Download - The (Geo) (Mobile) (Smart) Web
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The (Geo) (Mobile) (Smart) Social Web
Gary Gale, Director Ovi [email protected] Social Media 2011London, April 201151.5211, -0.1250
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Company Confidential. ©2010 Nokia 2
Tom Coates on Flickr : http://www.flickr.com/photos/plasticbag/4475788424/
About Me …Director, Ovi Places, Nokia
Previously Director, Yahoo! Geo TechnologiesBlogger: http://www.vicchi.org
Tweeter: http://twitter.com/vicchi
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Company Confidential. ©2010 Nokia 3
Robin Hutton on Flickr : http://www.flickr.com/photos/robinhutton/5252722247/
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Company Confidential. ©2010 Nokia 4
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Company Confidential. ©2010 Nokia 5
Changua Coast Conservation Action on Flickr : http://www.flickr.com/photos/waders/3177090710/
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Company Confidential. ©2010 Nokia 6
Nad on Flickr : http://www.flickr.com/photos/nad/386051891/
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Company Confidential. ©2010 Nokia 7
JZ on Flickr : http://www.flickr.com/photos/abroadjz/4370995807/
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Company Confidential. ©2010 Nokia 8
Gary Gale on Flickr : http://www.flickr.com/photos/vicchi/4414198544/
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Company Confidential. ©2010 Nokia 9
3,544 Tweets on Twitter
2,896 check-ins on Foursquare
2,959 status updates on Facebook
513 links shortened and shared, 120,584 clicks on those links
1,117 social bookmarks on Delicious
6,490 tracks scrobbled on Last.fm
5,047 photos on Flickr; 3,378 of those are geotagged
122 posts on www.vicchi.org25,166 page views and 17,313 unique
visitors
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Company Confidential. ©2010 Nokia 10
Brief (involuntary) audience participation
Chris Beckett on Flickr : http://www.flickr.com/photos/chrisjohnbeckett/3969779788/
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Company Confidential. ©2010 Nokia 11
Social networking is a recent development …
Tom Magliery on Flickr : http://www.flickr.com/photos/mag3737/236625863/
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Company Confidential. ©2010 Nokia 12
… but is it really?
Dom Dada on Flickr : http://www.flickr.com/photos/ogil/1507585665/
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Company Confidential. ©2010 Nokia 13
1969 … CompuServe
James Cridland on Flickr : http://www.flickr.com/photos/jamescridland/5064767932/
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Company Confidential. ©2010 Nokia 14
1983 … Control Video Corp. (AOL)
Jason Persse on Flickr : http://www.flickr.com/photos/jasonpersse/5551655751/
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Company Confidential. ©2010 Nokia 15
1983 … Tele Atlas
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Company Confidential. ©2010 Nokia 16
1987 … Navteq
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Company Confidential. ©2010 Nokia 17
1985 … The Well (Whole Earth ‘Lectronic Link)
Matthew High on Flickr : http://www.flickr.com/photos/matthigh/2097497028/
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Company Confidential. ©2010 Nokia 18John_Dulaney on Flickr : http://www.flickr.com/photos/15046584@N08/1562794445/
1989 … First GPS satellite
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Company Confidential. ©2010 Nokia 192Tales on Flickr : http://www.flickr.com/photos/stigster/3761714132/
1990 … portable GPS units
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Company Confidential. ©2010 Nokia 20Dennis Crowley on Flickr - http://www.flickr.com/photos/dpstyles/4821474454/
2000 … Dodgeball
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Company Confidential. ©2010 Nokia 21
2000 … “Smart” phones
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Company Confidential. ©2010 Nokia 22
2001 … KDDI launches first GPS phone
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Company Confidential. ©2010 Nokia 23
23Grudnick on Flickr : http://www.flickr.com/photos/9716802@N02/2636730052/
2002 … A-GPS in smart phones
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Company Confidential. ©2010 Nokia 24Chris Pirillo on Flickr : http://www.flickr.com/photos/lockergnome/187472384/
2003 … Friendster
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Company Confidential. ©2010 Nokia 25Laughing Squid on Flickr : http://www.flickr.com/photos/laughingsquid/2051265254/
2003 … MySpace
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Company Confidential. ©2010 Nokia 26
2004 … Facebook
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Company Confidential. ©2010 Nokia 27
2005 … Bebo
Sean MacEntee on Flickr : http://www.flickr.com/photos/smemon/5103404958/
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Company Confidential. ©2010 Nokia 28http://www.crunchbase.com/assets/images/resized/0000/5515/5515v3-max-450x450.png
2005 … Loopt
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Company Confidential. ©2010 Nokia 29
2006 … Twitter
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Company Confidential. ©2010 Nokia 30Irish Typepad on Flickr : http://www.flickr.com/photos/irisheyes/1282719713/
2006 … Nokia N95
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Company Confidential. ©2010 Nokia 31theleetgeeks on Flickr : http://www.flickr.com/photos/theleetgeeks/2662322865/
2008 … iPhone 3G
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Company Confidential. ©2010 Nokia 32
2008 … Gowalla
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Company Confidential. ©2010 Nokia 33Laughing Squid on Flickr : http://www.flickr.com/photos/laughingsquid/2313476788/
August 2008 … Yahoo! Fire Eagle
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Company Confidential. ©2010 Nokia 34Matt Jones on Flickr : http://www.flickr.com/photos/blackbeltjones/3253226650/
February 2009 … Google Latitude
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Company Confidential. ©2010 Nokia 35
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2009 … Foursquare
