SoftVu Rich Media Catalog
And
Pricing TemplateWinter, 2007-2008
Rich Media Summary
eBrochures
eCards
Landing Pages
Surveys
Custom/Blended Media
Message-Building & Delivery What is Relay?
eBrochures
eBrochures (tiered pricing based on complexity and cost to produce)
– Basic Package• 30 – 60 Second “spot”• Simple, concise company, product, or service overview• Simple Flash Animation (text and subtle motion graphics)• Stock Image-based
– Standard Package• 30 – 60 Second “spot”• Can be more “concept” or “theme” driven• More sophisticated Flash animation (text, limited illustration, more robust motion
graphics)• Image or Video-based
– Advanced Package• 30 - 60 Second “spot”• More complex or multiple “concepts” or themes• Added legal or compliance review and revision cycles• Unlimited Flash Animation • Original images, graphics, illustrations, and animations
Basic eBrochures
Concise Product or Service Overview
Pricing:$ 6,500 to $ 8,500
Click thumbnails to view an example
– Basic Package• 30 – 60 Second “spot”
• Simple, concise company, product, or service overview
• Simple Flash Animation (text and subtle motion graphics)
• Stock Image-based
Image-based, Simple Flash Animation
Standard eBrochures
Concept-Driven Message
Custom Image-BasedMore Sophisticated Flash
Animation
Pricing:$ 10,000 to $ 12,000
Click thumbnails to view an example
– Standard Package• 30 – 60 Second “spot”• Can be more “concept” or “theme” driven• More sophisticated Flash animation (text,
illustrations, more robust motion graphics)• Custom Image or Video-based
Custom Video-Based, Message Elements Flex
Relevant Examples
Concept-Driven Message
Click thumbnails to view examples
Advanced eBrochure Options
Concept Driven,Original illustrations, and animation
Pricing:$ 15,000 +
Click thumbnails to view an example
Concept-Driven, Original video clips and
illustrations
– Advanced Package• Complex or multiple “concepts” or themes
• Added legal or compliance review cycles
• Unlimited Flash Animation
• Original images, video, graphics, illustrations
Concept Driven,Original, heavy animation
eCards
• eCards– Standard eCards
• Included with Relay subscription• Business theme, message, and style• Simple Flash animation, images, music to support
theme• Customizable message space• Branded email and eCard template design
– Custom eCards• Custom theme, voice-over, music, Flash
animation, video, text, etc.
Standard eCards
Click thumbnails to view an example
– Standard eCards• Included with subscription
• Simple Flash animation, images, music to support theme
• Customizable message space
• Branded email and eCard template design
Pricing:Free with Subscription
Custom eCards
– Custom eCards• Custom theme, voice-over, music,
Flash animation, video, text, etc.
Click thumbnails to view an example
Pricing:$ 3,000 to $ 5,000
Landing Pages
• Landing Pages– Standard Landing Pages
• HTML pages with – Company branding – Custom copy– Animated “nibblets” – Custom images– links to more information
– Advanced Landing Pages• Add custom:
– Video– Branding– Animation
Click thumbnails to view an example
Standard Landing Pages
Click thumbnails to view an example
– Standard Landing Pages• HTML pages with
– Company branding – Custom copy– Animated “nibblets” – Custom images– links to more information
Pricing:$ 1,000 to $ 2,000
Advanced Landing Pages
– Advanced Landing Pages• Add custom:
– Video– Branding– Animation
Click thumbnails to view an example
Pricing:$ 3,000 to $ 5,000
Surveys
• Surveys– Standard Surveys
• Flexible user-created content (per seat subscription)
• 21 question types• Advanced features like skip logic & answer piping • Optional branded, reusable template (fee for initial
design)
– Custom Surveys• SoftVu Creatives create or edit• Custom branding, video, images, animation, text,
etc.
Standard Surveys
– Standard Surveys• Flexible, user-created content • 21 question types• Advanced features like skip logic &
answer piping • Optional branded, reusable template
(fee for initial design)
Click thumbnails to view an example
Pricing:Free with Survey Subscription
Custom Surveys
– Custom Surveys• SoftVu Creatives create or edit
survey content• Optional video, images, animation,
text, etc.
Click thumbnails to view an example
Pricing:$ 500 to $ 2,000
Custom/Blended Media
– Custom Media• One-off HTML, Flash, Video, or Copywriting
projects
– Blended Media• Any media can link to any other media, eBrochure-
like content can play in an eCard, etc.
Pricing:$ 125/hour | Ask for Estimate
Automated Message Building
Delivery via API Solution