Download - Savoy 2010 media kit
SAVOY MAGA ZINE 2010 MEDIA KIT
A CELEBR ATION OF AFRIC AN AMERIC AN CULTURE
SAVOY IS ENGAGING, INSPIRING, MOTIVATING & C APTIVATING.
MISSIONSTATEMENT Savoy is dedicated to celebrating the true African American experience. We are committed to covering the achievements, style and culture of the African American and urban community. Savoy features the full spectrum of the African American experience in entertainment, fashion, business, technology, news, politics and sports by providing our readers relevant and smart content. We empower our readers and support our advertisers by delivering content that illuminates the style and substance of the African American and urban community. Savoy is committed to delivering trusted brands & products to our diverse, sophisticated audience of tastemakers and influencers.
BusinessPoliticsArtsFashionSportsEntertainmentTechnology
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A CELEBR ATION OF AFRIC AN AMERIC AN CULTURE
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ProfessionalGiving our readers the tools and knowledge to rise in the corporate world, become a successful entrepreneur, and invest their money wisely. Movers & ShakersProfiles of African-Americans who are breaking the glass ceiling and rising up the corporate ladder. HealthStaying healthy is just as important to our readers as growing their companies or careers. TechnologyFrom smartphones to computers, we’re keeping up with the latest trends in technology. TravelOur readers love to travel, so we keep them up to date on the latest and hottest unique travel destinations. IndulgeShowcasing the hottest restaurants, lounges, homes, automobiles and more. FashionShowcasing the latest trends in fashion.
UpfrontCovering the latest ground-breaking
news and hot topics.
PerspectiveProviding a platform for intellectual discussion on
issues that affect the African-American community.
BooksGiving exposure to some of the finest literary
works on and about African-Americans.
MusicWe cover everything from Jazz to Hip-Hop and R&B to Gospel.
TV/Film/Radio
Bringing exposure to African-Americans who are movers & shakers in Hollywood and radio, as well,
cover African-American related shows and films.
SnapshotPhoto highlights from popular African-American
related events and conferences.
IN E VERY ISSUE
A CELEBR ATION OF AFRIC AN AMERIC AN CULTURE
African American Buying Power: $803 Billion
BusinessPoliticsArtsFashionSportsEntertainmentTechnology
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Spring 2010
2010 Top 100 Most Influential Blacks in Corporate AmericaManaging Your Money: Wealth Management & InvestingBlacks on Major BoardsTravel: Bermuda
Summer 2010
The National Urban League Celebrating their 100th Anniversary IssueCorporate Diversity Officers Speaks Out on DiversitySpecial Section: Travel & VacationHot Travel Destinations
Fall 2010
Health & Fitness IssueBlacks in the Fashion IndustryCareer Opportunities/Graduate Education GuideSpecial Section: Golf/Tennis
Winter 2010
Holiday IssueEntertaining • Gift-Giving Guide • Fine ArtsHot Shopping DestinationsSupplier Diversity/EntrepreneurshipDoing Business with Corporate America
SAVOY MAGA ZINE 2010 MEDIA KIT
2010 EDITORIAL C ALENDAR
A CELEBR ATION OF AFRIC AN AMERIC AN CULTURE
The median age of all Blacks in the USA is 30.6 years
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Rate Base: 125,000Readership: 500,000
Subscribers Savoy magazines are delivered to affluent and progres-sive African Americans throughout the country at their home residences, buildings, and townhouses. Targeted Retailers, Restaurants, and Spas Savoy magazines focus our distribution on readers who frequent the finest establishments, boutiques, health clubs, private clubs, resorts, restaurants, salons, and spas in each of our markets. In-Room Hotel/Resort Placement Savoy magazines are available both in-room and at the concierge desks of some the most prestigious African American Bed and Breakfast hotels and resorts in key markets. Newsstands Savoy magazines can be found at upscale newsstands, retailers, and bookstores such as Barnes & Noble and Borders nationwide. Subscriptions are available at a premium price. High-Profile events and Philanthropic databases Savoy magazines are available at the hottest, highest-profile events, including charity galas, fashion shows, film and music festivals, movie premieres, and sporting events such the National Black MBA Conferences, National Urban Leagues conferences and more.
