1. Design marketing materials for mobile devices

2. Create relationships by personalizing content

3. Take your events virtual

• 87% of the globe has a mobile phone• 69% of executives say mobile is the first screen they view in the morning• Resource: JMC Mobile Messaging Center

• Short webinars (think under 20 minutes) are an a�ordable lead generation tool• 80% of engaging visual content is retained• Gather social media contacts on your registration form to engage with viewers beyond the event

• 94% of companies agree PERSONALIZATION is KEY to business performance• Send personalized messages that o�er value and build relationships• Resource: JMC targeted, customizable content http://juni.pr/1aFfa10

LUANNE TIERNEY

As your trusted marketing advisors, we welcome you to explore all of our Juniper Partner Marketing resources on JMC and Partner Center!

THREE TRENDS TO BOOST YOUR MARKETING IN 2014!