Big Data Big Opportunity
Jeff KellyPrincipal Analyst
November 24, 2014
Industry Heavyweights Under Pressure
• Oracle: Earnings and revenue misses• Teradata: Lost $3b in market cap last year• SAP: Trying to figure out HANA• Big Data Ecosystem Cambrian Explosion• Practitioners: “ENOUGH IS ENOUGH!!!”
“Our Data Warehouse is like a SNAKE SWALLOWING A
BASKETBALL.”
The Enterprise Data Warehouse
Will Big Data Live Up to the Hype?
Big Data Market Revenue Forecast, 2011-2017 ($B)
$7.3
$11.8
$18.6
$28.5
$38.4
$45.3
$50.1
$0.0
$10.0
$20.0
$30.0
$40.0
$50.0
$60.0
2011 2012 2013 2014 2015 2016 2017
Breaking Down the Market
$390
$410
$417
$420
$1,192
$1,306
$1,691
$3,085
$3,547
$6,148
$0 $1,000 $2,000 $3,000 $4,000 $5,000 $6,000 $7,000
NoSQL
Hadoop
Networking
Data Management
Cloud
SQL
Applications & Analytics
Storage
Compute
Professional Services
Big Data Revenue by Sub-Type, 2013 ($M)
Practitioners Expect Big Things
$3.50
¢55Expected
Reality
Big Data Barriers
IT | BIZ
Data & Technology
People & Process
PRACTITIONERS WILL CREATE EXPONENTIALLY MORE VALUE THAN VENDORS