Annual HHI: $87,500Median Age: 33
Education: 87% graduated college
Age Group: 25-49Purchase Decision
Makers: 75%Home Ownership: 51%
DEMOGR APHICS & DISTRIBUTION
A CELEBR ATION OF AFRIC AN AMERIC AN CULTURE
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Effective: January 2010Readership: 350,000Frequency: Quarterly
Four Color 1x 3x 4xFull Page $15,000 $13,100 $12,000 2/3 Page $12,300 $11,500 $10,900 1/2 Page $10,100 $9,400 $8,500 Spread $29,000 $25,300 $23,100
Covers 1x 3x 4x Front Inside Cover $29,700 $27,300 $24,700 Back Cover $31,200 $29,300 $25,100 Back Inside Cover $25,700 $23,400 $21,300
Rates are Gross and 15% Agency Commissionable
Spring 2010 11/15/09 12/15/09 2/15/10Summer 2010 02/15/10 03/15/10 04/15/10Fall 2010 05/01/10 06/15/10 07/15/10Winter 2010 08/01/10 09/15/10 10/15/10
Issue Close Materials On-Sale Date Due Date Date
2010 ADVERTISING R ATES & CLOSING DATES
2010 CLOSING & ON-SALE DATES
Savoynetwork.com 2010 Interactive Advertising Rates
BusinessPoliticsArtsFashionSportsEntertainmentTechnology
African American U.S. Population 41.1 Million
African Americans are nearly six years younger than all consumers; 47 percent are between 18 and 49 years old,
which is considered the top-spending age demo by mar-
keters, and Black households making $75,000-plus have
increased 47 percent in the last five years—1.5
times faster than the general population.
Homepage Content Intergration Box
Dimensions: 300 x 200 px$5,000/net per month
Channel Content Intergration Box
Dimensions: 220 x 120 px$2,500 -$6,500/net per month
Run of Site Pre-Roll VideoDimensions: 220 x 120px
$7,500/net per month
A CELEBR ATION OF AFRIC AN AMERIC AN CULTURE
It’s projected by 2015, more than half of all African Americans will live in the suburbs.
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Please Ship Ads To: Schumann Inc. Attn: Allen Schneider c/o Savoy 701 S. Main Street, Fall River, WI 53932 TEL 920 + 484 3348
Mechanical Specifications
Trim: 9” w x 10 13/16” h
Full Page Bleed: 9 1/4” w x 11 1/16” h
Full Page Non-Bleed: 8” w x 9 13/16” h
Full Page Spread Bleed: 18 1/4” w x 11 1/16” h
Full Page Spread Non-Bleed: 18” w x 10 1/16” h
2/3 Page Vertical Bleed: 5 1/4” w x 10” h
2/3 Page Vertical Non-Bleed: 4 5/8” w x 10” h
1/2 Page Horizontal Non-Bleed: 8” w x 4 7/8” h
1/4 Page: 3 7/8” w x 4 7/8” h
Bleed Safety: 3/8 from trim
Gutter Bleed Safety: 1/4 each side
Gatefold Availability: Sizes and rates upon request
Digital File Specifications
01 Files should be saved on a CD or Zip disks
02 Software: All digital ads supplied in native applica-tions need to include all fonts and graphics necessary to produce the ad. All art should be provided in high resolution. L.P. Green & Partners, Inc does not accept
liability for any unlocked files submitted.
03 Proofing: All ads need to be supplied with color proofs, made from the digital file submitted. If a
color proof is not supplied, a proof will be pulled and charged accordingly. Ad files are not returnable.
04 Files: All ads need to be hi-res 300-dpi PDF files. All ads need to be emailed to: [email protected]
Contact Info
L.P. Green & Partners, Inc., Production Dept. 3379 Peachtree Rd. N.E., Suite 230, Atlanta, GA 30326.
TEL 404 + 841 7019 FAX 404 + 841 7919
2010 AD SPECIFIC ATIONS
A CELEBR ATION OF AFRIC AN AMERIC AN CULTURES avoy Players Publ icat ion
Kobe Bryant
The Making of a Legend
Inside Look of The NBA Players Association
Los Angeles Hotspots
A S av o y C u s t o m E d i t i o n
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Savoy PlayersSavoy Players will interwine fashion, homes, mu-sic and automobiles around some of the biggest names in sports to make one hot publication. EventsSavoy Players will be promoted thru its own exclusive events in Dallas and Los Angeles CirculationCirculation: 30,000 Readership: 270,00030,000 copies at various locations throughout the Dallas (Super Bowl) and Los Angeles (NBA All-Star) metropolitan areas. 1,000 copies to Professional Athletes in the NFL, NBA, MLB, NHL and Track & Field. DistributionDistributed everywhere fans and visitors will be during two of the biggest events in sports.
• ExclusiveSavoyPlayerseventsinDallas and Los Angeles• PoshHotelslobbyplacement• Limousineandluxurycarcompanies• Thehottestretailers,restaurants,bars, nightclubs and more in Dallas and Los Angeles
Savoy Players Magazine is an annual custom sports lifestyle
publication focused on providing a
comprehensive look into the lives of the
professional players, coaches and
individuals that play a role in
major sports and designed with the consumer in mind.
L.P. Green & Partners, Inc. 3379 Peachtree Rd. N.E., Suite 230,
Atlanta, GA 30326 TEL 404 + 841 7019 FAX 404 + 841 7919
www.savoynetwork.com
L.P. Green, IIPublisher/CEO
TEL 404 + 841 7771 FAX 404 + 841 7919email: [email protected]
Donna AndersonSVP, Marketing and Business Development
TEL 301 + 805 4046 Cell 301 + 748 8173email: [email protected]
AD Contacts & Company Info
Ro MusaddiqSVP, Marketing and Business Development
TEL 404 + 246 4505email: [email protected]