Special Preview:
New Magento B2B
Capabilities in Action
Mark BrintonSenior Technical Product Manager
Magento Commerce
Lucas TaddonioSenior Solutions Consultant
Magento Commerce
Magento is Transforming B2B Commerce
Faster Time to
Market
Lower
TCO
Reduced
Complexity
Core B2B Commerce Needs
Managing
Corporate
Accounts
Creating
Powerful
Buying
Experiences
Enabling
Efficient Quoting
and Ordering
Simplifying
Management
and Reporting
Managing Corporate Accounts
Selling to Companies is Different
B2B companies must support multiple buyers and
varying organizational structures
Buyers Want More Self-Service Tools
Expect to complete at
least half of their work
purchases online this
year
Prefer gathering
information online on
their own
Say buying from a
website is more
convenient
Prefer to buy online
when they’ve decided
what to buy
Forrester/Internet Retailer Q1 2015 US B2B Buyer Channel Preferences Online Survey. Forrester/Internet Retailer Q2 2014 Global B2B Buy-Side Online Survey
56% 74%
53% 93%
Custom Catalogs & Pricing Are Required
Of B2B companies agree that their
eCommerce platform must provide flexible
price lists/catalogs for different users
Building the B2B Omni-Channel Commerce Platform of the Future, Forrester Consulting, August 2014
72%
Flexible Payment Options Are Important
Use credit or
debit card
Building the B2B Omni-Channel Commerce Platform of the Future, Forrester Consulting, August 2014
88%
Pay via Purchase
Orders75%
Use online
payment services59%
Purchase through
eProcurement portal36%
Easily Support Corporate Accounts
Accept new company requests online
Set up multiple buyers in layered organizational structures
Assign buyer roles and permissions
Create personalized catalogs and price lists for customers
Take credit cards, PayPal, and payment on account
Enable buyers to track orders, quotes, credit, and inventory
Demo: Corporate
Accounts
Creating Powerful
Buying Experiences
Buyers Expect Consumer-like
Shopping Experiences
Of B2B companies agree that customer
expectations have changed due to B2C
retail practices. 80%
Oracle B2B Ecommerce Trends survey, 2013
B2B Companies are Going Direct
Direct
relationships
enable
Customer insights
Better brand control
Improved margins
Sales Are Global and Multi-brand
Global Online B2B Sales
Forecasted by 2020$6.7TB2B Companies Agree eCommerce
Platform Must Serve Multilingual and
Multinational Audiences74%Frost & Sullivan, The Future of B2B Online Retailing, 2014, Building the B2B Omni-Channel Commerce Platform of the Future, Forrester Consulting, August 2014
Create Powerful Buying Experiences
Serve all buyers with a mobile-ready,
responsive site
Boost sales with powerful merchandising,
promotions and content
Support B2B and B2C selling, multiple
brands, and multiple geographies from
one platform
Bring new campaigns to market fast with
staging and preview
Demo: Powerful Buying
Experiences
Enabling Efficient
Quoting and Ordering
B2B Purchasing is Unique
Request for Quotes (RFQs) are
common practice
Buyers frequently re-order products
Customers Want Some Assistance
Sales and Customer Service teams are still
critical to online purchasing
Buyers Are Purchasing For Work…
So Efficiency Counts!
Of B2B buyers agree that they will buy
again from the same supplier if they find
they have an easy-to-use site80%
Building the B2B Omni-Channel Commerce Platform of the Future, Forrester Consulting, August 2014
Enable Fast, Friction-Free Purchasing
Efficiently manage quote requests
via a streamlined workflow
Enable fast ordering by SKUs
Simplify recurring orders using
requisition lists
Empower internal teams to place
or assist customers with orders
Demo: Efficient Quoting
and Ordering
Simplifying Management
& Reporting
Ecommerce Is Part of a Larger Solution
“To what extent do you agree or disagree with the following
statement? Our eCommerce platform must:”
Building the B2B Omni-Channel Commerce Platform of the Future, Forrester Consulting, August 2014
(Respondents w ho agreed or strongly agreed)
Integrate with our
back-end systems75%
Integrate with our
warehouse, shipping
& fulfillment systems74%
Integrate with our
call center system75%
Integrate with our social
media platforms62%
Customization is Always Required
Unique
Processes
Systems
Designs
IT Resources are Impacting Growth
Say Amount of Resources Could
Impact Growth39%Say Amount of Time Could Impact
Growth44%Intershop Ecommerce Report 2015
Insights Are Key to Achieving Goals
Revenue
Conversion Rates
Cross-selling / Up-selling
AOV
Campaign ROI
Cost to Serve
Order Errors
Acquisition Cost
Return Rates
Customer Lifetime Value
Customer Satisfaction
Online Adoption Rate
New vs. Repeat Customers
Best Sellers
Orders by Product
Sales by Product
Sales
Cost
Loyalty
Products
Fuel Your Growth with Actionable
Insights
Access reports with state-of-the-art
visualization
Identify your best clients with customer
lifetime value analysis
Track your top products to better
manage your assortment and
merchandising
Upgrade to add more data sources
and analytical power
Demo: Simplifying
Management and Reporting
Simplify Ecommerce Management
Easily integrate with any ERP,
CRM or other backend system
Meet complex requirements with an open,
modern platform and global Magento
Ecosystem
Focus on your business, rather than IT -
with reliable cloud commerce
Corevist Connects Magento & SAP
SAP ORDER #
✓Order posted in SAP, in real timeOrder status changes in SAPMagento updated with SAP Order #
STATUS
UPDATE
Order and shipment status updated in Magento
Benefits of working with Corevist
• Remove risk from SAP integration projects
• Leverage power of SAP for:
– Real-time inventory check
– Tax Calculations
– Multi-warehouse inventory
– Personalized pricing
– Complex ordering rules
• Launch in 90 days or less
+ =
Extend Your Team with the Magento
Ecosystem
Solution Implementers
1000+
Magento Marketplace Extensions
1000+
Of Custom Extensions
100s
Platform in B2B & B2C
#1
Top-Tier Solution & Technology Partners
300Developers
6,600 Certified
205K+
Focus on Growing Your Business.
Leave IT to Us.
Reliable and scalable hosting
AWS-based, 24x7 monitoring, 99.99% SLA
Global footprint
High-speed CDN and performance
management tools
Optimized for Magento
Rapid deployments and ongoing innovation in a powerful and
secure Cloud environment
Magento Digital Commerce B2B Features
Flexibility to Adapt. Fast Time to Market. Low TCO
Coming in Q3 2017
Q&A