Download - Surviving the Internet of Things
Surviving the Internet of ThingsApril 14, 2014 – Big Data Analytics, Discovery & VizCory von WallensteinChief Technologist@cvwdyn
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Today’s Big Data: Data Exhaust
Finding value in the config and log
data we already have.
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Tomorrow: Need a Bigger Boat
Businesses will actively seek new
data in pursuit of new value.
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User experience is the
new competitive
differentiator.
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$3.2B $3.5B+
$5B+
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2010: 58% of US
consumershttp://cvw.gs/amex2010
would pay a higher price if they had a strong expectation of receiving superior service.Consensus around 9% optimal premium.
2012: 66% of US
consumershttp://cvw.gs/amex2012
would pay a higher price if they had a strong expectation of receiving superior service.
Consensus around 13% optimal premium.
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From 2010 to 2012:The number of folks who voted for superior service
with their wallets went from 57% to 75%.
Businesses are responding.
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Internet of Things - Phase
One
Infrastructure and
Connectivity
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Agriculture
telemetry data:
huge driver of
IPv6 in APAC
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“People”: ~7B
http://cvw.gs/cisco-iot
“Things” today: ~14B
IPv4 Addresses: ~4B
“Things” 2020: ~50B
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Internet of Things - Phase
Two
Analytics and
Understanding
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Internet of Things - Phase
Three
Finding Value
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Surviving the Internet of Things: Summary
• Big Data: “Data Exhaust” to “Active
Production”
• Technology visibility vs customer value• User experience as competitive
differentiator
• Three phases:• Infrastructure, analytics, value
