Top 25 Social Media Tips for
Ultimate Success in 2013 by Andrea Kalli
Get a Fresh Perspective on
Your Social Media Goals
Use These Ideas to Refresh
Your Social Media Planning and
create a Potent Integrated Marketing Strategy
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Remember a good social
media campaign takes time
and effort. Don’t spread
yourself too thin.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
As a Business, you should
have a clear goal and
expected results from your
social media campaign.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
What Are Yours?
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Use Social Media to
generate leads and build
your list.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Create landing pages on your
website to welcome visitors from
specific social sites.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
One way to improve your
social media presence is by
analyzing your competition.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
What’s working for them and how can
you make it work for you?
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
What’s your approach to
social media? Do you share
information?
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Do you connect people or give away
great stuff?
What makes you unique?
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Multimedia content is one
way to get noticed on
social media.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Take advantage of this with video,
photos, graphics and more.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Use an appropriate photo
on your social media
accounts.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
If you want to convey yourself as a
professional, use a professional
photo. If you’re a goofball,
use a goofy photo.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Put your social media buttons on all your website
pages.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Your visitors can follow you whether they’re reading a sales
page, your About Us page, or any
other page.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Social media is social … so, well, get social!
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
In social media there are
good manners, but no
rules.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Define for yourself how
you participate.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
If you’re using social media for business or
career, make sure you
have complete profiles.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
And don’t forget to link to your
website so visitors can get
more info.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Give on social media without expecting
anything in return.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Chances are you’ll get more back
than you ever expected.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Track the links you share
on social media.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
You’ll want to know what your
audience is most interested in.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
When sharing photos … sometimes the photo is
enough.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Powerful pictures evoke strong
emotions, so let your followers
figure it out.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
If you have a team managing your social
media, make sure you
have a social media
policy in place.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
You’ll want to highlight how you
participate and what is
unacceptable.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Expand your social media engagement by
inviting your subscribers
to follow you.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
People who already like you are
more likely to get the
conversation going.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
While you don’t have to
be on social media
24/7…
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
…Try to make sure you respond to
questions and comments as
quickly as you can.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Be your real self on
social media.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
You are unique and that’s what
attracts people to you.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Ditch the self-entitlement mentality on social
media.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
You can’t expect replies to all your
comments, particularly when
someone has many comments to
wade through.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Be a social media star.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Connect people with good
information, smiles, and
other great people.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Have no fear; the sky will
not fall if you don’t
check into your social
media accounts for a
day or two.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Give yourself a break when
you need it.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
When you see a list of
“The Top 50 Social
Media Tools”…
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
… it doesn’t mean you have to
use them all.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Despite what purists may say, you don’t
have to create all your
own content.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
It’s okay to hire help when
you need it.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Don’t get stuck living in
social media. Take
those relationships
offline, too.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
While it may feel like it sometimes, social
media is not a
popularity contest.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Be good to your audience and
you’ll do just fine.
Andrea Kalli –
Online Internet Marketing Services
www.virtualassist.net
Is This You?
•Do you struggle with building your platform, getting noticed, and becoming known as the expert in your topic?
•Do you sometimes feel that you need a better plan to grow your list, or nurture and engage your audience?
•Do you wish you could stop trading time for dollars, and turn your content into profitable products?
•Are you feeling paralyzed by technology and implementation overwhelm?
We help you brainstorm, plan, organize, build, market, and maintain your online business.
Let my team help you with the overwhelm, technology, & implementation.
Andrea Kalli – Online Internet Marketing Services www.virtualassist.net
Our Internet Marketing Services Business Website and
Blogging
Social Media Marketing – Relationship Marketing
Email Marketing – Nurture Marketing
Lead Generation – Irresistible, Compelling Incentive Offer
Video Marketing – Video/Audio Products
Content Marketing – Article Marketing
Product Creation – Content Re-purposing
Search Engine Optimization – Keyword Research – Links
Webinar/Teleseminar Management and Support
Speaker Specific Support and Marketing
Author Specific Support and Marketing
Membership Site Implementation and Management
Affiliate Program
Mobile Marketing
Reputation Management
Pay-per-Click Advertising
Check out the details for each of the Internet Marketing Services listed above
Let’s Get Strategic About Marketing!
Andrea Kalli – Online Internet Marketing Services www.virtualassist.net