OVERVIEW
KEY PRODUCT MARKETS
A FRESH INDUSTRY START
AUTOMOTIVEMANUFACTURINGSNAPSHOT
2019 An evaluation of the size, composition and future prospects of the Australian automotive manufacturing industry.
COMPANIESIN 2015300260
Combined annual revenue
$4BILLION
Shifting from lower-margin volume operations
into new markets
Skilled workers from vehicle manufacturing
The average company produces parts and accessories for 4 types of vehicles, with 4WD’s the most common market.
With the dust settling in the wake of car manufacturers ceasing vehicle production in Australia, the automotive manufacturing sector has had to recalibrate, but positive signs are emerging.
21,000in 2015 in 2015
$5.2BILLION
9,800EMPLOYED
TOW
AR
DS
START-UPMENTALITY
INNOVATIVE,NEWCOMPANIESVENTURESPIVOTING
STARTINGEXISTING
86% 70% 58% 56%4WD PASSENGER
VEHICLESLIGHT
COMMERCIALPERFORMANCE
AAAA CMYK.jpg AAAA PROPER LINE LOGO.eps aaaa line only logo.eps
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BUSINESS PRIORITIES
EXPORT HORIZONS
POSITIVE GROWTH OUTLOOK
INDUSTRY CHALLENGES
Combined industry export value
$640MILLION
into new markets
BIGGESTEXPORT
AUSTRALIAN ECONOMIC
NZ, U.S & EUROPE
MARKETS
DOLLAR SENTIMENTUTILITYCOSTS
sell outside of
AUSTRALIA
DEVELOPING NEW PRODUCTS AND SERVICES
NEW TECHNOLOGY INVESTMENT
RESEARCH AND DEVELOPMENT
EXPLORE NEW MARKETS
EMPLOY MORE SKILLED LABOUR
The Australian Automotive Aftermarket Associations’ (AAAA) Automotive Manufacturing Research was conducted by ACA Research in May 2019. For the full research report head to www.aaaa.com.au or to discuss the findings, contact Lesley Yates, Senior Manager - Government Relations & Advocacy on (03) 9545 3333 or [email protected]
With renewed optimism and market adaptation, the automotive manufacturing sector is positioning
itself for future success both in Australia and international markets. 82%
BELIEVE EXPORT VOLUME WILL
INCREASE
93%EXPECT
REVENUE TO GROW
70%