Transcript
![Page 1: The Liquor Store Model for Social Media Marketing - Becky McCray](https://reader034.vdocuments.site/reader034/viewer/2022052412/558e880e1a28abd5348b461e/html5/thumbnails/1.jpg)
The Liquor Store Model for Social Media Marketing
@BeckyMcCray
![Page 2: The Liquor Store Model for Social Media Marketing - Becky McCray](https://reader034.vdocuments.site/reader034/viewer/2022052412/558e880e1a28abd5348b461e/html5/thumbnails/2.jpg)
You’re the owner now.
McCray
![Page 3: The Liquor Store Model for Social Media Marketing - Becky McCray](https://reader034.vdocuments.site/reader034/viewer/2022052412/558e880e1a28abd5348b461e/html5/thumbnails/3.jpg)
1. Be yourself.
McCray
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2. Let customers learn their way.
McCray
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3. Talk less about you, more about them.
McCray
![Page 6: The Liquor Store Model for Social Media Marketing - Becky McCray](https://reader034.vdocuments.site/reader034/viewer/2022052412/558e880e1a28abd5348b461e/html5/thumbnails/6.jpg)
Laurie Reyes
4. Think long term.
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5. Do what’s right.
McCray
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6. Get involved.
McCray
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7. Be a good neighbor.
McCray
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8. Focus on individual people.
McCray
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Questions?
McCray
How many beers in a keg?
What’s a good wine for
Thanksgiving dinner? How many servings of wine are there in a wine bottle?
How much 180 proof do
I need to spike a trash
can full of punch?
What is the recipe for Mom’s Famous Margaritas?
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Everyone matters.
McCray
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Gift: Finding Time for Social Media
beckymccray.com/confluence