Download - The Anatomy of The Cloud - An Insider's Look at How The Cloud is Deployed to the Enterprise
The Anatomy of Cloud Delivery
An insiders look on how the cloud is deployed to the Enterprise
Presented by Equinix, Virtacore and VMWare
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The Anatomy of Cloud DeliveryAn insiders look on how the cloud is deployed to the Enterprise
Cloud Components
Cloud Opportunity
Benefits of the Cloud to Businesses
Inhibitors to the Cloud: Change
Successful Migrations to the Cloud
Q&A
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Cloud ComponentsData Centers and Networks. Software Solutions. Cloud Services.
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Enabling you to keep pace with the rapid expansion of the digital marketplace
The widest network-neutral footprint 37 strategic global markets on 5 continents
675 network service providers 200+ cloud service providers 300+ IT service providers
Less than 10 ms latency from 90% of the population of the United States and Western Europe
Platform EquinixData Centers. Networks. Ecosystems.
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Cloud Software Solutions
Global leader of virtualization and cloud infrastructure.
250,000 customers and 25,000 partners
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Cloud Services and Solutions.
Equinix, VMware, and Google partner for the Enterprise.
Helping to manage over 10,000 virtual environments. Public/Private/Hybrid solutions.
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Cloud OpportunityHow big is it?
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Cloud Market
Source : Gartner, Forrester, VMware Analysis2011 2012 2013
SaaS
PaaS
IaaS0.32.9
15.3
0.4
5.0
19.7
0.7
5.8
23.2
2014
1.0
5.9
25.8Worldwide Cloud Services Market
($ Billions)
16%
48%
26%
SaaS
Most run their own infrastructure– essentially private IaaS
Ecosystems from SaaS drive PaaS revenue
PaaS
Often associated with either a SaaS or IaaS solution
Allows for management, data services, etc. to be packaged with app
IaaS
High growth in next couple of years
CAGR
For every 3 workloads created, at least 1 makes it to the Public Cloud
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Public Cloud Creating new delivery mechanisms.
SaaS
2011: $12B
2014: $19B
PaaS
2011: $300M
2014: $1B
IaaS
2011: $3B
2014: $6B
Applications
(LOB, Productivity, IT)
$110B
Middleware
(App Development)
$45B
Infrastructure
(Compute, Storage,
Network, Management)
$170B Hosting & Co-location
2011 : $40B
2014 : $65B
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Cloud LandscapeVendors in the mix
Private Cloud Computing: Driving a Strategy. Thomas Bitman. Gartner January 2011.
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Hype Cycle - Gartner
http://en.wikipedia.org/wiki/Hype_cycle
http://www.gartner.com/it/page.jsp?id=1447613
Cloud Landscape
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http://en.wikipedia.org/wiki/Hype_cycle
http://www.gartner.com/it/page.jsp?id=1447613
Hype Cycle - GartnerCloud Landscape
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Hype Cycle - GartnerCloud Landscape
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Benefits of the Cloud to BusinessesWhy make the leap?
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Cloud DriversAgility, Speed and Innovation Important to the Enterprise
Private Cloud Computing: Driving a Strategy. Thomas Bitman. Gartner January 2011.
Q: What are the top five capabilities your organization considers important when evaluating cloud computing vendors or technologies? (Please select no more than five)
Cloud Drivers: Enterprise Capabilities Most Important
High performance (reliability and availability)
Provides enterprise-level security
Provides enterprise-level quality of service
Application portability
Regulatory standards/compliance
68%
63%
59%
44%
42%
Top Capabilities Organization Considers Important when Evaluating Cloud Computing Solutions
Base: 636 Total respondents; 234 US respondents; 202EMEA respondents; 200 APAC respondents Source: CIO Global Cloud Computing Adoption Survey January 2011
US respondents more likely to rate higher on performance and security
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Q: Approximately, what percent of your organization’s IT budget will be allocated to cloud computing initiatives in next 12 months (including software, services, staff resources, training, etc.)?
Cloud Drivers: 26% of Budget Allocated to Cloud
Software 27%
Staff resources 18%
Outsourcing services 16%
Hosting 17%
Training12%
Other 10%
Average Percent of Cloud Computing Budget Allocated to Each Area
Average Percent of IT Budget Dedicated to Cloud Computing – Next 12 Months
Base: 636 Total respondents; 234 US respondents; 202 EMEA respondents; 200 APAC respondents. Source: CIO Global Cloud Computing Adoption Survey, January 2011
26%
Q: Approximately, what percent of your organization’s cloud computing budget in the next 12 months will be allocated to each of the following areas?
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Virtualization Leads to Cloud ComputingStages of evolution
Private Cloud Computing: Driving a Strategy. Thomas Bitman. Gartner January 2011.
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Inhibitors to the Cloud: ChangeCloud computing is not always a technical problem
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Cloud Drivers and InhibitorsProcesses, Culture, and politics block innovation
Private Cloud Computing: Driving a Strategy. Thomas Bitman. Gartner January 2011.
The fundamental factors to the anatomy of cloud computing are changing processes, culture, and overcoming politics.
Change…
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Stanford Professors - Chip and Dan Heath
Co-authors of the book Made to Stick: Why Some Ideas Survive and Others Die, which has been a New York Times, Wall Street Journal, and Business Week bestseller.
Their new book:How to change things when change is hard is helpful in thinking about the cloud.
…is hard
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Chip and Dan Heath
co-authors of the book Made to Stick: Why Some Ideas Survive and Others Die, which has been a New York Times, Wall Street Journal, and Business Week bestseller.
Enterprise change to cloud computing requires the ability for the rider (logic) to work with the elephant (emotion).
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The big story is not the cloud technology but how it transforms organizations
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Successful Cloud MigrationsReal life case studies
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Consona Leading provider of CRM and ERP solutions40 locations worldwide4,500 customers across a variety of industries
Business Drivers Needed to be more responsive to changing customer
demandsTried commodity cloud but ran into operational problems
Unable to scale running customer instances without reboot
High failure rate for customer instancesOperationally complexHigh impact to customers for adds/moves/changes
VMware compatibility to simplify operationsSelf-service portal with access to unique/standardized
catalogsResource pooling to be able to consume varying service tiers
based on business needUse Case / Solution
Transfer workloads to and from their private cloud and public cloud
Adjust where customer instances run according to capacity and customer requirement
Cloud Case Study
• Name: Indus Corporation• Services: Government IT solutions provider • # of Employees: 500+
The Company
• Aging IT infrastructure, time for a server refresh• Frequent outages impacting billing system availability• Could not guarantee critical back-office IT systems availability for
employees
The Challenge
Cloud Case Study
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• Migrated internal systems and applications to private cloud • Deployed state-of-the art infrastructure with no upfront investment• Carrier neutral data center with private connectivity to HQ
The Solution
• Greatly reduced IT CapEx; preserved cash flow • Enhanced service delivery, uptime, and response times• Increased security, availability, reliability, and scalability• $600,00 in CapEX savings.
The Results
Cloud Case Study
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The Anatomy of Cloud Delivery
An insiders look on how the cloud is deployed to the Enterprise
Presented by Equinix, Virtacore and VMWare