Download - Vision 2030 Indaba Presentation by Guy Lundy
Cape Town City RegionVisioning ProcessMay 2009
Dinokeng Scenarios
The world towards 2030
Climatechangerealities
SustainabilitymainstreamUrbanisation
and primacy ofcity regions
Populationgrowth
Densification
Resourceshortages
Ubiquitousbroadband
Migration
Globalpowershifts
Cape Town City Region
SA Cities Network
Other long-term planning processes
RegionalDevelopment
Strategy
OECDTerritorial
Review
IntegratedDevelopment
Plans
Other parallel processes
Micro-Economic
DevelopmentStrategy
CapeTown
TourismBusiness
Plan
InternationalExpertViews
CentralCity
DevelopmentStrategy
ProvincialGrowth
andDevelopment
Strategy
Vision 2030: Purpose
This is business’s contribution towards the thinking on how we create sustainable
growth and prosperity for everyone in the Cape Town City Region, developing a more
equal and just society in ways that are environmentally sensitive.
Vision 2030 Process
BenZander
Ben Zander Session Output
Vision 2030 Process
Stakeholder in-depth
interviews
50 thought-leaders
•Business•Investors•Academic•Political•Civil society•unions
10 sectoral groups
•Infrastructure•Creative•Intellectual•Sustainability•Maritime•Agri-processing•Tourism•BPO•Head office
BenZander
Deskresearch
2 ACT members
groups
Concurrent strategy meetings
Key emerging themes
The best of times
The worst of timesDissension in diversity
Poverty & losing hope
Culture of drugs, gangs& violence
A tale of two cities
Natural environment
Wealth & style
Culture of music, art & food
Key themes
• Make safety first• Seriously address poverty• Develop social & human capital• Align higher education & training with
business needs & opportunities• Make transport work - publicly• Preserve & promote natural heritage &
vibrant culture
Key themes
• Embrace Cape Town’s unique location• Reunite the city & the sea• Strive for great quality of life & great
business opportunities• Acknowledge & celebrate progress• Become a city filled with natural
inspiration & new ideas• Develop a co-ordinated and compelling
brand for Cape Town
Vision 2030
Cape Town 2030 : the business vision
Africa’s Global City,
a city of inspiration & innovation
Africa’s global city : goals
Iconic & Emulated
Global African Gateway
Educated & Trained
Caring & Welcoming
Green & Beautiful
Safe & Efficient
Connected & Vibrant
Creative & Cultural
Cape Town 2030 : the business vision
Africa’s Global City
A city of inspiration & innovation
Cape Town 2030: goals
Iconic & Emulated
Global African Gateway
Educated & Trained
Caring & Welcoming
Green & Beautiful
Safe & Efficient
Connected & Vibrant
Creative & Cultural
Dashboard colour key
Positive opportunity
Caution
A barrier, constraint or threat
Goals
Safe &efficient
Educated& trained
Connected& vibrant
Caring &welcoming
Creative &cultural
Green &beautiful
GlobalAfrican
gateway
Iconic &emulated
Safe & Efficient
We must feel safe in our homes, at work, in public places & on our roads. If we
want to attract international business, we must strive to achieve international
norms.
A globally successful city also needs a responsive, well-informed administration.
A safe & efficient city is the foundation of a winning city.
Safety
HomeSchoolsStreets
Publictransport
Citycentre
Publicplaces
Policeservices
Privatesecurity
Improvementdistricts
Courts
Efficient administration
Redtape
Politicaltensions
Riskaverse
Pockets ofdedication
Safe & Efficient - themes
Identify successful strategies and projects and amplify them.
Individuals and communities to take responsibility for their own safety.
Streamline the justice process.
Reduce red tape – increase transparency & accountability
Educated & Trained
We must ensure that all primary and secondary schools reach ‘developed world’
standards.
We need to align education & training to the employment needs of today & tomorrow.
This ranges from skilled artisans to engineers, from nurses to surgeons,
from technicians to scientists.
To enable this we need to assess present & future needs, then encourage educational
institutions to prioritise these.
Educated & Trained
Primary &secondary
Post-graduate
Skillsdevelopment
Tertiary
Educated & Trained - themes
Foundation years, primary and secondary
Tertiary & Post Graduate education
Skills development
Commercial alignment of learning and opportunities
Entrepreneurship development
Connected & Vibrant
Connectivity is physical & virtual, encompassing •transport
•urban nodes•reconnecting city and port
•direct international connections•low cost, high-speed broadband
Vibrancy comes from a connected city, as well as a choice of day & night activities & events.
Connected & Vibrant
TransportUrbansprawl
City / portdisconnect
Internetaccess
Major sports& events
Localactivities
12 monthactivities
Connected & Vibrant - themes
Ubiquitous Broadband
Excellent integrated transport links
Connected, active and inclusive communities
Welcoming & Caring
To become a truly hospitable city we need to care for each other and for our visitors. Everyone needs
to find the city region accessible, on all levels.
We need to build bridging networks across our society, turning our diversity into our strength.
Everyone who comes to our city should feel welcome. We will achieve this with a range of
solutions to suit all, plus uniformly high levels of service.
