Download - The Grown Up
Canara Savings Account
Route : Paison Se Badhkar
TVC opens on Shikhar asking a question: Aapne bête ke liye aaj Savings Account
khola. Iske bare mein kuch bolna chahenge?
The camera turns to show a dad and his young son sitting on a couch in the
Canara Bank Lounge.
The dad now looks at the camera and begins to speak.
Dad: Aaj subeh isne mujhe ek envelope diya.
(The dad shows the envelope to the camera)
Dad: Iski peheli salary thi usme.
Dad: Pura ka pura mere haath me de diya.
(At this point, the dad pulls his son closer and gives him an affectionate one arm hug.
The kid is a bit camera shy, but smiles secretly.)
Dad: Toh maine kaha, chal Kumar Uncle ke paas chalte hain.
Dad: Kumar ji, aap bhi baithiye na?
The camera now turns for a quick second to show Mr. Kumar. But he politely
declines with a few waves of his hand. The camera then quickly turns to face both
father and son again.
Shikhar (with a chuckle): Aur jise nahi pata, Kumarji yahan ke Branch Manager hain.
Dad: Do beta, form bharne mein maddat karta hoon, maine kaha. Par isne phat se,
nahi papa khud kar loonga, bol diya.
Dad: Kaafi bada ho gaya hain. (We see the dad smile a proud smile as he looks
at his son.)
We cut to Shikhar smiling, as he witnesses this touching father-son moment.
MVO: Hum naye vishvasi mein bharosa rakhte hain.
Kyonki paison se badhkar bhi kuch cheez hain.
We cut back to Shikhar shaking the young man’s hand and saying,
“Welcome and congratulations! ”