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Company Confidential. ©2010 Nokia 36http://en.wikipedia.org/wiki/File:Twitter_2010_logo.svg
2009 … Twitter launches Geotagging
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Company Confidential. ©2010 Nokia 37Maximo Gomez on Flickr : http://www.flickr.com/photos/maxxximo/4348515363/
2010 … Google Buzz
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Company Confidential. ©2010 Nokia 38
2010 … Facebook Places
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Company Confidential. ©2010 Nokia 39Shayne Kaye on Flickr : http://www.flickr.com/photos/shaynekaye/4726115849/
Technology convergence is moving fast
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Company Confidential. ©2010 Nokia 40
40National Library NZ on The Commons on Flickr : http://www.flickr.com/photos/nationallibrarynz_commons/3326203787/
Users
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Company Confidential. ©2010 Nokia 41
41John_dulaney on Flickr : http://www.flickr.com/photos/15046584@N08/1562794445/
A-GPS
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Company Confidential. ©2010 Nokia 42Mist Dog on Flickr : http://www.flickr.com/photos/mistdog/770903199/
3G networks
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Company Confidential. ©2010 Nokia 43
Lily Monster on Flickr : http://www.flickr.com/photos/lilymonster/5405088296/
Always with us
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Company Confidential. ©2010 Nokia 44Skokie Public Library on Flickr : http://www.flickr.com/photos/skokiepl/4133770900/
Nearly ubiquitous
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Company Confidential. ©2010 Nokia 45
Benjamin on Flickr : http://www.flickr.com/photos/ben-m/395706248/
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Company Confidential. ©2010 Nokia 46
Social media side effects
Mike Lynch on Flickr : http://www.flickr.com/photos/prawnwarp/3406062915/
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Company Confidential. ©2010 Nokia 47
Jacob Bøtter on Flickr : http://www.flickr.com/photos/jakecaptive/38911468/
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Company Confidential. ©2010 Nokia 48
PaiCheng Tao on Flickr : http://www.flickr.com/photos/taopaic/2209186032/
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Company Confidential. ©2010 Nokia 49
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Company Confidential. ©2010 Nokia 50
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Company Confidential. ©2010 Nokia 51
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Company Confidential. ©2010 Nokia 52
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Company Confidential. ©2010 Nokia 53
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Company Confidential. ©2010 Nokia 54
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Company Confidential. ©2010 Nokia 55
Sam Greenhalgh on Flickr : http://www.flickr.com/photos/zapthedingbat/4500185771/
A sense of identity
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Company Confidential. ©2010 Nokia 56
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Company Confidential. ©2010 Nokia 57
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Company Confidential. ©2010 Nokia 58
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Company Confidential. ©2010 Nokia 59
A broadcast medium …
Paul Keleher on Flickr : http://www.flickr.com/photos/pkeleher/1658311814/
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Company Confidential. ©2010 Nokia 60
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Company Confidential. ©2010 Nokia 61
… and a conversational medium
Search Engine People Blog on Flickr : http://www.flickr.com/photos/sepblog/3676361977/
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Company Confidential. ©2010 Nokia 62
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Company Confidential. ©2010 Nokia 63
Anythien on Flickr : http://www.flickr.com/photos/anythiene/159465136/
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Company Confidential. ©2010 Nokia 64
Ian Quantis on Flickr : http://www.flickr.com/photos/hardcoristo/4943458144/
Over-sharing (and inadvertent sharing)
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Company Confidential. ©2010 Nokia 65
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Company Confidential. ©2010 Nokia 66
http://imgs.xkcd.com/comics/latitude.png
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Company Confidential. ©2010 Nokia 67
http://statusthis.com/2010/02/what-happens-on-foursquare/
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Company Confidential. ©2010 Nokia 68
Oli Shaw on Flickr : http://www.flickr.com/photos/ol1/4567274419/
Aide memoire
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Company Confidential. ©2010 Nokia 69
Oli Shaw on Flickr : http://www.flickr.com/photos/ol1/4567274419/
Memory loss solution
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Company Confidential. ©2010 Nokia 70
Insights
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Company Confidential. ©2010 Nokia 71
Owen and Aki on Flickr : http://www.flickr.com/photos/mikenan1/4871268492/
What does the future hold … ?
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Company Confidential. ©2010 Nokia 72
ADH on Flickr : http://www.flickr.com/photos/alex_91/2268056518/
The future is bright …
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Company Confidential. ©2010 Nokia 73
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Company Confidential. ©2010 Nokia 74
Social media side effect
Gary Gale on Flickr : http://www.flickr.com/photos/vicchi/4003140078/
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Company Confidential. ©2010 Nokia 75
Darla Hueske on Flickr : http://www.flickr.com/photos/sierragoddess/5438081207/
#egypt
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Company Confidential. ©2010 Nokia 76
Darla Hueske on Flickr : http://www.flickr.com/photos/sierragoddess/5438081207/
#egypt
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Company Confidential. ©2010 Nokia 77
Melvin Gaal on Flickr : http://www.flickr.com/photos/94379417@N00/4808475862/
Thank you for listening