driverup 101 · traditional views of car dealerships are unfavorable. the rise of online shopping...
TRANSCRIPT
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DriverUp 101
Webinar 1
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Hi, we’re Human Design
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The world of DriverUp5 minutes
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Why are we here today?
The GoalEquip each of you to represent and sell DriverUp at NADA.
The Takeaway➔ How to set up a dealer account➔ How to add a vehicle➔ How to launch a dealer storefront➔ 4 keys you need to know
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What is
Online marketplace (list, sell, finance, buy, and invest)
Online platform providing automotive financing for dealers and their customers
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Who is DriverUp for?
Dealers Buyers Investors
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How it works
Buyer enters info. Buyers can enter their credit information directly into the online DriverUp system.
Get a quick decision. The application is priced and decisioned within minutes. Dealers will be able to see the decision terms directly in their dashboards.
Close the deal. The Dealer can then notify the buyer of the terms and close the transaction as he/she normally would.
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We’ll Focus on Dealers & Buyers
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Dealer Homepage
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Buyer Homepage
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What need does DriverUp fill?5 minutes
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TRUTH: The current system can be improved
Dealers are busy, stressed out, and tired of chasing leads.
They work around the clock responding to leads, often to the detriment of their personal lives.
They pay $250 on average per lead, and up to $400 for pre-qualified, “hot” leads.
For every car sale, dealership employees handle the credit applications, paperwork, trade-ins, title work, disclosures, and more.
DEALERS
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Dealership perceptionsTraditional views of car dealerships are unfavorable.
The rise of online shoppingPeople are increasingly comfortable shopping online.
Tough competitionSeveral aggressive online car-shopping platforms have entered the market.
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In 2014, only 58% of car buyers test-drove before purchasing a vehicle. - Edmunds
In 2015, 72% of shoppers surveyed would want to complete the credit application and financing paperwork online to avoid spending more time at the dealership. - Autotrader
DEALER CHALLENGES
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TRUTH: Auto dealers may be faced with online competition, but they aren’t going anywhere.
“The average number of new-vehicle sales per U.S. dealership rose 4.8% in 2015 to 966 units, the fourth consecutive annual record”
In 2015, a record-breaking 17.47 million new vehicles were sold in the USA: a 5.7% increase over 2014
- Automotive News
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DriverUp loves Dealers & Buyers
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DriverUp recognizes the important role dealers play in the auto finance process. That’s why we’re partnering with dealerships to provide an effortless auto lending experience for dealers and buyers.
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We built a system to streamline the process and drive qualified customers directly to dealers – for free.
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The DriverUp Product5 minutes
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What we’ll cover:
1. Dealership account setup
2. Launching a Dealer storefront
3. Adding a vehicle
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Dealership account setup
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A Dealer enters personal information to sign up their dealership.
SCREEN
Account Setup
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The Dealer receives sign-up confirmation message after submitting.
SCREEN
Account Setup
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The Dealer receives a confirmation email from DriverUp.
SCREEN
Account Setup
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After DriverUp reviews and accepts the Dealer application, an acceptance email is sent.
SCREEN
Account Setup
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Once a Dealer signs into his account, he can go to the Team tab – to manage his storefronts or add teammates.
SCREEN
Account Setup
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To invite new teammates, the Dealer can enter the email addresses of his or her teammates.
SCREEN
Account Setup
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The Dealer can remove team members in settings.
SCREEN
Account Setup
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Invitation emails will be sent toteam members.
SCREEN
Account Setup
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Dealership account setup - BENEFITS
Enter only the necessary information
Join a verified network of DriverUp Dealers
Collaborate with team members
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Launching dealer storefront
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A Dealer can showcase the offerings and services of the dealership here.
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Storefront
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That’s it! Are you ready to make your storefront public?
BOTTOM COPY
Suggested information where Dealers can share more.
SCREEN
Storefront
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Launching dealer storefronts - BENEFITS
Beautifully showcase the best highlights of dealership offerings and services
Quickly specify the essentials, or take time to go into more detail
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Adding vehicle
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A Dealer can add as many vehicles as he or she wants.
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Add Vehicles
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By simply entering the VIN number on the ‘Edit Vehicle’ page, essential information about the vehicle will get pre-populated. A Dealer can then set the listing photo and specify additional important details.
SCREEN
Add a Vehicle
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Adding Vehicle - BENEFITS
Specify the vehicle’s VIN # and the rest of the essential information will automatically populate
Quickly edit vehicle listings, or add a new one
Know the status of your entire inventory
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Why DriverUp is a hero for dealers5 minutes
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DriverUp helps dealers connect with more customers.
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SELLING POINT - One
Free, qualified leads. DriverUp provides Dealers with qualified leads free of charge – these are motivated buyers, who have been approved on vehicles in the Dealer’s inventory.
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Dealer Advantage:Free leads
Buyer Advantage: Competitive loan deals
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SELLING POINT - Two
Simplified finance process.DriverUp streamlines the auto finance process for buyers and for dealers. DriverUp’s online consumer credit application simplifies and speeds up the financing process.
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Dealer Advantage: Driver stips obtained upfront
Buyer Advantage: Quick decision turnaround
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SELLING POINT - Three
Faster, smoother listing.With DriverUp, Dealers can list as many or as few vehicles as they’d like – and list them for free.
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Dealer Advantage: Enter the VIN to automatically obtain all necessary vehicle information
Buyer Advantage: Get a snapshot of vehicle highlights
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SELLING POINT - Four
Stips up front.DriverUp facilitates the collection of verification documents from loan applicants, saving dealers a lot of time, hence speeding up the funding process.
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Dealer Advantage: No need to chase buyers for stips
Buyer Advantage: Easy and quick uploads
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Selling Points - SUMMARY
Free, qualified leads
Simplified finance process
Faster, smoother listing
Stips upfront
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Time for Q&A15 minutes
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Frequently Asked Questions
Denied application? What happens when a buyer application is denied?
Sierra versus non-Sierra dealers. Can we get a non-Sierra dealer up and running on DriverUp?
What’s the catch? DriverUp’s profit comes from the auto loans; the perks for dealers are 100% free.
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Audience Questions
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Next Steps
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Thank you!– DriverUp & Human Design