Download - SKF Automotive
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SKF Automotive speakers
• Tryggve SthenPresident
• Ulrich SeligDirector, Automotive Asia
• Luc GrauxDirector, Manufacturing & Demand Chain
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Agenda SKF Automotive
• Market update
• Way ahead • SKF Automotive strategy
• Growth• Cost reductions
• Summary• Key business message
• Q&A
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W.Europe N.America Asia0
8000
16000
24000
32000
40000
48000
2009
2010
2011
2012
2013
2014 fcast
Source: IHS August 2014
+4.5 %
+5.2 %
+4.6 %
Values in K units
Light vehicle production2014 full year forecast
Total growth 2014/2013: +4.6%
CMD 2014
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W.Europe N.America Asia0
200
400
600
800
1,000
1,200
1,400
1,600
1,800
2,000
2009
2010
2011
2012
2013
2014 Fcast
Truck production (GVW>6t)2014 full year forecast
Source: LMC Report Q2 2014
-10.2%
+11.5%
+2.6% Values in K units
Total growth 2014/2013: +2.1%
CMD 2014
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W.Europe L.America India Indonesia0
5,000
10,000
15,000
20,000
25,000
30,000
2009
2010
2011
2012
2013
2014
Two wheeler production2014 full year forecast
Source: Frost & Sullivan and others, July 2014
0%
0%
Values in K units
+9%
+4%
Total growth2014/2013: +5%
CMD 2014
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Business result
Sales development Operating margin
9,0 8,8 9,2
8,1 8,7
0,0
2,0
4,0
6,0
8,0
10,0
12,0
14,0
16,0
18,0
20,0
2012 2013 2014 H1
SE
K b
illio
n
Excl. one time costs
2012 2013 2014 H1
2.2% 4.0% 4.8%
YoY: 2%
YoY: 5%
CMD 2014
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SKF Automotive strategy
Growth
After-market
Fast growing markets
Winning customers
Engin-eering partner
Cost and capital
efficiencyProduct-
ivityRobust supplier
base
Cost reductions
Strategic account mgmt
CMD 2014
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Growth areas
Growth
After-market
Fast growing markets
Engin-eering partnerWinning
customersStrategic account mgmt
CMD 2014
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Successes
• Continued strong order intake• Deliveries started from strong order intake 2011/2012• Strategic and engineering partnerships• Customer quality award recognitions
CMD 2014
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GM quality awards for several consecutive years
Solution examples • Wheel hub bearing units
• Transmission bearings
• Transmission seals
• Engine seals
Supplier of the Year award• 4 consecutive years
Supplier Quality Excellence award• Busan, Korea - 2013
• Leverkusen, Germany - 2013
• Cajamar, Brazil – 2013, 2014
• Tortuguitas, Argentina – 2014
• Seneca, USA - 2014
Supplier of the Year award 2013
CMD 2014
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Successful business with Volvo Cars
Solution for XC90 - 2015• Wheel hub bearing unit gen. 3
Solutions for V40, S60L - 2014• MacPherson suspension bearing unit
• Wheel hub bearing unit gen. 3
SKF benefits• Strong reliable engineering partnership
leading to long-term business on new platform
• Growing volumes
• Quality award recognition Volvo Cars Quality Excellence AwardSKF Airasca, Italy
CMD 2014
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Volvo CarsMr. Sven-Ole Svensson, Director Global Purchasing
● Low friction solution – reduced fuel consumption● State of the art technology● Global footprint● Competitive value for money● Best supplier - good match
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Successful business with Fiat/Chrysler
Solution for SUV models• Wheel hub bearing unit gen 3
SKF benefits• Strong reliable co-operation leading
to more than one billion SEK agreement for long-term business on new platform
• Potential for further large businesses
• Growing volumes
• Quality award recognition
Fiat Group Qualitas awardSKF Airasca, Italy
CMD 2014
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Fiat Group
The Fiat Group’s Quality Supplier of the Year Award recognizes a supplier with high quality products and support leading to improved vehicle value. SKF is being recognized for providing an outstanding quality performance, taken into account high product complexity and significant production volumes. SKF has also shown an intense commitment to new developments within Fiat and FPT platforms.
