG (Non - Food) | Brand Licensing
Lifestyle brands Character & entertainment Sports Brands Celerbrities
Corporate Brands Non-profit Branding Agencies Consultancies
MEET THE MOST-SOUGHT AFTER GLOBAL BRANDS
BRAND LICENSINGGlobal sales revenue generated by licensed merchandise and services grew to $292.8 billionGlobal Licensing Survey by Brandar Consulting
Entertainment and character categories lead with 43.8 percent hold of the market
Corporate brands follow with 21 percent
Fashion with 11.5 percent
Top sectors with the highest market share in brand licensing
Bahrain Duty-Free SeniorCatering Manager
Panda Retail Company Category Manager Private Label
Metro Markets Import Manager
Ajman Markets Cooperative Society
General Manager
Nesto Group-Bahrain Managing Director
Amazon Category Manager
FMCG
LuLu Hypermarket Department Manager
Al Ain Cooperative SocietySupply Chain Head
Kuwait Aviation Services Director
Albert Heijn Business Development
Baqer MohebiEnterprises LLC Brand Manager
Viva Supermarket The Landmark Group
Product Manager
Al Maya Group Brand Manager
Bab Al Shams Desert Resort & Spa Food & Beverage
Operations Manager
Spinneys Egypt FMCG Department Head
Choithram & Sons Buyer
Licensing International President
Dubai Union Cooperative Import Private Label
Department Manager
Life Pharmacy CEO
Spar International BV Lead Intl Commercial
Officer
Majid Al Futtaim Private Label Product Manager
SA Airlines Catering CEO
Etihad Aviation Group Procurement Manager
THE PLACE TO MEET THE REGION’S MOST INFLUENTIAL, MAJOR BUYERS
WHY VISITORS LOVED THE SHOW
I wanted to see the range of products available in the market of private labelling and what companies are already functioning in the market at the moment. Glad to see a show like this come to the region.
Anouar LharouiCommercial Director of Private Label
of trade visitors ranked the show as important for business sourcing
would recommend the event to an industry colleague
of visitiors will return
979280
Source: Private label visitor survey
BIG Buyer ProgrammePRIME CONNECT
Major buyers attend the programmeA WHOLE YEAR’S WORTH OF LEADS IN JUST 3 DAYS
MAJOR BUYERS PROGRAMME & CONNEXIONS PROGRAMME
PRIME Connect is proud to attract the highest calibre of industry professionals from around the globe with a proven budget to spend in private label products.
A MASSIVE thanks for arranging these meetings. We saw everyone and really felt it was a good use of our time. Truly, truly appreciated.
We’re a Tunisian company looking to bring new brands to Tunisia. We met some great brands and look forward to finalizing the agreements.
Richard Kohn Private Brand DirectorLIFE Pharmacy
Hayet Miaoui GharbiGeneral ManagerHayet Food International
PRIME STAGE Private Label and Licensing Middle East offers thought-provoking content and fosters world-class networking opportunities for senior-level attendees.Plan your 2021 success
strategies in conversations with top leaders, retail heads, industry experts and analysts
CHRISTINE COOLGlobal Head of Licensing
Chupa ChupsPerfetti van Melle
PETER ARVIDSSONManaging Director Food Solutions
Tetra Pak
RASHED ALHARMOODISenior Vice President
Mubadala
CELINE GOLDBERGHead of Brand Creation
and Development Chalhoub Group
MAURA REGANPresident
Licensing International
MIGUEL POVEDANOCOO
Majid Al Futtaim Retail
They’ve spoken
speakers on stage
sessions
27
25
Private Label, Packaging Masterclass, Licensing Workshop
3 Streams
Host a workshop or join a speaker panel to share your latest solution-driven releases and industry insights
This innovative exhibiting concept will bring together leading global brand licensors.
Explore which IP can help grow your business revenues as a licensee.
WANT TO FIRMLY CEMENT YOUR CATEGORY LEADERSHIP?
Brand Licensing Workshops
Brand Licensing is a popular way to excite and engage consumers as well as increase market share and brand awareness.
Join key professionals from leading brands at the workshops, as they speak on how Licensing campaigns can help manufacturers and retailers differentiate products from the competition.
PackagingMasterclass
Optimal packaging design is crucial to grabbing consumers’ attention, sparking their curiosity and gaining their trust.
Gain real-time insights into the biggest trends in packaging and tactful enhancements from experts at Private Label & Licensing
PRIME WORKSHOPSEmpowering new knowledge and hands-on training to advance your business or career
BRAND LICENSING POD’S ZONE
NEW
LEADING BRANDS & BUSINESSES PARTNER WITH US
Category Sponsor - Licensing
Official Knowledge Partner
Official Media Partners
Official Africa Knowledge Partner
Content Partner Association Partner City Experience Partners Official Saudi Media Partner
Official TravelPartner
Official Airline Partner
Retail Excellence Partner Packaging Masterclass Partner Gold Sponsors
BOOK YOUR STAND AND SPONSORSHIPS AT THE 2021 EDITION
1600AED/sqm
(Valid until 30th June 2021)
1950AED/sqm Early Bird Rate - All in Package
Early Bird Rate - Space only
1650AED/sqm
(Valid until 30th June 2021)
5% VAT and other mandatory fees applicable
2000AED/sqm Standard Rate - All in Package
Standard Rate - Space only
CONTACT THE TEAM
KABIR AHMEDProject Manager04 [email protected]
ABISHEK CHOPRA Sales Manager04 [email protected]
WWW.PRIME-EXPO.COM
NOV 2021
SEE YOU ON
DUBAI WORLD TRADE CENTRE
07-09w w w . p r i m e - e x p o . c o m
Product of Powerful Co-location with