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INSIGHTS FROM SUCCESSFUL FOUNDERS

Top strategies behind addictive apps

This presentation consists of insights from 33voices® interviews hosted by:

@ChaseJenningsExecutive Producer

@JennaAbdouProduction Manager

featured founders:

RAMEET CHAWLA& RYAN MATZNER

FUELED

RYTIS VITKAUSKAS

YPLANROBB MYER

NOWAIT

WATCH THE INTERVIEW | YPlan

Prioritize the fundamental needs of your users.

Fancy features delight once;

utility builds habit.

WATCH THE INTERVIEW | YPlan

Anticipate users’ emotions while using the app,then capitalize on them.

WATCH THE INTERVIEW | NoWait

You can’t build an app based on assumptions.Ask your user what their pain points are

and relieve them.

WATCH THE INTERVIEW | NoWait

To balance business and consumer feedback,

remember this key tip: If a new feature negatively impacts the business,

you lose both users.

WATCH THE INTERVIEW | NoWait

Communicate with engineers so they internalize the problemand you’ll empower them to build real solutions.

WATCH THE INTERVIEW | NoWait

Test new features with local partners first. Monitor their experiences and iterate before releasing.

WATCH THE INTERVIEW | NoWait

Once you start designing, hold feedback until the next cycle.Stick to the process: Design. Build. Release.

WATCH THE INTERVIEW | Fueled

Avoid DSD(Download, Smile, Delete).Build a solid technology product, not a marketing campaign.

WATCH THE INTERVIEW | Fueled

Don’t focus on top 10 lists;they’re a boost, not an indicator of success.

WATCH THE INTERVIEW | Fueled

Push out new product every 2 weeks.

Edit. Fix. Add.

WATCH THE INTERVIEW | Fueled

Don’t be afraid to remove features.Simplifying the experience often warrants the most positive responses.

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