Download - The PostNL Data Rotonde
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PostNL
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Data central,
Customer in control Innovation and transformation in a digital world
Mario Suykerbuyk
https://www.linkedin.com/in/mariosuykerbuyk
PostNL
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SME in The Netherlands 2,4 million orchids
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Current value chain
Distribution center
Grower
Transport
Auction
Transport
Home & Garden
Transport
Consumer
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Disrupted value chain
Transport
Consumer
Channels
Grower
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Identification
Innovation and transformation
Data
Product characteristics
Packaging
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Results
Higher customer experience
Margin improvement
Transparancy
Product innovations
New customers
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Strategic focus
Omnichannel
solutions
Control over
networks
Transformation to
omnichannel
Data needs
Realtime
data services
High
Quality
Exchange
of data
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Strategic focus
Take out barriers
by innovation
Specialised networks and services
Changing
Customers needs
Data needs
Realtime interactive
data services
Integration of
supply chains
Exchange
of data
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Strategic focus
Strategic coorporations with
marketplayers
Use international standards
International
Customers
Data needs
International
data sources
Integration of
supply chains
Exchange
of data
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PostNL datamanagement framework
Webservices/API
Data domains
Consumers
Business portals
E-commerce
Third party
Parcels
International
Third party
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Dataplatform integration
Large customers
Consolidators
Marketing automation
Postal automation SMEs
Fulfilment automation
Plaza’s
CRM
ERP/HRM Logistic automation
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Next
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Data central, customer in control
Data
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Data
Network Supply
chain
Network
Supply
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Network
Data
Network
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Supply
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Network
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chain Data
Network
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Network
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