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PROPP
Propp’s theory is that in each narrative there is a
set of characters which reappear in each story.
In this video we can clearly see a hero and a
damsel in distress.
We can also clearly see a villain which steals the
damsel off the hero and Donors which help the hero
on his quest.
STRAUSS
He suggests the presence of binary oppositions
such as good and bad, rich and poor and so on.
In this video the most apparent binary opposition is
good vs. evil.
BARTHES
He identified 5 different codes within music videos;
enigma code which intrigues the audience to solve
the problem, the action code which is when the
audience is excited by the need to resolve the
problem, the semantic code which is the
connotations within it, the symbolic code which is
assumptions and expectations and finally a cultural
code which is when the meaning comes from a share
cultural knowledge.
BARTHES CONTINUED
We can see an enigma code when the damsel is
stolen which then leads on to an action code when
the hero goes to save her. The villain connotes a
symbolic code as we see him as evil by the way that
he is dressed and also the fact that he looks quite
shady.