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Successful business with Hino
Solution• Tapered roller bearing for
wheel end
SKF benefits• First TRB for series production to
Japanese truck OEM in 2012
• VSM business increased potential in Japan and other Asian countries where Japanese truck OEs have high market share
• Quality award recognition
Hino Quality awardSKF Lutsk, Ukraine
CMD 2014
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SKF Automotive strategy
Growth
Engin-eering partner
After-market
Fast growing markets
Winning customers
Strategic account mgmt
CMD 2014
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Launched Automotive NMOs 2010-2014
Wheel end
Engine
Electrifi-cation
Transmis-sion and clutch
Steering
Body
Suspen-sion
CMD 2014
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SKF BeyondZero Automotive portfolio
Energy efficient solutions to reduce CO2 emissions and fuel/energy consumption.
SKF Bus Door Actuator
Low friction grease for hub bearing units
SKF Low Friction Hub Bearing Unit
Low friction X-Tracker
SKF Sealed Energy Efficient deep groove ball bearing
SKF Low Weight Hub Bearing Unit
High performance seal for HBU
Wheel end friction & weight reduction
Mecha- tronics
SKF Low Friction Engine Seal
High pressure valve stem seal
High pressure valve stem seals with lower friction
SKF Turbocharger Ball Bearing Unit
Enginedownsizing& frictionreduction
SKF StopGo
SKF Rotor Positioning Sensor-Bearing Unit for traction motors
SKF eDrive Ball Bearing
SKF Rotor Positioning Bearing
Electrifica- tion
E2 TRB for truck final drive
Sealed DGBB for driveline
Driveline angular contact ball bearing Ball pinion unit
SKF Hybrid Pinion Unit
Transmission friction reduction
CMD 2014
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SKF BeyondZero Automotive portfolio development
0
200
400
600
2012 2013SEKm
Outlook
• Mega trends supporting efficient use of earth resources
• CO2 legislations sharpened
• The market for hybrid electric vehicles (HEV) and electric vehicles (EV) expected to expand significantly
Sales development
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Hybrid and Electric powertrain
SKF Rotor Positioning Bearing for stop-start
Peugeot 308 Citroen DS3
SKF eDrive Ball Bearing for e-motor
VW e-up! Mercedes-Benz SLS AMG
CMD 2014
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Successful sealing solution with reduced friction
Efficient transmission sealing solution • Enables lower weight design of the transmission• Enhances smoothness in gear shifting• Reduces friction by up to 80%• Unique patented solution
Low friction bonded piston seal …and several other
major global vehicle manufacturers…..
CMD 2014
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Innovations in Engine
Energy recovery bearings• Leading the way in Formula one improving
fuel efficiency with up to 30%• Enables high performance in downsized
engines with patented design
Valve stem seals with lower friction• Enables higher valve train efficiency under
extreme pressure in downsized engines• Improved and patented design
CMD 2014
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Meeting CO2 targets and improving mileage C
o2 r
educt
ion (
g/k
m)
Conventional
Hybrid
Full electric
CMD 2014
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SKF Automotive strategy
Growth
After- market
Fast growing markets
Winning customers
Engin- eering partner
Strategic account mgmt
CMD 2014
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Focus • Increase SKF content in the box• SKF branded products
Kit development
Growing assortment
2014 FC
2012 20132009 2010 2011
More than 7% CAGR
Other (TW, chassis)
Wheel end
Engine
Driveline
No. of
kits
CMD 2014
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Focus• Distribution network white spots • E-commerce
Development• Growth in Brazil and Mexico• High speed growing the Asia distributor network
Expanding distribution network
Asian distribution network development
India (2014/2012)*
China(2014/2012)*
SKF distributors +12% +42%
SKF retailers +18% +43%
*) 2014 June
CMD 2014
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Bosch Service - Brazil
Solutions• Full aftermarket assortment
Bosch Service• 1,800 service repair centres
• Largest in Brazil
• SKF / Bosch Service co-marketing
“We are truly happy to have SKF’s aftermarket products in our Service Centers.
Not only do the products fit with our profile, the support SKF and SKF Distributors
offer our garages is what we appreciate highly, as part of our professional service
concept”, says Daniel Angelo, Workshop Concept Manager, Bosch Service
CMD 2014
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Strengthening support to mechanics
Focus • Establish SKF brand preference• Utilize Social Media, apps, etc
Activities and objectives• Closer to garages with training and support• Mounting instruction videos on YouTube • Easy access to parts information in app
CMD 2014