dr_kerzner_2.pdf
TRANSCRIPT
• Most of the material in this presentation has been taken or adapted from several sources:
• Harold Kerzner, Advanced Project Management: Best Practices on Implementation, 2nd Edition, 2004, John Wiley & Sons Publishers
• Harold Kerzner, Project Management Best Practices: Achieving Global Excellence, 1st Edition, 2006; and 2nd Edition, 2010, John Wiley & Sons and IIL Publishers
• Harold Kerzner and Frank Saladis, Value-Driven Project Management, 2009, John Wiley & Sons and IIL Publishers
• Carl Belack and Harold Kerzner, Managing Complex Projects, 2010, John Wiley & Sons and IIL Publishers © 2010 by Dr. Harold Kerzner. All rights reserved. Material and slides cannot be copied or transmitted in any electronic format without written permission of Dr. Harold Kerzner.
COPYRIGHT
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Changing Times: The PM Becomes a Business Manager
TODAY’S VIEW OF PROJECT MANAGEMENT
• Project management has evolved into more of a business process rather than just a project management process.
• Today we are managing our business by projects, and project management is being applied to both traditional and nontraditional projects.
• Each project is seen as a collection of value scheduled for realization.
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ROLE AND
RESPONSIBILITY
MONITOR AND
CONTROL DURING
EXECUTION
PLANNING FOR
PROJECT
EXECUTION
STRATEGY DEVELOPMENT,
PROJECT SELECTION AND
PROJECT EXECUTION INPUT
WHEN BROUGHT
ON BOARD
AFTER CONTRACT
AWARD OR AT
END OF INITIATION
DURING
PROPOSAL
PREPARATION
BEGINNING OF COMPETITIVE
BIDDING AND PROTFOLIO
SELECTION OF PROJECTS
KNOWLEDGE
REQUIREMENTS
TECHNICAL
KNOWLEDGE
(COMMAND OF
TECHNOLOGY)
MOSTLY
TECHNICAL BUT
SOME BUSINESS
KNOWLEDGE
MOSTLY BUSINESS BUT
SOME TECHNICAL
KNOWLEDGE
(UNDERSTANDING OF
TECHNOLOGY)
CUSTOMER
EXPECTATIONS DELIVERABLES DELIVERABLES BUSINESS SOLUTIONS
DEFINITION OF
SUCCESS MEETING THE
TRIPLE
CONSTRAINT
MEETING THE
TRIPLE
CONSTRAINT
MULTIPLE SUCCESS
CRITERIA (PROJECT AND
BUSINESS VALUE SUCCESS)
HISTORICAL 1990s TODAY
VIEW (AND IN THE FUTURE)
CHANGES IN PROJECT MANAGEMENT
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OLD VIEW NEW VIEW
Project management is a nice to have career path, but not necessary
Project management is a strategic or core competency
We need our people certified as a PMP®
We need people certified in project management and in business processes
PMs are used for project execution only
PMs should be involved in portfolio management and capacity planning
Strategy and execution are separate activities
PMs must bridge strategy and execution
EXECUTIVE VIEW OF PROJECT MANAGEMENT
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GLOBAL VERSUS NON-GLOBAL COMPANIES FACTOR NON-GLOBAL GLOBAL
Core business Sell products and services
Sell business solutions (value)
PM satisfaction level Must be good at project mgt.
Must excel at project mgt.
PM methodology Rigid A framework
Supporting tools Minimal Extensive
Continuous improvement
Follow the leader A necessity for survival
Business knowledge Your company’s business strategy
Client’s business strategy as well as yours
Type of team Co-located Virtual
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Managing Complex Projects
Current use of project management
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PERCENT OF PROJECTS USING PROJECT MANAGEMENT
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CHANGES DUE TO NONTRADITIONAL
PROJECTS Behavioral Excellence
Culture
Informal Project Mgmt.
