dream: distribution. rules. everything. around. me
TRANSCRIPT
DREAM: Distribution. Rules. Everything. Around. Me
Ross Simmonds
@TheCoolestCool #SearchLove
I HAVE A CONFESSION TO MAKE
@TheCoolestCool #SearchLove
@TheCoolestCool #SearchLove
@TheCoolestCool #SearchLove
HERE COMES MY BUTTER HALF…
THE COCKTAIL PARTY EFFECT
@TheCoolestCool #SearchLove
THE BRAIN FOCUSES ON PARTICULAR ASPECTS OF SOUND IN A SEA OF NOISE…
THE INTERNET IS THE LOUDEST COCKTAIL PARTY
EVEEEEERRRRRRRRRRRRR
AND IT’S ALL OUR FAULT!@TheCoolestCool #SearchLove
We’ve BEEN PREACHING:
AND THE WORLD HAS LISTENED
@TheCoolestCool #SearchLove
GOOGLE IS MAKING YOUR LIFE EVEN HARDER…
WHETHER IT’S BOOKS…
YOUR MEMORY… @TheCoolestCool #SearchLove
YOUR SKIN…
OR YOUR JOB LISTINGS…
@TheCoolestCool #SearchLove
OR EVEN YOUR KOMBUCHA! What are ya doing Google?!
IT’S BECOMING MORE AND MORE CHALLENGING TO WIN AT THE
GAME OF SEARCH OPTIMIZATION
@TheCoolestCool #SearchLove
@TheCoolestCool #SearchLove
@TheCoolestCool #SearchLove
@TheCoolestCool #SearchLove
HOW DO I GIVE MY CONTENT MORE LIFE?
DISCOVER NEW CHANNELS
+ DISTRIBUTE YOUR CONTENT
FACEBOOK AUDIENCE INSIGHTS
Discover The Interests Of Your Audience
FATHER HOOD
Discover The Interests Of Your Audience
BOSTON 25+
Fashionable Mothers Groups Popular Page Likes
DISTRIBUTE RELEVANT MESSAGES
Discover Facebook Groups That Are Relevant To Your Audience
FB Groups, 2016 --- 1 Billion Monthly Users
Use Facebook Tags To Find Relevancy
Create Your Own Industry Centric Facebook Group
Journalists Are Joining Facebook Groups For Stories!
@TheCoolestCool #SearchLove
Discover Graveyard Facebook Pages
@TheCoolestCool #SearchLove
Discover Graveyard Facebook Pages
That’s 10 cents a like!
STOP SLEEPING ON FACEBOOK…@TheCoolestCool #SearchLove
Custom Audiences: Email Marketing
BEST PRANK OF ALL TIME
@TheCoolestCool #SearchLove
Export Your Connections From LinkedIn
Facebook Search Is Next On Deck@TheCoolestCool #SearchLove
Discover Niche Communities
Hacker News Old School Forums
DISTRIBUTE YOUR CONTENT IN THESE COMMUNITIES!
Via @RandFish, MozCon 2016
Discover Communities On StackExchange 100M Monthly Visitors
DISTRIBUTE YOUR CONTENT WHERE YOUR AUDIENCE IS SPENDING TIME
Discover Questions + Distribute Answers
@TheCoolestCool #SearchLove
Distribute Content With Quora Advertising
Distribute Your Content On Reddit@TheCoolestCool #SearchLove
Discover What Content Audiences Want By Sorting By “Top” Posts
Discover What Content Audiences Want By Sorting By “Top” Posts
Distribute Content With Subreddit Focused Advertising
DISCOVER GREAT COMMUNITIES
@TheCoolestCool #SearchLove
Discover Relevant Slack Channels: slacklist.info
USE SLACK TO BUILD REAL
RELATIONSHIPS & CO-DISTRIBUTE
Google Alerts For Slack Channels
@TheCoolestCool #SearchLove
Medium Is The New Guest Blogging Mind Shift: It’s Not About SEO, It’s About Reach
Discover Medium Publications You Can Also Contribute To
Best Publications: toppub.xyz
WHAT’S RIGHT FOR ME…
@TheCoolestCool #SearchLove
Distribute Content Worth Distributing
@TheCoolestCool #SearchLove
THE COMPETITION IS EXPONENTIAL…
START LAYING THE BRICKS YOU’LL NEED TOMORROW TODAY
@TheCoolestCool #SearchLove
Education is the passport to the future, for tomorrow belongs to those who prepare for it today. - Malcolm X
@TheCoolestCool #SearchLove
STAY IN TOUCH:RossSimmonds.com
YOU BUTTER BELIEVE IT…
@TheCoolestCool #SearchLove