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Building Profitable Networksat 700 MHz
May 25, 2011
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Mission
To foster broadband network deployment in the 700 MHz
band Lower A/B blocks that deliver revenue-generating
services and meet the FCCs performance requirements.
How You Benefit
Profit: Develop revenue-generating strategies
Share: Utilize shared core network infrastructure
Save: Form purchasing block to leverage discounts
Network: Foster strategic relationships and dialog
Succeed: Know what you need to grow and prosper
What We Are Not
Government relations group, or technical advisor
About WCAI 700 MHz Coalition
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700 MHz License Options
Sell
SBA discount recipient?
Refund 75% of discount, plus 3% annual interest
Sell to another SBA-eligible license holder
Partner
Expand
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700 MHz DeploymentMisconceptions
We need new mobile devices to get
started
We cant justify serving few customers
over wide areas
We cant afford the investment in a core
packet network
We need roaming agreements with Tier 1
carriers
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700 MHz Network PlanningChecklist
What customers?
Residences, businesses?
Where are they?
What services can we offer? Fixed or nomadic?
What speeds?
What can we charge? Area Coverage
How many sites? Existing? New?
Whats the Budget?
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Target Customers
Residential
Small town, rural residents (low density)
Suburban, urban (high density)
Business/Commercial
SOHO, SMB, Enterprise, Hospitality
Institution (Education, Health, Government)
Public Safety
First Responders
Security/Surveillance
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700 MHz Applications
Fixed Nomadic
Residential;
Small Office/
Home Office (SoHo)
High-speed Internet
access
Laptop portability
with
authentication
Business/
Commercial
High-speed Internet
access;
In-building wireless
(Hotel/motel,
schools, Enterprise)
Laptop portability
with
authentication
Security/
Public Safety
Video surveillance;
physical security
First responders
UHF-to-VHF Radio
over IP (RoIP)
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Applications Drive Revenues
700 MHz
Base Station
SubscriberUnits
SOHO,Hotel/Motel,Institutions
VideoSurveillance
PublicSafety-UHF
PublicSafety-
VHF
Backhaul
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Residential Applications
700 MHz
Base Station
SubscriberUnits
Small Office/Home Office
Backhaul
In Home
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Business/Commercial, Campus
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Business/Commercial Applications
700 MHz
Base Station
SubscriberUnits
Offices,Hotel/Motel,Institutions
VideoSurveillance
Backhaul
SubscriberUnits
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Public Safety Applications - Today
700 MHz
Base Station
VideoSurveillance
UHFRadios
VHFRadios
Backhaul
SubscriberUnits
RoIP
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Public Safety Applications - Future
Streaming real-time video
Police/fire stations, mobile command centers,
vehicles
Uploading medical images, accident scenevideos, vital signs
Ambulances, helicopters
Downloading floor plans Burning buildings
Deploying first-responders more efficiently
Communicating and sharing data seamlessl
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Area Coverage Plan
Household Wireless Base Station
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700 MHz Network
Base Station Elements 700 MHz radio
Antennas
Cable
Cabinets
Power
Mounting hardware
Backhaul considerations Leased copper or fiber
Owned Pt-Pt Mw Radio Subscriber modules/devices
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Backhaul
Alternatives:
Pt-Pt Microwave
Fiber Optics Carrier Ethernet
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700 MHz Business Case
Capital expenditures
< $1,500 per subscriber (depending on density)
Compare ~ $10,000 per subscriber for FTTH
Infrastructure only, excludes CPE
Monthly recurring revenues (fixed services)
Residential ~ $20-40
Business/Commercial ~ $40-50 to $100s
Pay Back Period
3-5 years
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Summary
700 MHz designated for wireless broadband
700 MHz technology evolving
License deployment deadlines approaching Applications drive revenues
Efficient, cost-effective network achievable
Business case feasible
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Questions?
Please use the Questionsbox (located in theupper right-hand corner of your screen in the Go
To Webinar control panel) to submit yourquestions
Attendees will not be unmuted; all questions
should be submitted as described above.