Training and
Education
Management Support
Integrated Processes
HEXAGON OF EXCELLENCE CEO
Americas
EPM
PMO Brazil PMO UK/Europe PMO Asia
CEO
CFO
PMO
PMO Mexico PMO Brazil PMO/Europe PMO Asia
NETWORKED PMO
Traditional
Nontraditional
CAPTURING BEST PRACTICES
DEFINITION
DISCOVERY
VALIDATION
CLASSIFY
MANAGEMENT
REVALIDATE
UTILIZATION
PUBLICATION IMPLEMENTATION
PROJECT MANAGEMENT MATURITY
• No project portfolio management function
• Poor understanding of capacity planning
• Poor understanding of project prioritization
• Lack of tools for determining value
• Lack of project management tools/software
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LIMITATIONS TO SELECTING A COMPLEX PROJECT
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INITIATION PLANNING EXECUTION CONTROLLING CLOSURE
95% of Today’s Software
• Portfolio Management
• Benefit-Cost Analyses • Feasibility Studies • Criteria Definition • KPI Definition • Assumptions Defined • Evaluation (Value) Criteria • Risk Management • Behavioral Software
• Best Practices • Library • Failure Analyses • Lessons Learned • KPI Library • Stakeholder Management Library
Areas of Deficiency
PROJECT MANAGEMENT SOFTWARE
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THE COMPLEXITY OF DEFINING “COMPLEXITY”
• Projects are usually defined as being complex according to one or more of the following elements interacting together:
• Size
• Dollar value
• Uncertain requirements
• Uncertain scope
• Uncertain deliverables
• Complex interactions
• Uncertain credentials of labor pool
• Geographical separation across multiple time zones
• Other factors
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THE “TRADITIONAL” PROJECT • Time duration of 6-18 months
• The assumptions are not expected to change over the duration of the project
• Technology is known and will not change over the duration of the project
• People that start on the project will remain through to completion (the team and the sponsor)
• The statement of work is reasonably well-defined
• The target is stationary
• Few stakeholders
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THE “NONTRADITIONAL” (COMPLEX) PROJECT
• Time duration can be over several years
• The assumptions can and will change over the duration of the project
• Technology will change over the duration of the project
• People that approved the project (and are part of the governance) may not be there at completion
• The statement of work is ill-defined and subject to numerous changes
• The target may be moving
• Multiple stakeholders
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MANAGING TRADITIONAL
PROJECTS
MANAGING NONTRADITIONAL
PROJECT
Single person sponsorship Governance by committee
Possibly a single stakeholder Multiple stakeholders
Project decision-making Both project and business decision-making
Inflexible project management methodology
Flexible or “fluid” project management methodology
Periodic reporting Real-time reporting
Success is defined by the triple constraint
Success is defined by the triple constraint and value
KPI are derived from EVM Unique value-driven KPI
Stakeholder mgt. noncritical Stakeholder mgt. critical
TRADITIONAL vs. NONTRADITIONAL PROJECTS
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MODIFYING THE TRIPLE CONSTRAINTS
Scope
Image/ Reputation
Risk
Quality Value
Image/Reputation
Scope
Risk
Cost Time
Traditional Projects Complex Projects
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THE NEED FOR “VALUE” AS A DRIVER
• Factors promoting value-driven project management include:
• Identifying the value of business opportunities that do not yet exist
• Identifying better ways of selecting projects with the greatest potential value
• Identifying better ways of measuring the value of projects once they begin and/or end
• Making better decisions in turbulent and highly dynamic markets
• Measuring value has become a competitive necessity
• Implementing client-value programs
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THE BENEFITS OF "VALUE" AS A DRIVER
• Value-driven project management leads to:
• Better decision-making especially when considering non-financial (intangible) benefits
• Better analysis of options especially when considering scope changes and tradeoffs
• Better alignment of projects to corporate objectives during business case development
• Easier to get stakeholder consensus on value than on just the triple constraint
• Better persuasive and defendable justification for funding during portfolio project selection activities
• Typical project portfolios can expect an increase of 30% or higher in total portfolio value, but can be industry-specific
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THE NEED FOR BUSINESS SOLUTION PARTNERS
• Not all companies have the ability to manage complexity
• Solution providers must learn while managing the project
• Solution providers can bring years of history to the table
• Solution providers have a greater understanding of cultural change and the ability to work within almost any culture
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• Contractors must have PMP®s
• Contractors must have an EPM system, and it may have to be qualified or approved by the client
• Contractors must capture best practices and share intellectual property with the client
• Contractors must identify a reasonable maturity level in project management
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CUSTOMER RFP REQUIREMENTS
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Customer’s Expectations
Contractor’s Expectations
Business Solutions
Long-Term Strategic Partnerships
“ENGAGEMENT”EXPECTATIONS
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BEFORE ENGAGEMENT PROJECT MANAGEMENT
AFTER ENGAGEMENT PROJECT MANAGEMENT
Continuous competitive bidding Sole-source or single-source contracting (fewer suppliers to deal with)
Focus on near-term value of the deliverable
Focus on lifetime value of the deliverable
Client develops their own business strategy
Contractor supports the client in project portfolio management
Client has access to limited PM tools Access to contractor’s tool kits
BEFORE AND AFTER ENGAGEMENT PROJECT MANAGEMENT
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Project Planning/Execution
Financial/Portfolio Mgt.
Risk Management
Scheduling
Others
Number of Best Practices
Typ
e o
f B
est
Pra
cti
ce
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AREAS OF BEST PRACTICES (GIVEBACKS)
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Project Management Skills
SKILL SET
• All project managers have skills, but not necessarily the right skill set for the projects at hand or in the future.
• What skills/competencies will project managers need in 3 years, 5 years and 10 years from now?
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INTEGRATION MGT.
SCOPE MGT.
TIME MGT.
COST MGT.
PROCUREMENT MGT.
HUMAN RESOURCE MGT.
COMMUNICATIONS MGT.
RISK MGT.
QUALITY MGT.
POLITICS
CULTURE/ RELIGION
BUSINESS/ STRATEGY
STAKEHOLDER MGT.