Welcoming & Caring
Embracingdiversity
Socialcode
Tourismambassadors
HelpfulCommunity
prideServicelevels
Socialcapital
Bondingnetworks
Bridgingnetworks+ =
Welcoming & Caring - themes
Excellent and accessible services
Development of community pride
Develop a shared sense of identity and pride in being a Capetonian
Creative & Cultural
Creative industries include advertising, architecture, art, design, fashion, film, TV & video, music, performing
arts & publishing. In London more than 500 000 are employed in this sector, creating 1 in 5 new jobs.
Creativity goes beyond these industries. With 5 restaurants in the world’s top 100, Cape Town City
Region is creative around food; innovations in health, science & business are all part of the creative mix.
Cape Malay food, Cape Dutch architecture, Cape museums, Robben Island, Cape Jazz and minstrels are
threads in a unique cultural heritage tapestry.
Creative & Cultural
Celebratediversecultures
Hubs ofinnovation
Design >>manufacture
Creativeentrepreneurs
Live arts
Food &wine
Creativeindustries
Galleries
Architecture
Creative & Cultural - themes
Creative Industries
Creative solutions for the world
Cultural product
Scalability
Green & Beautiful
The region has many renewable energy options – solar, wind, current, geothermal. Its distance from the coal fields & power stations, together with the need to reduce carbon
emissions, make us the natural choice to use & pioneer a palette of renewable options.
This could embrace becoming a global hub for research into affordable low-carbon energy solutions.
The region is renowned for its natural beauty. The challenge is to protect, even enhance this in the face of
population & business growth. The Cape Winelands are an example of how business & beauty beneficially co-exist.
Green & Beautiful
Greenopportunities
Environmentalprotection
Greenrealities
Combiningbusiness& beauty
Green & Beautiful - themes
Policy
Behaviour/Way of life
Environmental Protection
Renewable Energy
Branding
Responsible Beautiful Business
WEST EAST
NORTH
SOUTH
Global African Gateway
Cape Town is the only city in the world on “two oceans”; long known as The Tavern of the Seas it
is also the gateway to Africa.
We need to embrace our identity as a global African City
It can be seen as where East meets West, and North meets South – where the best minds of developed &
developing worlds exchange ideas, challenges & opportunities.
Where global businesses desire to have regional headquarters; where trade with Africa is facilitated.
WEST EAST
NORTH
SOUTH
Global African gateway
Globalmeeting
place
Internationalconnections
Regionalheadquarters
GlobalAfricanidentity
Global African Gateway - themes
Cape Town as THE African business hub
A place where Africans aspire to live, work, study and play
A truly cosmopolitan, global city region
Iconic & Emulated
Business opportunities that the City Region offers, need to be promoted in ways that are as unique as the region itself.
Early victories should be celebrated.
This begins with the residents of the region – a vision is a story the people tell themselves – and we must
tell ourselves, often & memorably.
As city planners & dreamers around the world now talk of cities like Barcelona, so by 2030 they should be seeking to
emulate the achievements of Cape Town.
We are here to write a new chapter in our history.
Iconic & Emulated
TableMountain
Products
Experiences
Localglobalbrands
Tourismaccolades
Localpride
CommonCape Town brand
Iconic & Emulated - themes
The Cape Town brand is globally recognised and loved
Leverage the brand with goods, services and events
Become the benchmark for developing cities
Optimal industry sectors
Optimal industry sectors to drive positioning
Creativeindustries
AssetManagement
TertiaryEducation
Healthcare
Greenindustry
Maritimesector
BusinessProcess
OutsourcingTourism
Projects & support underway or in planning
Projects & support underway or in planning
Goal ActivitiesSafe & Efficient
• Safe Cape initiative supporting Business Against Crime and Action for a Safe South Africa
• Consolidated CT events calendar
Educated & Trained
• Working with CHEC and NBI on increasing business/university collaboration
• Support the TSiBA Education Trust concept• Support the establishment of Afriversity
Connected & Vibrant
• Connect’d Cape Town• Lobby for more direct international flights• Support broadband availability in townships• Support CTP in linking mountain to sea
Caring & Welcoming
• Restless Minds initiative to support corporates struggling to develop, attract & retain black professionals
Projects & support underway or in planning
Goal ActivitiesCreative & Cultural
• Support a successful Loeries Awards• Support Creative Cape Town• “30 innovations in 30 days” during 2010
Green & Beautiful
• Raise awareness around green business/good business• Support the use of TRECs• Support Green Map for Cape Town
Global African Gateway
• Lobby for (more) direct flights to the rest of Africa• Support the City’s cruise liner strategy
Iconic & Emulated
• Develop a “complimentary” business brand for Cape Town• 2010 business opportunities series• Vision 2030 pavilion during 2010
Cascading the vision & goals
Purpose & Vision to Plans
Purposewhy we are doing this
Early victories : June 2010
Vision 2030: Purpose
This is business’s contribution towards the thinking on how we create sustainable
growth and prosperity for everyone in the Cape Town City Region, developing a more
equal and just society in ways that are environmentally sensitive.
Cape Town 2030 : the business vision
Africa’s Global City
A city of inspiration & innovation
Cape Town 2030: goals
Iconic & Emulated
Global African Gateway
Educated & Trained
Caring & Welcoming
Green & Beautiful
Safe & Efficient
Connected & Vibrant
Creative & Cultural
The formula
Dream big
Show the sequence
Plan for early victories
Nelson Mandela
“There is no passion to be found playing small – in settling for a life that is less than the one you are capable of living.”
“After climbing a great hill, one only finds that there are many more hills to climb.”
“It always seems impossible until it’s done.”