PMBOK® GUIDE LIMITATIONS
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Project Management Growth
Junior Project Manager
Project Manager
Senior Project Manager
Global Project Manager
Project Sponsor
CAREER PATH OPPORTUNITIES
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FUTURE EDUCATION FOR PROJECT MANAGERS
• New seminars, courses, literature and books:
• Understanding business strategy and portfolio mgt.
• How to manage nontraditional/complex projects
• How to perform feasibility studies and cost-benefit analyses
• How to establish project metrics (KPI)
• How to estimate and measure project value
• How to design project dashboards
• How to establish and validate project assumptions
• How to establish project governance
• How to design “fluid” or adaptive EPM systems
• How to manage multiple stakeholders
• How to design and manage a knowledge repository
• How to provide project leadership without either authority or wage & salary administration
• How to design project competency models
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THE VALUE OF PM EDUCATION
• Can we determine the return on investment on project management education?
• Should executives be willing to invest in education for the future?
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New Developments
New Success Criteria
Key Performance Indicators
Dashboard Design
Governance
Measurement
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NEW DEVELOPMENTS IN PROJECT MANAGEMENT
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POSTULATE #1
• It doesn’t matter if you execute a project extremely well or extremely poorly if you are working on the wrong project.
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POSTULATE #2
• Being on time and on budget is not necessarily success.
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POSTULATE #3
• Completing a project within the triple constraint does not guarantee that the necessary business value will be there at project completion.
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POSTULATE #4
• Having mature project management practices, including an enterprise project management methodology, does not guarantee that business value will be there at project completion.
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POSTULATE #5
• Price is what you pay. Value is what you get.
Warren Buffett
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POSTULATE #6
• Business value is what your customer perceives as worth paying for.
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POSTULATE #7
• Success is when business value is achieved.
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• Following a project plan to conclusion is not always success if business-related changes were necessary but never implemented.
POSTULATE #8
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THE CHANGING DEFINITION OF SUCCESS
• Success is simply the triple constraint
• Customer satisfaction must also be considered
• There are other (secondary) factors to be considered
• Success must have a business component
• The constraints must be prioritized
• There are multiple definitions of success (each customer/stakeholder can have a different definition)
• There are categories of success, and value is now part of the success criteria
(2004)
(2008)
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New Success Criteria
Key Performance Indicators
Dashboard Design
Governance
Measurement
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NEW DEVELOPMENTS IN PROJECT MANAGEMENT
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DEFINING VALUE METRICS (KPI)
PAST VIEW PRESENT VIEW
Metrics are fixed for the duration of the project
Metrics can change over the duration of the project
(Metric-Driven Project Management)
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(Time and Cost Metrics Only)
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New Success Criteria
Key Performance Indicators
Dashboard Design
Governance
Measurement
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NEW DEVELOPMENTS IN PROJECT MANAGEMENT
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Dashboard
0
10
2 0
3 0
4 0
50
6 0
70
8 0
9 0
1st Qt r 2 nd Qt r 3 rd Qt r 4 t h Qt r
Engi ne e r i ng
M a nuf a c t ur i n
g
Qua l i t y
P r oj e c t
M a na ge me nt
DASHBOARD DESIGN
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DASHBOARDS VERSUS SCORECARDS
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FACTOR DASHBOARDS SCORECARDS
Performance Operational issues Strategic issues
WBS level for measurement
Work package level Summary level
Frequency of update Real time data Periodic data
Target audience Working levels Executive levels
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New Success Criteria
Key Performance Indicators
Dashboard Design
Governance
Measurement
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NEW DEVELOPMENTS IN PROJECT MANAGEMENT
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Variable EVMS EPM VMM
Time
Cost
Quality
Scope
Risks
Tangibles
Intangibles
Benefits
Value
Tradeoffs
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MEASURING VALUE Expected Benefits, Results or Outcomes Value Conversion
Profitability Easy
Customer Satisfaction Hard
Goodwill Hard
Penetrate New Markets Easy
Develop New Technology Medium
Technology Transfer Medium
Reputation Hard
Stabilize Work Force Easy
Utilize Unused Capacity Easy
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Progress Reports
Status Reports
Forecast Reports
TYPES OF PERFORMANCE REPORTS
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Forecast Reports
• Time at Completion • Cost at Completion
Traditional Reporting
Future Reporting
• Time at Completion • Cost at Completion • Benefits at Completion • Value at Completion • Other Metrics at Completion
(Business Leading Indicators; i.e., time to value)
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BENEFITS AND VALUE AT COMPLETION
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New Success Criteria
Key Performance Indicators
Dashboard Design
Governance
Measurement
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NEW DEVELOPMENTS IN PROJECT MANAGEMENT
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CONCLUSIONS AND WALKAWAYS
• Project managers are more knowledgeable about the business
• Project managers should participate in project portfolio management
• Client’s perception of value may be more important than time or cost
• Executives must invest in the future of project management in their organizations
• Project managers are not and will not be a threat to senior management
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conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation.
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